Latin America Cloud Analytics Market by Solution (Performance Management, Cloud BI tools, Analytics solutions, Data warehouse solution and Information management), Deployment Model (Private cloud, Public cloud and Hybrid cloud) - Opportunity Analysis and Industry Forecast, 2020-2027
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Oct 2020 |
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Request Now !A set of analytical tools and systems designed to help users extract particulars from extensive data is termed as cloud analytics. Cloud analytics enables organizations to perform business analysis or intelligence procedures on a public or a private cloud. The technology is built to make critical statistical information available through end-users web browser. Emergence of cloud analytics has now enabled enterprises to add users as well as share dashboards in less time. Furthermore, the system ensures a range of features including enhanced protection and security, simplified mobile access and easy data sharing with consumers as well as partners.
There are several drivers, restraints as well as opportunities influencing the cloud analytics market in Latin America. Technology advancements coupled with the demand to extract useful information from big data is likely to drive the market in years to come. However, the fact that cloud analytics is time consuming along with data security concerns has hindered the market growth to a greater extent. Nonetheless, emerging markets such as Mexico as well as Brazil are anticipated to create major growth opportunities for cloud analytics in Latin America. The SMBs adopting cutting-edge design strategies and social media to evaluate their potential customer behaviour is also likely to create greater opportunities.
The cloud analytics market is further segmented in terms of solutions, industries, geography as well as organization size. In terms of solutions the market covers performance management, cloud BI tools, information management, analytics solutions data warehouse solutions, and others. Furthermore, the industries served by cloud analytics include government, banking, financial and insurance services, telecommunication, retail, media, manufacturing, education and others. On the basis of deployment model, the market is segmented into private cloud, public cloud, and hybrid cloud. The market extends its services to end-customers such as large enterprises and small and medium business enterprises. Countries experiencing tremendous growth in cloud analytics include Columbia, Brazil, Mexico, and others.
To maintain a competitive edge in the Latin America cloud analytics market, the companies in the region are seen investing generously on research and development. On the other hand, brands are acquiring local enterprises to increase their service offering as well as product portfolio. The number of joint ventures, acquisition and mergers, and collaboration in the Latin America cloud analytics market is on the rise. There are many prominent market leaders active in this market. Some of the major players include International Business Machines Corporation (or IBM), Systems, Applications & Products in Data Processing (or SAP), Oracle Corporation, SAS, Microsoft Corporation among others.
KEY BENEFITS FOR STAKEHOLDERS
- The research applies both primary and secondary research techniques to bring out the business performance of the key market players
- An in-depth study of critical business imperatives such as consumption volume, product value, and market dynamics form an integral part of the market research report
- The research further analyses the effective market entry strategies and marketing channels that enhance brand image and product positioning
- Key market drivers, restraints as well as opportunities shaping the future of the Latin America cloud analytics market are also highlighted in the report
- The study has been prepared considering the recent technology advancements, policy amendments and market news to disclose their impact on the market
- Market status and business performance in countries such as Brazil, Columbia, Mexico and others are also discussed in the market research report
LATIN AMERICA CLOUD ANALYTICS MARKET SEGMENTS
MarketBy Solutions
- Performance Management
- Cloud BI tools
- Analytics solutions
- Data warehouse solution
- Information management
- Others
MarketBy Company Size
- Small and Medium Enterprise
- Large Enterprise
MarketBy Deployment Model
- Private cloud
- Public cloud
- Hybrid cloud
MarketBy Industry
- BFSI
- Healthcare
- Government
- Telecommunication
- Retail
- Media
- Manufacturing
- Education
- Hospitality & travel
- Transportation
- Others
MarketBy Geography
- Mexico
- Brazil
- Columbia
- Others
Key Players
- Salesforce, Inc.
- Google Incorporation
- Oracle Corporation
- International Business Machines Corporation (IBM)
- SAS Institute, Inc.
- Microsoft Corporation
- Teradata Corporation
- Hewlett-Packard
- Tableau Software
- SAP SE
We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:
- Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning
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With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.
Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to: Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry
- Patent and regulatory databases for understanding of technical & legal developments
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic new articles, web-casts and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators and relevant press releases for market estimates and forecast
Primary research
Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:
- Validates and improves the data quality and strengthens research proceeds
- Further develops analyst team’s market understanding and expertise
- Supplies authentic information about market size, share, growth and forecasts
Our primary research interview and discussion panels are typically composed of most experienced industry members. These participants include; however, not limited to:
- Chief executives and VPs of leading corporations specific to industry
- Product and sales managers or country heads; channel partners and top level distributors; banking, investments and valuation experts Key opinion leaders (KOLs)
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AMR has developed set of analyst tools and data models to supplement and expedite the analysis process. Corresponding to markets, where there is significant lack of information and estimates, AMR’s team of experts and analyst develop specific analyst tools and industry models to translate qualitative and quantitative industry indicators into exact industry estimates. These models also allow analysts to examine the prospects and opportunities prevailing in the market to accurately forecast the course of the market.
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