Allied Market Research


Bathroom Products Market

Bathroom Products Market Size, Share, Competitive Landscape and Trend Analysis Report by Price Point, by Application, by Distribution Channel and by Type : Global Opportunity Analysis and Industry Forecast, 2023-2032

CG : Personal care and cosmetic

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Author's: | Roshan Deshmukh
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The bathroom products market has exhibited significant growth in the last few years. These products have gained a huge prominence in the day to day life. These products include faucets, showers, wash basins, cabinet mirrors, hangers, toiletries, and cleaning equipment. Bathroom accessories are made up of brass, metals, steel, acrylic plastic, glass, and porcelain and have a high demand in the residential and commercial sectors, as increase in urbanisation led to change in economic activities and growth of infrastructures such as hospitals, residential areas, educational institutes, and corporate offices. This has a positive impact on urbanisation which boosts the growth of the market.


COVID-19 Impact analysis-

  • The bathroom products market experienced an increase in growth rate during the COVID-19 pandemic owing to increase in use of personal cleaning products such as bathroom cleaners and toiletries to maintain hygiene and eliminate risk of spreading coronavirus diseases.
  • Nation-wide lockdown was imposed by government which is resulted into disruption of supply chain and production cycle of bathroom products.
  • However, online distribution channel has played a vital role in bringing up of supply chain again and bridging up of gaps in distribution channel. Small scale traders and manufactures have also started merging with e-commercial platforms to target grater audience.

Top Impacting Factors-

  • Smart bathroom is a key factor for the rise in demand of bathroom products. These look attractive and innovative and are easy to use. These also help adopt a healthy life style. Smart bathrooms are functionable over voice, and has modern feature such as heated commode seat, sensored faucets, and sensored soap dispensers. These are eco-friendly as they also help save water,  which helps to prevent overflow of water. These unique features of smart bathrooms offers luxury life style to its consumers which fuels the growth of bathroom products market
  • The rapid increase in urbanization is a major factor that boosts the growth of the bathroom products market as rise in population leads to growth of infrastructures such as residential houses&building, corporate offices, hospitals, educational instructions, and other commercial projects, which is influencing the demand for bathroom products.
  • With the rise in disposable income of consumers, people are willing to spend more on advanced facilities & featured bathrooms accessories such as light controlled LED in bathrooms and modern bathroom cabinetmirrors. These modern bathroom products make the bathroom beautiful and stylish,thus boosting the growth of the bathroom products market.

Market trends-

Increase in trend of smart bathrooms

There is an increase in the trend of smart bathrooms as they feature elegant design and offer many unique features, such as inbuilt sensors. With the help of smart bathroom and touch less technology, consumers will be able control temperature of water in digital faucets or shower along with bathroom lights and music. Such innovations are anticipated to boost the growth of the bathroom products market.

Surge in use  of smart bathroom products-

Sale of smart bathroom product has increased during COVID-19, and people have been attracted toward touch free products such as faucets, commodes, and lavatories to stay away from corona virus disease. Since, people fear the use of public wash room, hotels and corporate office have started using smart & touch free bathroom products, thus accelerating the market growth.

Key Benefits of Report-

  • This study presents the analytical depiction of the bathroom products industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the bathroom products marketshare.
  • The current market is quantitatively analyzed  to highlight the bathroom products market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed bathroom products market analysis based on competitive intensity and how the competition will take shape in coming years

Questions Answered in the Report –

  • Who are the leading market players active in the bathroom products market?
  • What current trends will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What future projections would help in taking further strategic steps?
  • What is bathroom products marketprediction in the future?
  • Which will be the niches at which players profiling with recent advancements should set a presence?
  • What are the current trends and predicted trends?

Bathroom Products Market Report Highlights

Aspects Details
By Price Point
  • Standard
  • Premium
  • Luxury
By Application
  • Commercial
  • Residential
By Distribution Channel
  • B2B
  • B2C
By Type
  • Toiletries
  • Soap Dispensers
  • Faucets and Showers
  • Basin and Bathtubs
  • Others
By Region
  • Asia-Pacific  (CHINA, JAPAN, INDIA, SOUTH KOREA, AUSTRALIA, NEW ZEALAND, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa,, Saudi Arabia, UAE, Rest of LAMEA)
Key Market Players

GWA Group Limited, Atherna Bathrooms, Foreno Tapware, The Procter And Gamble Company, Felton Industries Ltd, Heirloom International Ltd, Sussex Taps, Robertson Bathware, NZ Glass, Kohler

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Bathroom Products Market

Global Opportunity Analysis and Industry Forecast, 2023-2032