With rise in concerns over safety and increase in demand for vehicle comfort features, the original equipment manufacturers (OEMs) are integrating high-end connectivity in the vehicles. The vehicles are now provided with server/internet connection, and the users can access advanced features such as online payments, vehicle tracking, vehicle diagnostic, and navigations. Use of these applications/features generates huge amount of data, which can be further used by the OEMs to strategically market their products/services and track the user preference/applications, consumer driving patterns, and vehicle real-time monitoring. This information is essential for the R&D purposes, advertising, as well as for the insurance industry. Thus, this is expected to boost the growth of the market.
The factors such as government regulations pertaining to telematics, rise in demand for enhanced user experience and convenience features, integration of smartphones with vehicles, growth in connected vehicles, and increased adoption by OEMs drive the growth of the car generated data market. However, high-power consumption of electronics used in telematics, high cost of advanced electronic systems, and cybersecurity threat due to vehicle telematics restrain the market growth. Further, integration of multiple technologies, advent of concept cars and electric vehicles in the automotive industry, increase in demand for autonomous vehicles, and growth of mobility services provide lucrative opportunities for the key players operating in the car generated data market.
The car generated data market is segmented based on application, type, fuel type, level of autonomous, and region. Based on application, the market is categorized into advance driver assisted system (ADAS), human machine interface data (HMI), technical sensor data, infotainment data, infrastructure data, diagnostic data, and others, By type, it is divided into descriptive, predictive, and prescriptive. On the basis of fuel type, the market is segmented into battery electric vehicle (BEV), internal combustion engine (ICE), and others (hybrid vehicles). Further, based on level of autonomous driving, it is bifurcated into conventional and semi-autonomous. Based on region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA
The key operators performing in the car generated data market include Drust, Sight Machine, ZenDrive, PitStop, CARFIT, Tourmaline Labs, Carvoyant, Air, Zene, and Carffeine.
Key Benefits For Stakeholders
- This study presents the analytical depiction of the car generated data market analysis along with the current trends and future estimations to depict the imminent investment pockets.
- The overall market potential is determined to understand the profitable trends to gain a stronger foothold.
- The report presents information related to the key drivers, restraints, and opportunities of the global car generated data market with a detailed impact analysis.
- The current market is quantitatively analyzed from 2018 to 2025 to benchmark the financial competency.
- Porters five forces analysis illustrates the potency of the buyers and suppliers in the industry.
Key Market Segments
By Application
- Advance Driver Assisted System (ADAS)
- Human Machine Interface Data (HMI)
- Technical Sensor Data
- Infotainment Data
- Infrastructure Data
- Diagnostic Data
- Others
By Type
- Descriptive Analytics
- Predictive Analytics
- Prescriptive Analytics
By Fuel Type
- Battery Electric Vehicle (BEV)
- Internal Combustion Engine (ICE)
- Others (Hybrid Vehicles)
By Level of Autonomous
- Conventional
- Semi-Autonomous
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
Key Market Players Profiled in the Report
- Drust
- Sight Machine
- ZenDrive
- PitStop
- CARFIT
- Tourmaline Labs
- Carvoyant
- Air
- Zene
- Carffeine
Car Generated Data Market Report Highlights
| Aspects | Details |
 By Application |
|
 By Type |
|
 By Fuel type |
|
 By Region |
|
 Key Market Players | Sight Machine, Tourmaline Labs, CARFIT, Carvoyant, PitStop, ZenDrive, Zene, Drust, Carffeine |
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