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With the advancement of new technologies and innovations, the automotive industry is getting much more efficient. The auto dealer software automates business operations and assists in the management of sales, purchase, and documentation of the used and new vehicles. Moreover, auto dealer software aids in speeding up customer relationship management through multiple communications channels like phone, e-mail, and social media. Besides, the auto dealer software simplifies marketing activities by managing campaigns for sales on social media. Additionally, when a vehicle is due for service, automatic reminders are sent to customers with the help of this software.
COVID-19 scenario analysis:
Increasing sales of vehicles due to auto dealer software is primarily driving the market growth. Additionally, auto dealer software aids in faster inventory decisions. Besides, factor like the user-friendliness of software is propelling the market growth. Likewise, the software provides analytics for quicker business decisions. Moreover, faster customer interaction and ease of automation are proliferating the market demand. However, a possible threat from hackers and potential for a system crash is anticipated to restrain the market. Furthermore, advancements in auto dealer software are fueling market growth.
The global auto dealer software market trends are as follows:
The surge in mobile usage has multiplied in recent years. Due to the ease of operation and flexibility offered by mobile platforms, software companies are investing in developing an application for cell phones. Moreover, this trend has also been witnessed in the auto dealer software industry. In 2017, Renault launched new mobile software to improve customer engagement. Besides, this app is direct to Renault Connect, Renault’s auto dealer software which makes the dealers integrated into the process.
Auto dealer software has proved to be an ideal solution for vehicle dealers. It manages the automation of various processes like business operation, accounting, inventory, and others. Due to the wide range of benefits offered by auto dealer software, the automakers are highly adopting the software. Besides, the automakers are integrating with software companies to provide an efficient software solution. In 2014, Oxlo Systems Inc. collaborated with Ford to launch a new web-based auto dealer software application.
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Questions answered in the global auto dealer software market research report:
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