Allied Market Research


Application Release Automation Market

Application Release Automation Market Size, Share, Competitive Landscape and Trend Analysis Report by Component Type, by Deployment Type, by Organizational Size and by Industry Vertical : Global Opportunity Analysis and Industry Forecast, 2023-2032

IC : Software and Services

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Author's: | Onkar Sumant
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Application Release Automation Market Insights:

Application release automation is defined as a repeatable, audible, and consistent process of packaging and deploying applications or any update of the applications from development across the various environments and then finally to the production.  In addition to this, it also eliminates the need to build, maintain, and deploy custom scripts of application in addition to reducing configuration errors and downtime. Application release automation tools are widely used to enable best practices in moving artifacts, configuration, applications, and data together across the various application lifecycle. Reducing timeline and decreasing manual tasks, improved productivity, collaborating while controlling risk, streamline the process, and increased departmental agility and flexibility are some of the benefits offered by the application release automation.

Impact of COVID-19 on Application Release Automation Market:

  • The emergence of COVID-19 pandemic has severely affected almost all industries across the globe. Further, lockdown enforcements and restrictions on movements of non-essential goods as well as resources in various countries has disrupted supply chain of electronic components & networking equipment. This, has led to delay in supply of electronic components required in manufacturing of the network equipment.
  • Companies have continued to expand cloud services and application development service during the pandemic.  Before the pandemic took hold various organizations were providing manual release of applications to customers 
  • New learnings among companies with respect to work-from-home (WFH) and data accessibility during the lockdown period has resulted in increasing enquiries for space and services at data centers and this trend is expected to create opportunities in for the market during the forecast period. 
  • There is an increase in use of automation and even after situation returns to ‘normal’, the work style will continue to be data center-driven, with demand growth for higher penetration of e-commerce, digital payments, and widespread deployment of Big Data, apart from policy level push for automation.

Top impacting factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis 

Faster delivery of software reduced operational risk, continuous delivery, and streamlined software adoption, flexibility, scalability, security, and low cost are some of the key driving factors of this market. In addition to this, it also provides accelerated time to market service and application release processes. The increased user engagement, growing digitalization, and rising demand for improved audience experience are also some of the factors contributing to the growth of this market. However, complexity in configuration and failed deployment of applications. Furthermore, reduce delivery delays and automated delivery techniques and advancement in the AI, adoption of cloud, and its use in component development is expected to bring lucent opportunities for the market. 

Reduction in cost with increase in efficiency: 

The application release automation system offers improved deployment and increased operational efficiency with high accuracy insights for the application environment and delivery pipeline. In addition to this, it also handles the information which is highly relevant in terms of release and operations teams. In addition to this, it has low risk of failure of deployment. With these benefits, the organization would also be able to focus on innovating instead of managing the trouble of deployment, and also the organizations would be able to focus on increasing the revenue thus it is one of the key driving factors for the growth of application release automation market.   

Adoption of cloud with application release automation: 

Faster application delivery, low-cost scalable infrastructure, improved release process, and speed are some of the advantages of migrating application release automation into the cloud. Releasing application release automation apps and tools to the cloud is an easy process as infrastructure as a service offers the computing environment which in results provides continuous delivery of applications which in turn leads to faster time to market. Presently, only a small portion of organizations have implemented a release in automation tool on the cloud however, it is expected that the number will be raised by 50% in the upcoming years thus creating numerous opportunities for the application release automation market. 

Key benefits of the report:

  • This study presents the analytical depiction of the global application release automation market along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of global application release automation market share.
  • The current market is quantitatively analyzed to highlight the global application release automation market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market. 
  • The report provides detailed application release automation market analysis based on competitive intensity and how the competition will take shape in coming years. 

Application Release Automation Market Report Highlights

Aspects Details
By Component Type
  • Tools
  • Services
By Deployment Type
  • On- premise
  • Cloud
By Organizational Size
  • Small & Medium Enterprise
  • Large Enterprise
By Industry Vertical
  • IT & Telecom
  • BFSI
  • Manufacturing
  • Retail & Consumer goods
  • Media & Entertainment
  • Mobile & Entertainment
  • Government & Defense
  • Healthcare & Life Sciences
  • Others
By Region
  • North America  (US, Canada)
  • Europe  (Germany, UK, France, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
Key Market Players

IBM Corp., Microsoft Corp., Fujitsu Ltd., Cloudbees Inc ., Automic Software Inc., CA Technologies Inc., BMC Software Inc., VMware Inc., Electric cloud Inc., Red Hat Inc.

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Application Release Automation Market

Global Opportunity Analysis and Industry Forecast, 2023-2032