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2021

Connected Motorcycle Market

Connected Motorcycle Market Size, Share, Competitive Landscape and Trend Analysis Report, by Connectivity Network, Connectivity Solution, Calling Service, Services and Type : Global Opportunity Analysis and Industry Forecast, 2020-2027

AT : Automotive systems and accessories

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Author's: Omkar Bachal | Lalit Janardhan Katare
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Connected Motorcycle Market Statistics – 2027 

The global connected motorcycle market size was valued at $35.6 million in 2019, and is projected to reach $304.1 million by 2027, registering a CAGR of 39.6% from 2020 to 2027. Europe accounted for the highest share in the global connected motorcycle market in 2019, in terms of revenue, and LAMEA is anticipated to exhibit remarkable growth rate during the forecast period. 

Connected motorcycles can be referred to as innovations introduced to provide intelligent and smart mobility to customers. In addition, providing networking features to motorcycles using connectivity solutions make driving of motorcycles much safer and comfortable. In addition, connectivity system in connected motorcycle monitors controls safety, comfort, and security functions such as advanced light and heat management, keyless starting of bike, tire pressure monitoring, and emergency calling. Devices such as smartphones or audio players can be paired with vehicles to navigate and stream audio, which can be controlled by the rider directly through the dashboard.

Connected-Motorcycle-Market-2020-2027

Unavailability of workforce, owing to government imposed lockdowns and halt in manufacturing operations at automotive manufacturing facilities has severely impacted the connected motorcycle market. In addition, the COVID-19 outbreak is resulting in economy uncertainty and reduced consumer demands, which hinders sales of new vehicles sales and maintenance of non-essential vehicles.

Rise in trend of connectivity solutions in vehicles and increase in safety features provided by connected motorcycle are anticipated to drive growth of the global connected motorcycle market. However, threat of data hacking and lack of seamless and uniform connectivity infrastructure hinders growth of the market. On the contrary, Incorporation of 5G connectivity to power connected mobility is anticipated to provide remarkable opportunity for expansion of the connected motorcycle market during the forecast period.

The global connected motorcycle market is segmented into connectivity network, connectivity solution, calling service, services, type, and region. On the basis of connectivity network, the market is categorized into cellular and dedicated short-range communication. By connectivity solution, it is segregated into integrated, embedded, and tethered. Depending on calling service, it is fragmented into emergency call (eCall), breakdown call (bCall), and information call (iCall). On the basis of services, it is classified into driver assistance, safety, entertainment, well-being, vehicle management, and mobility management. By type, it is divided into sport, tour, roadster, heritage, adventure, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Key players profiled in the report include Aeris, Autotalks Ltd., BMW AG, Hero MotoCorp Ltd., Kawasaki Heavy Industries, Ltd., KTM AG (PIERER Mobility AG), Robert Bosch GmbH, Triumph Motorcycles, Yamaha Motor Co., Ltd., and Zero Motorcycles, Inc.

Connected Motorcycle Market
By Connectivity Network
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Dedicated short-range communication Segment is projected as the most lucrative segment

Growth in trend of connectivity solutions in vehicles

Smartphones have changed definition of connectivity over time. People wish to stay connected with outer world even while travelling. Now that connectivity has become need of the hour, automobile manufacturers adopt connectivity solutions in their vehicles to boost their automobile sales. Consumers are expecting their vehicles to perform tasks similar to computers and smart phones. Adding connectivity solutions in vehicles has become top most priority for automobile manufacturers. Many connectivity solutions are integrated in modern motorcycles that require internet service to perform their respective functions. In addition, leading automobile manufacturers are installing connectivity systems in motorcycles to know all mobility data. For instance, on May 2019, Telefonica, a telecommunication company has incorporated a connected device for Honda’s motorcycle, which allows to track location of motorcycles in real time. Moreover, connected device consists of incorporated GPS, SIM cards, and an accelerometer to get all mobility data. Furthermore, installed GPS in motorcycle sends exact coordinates of motorcycles, in case of an emergency or accident so that medical teams can reach the exact location as quickly as possible.  Thus, rise in trend of connectivity solutions in vehicles drives growth of the connected motorcycle market.

Connected Motorcycle Market
By Connectivity Solution
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Tethered segment is projected as the most lucrative segments

Increase in safety features provided by connected motorcycle

Connected motorcycles consist of highly advanced system that essentially reads roads and provides alert notification to rides of traffic, potholes, construction, obstacles, and road curves. Connected motorcycle consortium (CMC) is collaboration between manufacturers, suppliers, researchers, and others to make motorcycle a part of connected mobility. In addition, CMC is working on motorcycles with a focus to provide improved safety to rider by preventing road accidents. One of the primary functions of connected motorcycle is to warn riders in case of circumstances where there is a chance of approaching danger. For instance, motorcycle approach indication (MAI), a safety feature in connected motorcycle alerts rider about motorcycle approaching him, even if the ride is not able to see approaching motorcycle. In addition, traffic jam warning (TJW), warns riders about traffic jam, owing to which riders can choose a different route or reduce its speed to avoid it. Thus, number of features offered in connected motorcycle market are anticipated to boost growth.

Connected Motorcycle Market
By Calling Service
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Information call (iCall) segment is projected as the most lucrative segments

Threat of data hacking

Connectivity technology in motorcycles is expected to improve flow of traffic and safety, but they also represent a potential new target for hackers and cybercriminals. Growth in complexities of communications and software interfaces make connected motorcycles more vulnerable to cyber-attacks. In addition, suitable safety measures and robust and effective cyber security solutions are essential as cyber breaches may result into loss of data privacy, negative impact on vehicle safety, and can even cause accidents. Moreover, connected motorcycles use GPS services to locate and provide navigation to vehicle with great accuracy and the data from the GPS satellite in the public domain can be accessed by anyone. Thus, hackers can manipulate GPS data to control routing of vehicles to provide wrong directions. This leads to safety and security issues to rider. Therefore, threat of data hacking is anticipated to hinder growth of the connected motorcycle market.

Connected Motorcycle Market
By Services
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Vehicle management is projected as the most lucrative segments

Incorporation of 5G connectivity to power connected mobility

5G can be defined as 5th generation of mobile network and is a new global standard for wireless connectivity after 1G, 2G, 3G, and 4G. In addition, 5G network provides a new kind of network that is designed to connected everything and everyone together including objects, machines, and devices. Adoption of 5G in connected mobility enables more reliable communication and offer improved safety of connected motorcycle and smart cities. Moreover, 5G technology remarkably reduces latency by around one millisecond over the air, providing more responsive device requests. In addition, adoption of 5G technology is anticipated to create economic benefits as well. For instance, according to a study by 5G Automotive Association, Cooperative Intelligent Transport Systems (C-ITS) deployment could provide Europe with around €43 million by the year 2035, out of which most benefits are generated from enhanced road safety and traffic efficiency. Thus, incorporation of 5G connectivity to power connected mobility holds a remarkable growth opportunity for players operating in the connected motorcycle market. 

Connected Motorcycle Market
By Type
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Heritage is projected as the most lucrative segments

COVID-19 Impact Analysis

Unavailability of workforce due to government imposed lockdown and halt of manufacturing operations at automotive manufacturing facilities has severely impacted the connected motorcycle market. In addition, The COVID-19 outbreak is resulting in economy uncertainty and reduced consumer demands, thus hindering the sales of new vehicles sales and maintenance of non-essential vehicles. In addition, the automobile manufacturers with extensive supply chains are experiencing shortage of critical components and should consider working on alternate sourcing strategies. In addition, The Tier-2 and Tier-3 supplier that are operating in the automotive supply chain experience a sever disruption in the operation due to decrease in demand for automobiles

Connected Motorcycle Market
By Region
2027
Europe 
North America
Asia-Pacific
LAMEA

LAMEA would exhibit the highest CAGR of 47.4% during 2020-2027.

Key Benefits For Stakeholders

  • This study presents analytical depiction of the global connected motorcycle market analysis along with current trends and future estimations to depict the imminent investment pockets.
  • The overall market opportunity is determined by understanding the profitable trends to gain a stronger foothold.
  • The report presents information related to the key drivers, restraints, and opportunities of the market with a detailed impact analysis.
  • The current connected motorcycle market is quantitatively analyzed from 2019 to 2027 to benchmark the financial competency.
  • Porter’s five forces analysis illustrates the potency of buyers and suppliers in the industry.

Connected Motorcycle Market Report Highlights

Aspects Details
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By Connectivity Network
  • Cellular
  • Dedicated short-range communication (DSRC)
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By CONNECTIVITY SOLUTION
  • Integrated
  • Embedded
  • Tethered
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By Calling Service
  • Emergency call (eCall)
  • Breakdown call (bCall)
  • Information call (iCall)
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By Service
  • Driver assistance
  • Safety
  • Entertainment
  • Well-being
  • Vehicle management
  • Mobility management
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By Type
  • Sport
  • Tour
  • Roadster
  • Heritage
  • Adventure
  • Others
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By Region
  • NORTH AMERICA  (U.S., Canada, Mexico)
  • Europe  (UK, Germany, France, Italy, Rest of Europe)
  • Asia-Pacific  (China, India, Japan, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

TRIUMPH MOTORCYCLES, HERO MOTOCORP LTD, ROBERT BOSCH GmbH, AERIS, KAWASAKI HEAVY INDUSTRIES, LTD., KTM AG (PIERER Mobility AG), YAMAHA MOTOR CO., LTD, ZERO MOTORCYCLES, INC., AUTOTALKS LTD., BMW AG

Analyst Review

According to the insights of CXOs of leading companies, the global connected motorcycle market is expected to grow at a remarkable rate in the future, owing to rise in demand for advanced and connected features in vehicles.

Growth in trend of connectivity solutions in vehicles and increase in safety features provided by connected motorcycle are anticipated to drive growth of the global connected motorcycle market. However, threat of data hacking and lack of seamless and uniform connectivity infrastructure hinders growth of the market. On the contrary, Incorporation of 5G connectivity to power connected mobility is anticipated to provide remarkable opportunity for expansion of the connected motorcycle market during the forecast period.

Among the analyzed regions, Europe is expected to account for highest revenue, and is anticipated to maintain its lead in the global market throughout the forecast period, followed by North America, Asia-Pacific, and LAMEA. Moreover, LAMEA is expected to witness the highest growth rate during the forecast period.

Author Name(s) : Omkar Bachal | Lalit Janardhan Katare
Frequently Asked Questions?

The global connected motorcycle market was valued at $35.6 million in 2019, and is projected to reach $304.1 million by 2027, registering a CAGR of 39.6% from 2020 to 2027.

COVID-19 helath crisis has direct impact on the global connected motorcycle market, growing adoption of digital technology in transportation front is expected to spur the demand for connected motorcycle

The report sample for global connected motorcycle market report can be obtained on demand from the website.

Incorporation of 5G connectivity to power connected mobility are gaining traction in the global market

Product Luanch, Collabrations, Partnership, Agreement are the key strategies adopted by the key players of global connected motorcycle market

The company profiles of the top ten players of the market can be obtained from the company profile section mentioned in the report. This section includes analysis of top ten player’s operating in the industry along with their last three year revenue, segmental revenue, product offerings, key strategies adopted, and geographical revenue generated

Based on the connected motorcycle market analysis, Europe accounts to be highest revenue contributor in 2019. However, LAMEA is expected to see a lucrative growth provides more business opportunities during the forecast period

By Services, Vehicle management segment is expected to gain traction over the forecast period in global connected motorcycle market

UK, Germany has wirnessed as a key matured markets growing in the global connected motorcycle market

The demand for connected mobility to improve the operational efficiency; and increasing R&D activities of market players

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Connected Motorcycle Market

Global Opportunity Analysis and Industry Forecast, 2020-2027