According to a new report published by Allied Market Research, titled, “Hand Dryer Market by Type, End User, and Mode of Operation: Global Opportunity Analysis and Industry Forecast, 2020–2031,”
The global hand dryer market size was valued at $781.5 million in 2020, and is projected to reach $3,100.1 million by 2031, registering a CAGR of 12.9% from 2022 to 2031.
The hand dryer market is expanding, having presence in almost all the regions. Technological advancements and adoption of new innovation in hand dryer in rising economies have boosted the prospects in the hand dryer market. In the prevailing business scenario, the demand for less noisy and less time-consuming hand dryer products is witnessing significant growth among the various end users. Adoption of effective drying technology and rise in health awareness in BRIC countries have shown increase in use of hand dryers. The increase in competition among the regional and domestic players have created numerous options to the buyers.
In the current business scenario, Europe leads the hand dryer market, while Asia-Pacific is the fastest growing market on account of increase in adoption of hand dryers. Asia-Pacific is expecting the highest CAGR due to major adoption of automatic jet hand dryers in various sectors including hotels, hospitals, commercial complexes, and office building.
Porter’s five forces framework analyze the intensity of competitive rivalry by considering various parameters such as bargaining power of buyers & suppliers and threat of new entrants &substitutes. Fluctuation in raw material prices and presence of numerous market players lead to moderate bargaining power of suppliers. In addition, availability of range of products and variety seeking habit of customers results in moderate bargaining power of buyers.
The value chain analysis provides a systematic study of the key intermediaries involved in the final product manufacturing. The value chain includes R&D, raw material providers, manufacturers, distributors (retail and offline stores), and end users. This analysis helps the stakeholders to devise appropriate strategies and develop their businesses accordingly.
The hand dryer market is segmented on the basis of type, end user, mode of operation, and region. The types of hand dryers include hot hand dryers and jet hand dryers. The jet hand dryer segment dominated the overall market in 2020, with a market share of 64.4. However, the jet hand dryer market, by volume, is expected to grow with the highest CAGR of 13.5 % during the forecast period owing to the technological advancements that are projected to reduce price of jet hand dryers.
The end user segment is classified into hotels, hospitals, food processing & service industries, commercial complexes, office buildings, and others. In 2020, the food processing & service industry segment was the largest segment, in terms of revenue, with a market share of more than 30%.
The mode of operation segment is divided into push button hand dryers and automatic hand dryers. Automatic hand dryers constituted the highest revenue in 2020 accounting for more than 80% market share of the overall market.
Hand dryers are prominently used across the globe on account of hygiene management and eco-friendly technological requirements. Europe was the largest revenue generator, with a market value of $253.1 million in 2020; however, Asia-Pacific is estimated to grow at the highest CAGR of 13.3% during the forecast period.
The key companies profiled in hand dryer industry are AB Electrolux, American Dryer Inc., Dyson Ltd., Excel Dryer, Inc., Hokwang Industries Co. Ltd., HygenEco Systems, LLC (Bio JetDrier), Mitsubishi Electric Corporation, Palmer Fixture, Panasonic Corporation, and World Dryer Corporation.
Key Findings of the Study
- Jet hand dryer held the major share in the market accounting near 64% of the total market.
- Europe is expected to continue to lead the market followed by North America during the forecast period.
- North America and Asia-Pacific jointly account for more than half of the total share in 2020.