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A06481 | Pages: 263 | Charts: 65 | Tables: 141 |
The global sex toys market was valued at $38,689.3 million in 2020, and is projected to reach $47,615.4 million by 2030, registering a CAGR of 4.3%. The vibrators segment was the highest revenue contributor, accounting for $14,765.4 million in 2020, with a CAGR of 3.8%.Sex toys or adult toys are also recognized as marital aids. These devices are used to get more pleasure during sex or masturbation. Sex toys include dildos, vibrators, strap-ons, vibrating panties, cock cages, blindfolds & feathers, and male masturbators.The sex toys industry is still at the nascent stage in various developing economies such as India, Middle East countries, and Some South-East Asian countries. The growing trend of embracing sexuality among Indians is amajor factor leading to demand for sex toys. Moreover, the law guiding the sale of sex toys in India is vague and prudish, which is enabling retailers to offer a variety of sex toys and accessories. However, the market is also exposed to some restrains. Presence of social taboos and negative social perception toward sex toys are expected to hamper the market growth in India and the Middle East during the forecast period.
The outbreak of the COVID-19 pandemic has positively affected the sex toys market. Sales of products has witnessed significant increase online as it offers to shoppers, a good number of options, discounts, and door step delivery. In most countries, including India, there is a ban on displaying sex toys in public, which promotes their sales on online stores portals. Sexual activity has decreased as a result of the rise in hectic schedules, stress, frustration, psychiatric disorders, and medical problems. For instance, medical conditions including low testosterone, drugs, restless legs syndrome (RLS), depression, chronic disease, sleep disorders, and ageing cause a decline in men's and women's sexual stamina, which in turn lowers their level of ardour during sexual activities. Researchers found that men with RLS are more likely than men without RLS to experience erectile dysfunction (ED). As a result, the number of sexual activities between men and women has fallen, which has led to a decline in the market for sexual wellness items including sex toys, condoms, female contraception, and others.
A significant segment of the sexual wellness market includes sex toys. The usage of numerous goods, including sex toys, contraceptives, lubricants, delay sprays, pregnancy testing kits, and vaginal sexual health products, can help a person maintain their physical, emotional, and sexual well-being. Moreover, items that improve the pleasure of a sexual encounter, offer protection from STDs, and lower the danger of unintended pregnancy are regarded as sexual wellness items. Sex toys are linked to a number of advantages, including a decreased risk of unintended pregnancy and STDs as well as a doubled enjoyment of sex with or without a partner.
Consumer interest in and use of sexual wellness products is greatly influenced by technological advancements. To differentiate themselves from their rivals, many major firms in the market are improving their products. The availability of sex toys with sensors now is further projected to have a favorable impact on the global sex toys market throughout the course of the forecast period.
The rise in millennials' sexual preferences and increased consumer knowledge of sex toys are anticipated to fuel market expansion throughout the predicated period. Moreover, difficulties like hectic schedules, stress, frustration, medication, age disorders, and hormone problems are anticipated to impair an individual's sexual stamina; as a result, wellness items like sex toys have become extremely popular among young couples. Key players operating in the global sex toys market are adopting product launch and acquisition as their key developmental strategies to cater to the increase in requirements of customers. Acquisition would help the companies to share technological requirements for their existing and new products. This would ultimately help the market leaders to enhance their product portfolio with comparatively less investment and thereby increase their market share.
Social marketing is a sort of intervention in which brands for sexual health products are created, promoted, and sold to a particular target demographic. This platform is mostly used to market condoms and sex toys in order to encourage their use and raise awareness of STDs. There are other additional strategies that support market expansion, such as the public (free) and private distribution of condoms. In developing nations like China and India, social marketing has become incredibly popular for condom branding and sales.
Governments and NGOs have also used social marketing to deliver health services, such as family planning and HIV-AIDS awareness. In contraceptive social marketing, manufacturers of contraceptives give their products to NGOs, social marketing firms, or both. To make the subsidized goods accessible to the target population, these organizations or NGOs employ already-existing commercial and noncommercial distribution networks and retail outlets.
Since millennials are the primary buyers of sex toys, the growth of the millennial population has a direct impact on the market. Also, it has been observed that the youthful generation is becoming much more interested in sexually explicit products. As of 2019, India's population was more than 50% under 25 and more than 65% under 35, which is expected to increase demand for condoms, contraception, and sex toys. In addition, women's financial independence, gender equality, and ability to make their own decisions enable them to do so. As a result, marketers should see women as independent consumers of condoms and other contraceptives.
This is explained by the fact that there are many products available for different communities, such as double dildos, tongue vibes, nipple vibes, and cock rings for lesbian couples and butt plugs, anal dildos, and butt rings for gay couples.
However, sexual activity has decreased as a result of the rise in hectic schedules, stress, frustration, psychiatric disorders, and medical problems. For instance, medical conditions including low testosterone, drugs, restless legs syndrome (RLS), depression, chronic disease, sleep disorders, and ageing cause a decline in men's and women's sexual stamina, which in turn lowers their level of ardour during sexual activities. Researchers found that men with RLS are more likely than men without RLS to experience erectile dysfunction (ED). As a result, the number of sexual activities between men and women has fallen, which has led to a decline in the market for sexual wellness items including sex toys, condoms, female contraception, and others.
The report segments the sex toys market on the basis of product type, end user, distribution channel, and region. By product type, it is divided into vibrators, dildos, rings, and others. On the basis of end user, the market is split into men and women. Based on distribution channel, the market is segmented into supermarket & hypermarket, online stores, specialty stores, and drug stores. The market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Depending on the product type, the vibrators segment dominated the market in 2021, garnering majority of the market share; however, the rings is expected to grow at the highest CAGR of 4.7% from 2022 to 2031. In addition, The vibrators market sector has experienced significant growth in the global sex toys market and is anticipated to maintain its leadership during the forecast period. This is primarily attributable to millennials' growing interest in sex and related activities. Vibrators can be used alone or in tandem, which is likely to encourage more individuals to utilise them. The usage of sex toys like vibrators and dildos has also been substantially influenced by social media, pornography, and sex movies, especially among the younger population. Vibrators are linked to a number of advantages, including a decreased risk of unintended pregnancy and Infections as well as a doubled enjoyment of sex with or without a partner. Due to the fact that millennials are becoming more and more interested in it, it accounts for the largest share of the sex toys market.
[PRODUCTTYPEGRAPH]
Depending on the end user, the women segment dominated the market in 2021, garnering majority of the market share; however, the men is expected to grow at the highest CAGR of 4.8% from 2022 to 2031. In addition, In terms of value, the market for sex toys is seeing a growing contribution from the female sector. The demand for products like vibrators, pregnancy test kits, female condoms, menstruation cups, diaphragm and cervical caps, and exotic lingerie & apparel is expected to increase as female contraceptive use increases, sex education increases, and female sexual curiosity increases. Vibrators and dildos are increasingly used by women for stimulation and pleasure during sexual activity. Due to advantages including achieving orgasm and relieving sexual angst, vibrators are becoming increasingly popular among women.
[ENDUSEGRAPH]
Depending on the distribution channel, the specialty stores segment dominated the market in 2021, garnering majority of the market share; however, the supermarket/hypermarket is expected to grow at the highest CAGR of 4.6% from 2022 to 2031. In addition, Products for sex toys like condoms, contraceptives, lubricants, and sprays are sold in bulk at supermarkets and hypermarkets. Also, some shops sell combo packs of sex toys, which encourage customers to make larger purchases. These goods are organized into categories and put on shelves with placards that list their specifications and prices, making them simple to find. A wide variety of consumer items, plenty of parking, and convenient operating hours have helped hypermarkets and supermarkets grow in popularity. Also, the popularity of hypermarkets is increased in both established and emerging nations by increased urbanization, a growth in the population of the working class, and competitive pricing. Moreover, these shops sell condoms, vibrators, and lubricants & sprays under a variety of brand names. As a result, the distribution channel for supermarkets and hypermarkets helps the market expand.
[DISTRIBUTIONCHANNELGRAPH]
Region wise, Asia-Pacific dominated the market in 2021, garnering a market share of 45.5%. Due to the rising number of young people and their interest in sex, the Asia-Pacific region is predicted to see the highest CAGR during the projection period. In growing economies like India and China, where e-commerce is expanding quickly and becoming more widely used, individuals are increasingly buying sex toys, condoms, pregnancy test kits, and sex-enhancing lubricants. With sex education, individuals in India are openly discussing sex and sex-related activities. This fresh and revolutionary approach to sex is anticipated to have an impact on the rise of sexual wellness items like sex toys in the country.
[REGIONGRAPH]
The key players profiled in this report include Adam & Eve Store, Bijoux Indiscrets, California Exotic Novelties, LLC, Caya Co-Operative Ltd, Church & Dwight Co., Inc., Doc Johnson Enterprises, Hot Octopuss Limited, Reckitt Benckiser Group Plc, Tenga Co., Ltd, and We-Vibe.
In January 2022, Bijoux Indiscrets expanded its business by shipping on two items from the company’s recent SEX AU NATURAL collection: the palm-sized Personal Massager vibrator and Orgasm Glow edible, herbal supplements.In April 2022, Hot Octopuss launched new product such as KURVE g-spot vibrato to offer innovative sex product across the globe.In October 2021, Hot Octopuss collaborated with U.S.-based sex toy manufacturer Kiiroo to launch new product Pulse Solo Interactive, a high-end penis stimulator device to expand its presence in the marketIn October 2021, Durex subsidiary of Reckitt Benckiser Group Plc has launched new sex toys to offer exotic experience for its consumers.
Key Market Segments
Key Market Players
CHAPTER 1:INTRODUCTION
1.1.Key benefits for stakeholders
1.2.Key market segments
1.3.Research methodology
1.3.1.Secondary research
1.3.2.Primary research
1.3.3.Analyst tools and models
CHAPTER 2:EXECUTIVE SUMMARY
2.1.Key findings of the study
2.2.CXO perspective
CHAPTER 3:MARKET OVERVIEW
3.1.Market definition and scope
3.2.Key findings
3.2.1.Top investment pockets
3.3.Value chain analysis
3.4.Porter’s five forces analysis
3.5.Market dynamics
3.5.1.Drivers
3.5.1.1.Surge in instances of AIDS/HIV and STIs
3.5.1.2.Use of social marketing to promote products
3.5.2.Restraints
3.5.2.1.Reduced sexual act
3.5.3.Opportunities
3.5.3.1.Rise in millennial population
3.6.Market share analysis
3.6.1.By product type
3.6.2.By end-user
3.6.3.By Distribution Channel
3.6.4.By region
3.7.Pricing Analysis
3.8.Parent/peer analysis
3.9.Impact of COVID-19 on the Sex toys market
CHAPTER 4:SEX TOYS MARKET, BY PRODUCT TYPE
4.1.Overview
4.1.1.Market size and forecast
4.2.Vibrators
4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast, by region
4.2.3.Market analysis, by country
4.3.Dildos
4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast, by region
4.3.3.Market analysis, by country
4.4.Rings
4.4.1.Key market trends, growth factors, and opportunities
4.4.2.Market size and forecast, by region
4.4.3.Market analysis, by country
4.5.Others
4.5.1.Key market trends, growth factors, and opportunities
4.5.2.Market size and forecast, by region
4.5.3.Market analysis, by country
CHAPTER 5:SEX TOYS MARKET, END-USER
5.1.Overview
5.1.1.Market size and forecast
5.2.Men
5.2.1.Key market trends, growth factors, and opportunities
5.2.2.Market size and forecast, by region
5.2.3.Market analysis, by country
5.4.Women
5.4.1.Key market trends, growth factors, and opportunities
5.4.2.Market size and forecast, by region
5.4.3.Market analysis, by country
CHAPTER 6:SEX TOYS MARKET, DISTRIBUTION CHANNEL
6.1.Overview
6.1.1.Market size and forecast
6.2.Supermarket & hypermarket
6.2.1.Key market trends, growth factors, and opportunities
6.2.2.Market size and forecast, by region
6.2.3.Market analysis, by country
6.3.Online Stores
6.3.1.Key market trends, growth factors, and opportunities
6.3.2.Market size and forecast, by region
6.3.3.Market analysis, by country
6.4.Specialty stores
6.4.1.Key market trends, growth factors, and opportunities
6.4.2.Market size and forecast, by region
6.4.3.Market analysis, by country
6.5.Drug stores
6.5.1.Key market trends, growth factors, and opportunities
6.5.2.Market size and forecast, by region
6.5.3.Market analysis, by country
CHAPTER 7:SEX TOYS MARKET, BY REGION
7.1.Overview
7.1.1.Market size and forecast, by region
7.2.North America
7.2.1.Key market trends, growth factors, and opportunities
7.2.2.Market size and forecast, by product type
7.2.3.Market size and forecast, by end-user
7.2.4.Market size and forecast, by distribution channel
7.2.5.Market size and forecast, by country
7.2.5.1.U.S.
7.2.5.1.1.Market size and forecast, by product type
7.2.5.1.2.Market size and forecast, by end-user
7.2.5.1.3.Market size and forecast, by distribution channel
7.2.5.2.Canada
7.2.5.2.1.Market size and forecast, by product type
7.2.5.2.2.Market size and forecast, by end-user
7.2.5.2.3.Market size and forecast, by distribution channel
7.2.5.3.Mexico
7.2.5.3.1.Market size and forecast, by product type
7.2.5.3.2.Market size and forecast, by end-user
7.2.5.3.3.Market size and forecast, by distribution channel
7.3.Europe
7.3.1.Key market trends, growth factors, and opportunities
7.3.2.Market size and forecast, by product type
7.3.3.Market size and forecast, by end-user
7.3.4.Market size and forecast, by distribution channel
7.3.5.Market size and forecast, by country
7.3.5.1.Germany
7.3.5.1.1.Market size and forecast, by product type
7.3.5.1.2.Market size and forecast, by end-user
7.3.5.1.3.Market size and forecast, by distribution channel
7.3.5.2.France
7.3.5.2.1.Market size and forecast, by product type
7.3.5.2.2.Market size and forecast, by End-user
7.3.5.2.3.Market size and forecast, by distribution channel
7.3.5.3.UK
7.3.5.3.1.Market size and forecast, by Product Type
7.3.5.3.2.Market size and forecast, by end-user
7.3.5.3.3.Market size and forecast, by distribution channel
7.3.5.4.Italy
7.3.5.4.1.Market size and forecast, by product type
7.3.5.4.2.Market size and forecast, by end-user
7.3.5.4.3.Market size and forecast, by distribution channel
7.3.5.5.Spain
7.3.5.5.1.Market size and forecast, by product type
7.3.5.5.2.Market size and forecast, by end-user
7.3.5.5.3.Market size and forecast, by distribution channel
7.3.5.6.Russia
7.3.5.6.1.Market size and forecast, by product type
7.3.5.6.2.Market size and forecast, by end-user
7.3.5.6.3.Market size and forecast, by distribution channel
7.3.5.7.Rest of Europe
7.3.5.7.1.Market size and forecast, by product type
7.3.5.7.2.Market size and forecast, by end-user
7.3.5.7.3.Market size and forecast, by distribution channel
7.4.Asia-Pacific
7.4.1.Key market trends, growth factors, and opportunities
7.4.2.Market size and forecast, by product type
7.4.3.Market size and forecast, by end-user
7.4.4.Market size and forecast, by distribution channel
7.4.5.Market size and forecast, by country
7.4.5.1.China
7.4.5.1.1.Market size and forecast, by product type
7.4.5.1.2.Market size and forecast, by end-user
7.4.5.1.3.Market size and forecast, by distribution channel
7.4.5.2.Japan
7.4.5.2.1.Market size and forecast, by product type
7.4.5.2.2.Market size and forecast, by end-user
7.4.5.2.3.Market size and forecast, by distribution channel
7.4.5.3.India
7.4.5.3.1.Market size and forecast, by product type
7.4.5.3.2.Market size and forecast, by end-user
7.4.5.3.3.Market size and forecast, by distribution channel
7.4.5.4.Australia
7.4.5.4.1.Market size and forecast, by product type
7.4.5.4.2.Market size and forecast, by end-user
7.4.5.4.3.Market size and forecast, by distribution channel
7.4.5.5.South Korea
7.4.5.5.1.Market size and forecast, by product type
7.4.5.5.2.Market size and forecast, by end-user
7.4.5.5.3.Market size and forecast, by distribution channel
7.4.5.6.Thailand
7.4.5.6.1.Market size and forecast, by product type
7.4.5.6.2.Market size and forecast, by end-user
7.4.5.6.3.Market size and forecast, by distribution channel
7.4.5.7.Singapore
7.4.5.7.1.Market size and forecast, by product type
7.4.5.7.2.Market size and forecast, by end-user
7.4.5.7.3.Market size and forecast, by distribution channel
7.4.5.8.Rest of Asia-Pacific
7.4.5.8.1.Market size and forecast, by product type
7.4.5.8.2.Market size and forecast, by end-user
7.4.5.8.3.Market size and forecast, by distribution channel
7.5.LAMEA
7.5.1.Key market trends, growth factors, and opportunities
7.5.2.Market size and forecast, by product type
7.5.3.Market size and forecast, by end-user
7.5.4.Market size and forecast, by distribution channel
7.5.5.Market size and forecast, by country
7.5.5.1.Brazil
7.5.5.1.1.Market size and forecast, by product type
7.5.5.1.2.Market size and forecast, by end-user
7.5.5.1.3.Market size and forecast, by distribution channel
7.5.5.2.Argentina
7.5.5.2.1.Market size and forecast, by product type
7.5.5.2.2.Market size and forecast, by End-user
7.5.5.2.3.Market size and forecast, by distribution channel
7.5.5.3.UAE
7.5.5.3.1.Market size and forecast, by product type
7.5.5.3.2.Market size and forecast, by end-user
7.5.5.3.3.Market size and forecast, by distribution channel
7.5.5.4.Nigeria
7.5.5.4.1.Market size and forecast, by product type
7.5.5.4.2.Market size and forecast, by end-user
7.5.5.4.3.Market size and forecast, by distribution channel
7.5.5.5.South Africa
7.5.5.5.1.Market size and forecast, by product type
7.5.5.5.2.Market size and forecast, by end-user
7.5.5.5.3.Market size and forecast, by distribution channel
7.5.5.6.Saudi Arabia
7.5.5.6.1.Market size and forecast, by product type
7.5.5.6.2.Market size and forecast, by end-user
7.5.5.6.3.Market size and forecast, by distribution channel
7.5.5.7.Rest of LAMEA
7.5.5.7.1.Market size and forecast, by product type
7.5.5.7.2.Market size and forecast, by end-user
7.5.5.7.3.Market size and forecast, by distribution channel
CHAPTER 8:COMPETITION LANDSCAPE
8.1.Top winning strategies
8.2.Product mapping
8.3.Competitive dashboard
8.4.Competitive heat map
8.5.Key developments
8.5.1.Acquisition
8.5.2.Business Expansion
8.5.3.Product Launch
CHAPTER 9:COMPANY PROFILES
9.1.ADAM & EVE STORE
9.1.1.Company overview
9.1.2.Key Executives
9.1.3.Company snapshot
9.1.4.Product portfolio
9.2.BIJOUX INDISCRETS
9.2.1.Company overview
9.2.2.Key Executives
9.2.3.Company snapshot
9.2.4.Product portfolio
9.3.CALIFORNIA EXOTIC NOVELTIES, LLC
9.3.1.Company overview
9.3.2.Key Executives
9.3.3.Company snapshot
9.3.4.Product portfolio
9.3.5.Key strategic moves and developments
9.4.CAYA CO-OPERATIVE LTD.
9.4.1.Company overview
9.4.2.Key Executives
9.4.3.Company snapshot
9.4.4.Product portfolio
9.5.CHURCH & DWIGHT CO., INC.
9.5.1.Company overview
9.5.2.Key Executives
9.5.3.Company snapshot
9.5.4.Operating business segments
9.5.5.Product portfolio
9.5.6.R&D Expenditure
9.5.7.Business performance
9.6.DOC JOHNSON ENTERPRISES
9.6.1.Company overview
9.6.2.Key Executives
9.6.3.Company snapshot
9.6.4.Product portfolio
9.7.HOT OCTOPUSS LIMITED
9.7.1.Company overview
9.7.2.Key Executives
9.7.3.Company snapshot
9.7.4.Product portfolio
9.8.RECKITT BENCKISER GROUP PLC
9.8.1.Company overview
9.8.2.Key Executives
9.8.3.Company snapshot
9.8.4.Operating business segments
9.8.5.Product portfolio
9.8.6.R&D Expenditure
9.8.7.Business performance
9.9.TENGA CO., LTD
9.9.1.Company overview
9.9.2.Key Executives
9.9.3.Company snapshot
9.9.4.Product portfolio
9.10.WE-VIBE
9.10.1.Company overview
9.10.2.Key Executives
9.10.3.Company snapshot
9.10.4.Product portfolio
LIST OF TABLES
TABLE 01.SEX TOYS MARKET REVENUE, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 02.VIBRATORS SEX TOYS MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 03.DILDOS SEX TOYS MARKET REVENUE, BY REGION 2020–2030 ($MILLION)
TABLE 04.RINGS SEX TOYS MARKET REVENUE, BY REGION 2020–2030 ($MILLION)
TABLE 05.OTHERS SEX TOYS MARKET REVENUE, BY REGION 2020–2030 ($MILLION)
TABLE 06.SEX TOYS MARKET REVENUE, BY END-USER, 2020–2030($MILLION)
TABLE 07.SEX TOYS MARKET REVENUE FOR MEN, BY REGION, 2020–2030 ($MILLION)
TABLE 08.SEX TOYS MARKET REVENUE FOR WOMEN, BY REGION, 2020–2030 ($MILLION)
TABLE 09.SEX TOYS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030($MILLION)
TABLE 10.SEX TOYS MARKET REVENUE FOR SUPERMARKET & HYPERMARKET, BY REGION, 2020–2030 ($MILLION)
TABLE 11.SEX TOYS MARKET REVENUE FOR ONLINE STORES, BY REGION, 2020–2030 ($MILLION)
TABLE 12.SEX TOYS MARKET REVENUE FOR SPECIALTY STORES, BY REGION, 2020–2030 ($MILLION)
TABLE 13.SEX TOYS MARKET REVENUE FOR DRUG STORES, BY REGION, 2020–2030 ($MILLION)
TABLE 14.SEX TOYS MARKET, BY REGION, 2020–2030 ($MILLION)
TABLE 15.NORTH AMERICA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 16.NORTH AMERICA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 17.NORTH AMERICA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 18.NORTH AMERICA SEX TOYS MARKET, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 19.U.S. SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 20.U.S. SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 21.U.S. SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 22.CANADA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 23.CANADA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 24.CANADA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 25.MEXICO SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 26.MEXICO SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 27.MEXICO SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 28.EUROPE SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 29.EUROPE SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 30.EUROPE SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 31.EUROPE SEX TOYS MARKET, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 32.GERMANY SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 33.GERMANY SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 34.GERMANY SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 35.FRANCE SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 36.FRANCE SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 37.FRANCE SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 38.UK SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 39.UK SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 40.UK SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 41.ITALY SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 42.ITALY SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 43.ITALY SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 44.SPAIN SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 45.SPAIN SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 46.SPAIN SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 47.RUSSIA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 48.RUSSIA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 49.RUSSIA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 50.REST OF EUROPE SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 51.REST OF EUROPE SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 52.REST OF EUROPE SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 53.ASIA-PACIFIC SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 54.ASIA-PACIFIC SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 55.ASIA-PACIFIC SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 56.ASIA-PACIFIC SEX TOYS MARKET, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 57.CHINA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 58.CHINA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 59.CHINA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 60.JAPAN SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 61.JAPAN SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 62.JAPAN SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 63.INDIA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 64.INDIA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 65.INDIA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 66.AUSTRALIA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 67.AUSTRALIA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 68.AUSTRALIA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 69.SOUTH KOREA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 70.SOUTH KOREA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 71.SOUTH KOREA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 72.THAILAND SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 73.THAILAND SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 74.THAILAND SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 75.SINGAPORE SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 76.SINGAPORE SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 77.SINGAPORE SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 78.REST OF ASIA-PACIFIC SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 79.REST OF ASIA-PACIFIC SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 80.REST OF ASIA-PACIFIC SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 81.LAMEA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 82.LAMEA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 83.LAMEA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 84.LAMEA SEX TOYS MARKET, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 85.BRAZIL SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 86.BRAZIL SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 87.BRAZIL SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 88.ARGENTINA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 89.ARGENTINA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 90.ARGENTINA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 91.UAE SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 92.UAE SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 93.UAE SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 94.NIGERIA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 95.NIGERIA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 96.NIGERIA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 97.SOUTH AFRICA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 98.SOUTH AFRICA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 99.SOUTH AFRICA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 100.SAUDI ARABIA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 101.SAUDI ARABIA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 102.SAUDI ARABIA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 103.REST OF LAMEA SEX TOYS MARKET, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 104.REST OF LAMEA SEX TOYS MARKET, BY END-USER, 2020–2030 ($MILLION)
TABLE 105.REST OF LAMEA SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 106.ADAM & EVE STORE: KEY EXECUTIVES
TABLE 107.ADAM & EVE STORE: COMPANY SNAPSHOT
TABLE 108.ADAM & EVE STORE: PRODUCT PORTFOLIO
TABLE 109.BIJOUX INDISCRETS: KEY EXECUTIVES
TABLE 110.BIJOUX INDISCRETS: COMPANY SNAPSHOT
TABLE 111.BIJOUX INDISCRETS: PRODUCT PORTFOLIO
TABLE 112.CALIFORNIA EXOTIC NOVELTIES, LLC: KEY EXECUTIVES
TABLE 113.CALIFORNIA EXOTIC NOVELTIES, LLC: COMPANY SNAPSHOT
TABLE 114.CALIFORNIA EXOTIC NOVELTIES, LLC: PRODUCT PORTFOLIO
TABLE 115.CAYA CO-OPERATIVE LTD.: KEY EXECUTIVES
TABLE 116.CAYA CO-OPERATIVE LTD.: COMPANY SNAPSHOT
TABLE 117.CAYA CO-OPERATIVE LTD.: PRODUCT PORTFOLIO
TABLE 118.CHURCH & DWIGHT CO., INC.: KEY EXECUTIVES
TABLE 119.CHURCH & DWIGHT CO., INC.: COMPANY SNAPSHOT
TABLE 120.CHURCH & DWIGHT CO., INC.: OPERATING SEGMENTS
TABLE 121.CHURCH & DWIGHT CO., INC.: PRODUCT PORTFOLIO
TABLE 122.CHURCH & DWIGHT CO., INC.: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 123.CHURCH & DWIGHT CO., INC.: NET SALES, 2018–2020 ($MILLION)
TABLE 124.DOC JOHNSON ENTERPRISES: KEY EXECUTIVES
TABLE 125.DOC JOHNSON ENTERPRISES: COMPANY SNAPSHOT
TABLE 126.DOC JOHNSON ENTERPRISES: PRODUCT PORTFOLIO
TABLE 127.HOT OCTOPUSS LIMITED: KEY EXECUTIVES
TABLE 128.HOT OCTOPUSS LIMITED: COMPANY SNAPSHOT
TABLE 129.HOT OCTOPUSS LIMITED: PRODUCT PORTFOLIO
TABLE 130.RECKITT BENCKISER GROUP PLC.: KEY EXECUTIVES
TABLE 131.RECKITT BENCKISER GROUP PLC.: COMPANY SNAPSHOT
TABLE 132.RECKITT BENCKISER GROUP PLC.: OPERATING SEGMENTS
TABLE 133.RECKITT BENCKISER GROUP PLC.: PRODUCT PORTFOLIO
TABLE 134.RECKITT BENCKISER GROUP PLC.: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 135.RECKITT BENCKISER GROUP PLC.: NET SALES, 2018–2020 ($MILLION)
TABLE 136.TENGA CO., LTD: KEY EXECUTIVES
TABLE 137.TENGA CO., LTD: COMPANY SNAPSHOT
TABLE 138.TENGA CO., LTD: PRODUCT PORTFOLIO
TABLE 139.WE-VIBE: KEY EXECUTIVES
TABLE 140.WE-VIBE: COMPANY SNAPSHOT
TABLE 141.WE-VIBE: PRODUCT PORTFOLIO
LIST OF FIGURES
FIGURE 01.SEX TOYS MARKET SNAPSHOT
FIGURE 02.SEX TOYS MARKET: SEGMENTATION
FIGURE 03.TOP INVESTMENT POCKETS
FIGURE 04.TOP PLAYERS POSITIONING
FIGURE 05.VALUE CHAIN ANALYSIS
FIGURE 06.LOW BARGAINING POWER OF SUPPLIERS
FIGURE 07.LOW BARGAINING POWER OF BUYERS
FIGURE 08.LOW THREAT OF SUBSTITUTION
FIGURE 09.HIGH THREAT OF NEW ENTRANTS
FIGURE 10.HIGH INTENSITY OF COMPETITIVE RIVALRY
FIGURE 11.SEX TOYS MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 12.SNAPSHOT OF GLOBAL EPIDEMIC 2018, BY REGION
FIGURE 13.PRICING ANALYSIS ($/PER PIECE)
FIGURE 14.PARENT/PEER ANALYSIS
FIGURE 15.SEX TOYS MARKET REVENUE, BY PRODUCT TYPE, 2020 (%)
FIGURE 16.COMPARATIVE SHARE ANALYSIS OF VIBRATORS SEX TOYS MARKET REVENUE, BY COUNTRY, 2020 & 2030(%)
FIGURE 17.COMPARATIVE SHARE ANALYSIS FOR DILDOS SEX TOYS MARKET REVENUE, BY COUNTRY, 2020 & 2030(%)
FIGURE 18.COMPARATIVE SHARE ANALYSIS FOR RINGS SEX TOYS MARKET REVENUE, BY COUNTRY, 2020 & 2030(%)
FIGURE 19.COMPARATIVE SHARE ANALYSIS FOR OTHERS SEX TOYS MARKET REVENUE, BY COUNTRY, 2020 & 2030(%)
FIGURE 20.SEX TOYS MARKET, BY END-USER, 2020 (%)
FIGURE 21.COMPARATIVE SHARE ANALYSIS OF SEX TOYS MARKET FOR MEN, BY COUNTRY, 2020 & 2030(%)
FIGURE 22.COMPARATIVE SHARE ANALYSIS OF SEX TOYS MARKET FOR WOMEN, BY COUNTRY, 2020 & 2030 (%)
FIGURE 23.SEX TOYS MARKET, BY DISTRIBUTION CHANNEL, 2020 (%)
FIGURE 24.COMPARATIVE SHARE ANALYSIS OF SEX TOYS MARKET FOR SUPERMARKET & HYPERMARKET, BY COUNTRY, 2020 & 2030(%)
FIGURE 25.COMPARATIVE SHARE ANALYSIS OF SEX TOYS MARKET FOR ONLINE STORES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 26.COMPARATIVE SHARE ANALYSIS OF SEX TOYS MARKET FOR SPECIALTY STORES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 27.COMPARATIVE SHARE ANALYSIS OF SEX TOYS MARKET FOR DRUG STORES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 28.SEX TOYS MARKET, BY REGION, 2020 (%)
FIGURE 29.U.S. SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 30.CANADA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 31.MEXICO SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 32.GERMANY SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 33.FRANCE SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 34.UK SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 35.ITALY SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 36.SPAIN SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 37.RUSSIA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 38.REST OF EUROPE SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 39.CHINA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 40.JAPAN SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 41.INDIA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 42.AUSTRALIA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 43.SOUTH KOREA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 44.THAILAND SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 45.SINGAPORE SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 46.REST OF ASIA-PACIFIC SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 47.BRAZIL SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 48.ARGENTINA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 49.UAE SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 50.NIGERIA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 51.SOUTH AFRICA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 52.SAUDI ARABIA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 53.REST OF LAMEA SEX TOYS MARKET, 2020–2030 ($MILLION)
FIGURE 54.TOP WINNING STRATEGIES, BY YEAR, 2017–2018*
FIGURE 55.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2017–2018* (%)
FIGURE 56.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 57.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 58.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 59.CHURCH & DWIGHT CO., INC.: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 60.CHURCH & DWIGHT CO., INC.: NET SALES, 2018–2020 ($MILLION)
FIGURE 61.CHURCH & DWIGHT CO., INC.: REVENUE SHARE, BY SEGMENT, 2020 (%)
FIGURE 62.RECKITT BENCKISER GROUP PLC.: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 63.RECKITT BENCKISER GROUP PLC.: NET SALES, 2018–2020 ($MILLION)
FIGURE 64.RECKITT BENCKISER GROUP PLC.: REVENUE SHARE, BY SEGMENT, 2020 (%)
FIGURE 65.RECKITT BENCKISER GROUP PLC.: REVENUE SHARE, BY REGION, 2020 (%)