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Lip care products are used to protect the lips from exposure to sun. The demand for lip care products has showcased an upliftment from female segment in past few years, nonetheless significant interest is also displayed by the male segment. A shift and change in taste & preferences of consumers from wax & petroleum based lip care products to those comprised with organic ingredients is expected to boost the demand for lip care products all globally.
Rise in health concern, increase in demand for multi-care, multi-functional, and organic lip care products, and higher awareness towards protection of lips from overexposure to sun are anticipated to propel the market growth .
The global lip care market is segmented based on product into non-medicated, medicated & therapeutic, and sun protection. Based on gender, it is bifurcated into male and female. Based on distribution channel, it is divided into hypermarket/supermarket, drug store, specialty retailers, online stores, and others. Based on price range, it is categorized into premium, mid, and low. Geographically, it is categorized into North America, Europe, Asia-Pacific, and LAMEA. Rise in population, urbanization, and change in lifestyle of people are anticipated to expand the growth of lip care market, especially in Asian countries.
Key players identified across the value chain of this report include LOreal, Avon Products, Beiersdorf AG, Unilever, Revlon, Kao Corporation, Bayer Corporation, Blistex Inc., and others.
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Key Market Players