Hair Color Spray Market Outlook: 2026
The hair color spray market size was valued at $291.90 million in 2018 and is expected to reach $481.60 million by 2026, registering a CAGR of 6.6% from 2019 to 2026. The global hair care market was valued at $70 billion in 2017 and is expected to witness significant growth during the forecast period. The rise in concern over maintaining the quality of hair is one of the key factors responsible in driving the hair color spray market demand. As a result, customers have a holistic approach while considering hair care products in their daily routine. This boosts the demand for various hair care products such as shampoos, conditioners, and other such hair treatment products. Hair color spray is one such hair care product that has been enduring higher level of demand from its target customers. It is a hair styling product that imparts a desired color to one’s hair for a longer or shorter period of time.
Most of the customers, specifically millennials (18 to 35 years old), have been very conscious when it comes to one’s looks and appearance. They take corrective measures and steps on maintaining or improving their overall appearance. This set of customers believe that maintaining their outer beauty boosts their overall confidence. This has resulted in rise in demand for various cosmetic specialty products. Hair color spray that are known for providing variant colors to one’s hair that suits one’s desired personality, has been enduring similar level of demand and preference from these customers. Hence, rise in millennial populations eventually offers opportunity for the market growth during the hair color spray market forecast.
Despite containing hair nourishing and scalp moisturizing chemicals, hair care products may cause scalp irritation or allergic reaction. In addition, application of these hair styling products can cause increased hair fall, split ends, or other hair-related problems. Ingredients such as Parabens, Synthetic colors, Phthalates, Sodium lauryl sulfate (SLS), and triclosan are often used in hair styling products, which are hazardous/harmful for customers with scalp-related problems. Thus, usage of chemical ingredients hampers the overall global hair color spray market growth.
Based on nature, the hair color spray Market size is segmented into natural, organic and synthetic. Among these sub segments, synthetic segment accounts to higher value hair color spray market share. The synthetic hair color spray segment accounts for a higher value share as compared to all the other segments, which is mainly attributed to easy availability of these products for its target customers at affordable prices. These products are processed using different mixtures and proportion of chemical as well as natural cosmetic ingredients. Procter & Gamble, Aveda Corporation, L’Oréal Inc., Unilever Inc. are some of the key players operating in this segment. Synthetic hair color spray products are easily available in various distribution channels such as hypermarket/supermarket, specialty stores, franchisee stores, and online stores.
Organic segment would exhibit the highest CAGR of 7.60% during 2019-2026.
The global hair color spray market is segmented on the basis of nature, distribution channel, and region. Based on nature, the hair color spray market is classified into natural, organic, and synthetic. By distribution channel, the hair color spray market is divided into online and offline. Based on region, the market is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, Spain, UK, Italy, France, and rest of Europe), Asia-Pacific (China, India, Australia, New Zealand, South Korea, and rest of Asia-Pacific), and LAMEA (Latin America, Middle East, and Africa).
By Distribution Channel
Online segment would exhibit the highest CAGR of 7.70% during 2019-2026.
Based on distribution channel, the hair color spray Market is segmented into online and offline channel. Among these distribution channels, sales through offline channel accounts for a higher value share. Some of the key brick-and-mortar stores such as hypermarket/supermarket, specialty stores, and franchisee stores, are being considered in the offline store segment. Offline stores facilitate variety of option in hair styling products promoting both branded and private-labelled segments. . Moreover, these kind of store initiates several key promotional and marketing events such as customer loyalty programs, discounts, seasonal offers, and others.
Asia-Pacific would exhibit the highest CAGR of 7.90% during 2019-2026.
Based on region, the hair color spray industry is analyzed across North America, Europe, Asia-Pacific, and LAMEA. Europe is one of the dominant players in the global cosmetics market with Germany, France and the UK as the top three countries in the region. With the rising influence of fashion industry through apparels, make up products and cosmetics, customers specifically the women population have been very particular about their hair style that goes with the trend. This has led to increase in number of commercial or salon establishments in the region where the target customers frequent at regular intervals. Marisol, Josh Wood Atelier, La Biosthetique, Area Numero Sei are some of popular salons operating in the region. Hair color spray has been one of those most preferred services asked by the target customers. Thus, the hair color spray designed for commercial segments has incurred higher level of demand in the region.
Key players profiled in the hair color spray industry include Amka Products (Pty) Ltd., Coty Inc., Henkel, John Paul Mitchell Systems, Kenra Professional, L’Oréal, Punky International, Inc., Revlon, Inc., Estee Lauder Company, Unilever and other such.
Key Benefits for Stakeholders:
- The report provides an extensive hair color spray Market analysis of the current and emerging hair color spray market trends and opportunities.
- The report provides detailed qualitative and quantitative analysis of the current hair color spray market trends and future estimations that help evaluate the prevailing hair color spray market opportunity.
- A comprehensive analysis of the factors that drive and restrict the hair color spray market growth.
- An extensive analysis of the hair color spray market is conducted by following key product positioning and monitoring the top competitors within the market framework.
- The report provides extensive qualitative insights on the potential segments or regions exhibiting favorable growth.
Hair Color Spray Market Report Highlights
By DISTRIBUTION CHANNEL
Key Market Players
UNILEVER PLC, COTY INC, KENRA PROFESSIONAL, Amka Products (Pty) Ltd, REVLON, INC, THE ESTÉE LAUDER COMPANIES INC, Punky International, Inc, John Paul Mitchell Systems, L’ORÉAL SAS, Henkel AG & Co. KGaA
According to the insights of the CXOs of leading companies, rise in concerns over maintaining the quality of hair among the customers, is one of the key factors that drives the growth of the global hair color spray market.
Over the past couple of years, there has been a rise in demand for natural cosmetic products. Taking this consumer perception into consideration, some of the key manufacturers have been strategizing on the inclusion of natural ingredients into their existing products. Manufacturers consider natural hair color spray products are expected to gain higher traction among the target customers who seek transparency in cosmetic products that they use in their day-to-day life. Apart from key product strategy, several companies consider expansion of operation in untapped regions is expected to play a major role in revenue generation. This will facilitate easy availability of products to its target customers and eventually generate sales.
The rise in rate of internet penetration around the major parts of the world makes way for manufacturers to initiate several key online marketing programs as online platforms are one of the easiest ways to create awareness about the specifications and features of the hair color spray products among the target customers.