According to a new report published by Allied Market Research titled, "Hair Color Spray Market by Nature and Distribution Channel: Global Opportunity Analysis and Industry Forecast, 2019–2026," the global hair color spray market size was valued at $291.90 million in 2018, and is projected to reach $481.6 million by 2026, growing at a CAGR of 6.6% from 2019 to 2026. In 2018, Europe accounted for nearly 40.4% share of the market.
Over the past couple of decades, there has been rise in concerns over the hair density, hair fall as well as the quality of hair that needs to be maintained frequently among the customers. This boosts the demand for various hair care as well as hair styling products such as shampoos, conditioners, and others. Hair color spray is one such hair care product that has been experiencing similar kind of demand from the target customers. Hair color spray, which is being formulated with essential oil and lipids, helps in nourishing and strengthening of one’s hair.
Some of the key manufacturers in the global hair color spray market, have been strategizing on the inclusion of natural ingredients in their products owing to rise in demand for natural cosmetic products among the target customers,. For instance, Jerome Russell brand has been promoting and selling its hair color spray products to be natural among the target customers. The natural hair color spray product turns out be an influential factor during the hair color spray market forecast period. Among the product type synthetic format incurs higher hair color spray market demand.
Some of the hair color spray products contain chemical ingredients that can be used for cleaning & conditioning. Presence of chemicals such as triclosan, phthalates, and sodium lauryl sulfate (SLS) are expected to cause scalp-related allergies and problems. Thus, rise in scalp-related problem due to application of chemicals in hair care products directly hampers the growth of the professional hair care services & products demand. On the other hand, organic ingredients in these products can improve the results and minimize the risk of scalp related problems such as irritation and itching. Organic hair color spray products can provide vibrant results such as enhanced hair shine, improved hair strength, and reduced hair fall, which is anticipated to provide hair color spray market growth opportunities in future.
Over the past couple of years, there has been rising preference for organic products be it food or cosmetic products. Customers always seek transparency in products they use on daily basis. According to The United States Department of Agriculture (USDA), the global organic retail market was valued at $90 billion in 2016 and is anticipated to grow at a significant rate over the forecast period. As a result, Hair Color Spray manufacturers have been considering using organic ingredients for processing. Hence, the availability of the organic format of the product is considered to be an influential hair color spray market trend.
The global hair color spray market analysis is segmented on the basis of nature, distribution channel and region. By nature, the market is segmented into natural, organic and synthetic. By distribution channel, the market is divided into online and offline. Based on region, it is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, Spain, UK, Italy, France, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).
Key Findings of the Study
- In 2018, based on nature, the synthetic segment accounted for around higher value hair color spray market share.
- Based on distribution channel, offline channel accounts for a higher value share.
- In 2018, based on region, Europe accounted for a prominent hair color spray market share.
Key players profiled in the hair color spray industry include Procter & Gamble, Leonor Greyl USA, Aveda Corporation, L’Oréal Inc., Unilever Inc., Henkel Corporation, Unilever group, Coty Inc., Avalon Natural Products, Inc., Cobiosa Industrias Asociadas S.L., and others.