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Aerogel is a synthetic porous ultralight material derived from a gel, in which the liquid component for the gel has been replaced with a gas. The result is a solid with extremely low density and extremely low thermal conductivity. Silica based aerogels has been gaining significant popularuity owing to its features such as, it is suitable to apply on the skin,viscosity and texture, which makes them feasible for multiple uses. The concerns of people towards hygiene and sanitation have increased the demand of such type of products. Also, its skin care products provide a rich glow to the skin which leads to identification of target market. It provide excellent aroma.A rise in the disposable income of people is expected to drive its growth.
Covid-19 Scenario Analysis:
Covid-19 has largely hamperd the growth of aerogels for personal care market as lockdown distrubted the production, distribution channels, and transporation. Furthermore, slowdown in the economy has decreased the purchasing power of the consumers which furthers hamper the growth of the market.
Growing personal care and buety care products market is expected to bolster the growth of the aerogels for persoanl care products market during forecast period. For instance, accrdong to, India Brand Equity Foundtaion, The market size of India's beauty, cosmetic and grooming market will reach $ 20 billion by 2025 from the current $ 6.5 billion on the back of rise in disposable income of middle class and growing aspirations of people to live good life and look good. The consumer’s demands for different varieties of products and their changing tastes are the major factors responsible for the growth of aerogels for personal care product .Its ease of availability on various online channels is further fuelling the growth of this market.
Many companies have tie-up with the retail chains to expand their business. There are several strategies adopted by business like mergers and acquisitions, and social media marketing, which likely boost the growth of the market. Innovations and improvisation in the personal care products are considerable factors for the growth of the marketFor instance,-Tri Aerogel Styling Gel has emerged as a influential brand in the name of hair styling gel. Surge in usage in cosmetics industry
Aerogel has been gaining significant popularity in cosmetic industry owing to benefits assocted such as Superior oil and sebum absorption, Low-gloss, matting optical effects, Highly efficient viscosity enhancement of oil phase, Fragrance retention and controlled release, and Anti-caking and free-flow. Growing cosmetic industry and increasing applications of aerogels in the cosmetics further bolster the growth of the aerogel for personal care market during forecast period.
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Questions Answered in the Aerogels for Personal Care Market Research Report:
Key Market Segments
Key Market Players