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Sun care products are preferred in various regions owing to the diverse demand from consumers across the globe. These products are used as a protection for the skin against the harmful radiations of the sun that can even cause skin allergy and irritation. The market is driven by growing consumer demands for diversified personal care products. From extraction of natural oils for sun protection to organic base products, the key market players have been dwelling on opportunistic market conditions for producing convenient output.
Implication of COVID-19 on production
COVID-19 spread has led to production shut down in various industries including the sector of personal care products. The cease in production has caused supply chain disruption, impacting the demand and supply balance for the product.
Decline in demand due to lack of outdoor activities
The prevailing work from home conditions have reduced outdoor visits and this has hampered the application of sun care products. Amid the virus outbreak situations, there is a decline in the number of outdoor recreational activities and this has significantly reduced the demand for sun care products in the market.
Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis
The surge in consumer consciousness is developing and boosting demands for personal care products. This has increased the usage of sun care items. The key market players intrigue the consumer base by offering new, attractive, and diversified variants in the same product line, offering consumers a wide range of variety to choose the best suitable product as per their needs and preferences.
The global sun care products market trends are as follows:
Growing trend of outdoor recreational activities
There is an increase in the trend of recreation among the population, owing to the hectic schedule and busy lifestyle, which leads toward adoption of outdoor sport and leisure activities. This has increased the demand for sun care products as uncommon or over exposure to sun may cause temporary and prolonged skin problems.
The outdoor recreational activities demand physical workout and exposure to sun rays and atmospheric changes. For this, the demand for sun care or sun protection products arise. These products offer wide range of benefits such as protection from sun, skin moisturisation, anti-aging benefits of natural oils, and others. The key market players make these products available to customer through multiple distribution channels as per the customer’s convenience.
Multiple benefits of sun care and anti-aging
The growing interest for sun protection creams with benefits of anti-aging has supported the market development of sun care products. The market of sun care items is not restricted to application on sun-exposed parts of the bodies as the key market players have been working on sun protection supplements. With dynamic trends in the industry, many regions across the globe are appearing as a critical market for edible and oral sunscreen products.
In addition, players in the market are concentrating on the utilization of cancer prevention agents to forestall skin harm by halting free radicals that lead to maturing and wrinkles. The utilization of probiotics and prebiotic items has boost the demand for natural sun care items in the market.
Questions Answered in the Sun Care Products Market Research Report:
Key Market Segments
Key Market Players