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The usage of Alfalfa hay has become pivotal to not only the poultry feed, but also for the whole livestock feed in recent years, due to it being rich in crude protein content. The unending dependence on Alfalfa hay for animal feed may continue to drive the Alfalfa hay market, globally, during the forecast period.
Alfalfa also called lucerne, is a perennial flowering plant. It is cultivated as an important forage crop in many countries around the globe. It is utilized for grazing, hay, and silage, as well as a green manure and cover crop. The name Alfalfa is used in North America. The name Lucerne is the more commonly used name in the UK, South Africa, Australia, and New Zealand. The plant superficially resembles clover (a cousin in the same family), especially while young, when trifoliate leaves comprising round leaflets predominate. Later in maturity, leaflets are elongated. It has clusters of small purple flowers followed by fruits spiraled in 2 to 3 turns containing 10–20 seeds. Alfalfa is native to warmer temperate. It has been cultivated as livestock fodder since at least the era of the ancient Greece and Romans. Alfalfa sprouts are a common ingredient in dishes made in South Indian Cuisine.
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Due to Earth’s growing population, the need for another nutritive and ecologically friendly food source for not only humans but also for the poultry, livestock and cattle is increasing at a rampant pace. Alfalfa Hay has rich sources of nutrients that are necessary for the animals to keep their bodies functioning and working.
Anderson Hay & Grain Inc. has entered into a joint venture with Agitha Group, the UAE animal feed market leader. The venture is formed with the objective to serve the consumers better in the UAE and GCC. The products will be imported from Anderson premium forage products and distributed to UAE & GCC under the brand name Agrivita Marabe.
Livestock is a major factor responsible for the growth of the Alfalfa hay market. The annual growth of meat production and milk production in the developing countries is projected to be 2.4% and 2.5%, respectively, till the forecasting period. This is expected to increase the share of the developing countries in the world meat production to 66%, which will be 247.0 million metric tons, and in milk production to 55.0%, which will be 484.0 million metric tons. Furthermore, the demand for high-value animal protein is surplus in contrast to its supply by the livestock sector. The demand for Alfalfa hay is increasing significantly in China and is driven by changing production practices in the Chinese dairy industry although the supply has been curbed due to the trade war complications with the U.S. To get rid of this hindrance, the Chinese government is focusing on boosting the domestic production of Alfalfa hay, in order to cater to its high demand. The dairy sector is essentially boosting the demand for Alfalfa hay in China. Cattle keeping by the farmers has also increased, increasing number of cows and buffaloes raised by modern dairy farmers who prefer utilizing imported hay and commercial feeds.
The global Alfalfa hay market is projected to rise with a CAGR of more than 7% during the forecast period.
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