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Pandemic disrupted the entire world and affected many industries.
Get detailed COVID-19 impact analysis on the E-book Reader Market
Request Now !E- book is like normal book but “e” signifies for digital, which means book is available online, and easily readable on Amazon’s Kindle, Noble Nook, Apple’s iPad, and Barnes. It is an electronic device which is small, handheld, portable, and easy to carry. The advantage of e-book reader is it runs for longer period with minimal power consumption.
E-reader has a lot of advantages like portability, capacity, free e books, foreign language learning, and better reading. Thus, there is an increase in the adaptation of online content in education domain. This boosts the demand for e-learning and availability of free e-books on internet. The aim of e-book reader is not diminishing traditional old book market but create awareness of saving paper and increased portability, which positively impacts the e-book reader market growth.
Factors such as increased usage of e-readers, e-learning apps, and advancements in battery technology majorly drive the market growth. However, complexity or lack of awareness and high availability of traditional books hamper the market growth. Furthermore, development of enhanced display technologies for alleviating readability is expected to play a pivotal role in e-book reader market expansion.
E-book reader is segmented into screen, connectivity, distribution channel, price range, and region. Based on screen, the e-book reader market is classified into E-ink and LCD. E-ink displays are better in terms of quality than LCD or LED as it is less strenuous to eyes. Based on connectivity, the market is classified into WI-FI, 3/4G & WI-FI, and 3/4G. Based on distribution channel, the market is classified into specialty stores and e-commerce. Based on price range, market is classified into economy, mid-range, and premium. Based on region, it is studied across North America, Europe, Asia-Pacific, and LAMEA.
Key players in e-book readers industry are Hanvon Technology Co. Ltd., Amazon, Ematic, Arta tech, Pocketbook International SA, Wexler flex, Bookeen, Onyx international Inc. Barnes & Noble, Aluratec Inc., and Ectaco Inc. Innovative technology with long-term consistency and less power consumption enables end users to penetrate in the market and achieve high profits in the growing e-book reader market.
Some of the popular e-readers amongst consumers includes Amazon Kindle, Kindle Paperwhite, Kindle Voyage, Kindle Oasis, and Kindle Oasis 2.
Key Market Segments & Key Market Players
| Segments | Sub-segments |
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| By Screen |
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| By Connectivity |
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| By Distribution Channel |
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| By Price Range |
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| By Region |
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| Key Market Players |
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