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Wearable Electronics Market Overview:

Wearable Electronics Market is forecast to reach $25.19 billion with a corresponding volume of 142.6 million units by 2020. The market revenue is expected to grow at a CAGR of 26%, while volume would witness a CAGR of 23% during forecast period (2014 - 2020). Wearable electronics refers to an integrated computing device or product, which helps the person or the user wearing it to enhance day-to-day activities. The market for wearable electronics was largely dominated by North America, followed by the European Union and Asia Pacific. 

The technological advancement in wearable electronics, help the user to avail advanced features and characteristics. The first form of electronic wearable electronic device was a calculator watch. Wearable devices, such as wrist bands, watches which can record audio, video and process data on the go was seen as something very futuristic, however advancements made in the past decade has made it possible for users to realize the potential of these devices in the current age. ‘Wearable technology’ forayed in as a technological advancement only a decade ago, and the interest in this sector still continues to grow. The interest is mostly led by wearable fitness trackers, smart watches, bands. Lately, such is the impact of these wearable devices, that now mobile operators are moving towards offering smart watches along with fitness trackers, or smart phones with smart watches as part of a bundled deal to woo customers.

Segment Review

The global wearable electronics market is segmented on the basis of product, component, application and geography. The product type segment namely wrist-wear, eye-wear, foot-wear, neck-wear, body-wear and other-wear are covered under the scope of this report. Component segment is further bifurcated into PCBs, memory, battery, sensor, connectivity, audio, display, camera and others. Moreover, application segment is divided into consumer, life style, fitness and sports, healthcare, entertainment, commercial, industrial and government. . Based on geography, the global wearable electronics market is segmented into North America, Europe, Asia-Pacific, and LAMEA.

Wearable Electronics Market Segment review

Global Wearable Electronics Market Scenario

Usage of wearable is still at a nascent stage, the dawn of mobile wireless systems, smart phones has sparked a new era for wearable electronics globally. Gadgets which were deemed to be just used in industrial, commercial applications are now finding its way into normal consumers enhancing their quality of life through various applications such as healthcare, sports and fitness, lifestyle among a few.

Global Wearable Electronics Market by Products

wearable electronics market by products

Market Dynamics

Wearable Electronics Market Dynamics

Drivers of Global Wearable Electronics Market

Convergence (Technologies)

Convergence is a real game changer when it comes to technology adoption. It started off with mobile phones where people not only use it for making calls, but also take videos, watch movies, listen to songs etc. This has become much more interesting with inclusion of information technology and web based applications. Dependence on convergence, would lead consumers to try out new devices, which open new avenues and adoption rate for wearable electronics.

Presence of Internet Mobility

The presence of internet mobility for wearable electronics has given products an added dimension. This works as a two way system. First the user can gauge their fitness, health levels using the wearable devices. Second, they can share their achievements using the device to their friends in real time. So is also the case with patients, which can be monitored using these devices to check the status of their health condition, and in case need arises the concerned medical authorities are reported in time through these wearable electronics.

Wearable Electronic Market by Application Segment

Wearable Electronic Market by Application Segment

Key Benefits

  • The report looks at the various wearable electronic devices that are currently prevalent in the market and looks at the various factors which are driving its growth
  • Identify key areas of investment for wearable device manufacturers
  • Identify key issues and challenges, restraints barriers that are prevalent in the market, gauging these restraints would aid in tackling the nuances
  • Porter’s analysis to identify new entry barriers and impact of alternative technology on market growth
  • Identification of the top investment pockets in product and application segments.
  • Estimation of 2012-2020 by considering current market trends and future opportunities.
  • Report includes profiles of key players who are primarily responsible for driving growth and will further direct the course of wearable electronics market

Wearable Electronics Market Segmentation

 By Products

  • Wrist-Wear
  • Eye-Wear
  • Foot-Wear
  • Neck-Wear
  • Body-Wear
  • Other-Wear

By Applications

  • Consumer
  • Life style
  • Fitness and sports
  • Healthcare
  • Entertainment
  • Commercial
  • Industrial
  • Government

By Components

  • PCBs
  • Memory
  • Battery
  • Sensor
  • Connectivity
  • Audio
  • Display
  • Camera
  • Others

By Geography

  • North America
  • Europe
  • Asia-Pacific
  • Latin America, Middle East, Africa (LAMEA)
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Title/ Chapter Name

Chapter: 1 INTRODUCTION

1.1 Objectives and scope
1.2 Key Benefits
1.3 Key Market Segments
1.4 Research methodology

1.4.1 Secondary research
1.4.2 Primary research
1.4.3 Analyst tools and models
1.5 Report Structure

Chapter: 2 EXECUTIVE SUMMARY

2.1 Overview of the Global Wearable Electronics Market
2.2 Key Players
2.3 Product/Segment Analysis
2.4 Growth Potential and Opportunities

2.4.1 Small device many features
2.4.2 Ruggedness of these devices
2.4.3 Product bundling

2.5 MARKET SCENARIO 2020

2.5.1 Bull case scenario
2.5.2 Base case scenario
2.5.3 Bear case scenario

2.6 Analyst view-point

Chapter: 3 MARKET OVERVIEW

3.1 Market Definition and Scope
3.2 Demand for wearable electronics
3.3 Future prospects for wearable electronics
3.4 Key Findings
3.5 Top Investment Pockets

3.5.1 Wearable Electronics Market – By Products
3.5.2 Wearable Electronics Market – By Applications
3.5.3 Wearable Electronics Market – By Geography

3.6 Porter’s Five Force Analysis

3.6.1 Bargaining Power of Suppliers
3.6.2 Bargaining Power of Buyers
3.6.3 Threat of Substitutes
3.6.4 Threat of Rivalry
3.6.5 Threat of new entrants

3.7 Value Chain Analysis
3.8 Market Dynamics

3.8.1 Lower device cost due to the emergence of a large number of manufacturers
3.8.2 Rising awareness among customers for health related activities
3.8.3 Increase in usage amongst customers of varied age profiles for patient tracking systems
3.8.4 Drivers

3.8.4.1 Convergence (Technologies)
3.8.4.2 Increase in number of customers adopting digital devices
3.8.4.3 Presence of internet mobility

3.8.5 Restraints

3.8.5.1 Lack of design features
3.8.5.2 Higher power usage of wearable electronics
3.8.5.3 Users concerns regarding data privacy

3.8.6 Opportunities

3.8.6.1 Small device many features
3.8.6.2 Ruggedness of these devices
3.8.6.3 Product bundling

Chapter: 4 GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION

4.1 Consumer Segment
4.2 Life-style applications
4.3 Sports/fitnessapplications
4.4 Healthcare applications
4.5 Entertainment applications
4.6 Industrial and Commercial
4.7 Defense
4.8 Others

Chapter: 5 GLOBAL WEARABLE ELECTRONICS MARKET, BY PRODUCTS

5.1 Wrist-Wear
5.2 Eye-Wear
5.3 Foot-Wear
5.4 Neck-Wear
5.5 Body-Wear
5.6 Other-Wear (Finger, Head-Wear)

Chapter: 6 GLOBAL WEARABLE ELECTRONICS MARKET, BY COMPONENTS

6.1 PCBs
6.2 Memory
6.3 Battery
6.4 Sensor
6.5 Connectivity
6.6 Audio
6.7 Display
6.8 Camera
6.9 Others

Chapter: 7 GLOBAL WEARABLE ELECTRONICS MARKET, BY GEOGRAPHY

7.1 North America
7.2 European Union
7.3 Asia Pacific
7.4 LAMEA

Chapter: 8 COMPANY PROFILES

8.1 Adidas Ag

8.1.1 Oveview
8.1.2 Financial performance
8.1.3 Strategic moves and developments
8.1.4 SWOT Analysis

8.2 Apple Inc.

8.2.1 Oveview
8.2.2 Financial performance
8.2.3 Strategic moves and developments
8.2.4 SWOT Analysis

8.3 FitbIt

8.3.1 Overview
8.3.2 Financial performance
8.3.3 Strategic moves and developments
8.3.4 SWOT Analysis

8.4 Google Inc.

8.4.1 Overview
8.4.2 Financial performance
8.4.3 Strategic moves and developments
8.4.4 SWOT Analysis

8.5 Jawbone

8.5.1 Overview
8.5.2 Financial performance
8.5.3 Strategic moves and developments
8.5.4 SWOT Analysis

8.6 Nike, Inc.

8.6.1 Oveview
8.6.2 Financial performance
8.6.3 Strategic moves and developments
8.6.4 SWOT Analysis

8.7 Sony Corp

8.7.1 Overview
8.7.2 Financial performance
8.7.3 Strategic moves and developments
8.7.4 SWOT Analysis

8.8 Samsung Electronics Co. Ltd.

8.8.1 Overview
8.8.2 Financial performance
8.8.3 Strategic moves and developments
8.8.4 SWOT Analysis

LIST OF TABLES

TABLE 1  WEARABLE ELECTRONICS PRODUCT SEGMENT ANALYSIS
TABLE 2  OVERALL WEARABLE ELECTRONICS MARKET SIZE FOR CONSUMER APPLICATIONS
TABLE 3  NORTH AMERICA – BREAKUP BY CONSUMER AND COMMERCIAL APPLICATIONS ($BILLION)
TABLE 4  EU – BREAKUP BY CONSUMER AND COMMERCIAL APPLICATIONS ($BILLION)
TABLE 5  APAC – BREAKUP BY CONSUMER AND COMMERCIAL APPLICATIONS ($BILLION)
TABLE 6  ROW – BREAKUP BY CONSUMER AND COMMERCIAL APPLICATIONS ($BILLION)
TABLE 7  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS 2013-2020 ($BILLION)
TABLE 8  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS, BY GEOGRAPHY
TABLE 9  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – EYE WEAR, BY GEOGRAPHY
TABLE 10  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – FOOT WEAR, BY GEOGRAPHY
TABLE 11  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – NECK WEAR, BY GEOGRAPHY
TABLE 12  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – BODY WEAR, BY GEOGRAPHY
TABLE 13  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – OTHER WEAR, BY GEOGRAPHY
TABLE 14  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS 2013-2020 ($BILLION)
TABLE 15  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY-2013-2020 ($BILLION)
TABLE 16  ADIDAS AG BUSINESS SNAPSHOT
TABLE 17 APPLE INC. BUSINESS SNAPSHOT
TABLE 18  FITBIT COMPANY SNAPSHOT
TABLE 19  SNAPSHOT OF GOOGLE INC.
TABLE 20  SNAPSHOT OF JAWBONE
TABLE 21  SNAPSHOT OF NIKE, INC.
TABLE 22  SNAPSHOT OF SONY CORP
TABLE 23  SNAPSHOT OF SAMSUNG ELECTRONICS CO. LTD.

LIST OF FIGURES

FIG.1  OVERALL WEARABLE ELECTRONICS MARKET SHARE BY APPLICATIONS
FIG.2  GLOBAL WEARABLE ELECTRONICS MARKET SIZE AND FORECAST, 2013 - 2020 ($BILLION)
FIG.3  OVERALL WEARABLE ELECTRONICS MARKET SIZE ($BILLION) – BULL CASE SCENARIO
FIG.4  OVERALL WEARABLE ELECTRONICS MARKET SIZE ($BILLION) – BASE CASE SCENARIO
FIG.5  OVERALL WEARABLE ELECTRONICS MARKET SIZE ($BILLION) – BEAR CASE SCENARIO
FIG.6  TOP INVESTMENTS POCKETS – BY DEVICES
FIG.7  TOP INVESTMENTS POCKETS – BY APPLICATIONS – CONSUMER
FIG.8  TOP INVESTMENTS POCKETS – BY APPLICATIONS - COMMERCIAL
FIG.9  TOP INVESTMENTS POCKETS – BY GEOGRAPHY
FIG.10  PORTERS FIVE FORCES MODEL FOR WEARABLE ELECTRONICS
FIG.11  KEY DRIVERS AND RESTRAINTS FOR WEARABLE ELECTRONICS
FIG.12  WERABLE ELECTRONIC MARKET SEGMENTS BY APPLICATION SEGMENTS
FIG.13  WEARABLE ELECTRONIC MARKET SEGMENTS BY APPLICATION SEGMENTS
FIG.14  OVERALL WEARABLE ELECTRONICS MARKET SIZE ($BILLION) FOR CONSUMER APPLICATIONS
FIG.15  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – LIFE-STYLE 2013-2020 ($BILLION)
FIG.16  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – LIFE-STYLE 2013-2020 (MN UNITS)
FIG.17  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – SPORTS/FITNESS 2013-2020 ($BILLION)
FIG.18  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – SPORTS/FITNESS 2013-2020 (MN UNITS)
FIG.19  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – HEALTHCARE 2013-2020 ($BILLION)
FIG.20  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – HEALTHCARE 2013-2020(MN UNITS)
FIG.21  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – ENTERTAINMENT 2013-2020 ($BILLION)
FIG.22  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – ENTERTAINMENT 2013-2020 (MN UNITS)
FIG.23  GLOBAL WEARABLE ELECTRONICS MARKET – ENTERPRISE & INDUSTRIAL –2013-2020 ($BILLION)
FIG.24  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION - ENTERPRISE & INDUSTRIAL 2013-2020
FIG.25  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – DEFENSE 2013-2020 ($BILLION)
FIG.26  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – DEFENSE 2013-2020 (MN UNITS)
FIG.27  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – OTHERS 2014-2020 ($BILLION)
FIG.28  GLOBAL WEARABLE ELECTRONICS MARKET BY APPLICATION – OTHERS 2014-2020 (MN UNITS)
FIG.29  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS 2013-2020 ($BILLION)
FIG.30  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS 2013-2020 ($BILLION)
FIG.31  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS 2013-2020 (MN UNITS)
FIG.32  GLOBAL WEARABLE ELECTRONIC MARKET BY PRODUCTS – WRIST WEAR 2014-2020 ($BILLION)
FIG.33  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – WRIST WEAR 2014-2020 (MN UNITS)
FIG.34  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – EYE WEAR 2013-2020 ($BILLION)
FIG.35  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – EYE WEAR 2013-2020 (MN UNITS)
FIG.36  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – FOOT WEAR 2013-2020 ($BILLION)
FIG.37  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – FOOT WEAR 2013-2020 (MN UNITS)
FIG.38  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – NECK WEAR 2013-2020 ($BILLION)
FIG.39  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – NECK WEAR 2013-2020 (MN UNITS)
FIG.40  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – BODY WEAR 2013-2020 ($BILLION)
FIG.41  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCT – BODY WEAR2013-2020 (MN UNITS)
FIG.42  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – OTHER WEAR 2013-2020 ($BILLION)
FIG.43  GLOBAL WEARABLE ELECTRONICS MARKET BY PRODUCTS – OTHER WEAR 2013-2020 (MN UNITS)
FIG.44  OVERALL WEARABLE ELECTRONICS MARKET SHARE BY TYPE OF COMPONENTS ($BILLION) (2013)
FIG.45  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS 2013-2020 ($BILLION)
FIG.46  GLOBAL WEARABLE ELECTRONICS MARKET BY CONTROL COMPONENTS 2014-2020 ($BILLION)
FIG.47  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – MEMORY UNITS 2013-2020 ($BILLION)
FIG.48  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – BATTERY 2013-2020 ($BILLION)
FIG.49  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – SENSOR 2013-2020 ($BILLION)
FIG.50  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – CONNECTIVITY 2013-2020 ($BILLION)
FIG.51  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS - AUDIO 2013-2020 ($BILLION)
FIG.52  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – DISPLAY 2013-2020 ($BILLION)
FIG.53  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – CAMERA 2013-2020 ($BILLION)
FIG.54  GLOBAL WEARABLE ELECTRONICS MARKET BY COMPONENTS – OTHERS 2013-2020 ($BILLION)
FIG.55  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – NORTH AMERICA 2013-2020 ($BILLION)
FIG.56  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – NORTH AMERICA 2013-2020 (MN UNITS)
FIG.57  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – EUROPEAN UNION 2013-2020 ($BILLION)
FIG.58  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – EU 2013-2020 (MN UNITS)
FIG.59  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – APAC 2013-2020 ($BILLION)
FIG.60  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – APAC 2013-2020 (MN UNITS)
FIG.61  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – ROW 2013-2020 ($BILLION)
FIG.62  GLOBAL WEARABLE ELECTRONICS MARKET BY GEOGRAPHY – ROW 2013-2020 (MN UNITS)
FIG.63  SWOT ANALYSIS OF ADIDAS AG
FIG.64  SWOT ANALYSIS OF APPLE INC.
FIG.65  SWOT ANALYSIS OF FITBIT
FIG.66  SWOT ANALYSIS OF GOOGLE INC.
FIG.67  SWOT ANALYSIS OF JAWBONE
FIG.68  SWOT ANALYSIS OF NIKE, INC.
FIG.69  SWOT ANALYSIS OF SONY CORP
FIG.70  SWOT ANALYSIS OF SAMSUNG ELECTRONICS CO. LTD.

Usage of wearable is still at a nascent stage, the dawn of mobile wireless systems, smart phones has sparked a new era for wearable electronics globally. Gadgets which were deemed to be just used in industrial, commercial applications are now finding its way into normal consumers enhancing their quality of life through various applications such as healthcare, sports and fitness, lifestyle among a few. As per our analysis, the market will follow moderate growth within prevailing market conditions. However, even to achieve this, whole lot of the onus is for the manufacturers to do the following:

  • Educate customers to showcase the benefits of wearable electronics even in the presence of substitutes
  • Position products wherein customers feel that the there is a fair price value rationale
  • Ease of access and wear ability. Smart watches have already gathered a lot of market even though wearable electronics are still in its early stages.

We believe the following reasons are the most important which could help the penetration for wearable electronics:

  • Watches are the most common form of wearable electronics worn by consumers, smart watches replace that and the watches are not only used to show time, calendar, altitude, but now these also track heart rate, pulse and gives an analysis of users’ health which can be further analyzed on their laptops or other devices. These watches also include sleep timers to monitor sleep
  • On a single device, convergence has helped consumers to make calls through their smart watches. In this case, from a single device, consumers achieve a lot of things and when compared to three or four different devices, a single device takes its place, which in turn has resulted in the success of this particular wearable electronic. If the same can be achieved for other wearable devices, there would be mass consumption of these devices as we have seen with smart phones
  • Adoption of smart phones is one bright spot which indicates that given accessibility and options, with perceived benefits, which showcases that there is a lot of potential for wearable electronics in the market.

 

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