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2022

Car Cleaning Products Market

Car Cleaning Products Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product Type, by Application , by Consumption, by Vehicle Type, by Solvent, by Dirstribution Channel : Global Opportunity Analysis and Industry Forecast, 2021-2031

CG : Consumer and general services

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Author's: Aniket Kadam | Roshan Deshmukh
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Car Cleaning Products Market Research, 2031

The global Car Cleaning Products Market Size was valued at $3.99 billion in 2021, and is projected to reach $6.78 billion by 2031, growing at a CAGR of 5.7% from 2022 to 2031.

Car Cleaning Products Market, Car Cleaning Products Industry, Car Cleaning Products Market Size, Car Cleaning Products Market Share, Car Cleaning Products Market Trends, Car Cleaning Products Market Growth

The car cleaning products market is segmented into Product Type, Application , Consumption, Vehicle Type, Solvent and Dirstribution Channel. Car cleaning products, often known as auto care products, consist of a variety of items needed to maintain the inside and outside of a vehicle. These include shampoos, cleansers & polishes, clay bars, wax, tapes, and fillers, among others. Car care products contribute to the preservation and improvement of an automobile's look and longevity. These items contain components such as window cleaner and wheel cleaner. In addition, tar and grease are removed with specialist cleansers. Resil's paint refinishes successfully erase even the smallest scratches and may be applied by hand or by machine. Car maintenance raises the resale value of vehicles by enhancing their appearance, extending their lifespan, and preventing accidents. Customer knowledge of autos has expanded over the past several years, resulting in an increase in demand for automobile maintenance items. 

The key factor that is contributing to the growth of the car care products market is increase in purchase of new vehicle across the globe. The significant factors supplementing the growth of the car care product market include lengths of trips and driving behavior. However, the car care product sector is very competitive and fragmented, and regular use of car polish increases a vehicle's susceptibility to rust. In addition, there is a strong demand for automobile care products in North American areas due to rise in luxury car sales, which is expected to stimulate Car Cleaning Products Market Growth.

The global car cleaning products market is segmented into type, application, consumption, vehicle type, solvent, distribution channel, and region. On the basis of type, the market is classified into cleaning and washing, polishing and waxing, sealing glaze and coating.  Depending on application, it is bifurcated into interior and exterior. By consumption, it is categorized into individual, car store and studios. By vehicle type, it is divided into commercial vehicles, and private vehicle.  Depending on the solvent is further divided into water based, and foam based. As per distribution channel, it is segregated into supermarkets & hypermarkets, specialty stores, online sales channel, and others. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Car Cleaning Products Market by Product Type

The cleaning and washing segment dominates the global market, owing to increase in demand for car cleaning services by customers. In addition, the presence of various popular brands such as Illinois Tool Works Inc., Wurth Group, Alto Group Plc, Sonax GMBH boosts the expansion of premium quality products of car cleaning. The market is witnessing rapid growth in North America.

Car Cleaning Products Market by Application

The interior holds the major share, owing to rise in preference among customers for Interior car care products, which are used to clean dashboard, carpet, upholstery, and others. These products are used to prevent rust and eliminate odor. Developing regions of North America and LAMEA are anticipated to provide great opportunities to the market during the forecast period.

Car Cleaning Products Market by Consumption

The car cleaning products are mostly preferred by car store and studios. This is attributed to increase in production of vehicles across the globe. In addition, Car Cleaning Products Market Demand for car washes at the car studios is increasing as it saves time for the customers and saves extra efforts.

Car Cleaning Products Market by Vehicle Type

The private vehicles holds the major share in the vehicle type segment, owing to private vehicle owners buying more car cleaning products to clean their vehicles to save cost and time and hence, are the major contributor in the vehicle segment.

Car Cleaning Products Market by Solvent

Water based solvent dominates the solvent market, owing to increase in demand by the customers because of its various advantages. For instance, water-based cleansers are highly effective at room temperature and are non-combustible. Furthermore, water-based cleaners have powerful cleaning properties.

Car Cleaning Products Market by Dirstribution Channel

Consumers purchase car cleaning products by various distribution channels including supermarkets & hypermarkets, specialty stores, online sales channel, and others. The online sales channel is growing at the highest rate, owing to benefits provided such as discounts and free home delivery.

Car Cleaning Products Market by Region

Region wise, North America dominates the market with largest Car Cleaning Products Market Share during the Car Cleaning Products Market Forecast period.  Car cleaning products and their different varieties are the mostly consumed in North America, especially in U.S., Canada and Mexico. The preference for car cleaning products with different ingredients changes with different requirements by the customer. Thus, rise in preference for clean and well-maintained cars is driving the growth of the market in North America.

The major players analyzed for the Car Cleaning Products Industry are Illinois Tool Works Inc., Wurth Group, Altro Group Plc, Sonax GMBH, Soft99 Corporation, Simoniz USA, Tetrosyl, Liqui Moly, Turtle Wax, Armored Auto Group, Auto Magic, Guangzhou Biaobang, Northern Labs, Formula1 Wax. These major players have captured most of the share in the market by undertaking various marketing strategies and product launch. For instance, ITW Global Brands seeks a New Product Development (NPD) Project Manager for their Houston, Texas office. The associate is expected to collaborate with internal and external teams to develop new appearance chemicals and wiper blades for the automotive aftermarket retail client.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the car cleaning products market analysis from 2021 to 2031 to identify the prevailing  opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the market segmentation assists to determine the prevailing Car Cleaning Products Market Opportunity.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global car cleaning products market trends, key players, market segments, application areas, and market growth strategies.

Car Cleaning Products Market Report Highlights

Aspects Details
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By Product Type
  • Cleaning and Washing
  • Polishing and Waxing
  • Sealing Glaze and Coating
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By Application 
  • Interior
  • Exterior
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By Consumption
  • Individual
  • Car store and studius
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By Vehicle Type
  • Commercial Vehicles
  • Private Vehicles
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By Solvent
  • Water Based
  • Foam Based
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By Dirstribution Channel
  • Hypermarket and Supermarket
  • Specialty stores
  • Online sales channel
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (U.K., Italy, Germany, France, Spain, The Netherlands, Switzerland, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Indonesia, Thailand , Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

WURTH GROUP, NORTHERN LABS, FORMULA1 WAX,  ARMORED AUTO GROUP, SOFT99 CORPORATION,  ILLINOIS TOOL WORKS INC., SIMONIZ USA, ALTRO GROUP PLC, GUANGZHOU BIAOBANG,  LIQUI MOLY, SONAX GMBH, TETROSYL, 3M, TURTLE WAX, AUTO MAGIC

Analyst Review

According to the CXOs of the top companies, the car cleaning product market is expected to gain traction due to increase awareness amongst people for car cleaning products. The car wax segment is expected to be driven by its wide usage for the protection of the exterior surface of the vehicle from stains & smudges. The product for interior car cleaning is also in huge demand as it helps in preventing the car users from all bacteria and hazardous microorganisms includes cleaning of all dirt, sand, dust, and smudges,.

In addition, the segment is anticipated to be driven by increased demand for waterless dry wash products due to rise in environmental concerns. The market is anticipated to grow rapidly due to expanding automobile sales worldwide, a growth in disposable income, and improvements in car washing procedures during the forecast period.

The CXOs further added that the shopping behavior of millennial generation and the emergence of mobile devices for internet access are expected to boost the market growth. The increase in penetration of various online portals in developing economies has supplemented the online market growth. Therefore, the e-commerce medium for sale of car cleaning products is anticipated to grow in the near future. Moreover, rapid adoption of digital technologies and evolving shopping behaviors are anticipated to transform e-commerce into an essential element in purchasing car cleaning products. Overall, the car cleaning products are sold all across the globe in a f through various distribution channels but the online sales is expected to grow at highest CAGR of 6.45%. Thus, the demand for various car cleaning products may vary for different geographic locations and requirements of customers.

Author Name(s) : Aniket Kadam | Roshan Deshmukh
Frequently Asked Questions?

Increase in sales of used cars, Use of e-commerce platforms by leading players to increase customer base, and Consumer inclination toward cleaned and hygiene car products are the upcoming trends of Car Cleaning Products Market in the world

The application segment is bifurcated into two categories, i.e. interior and exterior. The interior car cleaning products delivers a deep cleanse to vehicles from dirt, sand, dust, and smudges and protects the driver and passengers from any bacteria and aids in sustaining life of the car. On the other side, the exterior provides cleaning and washing windows, as well as tires, and other visible external components, which aids in improving the life span of the car.

The cleaning and washing segments holds majority market share owing to rise in number of vehicles around the globe coupled with consumer inclination toward clean and hygiene lifestyle. The product type segment includes car cleaning products such as washing, polishing and waxing of cars for looks and durability, sealing and coating to maintain a protective coating on vehicles and for their long run.

The car cleaning products market was valued at $3,988.3 million in 2021, and is projected to reach $6,783.0 million by 2031, registering a CAGR of 5.7% from 2022 to 2031.Car cleaning products, often known as auto care products, consist of a variety of items needed to maintain the inside and outside of a vehicle. These include shampoos, cleansers & polishes, clay bars, wax, tapes, and fillers, among others.

The major players analyzed for the car cleaning product industry are Illinois Tool Works Inc., Wurth Group, Altro Group Plc, Sonax GMBH, Soft99 Corporation, Simoniz USA, Tetrosyl, Liqui Moly, Turtle Wax, Armored Auto Group, Auto Magic, Guangzhou Biaobang, Northern Labs, Formula1 Wax. These major players have captured most of the share in the market by undertaking various marketing strategies and product launch. For instance, ITW Global Brands seeks a New Product Development (NPD) Project Manager for their Houston, Texas office. The associate is expected to collaborate with internal and external teams to develop new appearance chemicals and wiper blades for the automotive aftermarket retail client.

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Car Cleaning Products Market

Global Opportunity Analysis and Industry Forecast, 2021-2031