The New Zealand bathroom products market was valued at $358.5 million in 2020, and is projected to reach $772.2 million by 2030, registering a CAGR of 8.0%.         

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 The New Zealand bathroom products market has exhibited significant growth in the last few years. These products have gained a huge prominence in the day to day life. These products include Toiletries, Soap Dispensers, Faucets & Showers, Basin & Bathtubs and Others. Bathroom accessories are made up of brass, metals, steel, acrylic plastic, glass, and porcelain and have a high demand in the residential and commercial sectors, as increase in urbanization led to change in economic activities and growth of infrastructures such as hospitals, residential areas, educational institutes, and corporate offices. This has a positive impact on urbanization which boosts the growth of the market.

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The New Zealand bathroom products market size is expected to grow, owing to emergence of concept bathroom. Engaged stakeholders in the industry are offering a one-stop shop solution for all bathroom vanity requirements, owing to increase in popularity of concept washrooms. Concept bathrooms have gained wide traction in past few years; consequently, importance of in-store experience has increased by many folds. Furthermore, product development and innovation in the bathroom products is expected garner the growth of the new Zealand bathroom products market during the forecast period.   Bathtub manufacturers are coming up with many new technologies installed in the bathtub along with innovative designs. Recently, a smart bathtub has been launched by Kohler, which can be controlled via a mobile application. Primary key feature of bathtubs is that customers does not require to touch bathtubs for water supply and other pre-bathing actions.

According to New Zealand Bathroom Products market trends, on the basis of price point, the Luxury segment was the significant contributor to the market, with $61.4 million in 2020, and is estimated to reach $132.9 million by 2030, at a CAGR of 8.0% during the forecast period. In recent years, overseas buyers, particularly from the U.S., UK, and China, have shown considerable amount of interest in New Zealand luxury properties as these luxury properties appeal many high-end vendors and buyers for its quality of life, remote beauty, and perceived level of safety as compared to the rest of the world. Thus, increase in demand for luxury properties is expected to forward New Zealand bathroom products market growth of the through luxury segment.

On the basis of application, the residential segment was the significant contributor to the market, with $266.7 million in 2020, and is estimated to reach $563.9 million by 2030, at a CAGR of 7.8% during the forecast period. Development in residential sector rapid growth of metro cities are the factors anticipated to change the lifestyle and living standards of the population across the New Zealand. This is expected to fuel the market growth. Moreover, the online shopping trend is expected to boost the demand for bathroom products through online channels which is anticipated to foster the New Zealand bathroom products market demand.

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According to New Zealand Bathroom Products market opportunity, On the basis of distribution channel, the B2B segment was the considerable contributor to the New Zealand bathroom products market and is estimated to reach $175.1 million by 2030, at a CAGR of 8.7% during the forecast period. Corporate offices and commercial complexes are opening their facilities, and to ensure safety of their employees, they are equipping their facilities with soap dispensers. In addition, retail outlets, shopping malls and cinema halls are resuming their facilities where disinfectants are used to maintain hygiene and cleanliness. Furthermore, the sales of commercial complexes are rising rapidly owing to lower interests rates for business loan. Booking for retail stores, shopping malls, hospitals and clinics are at high pace, which in turn boost the demand soap dispensers, faucets & showers, and basin & bathtubs.

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On the basis of type, the soap dispensers segment has been growing at highest CAGR growth rate during the New Zealand bathroom products market forecast period. Demand for soap dispensers increased during the COVID-19 period, owing to rise in hygiene concerns and increase in purchasing power of middle-class income groups. Furthermore, government promotions regarding washing hands as a primary and important preventive measure to avoid infection of corona virus propels growth of the market. Touchless or automatic soap dispensers have gained major popularity of commercial sectors such as government administrative building, schools, and colleges. Thus, above mentioned factors are likely to spur the New Zeeland bathroom products market growth.

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Players operating in the New Zealand bathroom products market have adopted various developmental strategies to expand their market share, increase profitability, and remain competitive in the market. The key players profiled in this report include Atherna Bathrooms, Felton Industries Ltd, Foreno Tapware, GWA Group Limited, Heirloom International Ltd., Kohler Co., NZ Glass, Robertson Bathware, Sussex Taps, and The Procter And Gamble Company.

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Key Benefits For Stakeholders

• The report provides a quantitative analysis of the current trends, estimations, and dynamics of the market size from 2020–2030 to identify the prevailing opportunities.
• Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
• In-depth analysis and the market size and segmentation assist to determine the prevailing market opportunities.
• The major countries in each region are mapped according to their revenue contribution to the New Zealand Bathroom Products market share.
• The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the New Zealand Bathroom Products industry.

 Key Market Segments

• By Price Point
  • Price Point
  • Standard
  • Premium
  • Luxury
• By Application
  • Commercial
  • Residential
• By Distribution Channel
  • B2B
  • B2C
• By Type
  • Toiletries
  • Soap Dispensers
  • Faucets & Showers
  • Basin & Bathtubs
  • Others

CHAPTER 1:INTRODUCTION

1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segment
1.4.Research methodology

1.4.1.Secondary research
1.4.2.Primary research
1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings of the study
2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Key findings

3.2.1.Top investment pockets

3.3.Porter’s five forces analysis
3.4.Market dynamics

3.4.1.Drivers

3.4.1.1.Emergence of concept bathroom
3.4.1.2.Rise in innovation
3.4.1.3.Growth in infrastructure investments in residential and commercial sectors

3.4.2.Restraints

3.4.2.1.High price sensitivity

3.4.3.Opportunities

3.4.3.1.Emergence of omni-channel approach
3.4.3.2.Adoption of walk-in showers

3.5.Impact of COVID-19 on the New Zealand Bathroom Products Market

CHAPTER 4:NEW ZEALAND BATHROOM PRODUCTS MARKET, BY PRICE POINT

4.1.Overview

4.1.1.Market size and forecast

4.2.Standard

4.2.1.Key market trends, growth factors, and opportunities

4.3.Premium

4.3.1.Key market trends, growth factors, and opportunities

4.4.Luxury

4.4.1.Key market trends, growth factors, and opportunities

CHAPTER 5:NEW ZEALAND BATHROOM PRODUCTS MARKET, BY APPLICATION

5.1.Overview

5.1.1.Market size and forecast

5.2.Commercial

5.2.1.Key market trends, growth factors, and opportunities

5.3.Residential

5.3.1.Key market trends, growth factors, and opportunities

CHAPTER 6:NEW ZEALAND BATHROOM PRODUCTS MARKET, BY DISTRIBUTION CHANNEL

6.1.Overview

6.1.1.Market size and forecast

6.2.B2B

6.2.1.Key market trends, growth factors, and opportunities

6.3.B2C

6.3.1.Key market trends, growth factors, and opportunities

CHAPTER 7:NEW ZEALAND BATHROOM PRODUCTS MARKET, BY TYPE

7.1.Overview

7.1.1.Market size and forecast

7.2.Toiletries

7.2.1.Key market trends, growth factors, and opportunities

7.3.Soap dispensers

7.3.1.Key market trends, growth factors, and opportunities

7.4.Faucets & showers

7.4.1.Key market trends, growth factors, and opportunities

7.5.Basin & bathtubs

7.5.1.Key market trends, growth factors, and opportunities

7.6.Others

7.6.1.Key market trends, growth factors, and opportunities

CHAPTER 8:COMPETITION LANDSCAPE

8.1.Overview
8.2.Competitive dashboard
8.3.Competitive heat map
8.4.Product mapping
8.5.Top winning strategies
8.6.Key developments

8.6.1.Acquisition
8.6.2.Business Expansion
8.6.3.Collaboration
8.6.4.Partnership
8.6.5.Product Launch

8.7.Top player positioning

CHAPTER 9:COMPANY PROFILES

9.1.ATHENA BATHROOMS

9.1.1.Company overview
9.1.2.Key Executives
9.1.3.Company snapshot
9.1.4.Product portfolio

9.2.FELTON INDUSTRIES LTD

9.2.1.Company overview
9.2.2.Key Executives
9.2.3.Company snapshot
9.2.4.Product portfolio

9.3.FORENO TAPWARE

9.3.1.Company overview
9.3.2.Key Executives
9.3.3.Company snapshot
9.3.4.Product portfolio

9.4.GWA GROUP LIMITED

9.4.1.Company overview
9.4.2.Key Executives
9.4.3.Company snapshot
9.4.4.Product portfolio
9.4.5.Business performance

9.5.HEIRLOOM INTERNATIONAL LTD.

9.5.1.Company overview
9.5.2.Key Executives
9.5.3.Company snapshot
9.5.4.Product portfolio
9.5.5.Key strategic moves and developments

9.6.KOHLER CO.

9.6.1.Company overview
9.6.2.Key Executives
9.6.3.Company snapshot
9.6.4.Product portfolio
9.6.5.Key strategic moves and developments

9.7.NZ GLASS

9.7.1.Company overview
9.7.2.Key Executives
9.7.3.Company snapshot
9.7.4.Product portfolio

9.8.ROBERTSON BATHWARE

9.8.1.Company overview
9.8.2.Key Executives
9.8.3.Company snapshot
9.8.4.Product portfolio
9.8.5.Key strategic moves and developments

9.9.SUSSEX TAPS

9.9.1.Company overview
9.9.2.Key Executives
9.9.3.Company snapshot
9.9.4.Product portfolio

9.10.THE PROCTER & GAMBLE COMPANY

9.10.1.Company overview
9.10.2.Key executives
9.10.3.Company snapshot
9.10.4.Operating business segments
9.10.5.Product portfolio
9.10.6.R&D expenditure
9.10.7.Business performance
9.10.8.Key strategic moves and developments

LIST OF TABLES

TABLE 01.NEW ZEALAND BATHROOM PRODUCTS MARKET REVENUE, BY PRICE POINT, 2020–2030 ($MILLION)
TABLE 02.NEW ZEALAND BATHROOM PRODUCTS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 03.NEW ZEALAND BATHROOM PRODUCTS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 04.NEW ZEALAND BATHROOM PRODUCTS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 05.ATHENA BATHROOMS: KEY EXECUTIVES
TABLE 06.ATHENA BATHROOMS: COMPANY SNAPSHOT
TABLE 07.ATHENA BATHROOMS: PRODUCT PORTFOLIO
TABLE 08.FELTON INDUSTRIES LTD: KEY EXECUTIVES
TABLE 09.FELTON INDUSTRIES LTD: COMPANY SNAPSHOT
TABLE 10.FELTON INDUSTRIES LTD: PRODUCT PORTFOLIO
TABLE 11.FORENO TAPWARE: KEY EXECUTIVES
TABLE 12.FORENO TAPWARE: COMPANY SNAPSHOT
TABLE 13.FORENO TAPWARE: PRODUCT PORTFOLIO
TABLE 14.GWA GROUP LIMITED: KEY EXECUTIVES
TABLE 15.GWA GROUP LIMITED: COMPANY SNAPSHOT
TABLE 16.GWA GROUP LIMITED: PRODUCT PORTFOLIO
TABLE 17.GWA GROUP LIMITED: NET SALES, 2019–2021 ($MILLION)
TABLE 18.HEIRLOOM INTERNATIONAL LTD.: KEY EXECUTIVES
TABLE 19.HEIRLOOM INTERNATIONAL LTD.: COMPANY SNAPSHOT
TABLE 20.HEIRLOOM INTERNATIONAL LTD.: PRODUCT PORTFOLIO
TABLE 21.KOHLER CO.: KEY EXECUTIVES
TABLE 22.KOHLER CO.: COMPANY SNAPSHOT
TABLE 23.KOHLER CO.: PRODUCT PORTFOLIO
TABLE 24.NZ GLASS: KEY EXECUTIVES
TABLE 25.NZ GLASS: COMPANY SNAPSHOT
TABLE 26.NZ GLASS: PRODUCT PORTFOLIO
TABLE 27.ROBERTSON BATHWARE: KEY EXECUTIVES
TABLE 28.ROBERTSON BATHWARE: COMPANY SNAPSHOT
TABLE 29.ROBERTSON BATHWARE: PRODUCT PORTFOLIO
TABLE 30.SUSSEX TAPS: KEY EXECUTIVES
TABLE 31.SUSSEX TAPS: COMPANY SNAPSHOT
TABLE 32.SUSSEX TAPS: PRODUCT PORTFOLIO
TABLE 33.THE PROCTER & GAMBLE COMPANY: KEY EXECUTIVES
TABLE 34.THE PROCTER & GAMBLE COMPANY: COMPANY SNAPSHOT
TABLE 35.THE PROCTER & GAMBLE COMPANY: OPERATING SEGMENTS
TABLE 36.THE PROCTER & GAMBLE COMPANY: PRODUCT PORTFOLIO
TABLE 37.THE PROCTER & GAMBLE COMPANY: R&D EXPENDITURE, 2019–2021 ($MILLION)
TABLE 38.THE PROCTER & GAMBLE COMPANY: NET SALES, 2019–2021 ($MILLION)

LIST OF FIGURES

FIGURE 01.NEW ZEALAND BATHROOM PRODUCTS MARKET SNAPSHOT
FIGURE 02.NEW ZEALAND BATHROOM PRODUCTS MARKET: SEGMENTATION
FIGURE 03.TOP INVESTMENT POCKETS
FIGURE 04.MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 05.MODERATE BARGAINING POWER OF BUYERS
FIGURE 06.LOW THREAT OF SUBSTITUTION
FIGURE 07.MODERATE THREAT OF NEW ENTRANTS
FIGURE 08.MODERATE INTENSITY OF COMPETITIVE RIVALRY
FIGURE 09.NEW ZEALAND BATHROOM PRODUCTS MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 10.NEW ZEALAND BATHROOM PRODUCTS MARKET, BY PRICE POINT, 2020 (%)
FIGURE 11.NEW ZEALAND BATHROOM PRODUCTS MARKET, BY APPLICATION, 2020 (%)
FIGURE 12.NEW ZEALAND BATHROOM PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2020 (%)
FIGURE 13.NEW ZEALAND BATHROOM PRODUCTS MARKET, BY TYPE, 2020 (%)
FIGURE 14.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 15.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 16.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 17.TOP WINNING STRATEGIES, BY YEAR, 2019–2021
FIGURE 18.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2019–2021 (%)
FIGURE 19.TOP WINNING STRATEGIES, BY COMPANY, 2019–2021
FIGURE 20.PLAYER POSITIONING OF TOP 10 KEY PLAYERS
FIGURE 21.GWA GROUP LIMITED: NET SALES, 2019–2021 ($MILLION)
FIGURE 22.GWA GROUP LIMITED: REVENUE SHARE BY REGION, 2021 (%)
FIGURE 23.THE PROCTER & GAMBLE COMPANY: R&D EXPENDITURE, 2019–2021 ($MILLION)
FIGURE 24.THE PROCTER & GAMBLE COMPANY: NET SALES, 2019–2021 ($MILLION)
FIGURE 25.THE PROCTER & GAMBLE COMPANY: REVENUE SHARE BY SEGMENT, 2021 (%)