Allied Market Research


Aromatherapy Diffusers Market

Aromatherapy Diffusers Market Size, Share, Competitive Landscape and Trend Analysis Report, by Products Type, by Price Point, by Application and, by Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2023-2032

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Author's: | Roshan Deshmukh
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Aromatherapy diffuser is a gadget used to disperse essential oils into the air & spread a natural fragrance in a wide area. It is also known as essential oil diffuser. Use of many oils such as chamomile, lavender, and clary sage in an aromatherapy diffuser helps to prevent stress and offer healthy sleep. It plays a crucial role in creating welcome spa atmosphere in the spa & relaxation sector. It spreads most relaxed smell & offers the most relaxing aroma inside a spa which is a basic demanding feature of every spa sector. Use of essential oil/diffuser oil in several treatments & in multiple sectors has led to significant growth in demand for aromatherapy diffusers in the market. The market is anticipated to experience growth during the forecast period.                                                                                                                    

COVID-19 Impact analysis-

  • Many people lost their jobs during the pandemic, which have led to financial instability in service class people, who were regular users of aromatherapy diffusers. This led to decrease in demand for these diffusers and essential oils.
  • COVID-19 outbreaks have adverse effect on the aromatherapy diffusers market, halting the supply chain of raw material, which caused disturbance in the production cycle due to lockdown imposed by many government. This in turn hampered the growth of the aromatherapy diffusers market.
  • Due to pandemic, several countries implemented nation-wide lockdown along with restriction on imports, which limited the market growth.

Top Impacting Factors-

  • Medical application is a key factor that drives the growth of the market as essential oils are used in the treatment of several diseases and mental illnesses such as insomnia, depression, anxiety, some cognitive disorders, and stress-related disorders. These have led to rise in demand for aromatherapy diffusers in the market.
  • Use of diffused oils such as ginger, chamomile, lavender, eucalyptus, clary sage, rosemary, pine, and bergamot in day to day life is being very helpful in the prevention of headaches, sore joints, and overworked muscles, as well as is the best way to super-charge the brain cells. Application of these oils as personal body care is a major factor that influences the market growth.
  • Awareness among people for maintaining healthy lifestyle is a major determinant driving the market growth. Consumers are concerned about their health and have started shifting toward the use of organic products & these oils are extracted from natural sources. This boosts the demand for aromatherapy diffusers in the market.
  • Traditionally, people were using incense candle instead of diffusers for fresh smell. These days, they have shifted their preference to aromatherapy diffusers for a relaxing a soothing experience. This fosters the growth of the market.

Market Trends-

  • COVID-19 is a critical trend that is currently influencing the growth of the aromatherapy diffuser market, as many essential oils such as peppermint, lemon, eucalyptus, tea tree, sage, rosemary, grapefruit, lemon, and thyme are anti-microbial and when introduced into the air, help keep a cold or flu away, which is a primary symptom of COVID -19 disease. Thus, these are majorly used in homes as a prevention measure.
  • These essential oils can also be used to boost the immune system and diffusers double as humidifiers to help keep the airways moist helping the residents to breathe easier and be less susceptible to germs. This majorly drives the demand for these diffusers in the market.
  • Many key players and big brands are focusing on R&D and have introduced many innovations in aromatherapy diffusers, which include automatic on/off feature during different time intervals, odor detection feature, and attractive changes such as wooden interior and introduction of light presenting different actions, thus boosting the demand for such diffusers.

Key benefits of report-

  • This study presents the analytical depiction of the aromatherapy diffusers industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the aromatherapy diffusers market share.
  • The current market is quantitatively analyzed to highlight the aromatherapy diffusers market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed aromatherapy diffusers analysis based on competitive intensity and how the competition will take shape in coming years

Questions  answered in the report –

  • Who are the leading market players active in the aromatherapy diffusers market?
  • What current trends will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What future projections would help in taking further strategic steps?

Aromatherapy Diffusers Market Report Highlights

Aspects Details
By Products Type
  • Evaporative
  • Nebulizers
By Price Point
  • Premium
  • Medium
  • Economy
By Application
  • Residential
  • Commercial
  • Spas & Relaxation
By Distribution Channel
  • Retail
  • Specialty Store
  • Online
  • Hypermarket
  • Other
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
Key Market Players

GreenAir Inc., Scentsy Inc., Nu Skin Enterprises, Inc. Neal Yard Limited., Ryohin Keikaku Co Ltd, Neal’s Yard Natural Remedies Ltd., Tree top Inc., Vitruvi US Corp.

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Aromatherapy Diffusers Market

Global Opportunity Analysis and Industry Forecast, 2023-2032