Portable Air Conditioner Market by Type (Small Room, Medium Room and Large Room), End User (Residential and Commercial), and Distribution Channel (Supermarket & Hypermarket, Specialty Store, Department Store, E-commerce and Others): Global Opportunity Analysis and Industry Forecast 2021-2027

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The global portable air conditioners market exhibits high growth potential in the developing economies such as India and China, owing to increase in personal disposable income and high spending for improving high standard of living. People are actively replacing old consumer durables goods with smart and highly technological advanced consumer durable goods including portable air conditioners, refrigerators, microwave ovens, water heaters and vacuum cleaners. Now a days, consumer durables manufacturing companies are making advanced and smart featured home and commercial appliances. Wi-Fi connectivity, voice and remote control and smart phone compatibility featured portable air conditioners are expected to attract consumers and create huge demand during the forecast period.

Rapid expansion of the retail industry plays a major role in the distribution of portable air conditioner. It is becoming more important to make portable air conditioner available to the consumers. Specialty stores and supermarket & hypermarkets are gaining major traction in the global portable air conditioner market. This is majorly attributed to availability of enormous options for the consumers to choose from. Multi brand specialty stores have many brands for the single line product segment, where people can compare their features and colors, which help them to take buying decisions. `

However, lack of proper electrification in rural areas and distribution of channels are the major challenges for growth of the portable air conditioner market in the rural sector. Manufacturers need to address correct need, requirements and affordability of the rural consumers and accordingly portable air conditioner should be designed, which can be the biggest challenge for the portable air conditioner manufacturers.