Natural Dyes Market Expected to Reach $2.6 Billion by 2034

According to a new report published by Allied Market Research, titled, “Natural Dyes Market," The natural dyes market was valued at $1.5 billion in 2024, and is estimated to reach $2.6 billion by 2034, growing at a CAGR of 6% from 2025 to 2034. Natural dyes are colorants derived from natural sources such as plants, minerals, and animals, without the use of synthetic chemicals. They have been used for centuries to color textiles, food, cosmetics, and various other materials. Plant-based dyes come from roots, leaves, bark, fruits, and flowers, while animal-based dyes like cochineal are obtained from insects. Mineral dyes originate from naturally occurring ores and earth pigments. Natural dyes are biodegradable, non-toxic, and generally considered environmentally friendly compared to synthetic alternatives. They are valued not only for their ecological benefits but also for producing rich, earthy hues and variations in tone. Their increasing use reflects a growing global demand for sustainable, safe, and culturally authentic coloring methods across industries.

The primary driver of the natural dyes market is the rising consumer preference for sustainable and non-toxic products. Consumers are increasingly aware of the environmental and health impacts of synthetic dyes, leading to a shift towards natural alternatives. Industries such as textiles, food and beverages, cosmetics, and personal care are adopting natural dyes to meet this demand. Additionally, stringent government regulations on chemical dyes are encouraging manufacturers to transition to natural dyes. For instance, India's ban on 112 azo- and benzidine-based dyes in October 2023 reflects a global effort to protect public health and the environment.

Moreover, despite the growing interest, the natural dyes market faces several challenges. High production costs, due to labor-intensive extraction processes and the need for large quantities of raw materials, make natural dyes more expensive than synthetic alternatives. This price disparity can deter manufacturers, especially in price-sensitive markets. Moreover, natural dyes often suffer from issues related to color consistency and fastness, making it difficult for brands to maintain uniformity across product lines. Scalability is another concern, as the availability of raw materials is influenced by seasonal variations and agricultural conditions.

Furthermore, the natural dyes market presents numerous opportunities for growth, particularly through innovation and product development. Advancements in extraction and processing technologies are improving the efficiency and colorfastness of natural dyes, making them more competitive with synthetic options. Research into plant breeding and sustainable harvesting methods is enhancing the availability and quality of natural dye sources. Furthermore, the clean-label movement is significantly influencing the food and beverage sector, boosting demand for natural dyes as replacements for artificial colorants. Companies investing in these areas can gain a competitive edge and meet the growing consumer demand for sustainable products.

The natural dyes market is classified on the basis of source, form, application, chemical behavior, and region. By source, the market is divided into plant, animal, and others.The plant segment dominated the global market in terms of revenue in 2024, with 56.3% of the total share.

By form, the market is segregated into powder, liquid, and paste.The powder segment dominated the global market in terms of revenue in 2024, growing at a CAGR of 6.5% during the forecast period. As per application, the market is classified into textile dyeing, food and beverages, cosmetics and personal care, paper, and others.The textile dyeing application segment dominated the global natural dyes market, in terms of revenue, growing at a CAGR of 6.3% during the forecast period. 

By chemical behavior, the market is segmented into VAT dyes, acid dyes, basic dyes, and others.The VAT dyes segment dominated the global market in terms of revenue in 2024, with 37.2% of the total share. Region-wise, the market is classified into North America, Europe, Asia-Pacific, and LAMEA. North America natural dyes market accounted for the highest share of 34.0% in 2024. 

Key Findings

• By source, the plant segment accounted for the highest share of more than 55% in 2024, and is expected to grow at a CAGR of 6.3% during the forecast period.
• By form, the powder segment accounted for the highest share of more than 40% in 2024, and is expected to grow at a CAGR of 6.5% during the forecast period.
• By application, the textile dyeing segment accounted for the highest share in 2024, and is expected to grow at a CAGR of 6.5% during the forecast period.
• By chemical behovoir, the VAT dyes segment accounted for the highest share in 2024, and is expected to grow at a CAGR of 6.3% during the forecast period.