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Asia Pacific Touch Panel Market by Technologies (Resistive, Capacitive & Infrared Touch) and Applications (Smart Phones, Tablets and Tablet PCs, Notebooks, All-in-one PCs, LCD Touch Monitors) - Opportunity Analysis and Industry Forecast, 2013 - 2020

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Pages: 122
Mar 2015 | 1773 Views
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Author's : nilesh Rajput
Tables: 36
Charts: 60
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Asia-Pacific Touch Panel Market Overview

Asia-Pacific touch panel market is expected to garner $13.48 billion by 2020, registering a CAGR of 12.8% during the forecast period 2014-2020. Touch panel is a transparent array of switches that is placed over display screens. These switches enables the interaction with device through physical contact by finger or stylus. Touch panel has provided the user with new form of interface medium, which is with its ease of use gaining tremendous popularity in the market. Today, the touch panel market is in the progressive phase of its life cycle. Multiplicity of options such as smartphone, tablet PCs, notebook PCs, and monitors in the applications of touch panels has developed competitive environment in the market. With the penetration of smartphones and tablet Pcs, the touch user interface technology is showing significant growth over former graphical user interface.

Declining cost of smartphones and tablet PCs, rising adoption of simplicity in user interface, government initiatives towards E-learning education and reduction in labour cost through self-service are the key drivers of the market. However, high-tech market volatility, lack of one-size-fit-all solution are the two key factors which will restrain the market growth. The market is segmented on the basis of technology, application and geography.
Key technologies implemented in the manufacturing of touch panels include Resistive, Capacitive and Infrared touch technology. Resistive technology touch panels are the cost effective solutions for applications requiring single touch operations. Capacitive and Infrared technologies with multi touch input ability are gaining huge popularity in the industry. Currently, capacitive touch technology dominates the other technologies in market. However, the Infrared touch panel market would witness substantial growth from 2014 to 2020 replacing capacitive technology from its applications.

The application industries studied in the report include smartphones, tablets and tablet PCs, notebooks, all-in-one PCs, monitors & TV displays. The smartphones market holds the maximum revenue share presently, followed by the tablet and tablet PCs.

Geographically, the Asia-Pacific market has been segmented into China, Taiwan, Korea and Japan.
The leading companies in this market include AU Optronincs, Fujitsu, J-Touch Corporation, Digitech Systems, Chunghwa Picture Tubes Ltd, Tovis, Wintek, TPK holdings Inc., 3M Touch Systems, and Cambrios Technologies Corporation.

ASIA-PACIFIC TOUCH PANEL MARKET KEY BENEFITS: 

  • The study provides an In-depth analysis of the current market based on various segments along with a market forecast from 20142020
  • The report includes profiles of key players who are primarily responsible for driving the growth of the market
  • A comprehensive analysis of the market in regard to segments based on technology, application and country would allow companies to a gain competitive advantage
  • Porters Five Forces model analysis of the industry illustrates the potency of the buyers and suppliers participating in the market
  • This report also provides information regarding the key drivers, restraints and opportunities with impact analysis throughout the analysis period

ASIA-PACIFIC TOUCH PANEL MARKET KEY SEGMENTS: 

BY TECHNOLOGIES

  • Resistive Touch
  • Capacitive Touch
  • Infrared Touch

BY APPLICATIONS

  • Smart Phones
  • Tablets and tablet PCs
  • Notebooks
  • All-in-one PCs
  • LCD Touch Monitors
  • Other

BY COUNTRY

  • China
  • Taiwan
  • Korea
  • Japan
  • India
  • Other

KEY PLAYERS

  • AU Optronics corporation
  • Fujitsu
  • DigiTech systems
  • Chunghwa picture tubes Ltd
  • Tovis
  • Wintek
  • TPK
  • J Touch corporation
  • 3M touch systems
  • Cambrios Technologies Corporation
  • HannsTouch Solutions Inc.
  • Iljin Display Co., Ltd
  • ELK Corporation
 

Chapter: 1 INTRODUCTION

1.1 Report Description
1.2 Key Benefits
1.3 Key Market Segments
1.4 Research methodology

1.4.1 Secondary research
1.4.2 Primary research
1.4.3 Analyst tools and models

Chapter: 2 EXECUTIVE SUMMARY

2.1 CXO Perspective
2.2 Market beyond: what to expect by 2025

2.2.1 Moderate growth scenario
2.2.2 Optimistic Growth Scenario
2.2.3 Diminishing growth scenario

Chapter: 3 MARKET OVERVIEW

3.1 Market Definition and Scope
3.2 Key Findings

3.2.1 Top Factors Impacting touch panel market
3.2.2 Top Investment Pockets
3.2.3 Top winning strategies

3.3 Porters Five force Analysis

3.3.1 Buyers lower switching cost and high volume leads to lower bargaining power of supplier
3.3.2 Buyers higher price sensitivity and lower threat of suppliers forward integration leads to high bargaining power of suppliers
3.3.3 Necessity of economies of scale maintains moderate threat of new entrant
3.3.4 High performance of industry product maintains lesser threat from substitution
3.3.5 Large number of competitors along with significant brand loyalty leads to moderate competitive scenario

3.4 Value Chain Analysis
3.5 Market Share Analysis, 2013
3.6 Case Studies
3.7 Market Dynamics

3.7.1 Drivers

3.7.1.1 Declining costs of Smartphones and tablet devices
3.7.1.2 Rising adoption of simplicity in ui devices
3.7.1.3 Reduction of Labour cost through customer self service
3.7.1.4 Government initiatives towards E-Learning education

3.7.2 Restraints

3.7.2.1 Hightech market volatility
3.7.2.2 Lack of One-size-fits-all solution

3.7.3 Opportunities

3.7.3.1 Opportunities in Industrial & commercial display
3.7.3.2 Rising demand for touch panel end uses

Chapter: 4 BY TECHNOLOGY

4.1 Resistive Touch Panel

4.1.1 Analog Resistive Touch Panel
4.1.2 Digital Resistive Touch Panel
4.1.3 Key market trends
4.1.4 Competitive scenario
4.1.5 Key growth factors and opportunities
4.1.6 Market size and forecast

4.2 Capacitive Touch Panel

4.2.1 Key Market Trends
4.2.2 Competitive scenario
4.2.3 Key growth factors and opportunities
4.2.4 Market size and forecast

4.3 Infrared Touch Panel

4.3.1 Key Market Trends
4.3.2 Competitive scenario
4.3.3 Key growth factors and opportunities
4.3.4 Market size and forecast

Chapter: 5 BY APPLICATION

5.1 Smartphone

5.1.1 Market size and forecast

5.2 Tablet PC

5.2.1 Market size and forecast

5.3 Notebook PC

5.3.1 Market size and forecast

5.4 All in one (AIO) PCs

5.4.1 Market size and forecast

5.5 LCD Touch Monitors

5.5.1 Market size and forecast

5.6 Others (Smart TV, Smartwatch)

5.6.1 Market size and forecast

Chapter: 6 BY GEOGRAPHY

6.1 China

6.1.1 Key Market Trends
6.1.2 Competitive Scenario
6.1.3 Key Growth Factors and Opportunities
6.1.4 Market size and forecast

6.2 Taiwan

6.2.1 Key Market Trends
6.2.2 Competitive Scenario
6.2.3 Key Growth Factors and Opportunities
6.2.4 Market size and forecast

6.3 Korea

6.3.1 Key Market Trends
6.3.2 Competitive Scenario
6.3.3 Key Growth Factors and Opportunities
6.3.4 Market size and forecast

6.4 Japan

6.4.1 Key Market Trends
6.4.2 Competitive Scenario
6.4.3 Key Growth Factors and Opportunities
6.4.4 Market size and forecast

6.5 India

6.5.1 Key Market Trends
6.5.2 Competitive Scenario
6.5.3 Key growth factors and opportunities
6.5.4 Market size and forecast

6.6 Others

6.6.1 Key Market Trends
6.6.2 Competitive Scenario
6.6.3 Key growth factors and opportunities
6.6.4 Market size and forecast

Chapter: 7 COMPANY PROFILE

7.1 AU Optronics corporation

7.1.1 Company overview
7.1.2 Company snapshot
7.1.3 Business performance
7.1.4 Key strategies and developments
7.1.5 SWOT analysis of AU Optronics Corporation.

7.2 Fujitsu

7.2.1 Company overview
7.2.2 Company snapshot
7.2.3 Business performance
7.2.4 Key strategies and developments
7.2.5 SWOT analysis of Fujitsu Inc.

7.3 DigiTech systems

7.3.1 Company overview
7.3.2 Company snapshot
7.3.3 Business performance
7.3.4 Key strategies and developments
7.3.5 SWOT analysis of Digitech Systems Inc.

7.4 Chunghwa picture tubes Ltd

7.4.1 Company overview
7.4.2 Company snapshot
7.4.3 Business performance
7.4.4 SWOT analysis of Chunghwa Picture Tubes

7.5 Tovis

7.5.1 Company overview
7.5.2 Company snapshot
7.5.3 Business performance
7.5.4 Key strategies and developments
7.5.5 SWOT analysis of Tovis

7.6 Wintek

7.6.1 Company overview
7.6.2 Company snapshot
7.6.3 Business performance
7.6.4 SWOT analysis of Wintek Inc.

7.7 TPK

7.7.1 Company overview
7.7.2 Company snapshot
7.7.3 Business performance
7.7.4 SWOT analysis of TPK holdings Inc.

7.8 J Touch corporation

7.8.1 Company overview
7.8.2 Company snapshot
7.8.3 Business performance
7.8.4 SWOT analysis of J Touch Corporation

7.9 3M touch systems

7.9.1 Company overview
7.9.2 Company snapshot
7.9.3 Business performance
7.9.4 Key strategies and developments
7.9.5 SWOT analysis of 3M Touch Systems

7.10 Cambrios Technologies Corporation

7.10.1 Company overview
7.10.2 Company snapshot
7.10.3 Business Performance
7.10.4 Key strategies and developments
7.10.5 Swot analysis of Cambrios Technology Corporation

7.11 HannsTouch Solutions Inc.

7.11.1 Company Overview
7.11.2 Company snapshot
7.11.3 Business Performance
7.11.4 Key strategies and developments
7.11.5 SWOT analysis of HannsTouch Solutions Inc.

7.12 Iljin Display Co., Ltd

7.12.1 Company overview
7.12.2 Company snapshot
7.12.3 Business performance
7.12.4 SWOT analysis of Iljin Display Co. Ltd Inc.

7.13 ELK Corporation

7.13.1 Company Overview
7.13.2 Company snapshot
7.13.3 Business performance
7.13.4 SWOT analysis of ELK Corporation.

LIST OF FIGURES

FIG. 1 TOP IMPACTING FACTORS, MODERATE GROWTH SCENARIO(2020-2025)
FIG. 2 TOP IMPACTING FACTORS, OPTIMISTIC GROWTH SCENARIO(2020-2025)
FIG. 3 TOP IMPACTING FACTORS, DIMINISHING GROWTH SCENARIO(2020-2025)
FIG. 4 TOP FACTORS IMPACTING TOUCH PANEL MARKET
FIG. 5 TOP INVESTMENT POCKETS IN TOUCH PANEL APPLICATION MARKET
FIG. 6 TOP INVESTMENT POCKETS IN TOUCH PANEL TECHNOLOGY MARKET
FIG. 7 TOP WINNING STRATEGIES FOR KEY SEGMENTS
FIG. 8 TOP WINNING STRATEGIES
FIG. 9 PORTERS FIVE FORCES ANALYSIS
FIG. 10 VALUE CHAIN ANALYSIS
FIG. 11 MARKET SHARE ANALYSIS
FIG. 12 ASIA-PACIFIC SMARTPHONE SHIPMENT FOR 2011-2014 (UNIT MILLIONS)
FIG. 13 ASIA-PACIFIC PHABLET SHIPMENT FOR 2011-2013 (UNIT MILLIONS)
FIG. 14 CONSTRUTION OF ANALOG RESISTIVE TOUCH PANEL
FIG. 15 DISTRIBUTION OF TOUCH SENSOR STRUCTURE FOR MOBILE PHONES AND TABLET PCS
FIG. 16 COMPARISON OF TOUCH PANEL TECHNOLOGIES ON THE BASIS OF SHIPMENTS ($ MILLION)
FIG. 17 CONSTRUCTION OF CAPACITIVE TOUCH PANEL
FIG. 18 ASIA PACIFIC MARKET SHARE IN GLOBAL SMARTPHONE SHIPMENT
FIG. 19 CONSTRUCTION OF INFRARED TOUCH PANEL
FIG. 20 COMPARISON OF TOTAL SHIPMENT OF SMARTPHONE FOR YEAR 2012 & 2013 (MILLION UNITS)
FIG. 21 COMPARISON OF SMARTPHONE SHIPMENT ASIA-PAC AND OTHER REGIONS 2013 (UNITS MILLION)
FIG. 22 TABLET SHIPMENT IN APAC REGION (UNITS MILLIONS)
FIG. 23 COMPARISON OF SHIPMENTS FOR DESKTOP AND NOTEBOOK PC
FIG. 24 AIO SHIPMENTS (2007 - 2013)
FIG. 25 DISTRIBUTION OF MARKET SHARE FOR SMALL-MEDIUM SIZED TOUCH PANELS IN PERCENTAGE (YEAR 2013)
FIG. 26 DISTRIBUTION OF MARKET SHARE FOR SMALL-MEDIUM SIZED TOUCH PANELS IN PERCENTAGE (YEAR 2013)
FIG. 27 GEOGRAPHICAL DISTRIBUTION OF TOUCH PANEL SUPPLIER
FIG. 28 INDIAS MARKET SHARE IN SMARTPHONE SHIPMENTS
FIG. 29 REVENUE GENERATED BY AU OPTRONICS CORPORATION
FIG. 30 REVENUE OF AU OPTRONICS CORPORATION IN PERCENTAGE BY APPLICATION 2013
FIG. 31 REVENUE OF AU OPTRONICS CORPORATION IN PERCENTAGE BY SEGMENT 2013
FIG. 32 SWOT ANALYSIS OF AU OPTRONICS CORPORATION.
FIG. 33 REVENUE GENERATED BY FUJITSU
FIG. 34 REVENUE OF FUJITSU IN PERCENTAGE BY GEOGRAPHY 2013
FIG. 35 SWOT ANALYSIS OF FUJITSU INC.
FIG. 36 REVENUE GENERATED BY DIGITECH SYSTEMS
FIG. 37 SWOT ANALYSIS OF DIGITECH SYSTEMS INC.
FIG. 38 REVENUE GENERATED BY CHUNGHWA PICTURE TUBES
FIG. 39 SWOT ANALYSIS OF CHUNGHWA PICTURE TUBES LTD.
FIG. 40 SWOT ANALYSIS OF TOVIS
FIG. 41 REVENUE GENERATED BY WINTEK
FIG. 42 SWOT ANALYSIS OF WINTEK
FIG. 43 REVENUE GENERATED BY TPK
FIG. 44 SWOT ANALYSIS OF TPK HOLDINGS INC.
FIG. 45 REVENUE GENERATED BY J TOUCH CORPORATION
FIG. 46 REVENUE GENERATED BY J TOUCH CORPORATION IN PERCENTAGE BY GEOGRAPHY 2013
FIG. 47 SWOT ANALYSIS OF J TOUCH CORPORATION
FIG. 48 REVENUE GENERATED BY 3M TOUCH SYSTEMS
FIG. 49 SWOT ANALYSIS OF 3M TOUCH SYSTEMS.
FIG. 50 SWOT ANALYSIS OF CAMBRIOS TECHNOLOGIES CORPORATION
FIG. 51 REVENUE GENERATED BY HANSSTOUCH SOLUTION INC.
FIG. 52 SWOT ANALYSIS OF HANNSTOUCH SOLUTIONS INC.
FIG. 53 REVENUE GENERATED BY ILJIN DISPLAY CO. LTD
FIG. 54 REVENUE OF ILJIN DISPLAY CO. LTD IN PERCENTAGE BY GEOGRAPHY 2013
FIG. 55 REVENUE OF ILJIN DISPLAY CO. LTD. IN PERCENTAGE BY BUSINESS SEGMENT 2013
FIG. 56 SWOT ANALYSIS OF ILJIN DISPLAY CO. LTD INC.
FIG. 57 REVENUE GENERATED BY ELK CORPORATION
FIG. 58 REVENUE OF ELK CORPORATION IN PERCENTAGE BY APPLICATION 2013
FIG. 59 REVENUE OF ELK CORPORATION IN PERCENTAGE BY CUSTOMER 2013
FIG. 60 SWOT ANALYSIS OF ELK CORPORATION

LIST OF TABLES

TABLE 1 TOUCH PANEL MARKET REVENUE BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 2 TOUCH PANEL MODERATE GROWTH SCENARIO MARKET REVENUE BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 3 TOUCH PANEL OPTIMISTIC GROWTH SCENARIO MARKET REVENUE BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 4 TOUCH PANEL DIMINISHING GROWTH SCENARIO MARKET REVENUE BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 5 COMAPRISON OF TOUCH PANEL TECHNOLOGIES ON THE BASIS OF CHARACTERISTICS
TABLE 6 COMPARISON OF TOUCH PANEL TECHNOLOGIES ON THE BASIS APPLICATION AREA
TABLE 7 APAC TOUCH PANEL MARKET BY TECHNOLOGY, 2013-2020 ($ MILLION)
TABLE 8 APAC RESISTIVE TOUCH PANEL MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 9 APAC CAPACITIVE TOUCH PANEL MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 10 APAC INFRARED TOUCH PANEL MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 11 APAC TOUCH PANEL MARKET, BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 12 APAC SMARTPHONE MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 13 APAC TABLET PC MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 14 APAC NOTEBOOK PC MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 15 APAC AIO PC MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 16 APAC LCD TOUCH MONITORS MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 17 APAC OTHER TOUCH ENABLED APPLICATION MARKET BY COUNTRY, 2013-2020 ($ MILLION)
TABLE 18 CHINA TOUCH PANEL MARKET BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 19 TAIWAN TOUCH PANEL MARKET BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 20 KOREA TOUCH PANEL MARKET BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 21 JAPAN TOUCH PANEL MARKET BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 22 INDIAN TOUCH PANEL MARKET BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 23 OTHER COUNTRIES TOUCH PANEL MARKET BY APPLICATION, 2013-2020 ($ MILLION)
TABLE 24 AU OPTRNICS CORPORATION SNAPSHOT
TABLE 25 FUJITSU SNAPSHOT
TABLE 26 DIGITECH SYSTEMS SNAPSHOT
TABLE 27 CHUNGHWA SNAPSHOT
TABLE 28 TOVIS SNAPSHOT
TABLE 29 WINTEK SNAPSHOT
TABLE 30 TPK SNAPSHOT
TABLE 31 J TOUCH CORPORATION SNAPSHOT
TABLE 32 3M TOUCH SYSTEMS SNAPSHOT
TABLE 33 CAMBRIOS SNAPSHOT
TABLE 34 HANNSTOUCH SOLUTIONS INC. SNAPSHOT
TABLE 35 ILJIN DISPLAY CO. LTD SNAPSHOT
TABLE 36 ELK CORPORATION SNAPSHO

 

Rising demand for interactive display applications, which includes smartphones, tablet PCs, LCD touch monitors, industrial control panels and others, is propelling the market growth for touch panels. Touch panel market is in its growing stage and new technologies such as projected capacitive one glass solution and multi-touch resistive solution are providing a strong thrust to the market growth. With the detailed analysis of key factors such as declining cost of smartphones and tablet devices, rising adoption of simpler UI systems and government initiative toward e-education, the market is expected to reach twice its current size by 2020. Changing consumer preferences with screen size as a major buying criterion for touch-enabled devices has led to the uncertainty of future demand for specific size of touch panels. Also, the market faces major threat of high-tech market volatility, which is diluting the interest of investors in particular technology.

Porter’s five forces analysis unveils the fact that in touch panel market, the buyers enjoy higher bargaining power than the suppliers. The analysis also discloses that the market for touch panel exhibits high entry barriers and large portion of market share is concentrated into the hands of fewer companies. In the opportunity analysis, the application segment consisting of smartwatch, smart TV and industrial control panels is depicting highest growth amongst all the applications. Also applications of LCD touch monitors in Kiosk and public display areas possess strong potential to grow five-fold by 2020. . This would create a huge demand for large-size touch panels, and companies are actively investing in their R&D to come up with cost-effective large-sized touch panels.  

 

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