Allied Market Research


Customer Verification Services Market

Customer Verification Services Market Size, Share, Competitive Landscape and Trend Analysis Report by Component, by Deployment Model and by Enterprise Size : Global Opportunity Analysis and Industry Forecast, 2023-2032


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Author's: | Onkar Sumant
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Customer Verification Services Market Outlook – 2030

Customer verification service is a process used by business organizations, especially those of online businesses to verify whether the details provided by customers are accurate and stand up to the point of fact or not. With rapid development and changes in digitalization, many businesses have started to offer their products and services online. Customers are also quick to adapt to the new way of shopping and browsing through the online portals without actually leaving their homes and scrolling through the products while sitting at home.

Though this might look as an upgrade in the digital supremacy, it also has a downside. This increased usage of online services has led to many fraudulent activities in the past and is still taking place at one particular point or another. To curb these frauds, customer verification services have been introduced. Its main purpose is to protect the users from fraudulent activities, which are committed by other users and also helps secure customer’s privacy.

In addition, the demand for customer verification services has been growing in the recent years since businesses are unaware of their customers at times and more importantly, they do not wish to pay fines and penalties imposed by the government in case any fraudulent activity takes place. This seems to imply that there would be higher demand for customer verification services in the near future since more businesses are trying to enter and establish their presence online.

The global customer verification services market is segmented on the basis of component, deployment model, enterprise size, and region. Based on component, the customer verification services market is bifurcated into solutions and services. In terms of deployment model, the market is categorized into on-premise and cloud. On the basis of enterprise size, the market is segregated into large enterprises and small & medium enterprises. Geographically, the market is analyzed across several regions such as North America, Europe, Asia-Pacific, and Latin America, Middle East & Africa (LAMEA).

Key players operating in the global customer verification services industry include Onfido, Jumio, ID Insight, IDology, Trulioo, Mitek Systems, Socure, Acuant, VIX Verify, and IDNow. These companies have adopted several strategies such as product launches, partnerships, collaborations, mergers & acquisitions, and joint ventures to strengthen their foothold in the global customer verification services market.

Top Impacting Factors

Increase in number of identity related fraudulent activities and data breaches among enterprise and rapid adoption of digital/electronic customer verification services drive the growth of the market. In addition, rise in adoption of customer verification services among SMEs propels the growth of the market. However, inconsistency in customer verification services and solutions provided by vendors hamper the growth of the market. Contrarily, increasing digitalization with initiatives, such as eID and smart infrastructure, can be perceived as an opportunity for the customer verification services market.

Increase in Number of Identity Related Fraudulent Activities and Data Breaches

As businesses have moved online, customers’ personal details have also been transferred and stored online. In addition, growing online services across the globe have created numerous opportunities for cyber attackers and fraudulent activities, thereby driving the growth of the market. Furthermore, there has been an increase in fraudulent activities and identity theft during the last decade. This rapid increase in fraudulent activities has paved a way for customer verification services to emerge and evolve, which propels the growth of the market. Meanwhile, initiatives taken by governments and enterprises with focus on digitalization and implementation of new technologies, such as AI, ML, and automation, in customer verification services have started contributing to lucrative opportunities for vendors who provide customer verification services.

Rapid Adoption of Customer Verifications Services Among SMEs

SMEs are majorly embracing customer verification services to compliance commitments and dangers related to extortion of data. The manual and traditional process of confirming is time-consuming. SMEs find customer verification services software a basic, instinctive, low cost, hassle-free, and secure solution to meet their growing demands, thereby enhancing the growth of the market. SMEs are more inclined to cyber extortion due to restricted assets, accessibility of IT personnel, and budget limitations. Therefore, to reduce number of cyber-attacks and fraudulent activities, various SMEs are adopting customer verification services, thereby enhancing the growth of the market.

Key Benefits of the Report

  • This study presents the depiction of the customer verification services market forecast along with the current trends and estimations to determine the imminent investment pockets.         
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the customer verification services market share.
  • The current market is quantitatively analyzed to highlight the customer verification services market growth scenario.            
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed customer verification services market analysis based on the present and future competitive intensity of the customer verification services market.

COVID-19 Impact Analysis

  • During the COVID-19 outbreak, it has been found that many online marketplaces have adopted customer verification services. This is attributed to the fact that many organizations considered protecting huge number of consumers who were forced to access digital services for the very first time due to lockdown restrictions. Since most people are from vulnerable groups of the society, they have been targeted for frauds and thefts.
  • It has been found that online businesses had to undergo several digital transformation processes so that they can serve their customers and run their operations smoothly during the pandemic. This has led to a significant rise in the need for accessing customer verification services.

Questions Answered in the Customer Verification Services Market Research Report     

  • Which are the leading market players active in the customer verification services market?
  • What are the detailed impacts of COVID-19 on the customer verification services market size?
  • What are the current customer verification services market trends that will influence the industry in the next few years?
  • What are the driving factors, restraints, and opportunities in the customer verification services market?
  • What future projections would help in taking further strategic steps?

Customer Verification Services Market Report Highlights

Aspects Details
By Component
  • Solution
  • Services
By Deployment Model
  • On-Premise
  • Cloud
By Enterprise Size
  • Large Enterprises
  • Small & Medium Enterprises
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (UK, Germany, France, Spain, Italy, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, Australia, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
Key Market Players

IDNow, umio, Socure, Mitek Systems, IDology, Onfido, VIX Verify, Trulioo, Acuant, ID Insight

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Customer Verification Services Market

Global Opportunity Analysis and Industry Forecast, 2023-2032