Plyo Box Market Expected to Reach $355.5 Million by 2031—Allied Market Research

According to a new report published by Allied Market Research, titled, “Plyo Box Market," The Plyo Box Market Size was valued at $219.30 million in 2021, and is estimated to reach $355.5 million by 2031, growing at a CAGR of 5% from 2022 to 2031.

A plyometric box, also known as a plyo box, is a piece of training equipment used for plyometric exercises. Plyometric exercises are a type of explosive power training that uses muscle elasticity to produce rapid, forceful movements. They are available in different sizes and shapes, made from wood, plastic, and metal.

Rise in awareness regarding health & fitness, increase in obese population, government initiatives to promote healthy lifestyle, and surge in youth population are the major factors that drive growth of the global plyo box market. Moreover, desire to maintain metal health & well-being and rise in disposable income of individuals in developing countries are anticipated to offer remunerative opportunities for expansion of the global market during the forecast period. 

An alarming rise in global obesity, especially in urban areas, supplements growth of the fitness equipment industry. According to the WHO in 2016, around 1.9 billion adults were overweight and of these around 650 million were obese. Obesity is associated to a number of health issues or disorders such as sudden cardiac arrest, hypertension, hypotension, and diabetes. Therefore, to lose weight, reduce stress, and improve blood circulation, obese people tend to use fitness equipment, thereby increasing sales for these products.

COVID-19 disease began to spread around the world in early 2021, infecting millions of people, and major countries worldwide enacted foot prohibitions and work stoppage orders. Hence, apart from medical supplies and life support products, most industries have been severely impacted, including the fitness equipment industry. The plyo box market has declined significantly as economic growth has decreased, however it has been growing at a relatively optimistic rate in the four years preceding COVID-19.

Manufacturers are focusing on key innovations that cater to requirements of large consumer base. Increase in awareness toward health benefits and increase in physical activity are expected to boost demand for Plyo Box Market Trends in emerging nations. Furthermore, increase has been witnessed in number of netizens along with rise in internet penetration, which gain a major Plyo Box Market Growth.

Taking this into consideration, most key players in the market strategize on promoting their products on various social media platforms. Thus, through social media marketing strategy, the market sights critical Plyo Box Market Opportunities.

Accordfing to the Plyo Box Market Analysis, the market is segmented on the basis of product type, application distribution channel, and region. By product type, the market is divided into wooden plyo boxes, plastic plyo boxes, and metal plyo boxes. By application, it is segmented into commercial and household. By distribution channel, it is segmented into online and offline.

By product type, the wooden plyo boxes segment held a major Plyo Box Market Share in the market in 2021. The wooden plyo boxes segment was the highest revenue contributor to the market, with $93.0 million in 2021, and is estimated to reach $146.6 million by 2031, with a CAGR of 4.7%.

By application, the household segment is expected to witness a major growth rate during the Plyo Box Market Forecast period. The household segment is estimated to reach $51.5 million by 2031, at a significant CAGR of 5.7% during the forecast period.

By distribution channel, the offline segment held a major share in the market in 2021. It provides desired ease and choice of options for evolving consumers. Market players are establishing new retail stores across various regions to extend their reach and increase their customer base.

Region wise, North America was the prominent market in 2021, garnering maximum share, owing to presence of huge consumer base and increase in population. Established players, with their major operations in the North America region, dominate the global plyo box market. Strong brand image plays a significant role in sales of fitness equipment. This has restricted entry of new players in the Plyo Box Industry.

Product launches, mergers & acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the market. Key players in the market include Body Revolution, Escape Fitness, MYO Strength, Mirafit, Physical Company, SF HealthTech, Technogym, Titan Fitness, Universal Legguard Works, and Yes4All Inc.

Key findings of study

• By product type, the wooden plyo boxes segment was the major segment of the market in 2021, and is anticipated to grow at a significant CAGR of 4.7% during the forecast period.
• Depending on application, the commercial segment is expected to grow at a CAGR of 4.9%, in terms of value, during the forecast period.
• As per distribution channel, the online sales channel is anticipated to grow at a CAGR of 5.6% during the forecast period.
• Region wise, North America was the dominant region in 2021, occupying a share of 34.1% in the market.