Allied Market Research

2024

Cosmetics Odm Market

Cosmetics ODM Market Size, Share, Competitive Landscape and Trend Analysis Report by Product Type, by Nature by Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2022-2032

CG : Personal care and cosmetic

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Author's: | Roshan Deshmukh
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Original Design Manufacturer (ODM) is a type of contracting setup in which a company develops and designs a product but subsequently contracts with an outside supplier to produce it. ODM businesses in the cosmetics sector offer a variety of offerings, such as beauty product formulation, packaging layout, and production, for other businesses to sell under their own company name. Cosmetics ODM companies work together with their customers to create unique goods that satisfy their particular requirements and specifications. Creation of products, market research, control of quality, and logistics administration are just a few of the solutions that they might offer. Cosmetics ODM companies typically concentrate on skincare, haircare, cosmetics, as well as fragrances.
 
The cost savings that ODM companies may offer to cosmetics manufacturers is one of the primary variables driving the original equipment manufacturer (ODM) market for beauty products. ODM businesses may leverage economies of scale along with expertise in production and supply chain management to cut costs and boost efficiency. ODM firms often have specialised machinery and resources that enable these individuals to manufacture cosmetics items at a lower cost than if the cosmetics firm produced these individuals internally. ODM businesses frequently maintain connections to vendors and logistics service providers, allowing them to negotiate over favorable terms and lower the price of supplies and transport.
 
Cosmetics companies may decrease their investment in capital as well as operational expenses associated with maintaining their manufacturing plant and employees by outsourcing manufacturing to an ODM company. As a consequence, cosmetics manufacturers may be able to concentrate on other aspects of their operations, such as advertising and the creation of products. ODM businesses may offer economical alternatives to the cosmetics business by simplifying their supply chain and enhancing the way products are manufactured. By doing this, they may decrease time to market, improve quality assurance, and boost efficiency in manufacturing.
 
By working with an ODM business, cosmetics companies can bring goods to market quicker by reducing the time and assets needed for product creation and production. ODM enterprises frequently possess specialised expertise and assets that allow them to accelerate the development of novel goods, from creation to packaging and assembly.
 
ODM companies can also speed up production and shorten lead times by using their own supply chain links and practical setup. In addition, cosmetics businesses that outsource production to ODM firms may cut down on the time and cash spent on recruiting and educating workers for production. Overall, shorter time to market provided by ODM firms may provide cosmetics manufacturers with  an important edge, allowing them to respond swiftly to shifting market conditions and customer needs.
 
Companies that provide customized production for the cosmetics industry can benefit from their knowledge in formulation, wrapping, and compliance with regulations by creating excellent goods for their customers. ODM businesses frequently hire teams of experts in these fields who may assist and govern cosmetics companies as they develop novel goods. They may provide the use of a variety of components and advances in terms of composition, enabling cosmetics manufacturers to create cutting-edge and powerful products. ODM firms may additionally supply testing and validation services to guarantee that goods meet the necessary efficiency and manufacturing standards.
 
New product launches to flourish in the market
Shiseido, a Japanese beauty products company, announced an innovative range of skincare items in March 2021, created in conjunction with Knowlton Development Corporation (KDC/ONE), an ODM business. The sustainable products included creams and serums, moisturisers, and scrubbing goods. Cosmetic Group USA, an ODM, announced the official debut of a new line of CBD-infused cosmetics for the US market beginning in January 2021. Face lotions, serums, and eye creams were among the products available, and they were created with natural ingredients and excellent CBD. S&J International Enterprises, an ODM firm, announced the launch of an entirely novel line of colour cosmetics for the Asian market in the month of August 2020. Lipsticks, eyeshadows, and foundations, were among the items accessible, and they were made alongside exceptional colouring agents and components.
 
Segment Overview: 
By Product Type: The Cosmetics ODM market is divided into skin care, hair care, makeup, and others. The skin care segment will likely dominate the market, due to increased awareness among consumers of the positive effects of cosmetics and increasing demand for wrinkle prevention and organic skincare solutions. Hair care is additionally projected to grow substantially, owing to rise in demand for products for hair care that tackle hair fall, flakes, and various other hair-related issues. The Makeup segment is expected to grow as well due to the increase in appeal of organic and natural cosmetics.
 
By Nature: The Cosmetics ODM market is divided into organic and conventional. The organic segment is projected to grow considerably, driven by rise in consumer awareness of the benefits of organic and natural cosmetics and increasing demand for environmentally conscious and sustainable remedies. The conventional section will continue to grow, due to increase in demand for low-cost beauty products.
 
By Distribution Channel: The Cosmetics ODM market is divided into hypermarkets/supermarkets, specialty stores, e-commerce, and others. The e-commerce segment is expected to expand significantly, due to the rise in popularity of online shopping and the convenience it provides to customers. The hypermarkets/supermarkets segment is projected to expand additionally, due to the greater accessibility of cosmetics items in these stores. The specialty stores segment is projected to grow lightly, owing to both rise in popularity of luxurious cosmetics companies and consumer demand for customised experiences. Others, which include retailers as well as drugstores, are anticipated to expand slowly due to increased rivalry from other means of distribution.
 
By Region: The Asia-Pacific Cosmetics ODM marketplace is projected to grow heavily during the forecast period. The region is home to a number of the world's biggest as well as most rapidly expanding economies including Japan, China, and the Republic of Korea, all of which contribute greatly to the growth of the cosmetics sector. Rise in disposable incomes , increased urbanization, and shifting consumer tastes are all projected to boost consumer interest in cosmetics in the region.
 
Furthermore, rise in understanding of the numerous advantages of organic and natural beauty products, as well as a growing need for customised or tailored solutions, is expected to contribute to the growth of the Asia-Pacific Cosmetics ODM market. The region is additionally experiencing the emergence of new market players, which is expected to increase competition and drive industry innovation.
 
Competitive analysis and profiles of the major players in the Cosmetics ODM market, such as COSMAX Corporation, Toyo Beauty Co. Ltd., Nox Bellcow Cosmetics Co. Ltd., Picaso Cosmetic Laboratory Group, Kolmar Korea, Ancorotti Cosmetics S.r.l., Cosmo Beauty Company Ltd., Cosmecca Korea, The Fareva Group, and B. Kolormakeup & Skincare S.p.a. Major players have adopted product launches and acquisitions as key developmental strategies to improve the product portfolio of the Cosmetics ODM market.     

Cosmetics ODM Market Report Highlights

Aspects Details
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By Product Type
  • Skin Care
  • Hair Care
  • Makeup
  • Others
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By Nature
  • Organic
  • Conventional
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By Distribution Channel
  • Hypermarkets/Supermarkets
  • Specialty Stores
  • E-Commerce
  • Others
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
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Key Market Players

COSMAX Corporation, Ancorotti Cosmetics S.r.l., Cosmecca Korea, B. Kolormakeup & Skincare S.p.a., The Fareva Group, Picaso Cosmetic Laboratory Group, Toyo Beauty Co. Ltd., Kolmar Korea, Nox Bellcow Cosmetics Co. Ltd., Cosmo Beauty Company Ltd.

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Cosmetics ODM Market

Global Opportunity Analysis and Industry Forecast, 2022-2032