Badminton apparel include rackets, net, shuttlecock, shoes, shorts and t-shirts, these apparel helps to enhance performance of individuals while playing badmintons. Badminton apparels such as shoes and shorts are made up of high quality material that helps to quick absorb of sweat and make people comfortable while playing badmintons. In last couple of years significance of badminton as sports has increased among people as all other recreational sports activities are closed to due to pandemic. Rise in number of female participation in badmintons sports and increase in number of badmintons sports events and sport clubs are major factors in growth of global badminton apparels market and expected to be more inclining in forecast period.
COVID-19 Impact Analysis-
- During COVID-19, many industries were suffering from economic crises; spread of corona virus diseases has led to great damages on global badminton apparel market.
- Nation-wide lockdown was imposed by government to control spread of corona virus diseases resulted into huge disruption in supply chain of raw material and distribution cycle of global badminton apparel market. Restraints were imposed on several sports activities and sports club that led to huge decline in demand of badminton apparel.
- E-commerce has played a significant role in uplifting supply chain of raw material and distribution cycle and to gain traction again. Customers are hesitating and avoiding to visit instore purchases to control spread of corona virus diseases, they are choosing online platforms for purchasing badminton apparel.
- Peoples were having ample of leisure time in lockdown that has risen demand of badminton apparel, due to shortfall in supply chain led to great hampering in demand of badminton apparel.
Top Impacting Factors-
- In last few years, many people have started playing badminton sports as it is easy learn playing badminton in initial stages. People play badminton for fun and to have leisure time with friends, learning badminton is extremely easy in initial stages as you just have to hit light shuttle cock with rackets. Badminton game has numerous numbers of benefits to kids in their growth year. Many people have opted badminton sports as profession, they participates in different tournaments and badminton leagues as it offers rewards and recognition to wining players. Rise in number of badminton players is key factor in growth of global badminton apparel market.
- Now a day, people are more concerned about their health and adopting different physical activities to maintaining healthy life style. Badmintons is helpful in total body workout and helps enhance function of heart and lungs, playing badminton for an hour helps to burn around 450 to 500 calories and helps to reduce health risk. Kids and children love to play badmintons as it is easy to learn for beginners and joyful activity. Badmintons have several health benefits such as it improves eyes vision and promotes physical growth developments of children; it also helps to reduces stress and promotes mental well-being. Rise in significance of badminton sports to maintain healthy life style is significant factor in growth of global badminton apparel market.
- Sports association and organisation widely use badminton apparels for organising of various sports event and tournament, they use several t-shirts for teams or players who are performing and consume badminton nets and shuttlecock on large scale to organise badminton events without any interruption. Many sports clubs are offering coaching of badminton games by professional coaches, they advise to wear badmintons t-shirts and shoes while leaning or perform badminton sport. Rise in disposable income of consumers peoples are adopting premium badmintons appeals such as shorts and t-shirts that has fast-dry technology and absorb sweat quickly. Increase in use of badminton apparel in sports clubs and sports association and organisation is key driver in growth of global badminton apparel market.
Market Trends-
Rise in number of women participation in badminton sports.
- Gender inequality has reduced to a great extent with changing times; many women’s have started adopting badminton sports and opting it as a profession. A successful female professional badminton player such as Sania Nehwal and P.V Sindhu is prominently motivating females to make their career in field of badminton sports. Many women and girls are getting inspired from struggle of these Olympic runner ups female sports figure and started participating in different badminton events and tournaments. Government is also promoting participation of women’s in badminton sports by introducing different policies and organising various events for them. With rise in participation of women’s in badminton sports activities demand of several badminton apparel is significantly rising as it includes shuttlecocks and net that are used to play badminton. Badminton apparel also includes shoes, t-shirts and shorts that are especially designed for playing badminton and helps to enhance performance of players. Rise in women participation in badminton sports is major factor fuelling growth of global badminton apparel market.
Rise in trends of sports club culture
- Due to wide adoption of badminton sports, many key players and business men’s have started opening badminton sports clubs which offers professional trainings to beginners, intermediate and other badminton players. In couple of years emergence of sports club have increased and led to huge profit making by key players. It also led to innovation in badminton equipment’s such as equipment for beginners, intermediaries and professionals; availability in variety of badminton sports equipment for different age group is boosting demand of badminton apparels. Professional coach advice to wear apparels which are especially designed to play badminton sports as it helps to improve performance. Many parents are spending huge amount on their children’s to send them clubs and teach badminton sport activities as it has some major benefits, it helps to improve hand eye coordination and make them refresh. Rise in trend of sports club culture is boosting growth of global badminton apparel market.
Key Benefits of Report-
- This study presents the analytical depiction of the badminton apparel Industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the badminton apparel market share.
- The current market is quantitatively analysed to highlight badminton apparel market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed badminton apparel market analysis based on competitive intensity and how the competition will take shape in coming years.
Questions Answered in the Report –
- Who are the leading market players active in the badminton apparel market?
- What current trends will influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the market?
- What future projections would help in taking further strategic steps?
- What is the badminton apparel market prediction in the future?
- Which will be the niches at which players profiling with recent advancements should set a presence?
- What are the current trends and predicted trends?
Badminton Apparel Market Report Highlights
| Aspects | Details |
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 By Price Point |
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 By Material |
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 By Distribution Channel |
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 By Region |
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 Key Market Players | Absolute Protech Sports (M) Sdn. Bhd., Under Armour, Inc., Li-Ning Company Limited., YONEX Co., Ltd., Li-Ning Co. Ltd., Ruby Glamour Sdn. Bhd., FELET International Holdings Sdn. Bhd., The Wilson Sporting Goods Company, Victor Rackets Industrial Corporation., Ashaway Line & Twine Mfg. Co. |
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