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2021
Europe Awnings Market

Europe Awnings Market

by Type (Fixed, and Retractable), Product (Patio, Window, Freestanding, and Others), and End User (Residential, and Non-residential): Opportunity Analysis and Industry Forecast, 2020-2027

Report Code: A11113
Apr 2021 | Pages: 105
Tables: 45
Charts: 21
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COVID-19

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The Europe awnings market size was valued at $2,090.0 million in 2019, and is projected to reach $2,529.3 million by 2027, registering a CAGR of 3.9% from 2020 to 2027. Awnings are fabric sheets or other materials that are supported with aluminum, iron, or wooden structure. They are installed at the doors, windows, patios, decks, walkways and in gardens to provide shade from sun. They have numerous other applications as well, which prove beneficial in both, the non-residential and residential sectors. They add style to homes by improving the architectural design and coloring. 

The COVID 19 outbreak has affected the growth of the awnings industry in Europe owing to the lockdown measure taken for safety and delay in manufacturing and production of various types of awnings and other related accessories which are installed in residential, and commercial spaces.

Moreover, they help protect the furniture placed outside the house from sun damage. Awnings are available in various types, which include fixed/stationary awning and retractable awning. They are a reliable and convenient solution that help expand and make good use of the outdoor spaces. The sheathing options such as fabric, plastic, plywood, and glass are available in the Europe awnings market. Moreover, one can choose the arm material from steel, aluminum, iron, and wooden frames for awnings. The various types of awnings include patio, awning, windows, pergolas, and many more.

Europe-Awnings-Market

Awnings act as a reliable means to provide shade over windows, doors, decks, patios, and walkway. They are cheaper than concrete shades roofing shelter. Moreover, they beautify the building and protect furniture, flooring, and artwork from sun damage. In addition, sensor technology in retractable awning senses adverse weather conditions to prevent damage to the product. Moreover, remote-based retractable awning can be closed easily without using manual intervention or going out of the house to fold the awning. In addition, even less expensive fixed awnings are not durable and require frequent change of fabric and maintenance of awning structure.

The growth of Europe awnings market depends on the construction industry in Europe. The European construction industry is in its recovery phase since 2014, with a modest increase of 0.9% in the residential construction segment. The real estate market in Europe has been encountering a large demand driven by increased incomes and low interest rates along with high levels of net migration. By 2022, more than 3 million migrants are expected to have reached Germany. Increase in residential and non-residential construction activities and rise in expenditure on home improvement in Europe are expected to boost the europe awnings market growth. Moreover, Russia contributes to around 50% of the overall residential and non-residential construction expenditure in Eastern Europe, and this expenditure is expected to rise, owing to construction of both infrastructure and structures, such as hotels, and retail buildings; thereby, accelerating the market growth. Furthermore, the government schemes, such as the US$767 million First Home Guarantee Fund and the US$129 million Fund, are supporting interests on mortgage loans that have been contributing to support the purchase of dwellings. As a result, the demand for awnings is expected to witness a significant demand. Similarly, the demand for property, owing to growth in population, record-low borrowing costs, increased job security, and foreign tourism activities in several countries in Europe boosts the market growth.

However, fluctuation in raw material prices and expensive pricing and installation of retractable awning may hinder the market growth. The novel coronavirus is rapidly spreading across various countries and regions, causing enormous impact on lives of people and overall community. Originating as a crisis to human health, it now poses significant threat to the worldwide trade, economy, and finance. The impact of lockdown, owing to COVID-19 is vague and economic recovery of awnings manufacturers is completely based on its cash reserves. Market players can afford a complete lockdown only for a limited period, after which they would have to alter their investment plans. The manufacturers of awnings in Europe need to emphasize on protecting their staff, operations, and supply chain partners to effectively respond toward immediate crisis and discover new ways of working after coronavirus cases begins to decline. Furthermore, number of COVID-19 cases are expected to reduce in the near term as vaccine for COVID-19 is expected to be introduced by beginning of 2021. This is further expected to lead to re-initiation of awnings companies at their full-scale capacities, which would aid the market to recover by the start of 2022.

Europe Awnings Market
By Type

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Retractable segment is projected to grow at a significant CAGR

Furthermore, the technological advancements, such as introduction of sensors, remote control, and others, are expected to boost the growth of the market. Expansion of the living space, protection from sun, and advances in fabric material are expected to create lucrative opportunities for the growth of the awning industry.

Europe Awnings Market
By Product

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Patio segment holds dominant position in 2019

The Europe awnings market is segmented on the basis of type, product, end user, and country. Based on type, the market is bifurcated into fixed awning, and retractable awning. The product segment covered in the study include patio, window, freestanding, and others. The end user segment includes residential, and non-residential. Country wise, the market is analyzed across Germany, the UK, France, Spain, and Rest of Europe.

Europe Awnings Market
By End Users

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Non-Residential segment holds a dominant position in 2019 and Residential segment is expected to grow at a significant rate during the forecast period.

Competition Analysis

The key companies profiled in the report include Commercial Awnings Limited, Gibus, Markilux Gmbh, Marquises, MHZ Hachtel Gmbh & Co. KG, Mitjavila, Shades-Awnings, Varisol, Warema Renkhoff Se, and Weinor. 

Key Benefits For Stakeholders

  • The report provides an extensive analysis of the current and emerging Europe awnings market trends and dynamics.  
  • In-depth Europe awnings market analysis is conducted by the constructing market estimations for the key market segments between 2019 and 2027. 
  • Extensive analysis of the Europe awnings market is conducted by following key product positioning and monitoring of the top competitors within the market framework.
  • A comprehensive analysis of all the regions is provided to determine the prevailing opportunities.
  • The global Europe awnings market forecast analysis from 2020 to 2027 is included in the report.
  • The key players within Europe awnings market are profiled in this report and their strategies are analyzed thoroughly, which help understand the competitive outlook of the Europe awnings industry. 

Europe Awnings Market Segments

By Type

  • Fixed
  • Retractable

By Product

  • Patio
  • Window
  • Freestanding
  • Others

By End-user 

  • Residential
  • Non-Residential

By Country

  • Europe
    • Germany
    • France
    • UK
    • Spain
    • Rest of Europe

Key Players

  • Weinor
  • Commercial Awnings Limited
  • Shades-awnings
  • Gibus
  • Markilux Gmbh
  • Marquises
  • MHZ Hachtel Gmbh & Co. KG
  • Mitjavila
  • Varisol
  • Warema Renkhoff SE

Europe Awnings Market Report Highlights

Aspects Details
By TYPE
  • Fixed awning
  • Retractable awning
    • Manual
    • Motorized
By PRODUCT
  • Patio
  • Window
  • Freestanding
  • Others
By END USER
  • Commercial
  • Residential
By Country
  • Europe
    • France
    • Germany
    • Spain
    • UK
    • Rest of Europe
Key Market Players Weinor, .Mitjavila, Mhz Hachtel Gmbh & Co. Kg, Commercial Awnings Limited, .Markilux Gmbh, Varisol, Marquises, Warema Renkhoff SE, .Shades-Awnings, .Gibus
 

CHAPTER 1:INTRODUCTION

1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segments
1.4.Key market players
1.5.Research methodology

1.5.1.Secondary research
1.5.2.Primary research
1.5.3.Analyst tools & models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings:
2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Key findings

3.2.1.Porter's five forces analysis

3.3.Market dynamics

3.3.1.Drivers

3.3.1.1.Expansion of living space and protection from sun
3.3.1.2.Need for beautification of the building
3.3.1.3.Advancements in fabric material

3.3.2.Restraints

3.3.2.1.Unreliability in harsh weather conditions
3.3.2.2.Expensive pricing and installation of retractable awning

3.3.3.Opportunity

3.3.3.1.Technological innovations in its mechanism

3.4.Market Share Analysis 2019
3.5.COVID-19 Impact Analysis

CHAPTER 4:AWNING MARKET, BY TYPE

4.1.Market overview

4.1.1.Market size and forecast, by type

4.2.Fixed awning

4.2.1.Key market trends, growth factors and opportunities
4.2.2.Market size and forecast, by region
4.2.3.Market size and forecast, by country

4.3.Retractable awning

4.3.1.Manual
4.3.2.Motorized
4.3.3.Key market trends, growth factors and opportunities
4.3.4.Market size and forecast, by region
4.3.5.Market size and forecast, by country

CHAPTER 5:AWNING MARKET, BY PRODUCT

5.1.Market overview

5.1.1.Market size and forecast, by product

5.2.Patio

5.2.1.Key market trends, growth, and opportunities
5.2.2.Market size and forecast, by region
5.2.3.Market size and forecast, by country

5.3.Window

5.3.1.Key market trends, growth, and opportunities
5.3.2.Market size and forecast, by region
5.3.3.Market size and forecast, by country

5.4.Freestanding

5.4.1.Key market trends, growth, and opportunities
5.4.2.Market size and forecast, by region
5.4.3.Market size and forecast, by country

5.5.Others

5.5.1.Key market trends, growth, and opportunities
5.5.2.Market size and forecast, by region
5.5.3.Market size and forecast, by country

CHAPTER 6:AWNING MARKET, BY END USER

6.1.Market overview

6.1.1.Market size and forecast, by end user

6.2.Commercial

6.2.1.Key market trends, growth factors and opportunities
6.2.2.Market size and forecast, by region
6.2.3.Market size and forecast, by country

6.3.Residential

6.3.1.Key market trends, growth factors and opportunities
6.3.2.Market size and forecast, by region
6.3.3.Market size and forecast, by country

CHAPTER 7:AWNING MARKET, BY REGION

7.1.Market overview

7.1.1.1.Germany

7.1.1.1.1.Germany market size and forecast, by type
7.1.1.1.2.Germany market size and forecast, by product
7.1.1.1.3.Germany market size and forecast, by end user

7.1.1.2.UK

7.1.1.2.1.UK market size and forecast, by type
7.1.1.2.2.UK market size and forecast, by product
7.1.1.2.3.UK market size and forecast, by end user

7.1.1.3.France

7.1.1.3.1.France market size and forecast, by type
7.1.1.3.2.France market size and forecast, by product
7.1.1.3.3.France market size and forecast, by end user

7.1.1.4.Italy

7.1.1.4.1.Italy market size and forecast, by type
7.1.1.4.2.Italy market size and forecast, by end user

7.1.1.5.Rest of Europe

7.1.1.5.1.Rest of Europe market size and forecast, by type
7.1.1.5.2.Rest of Europe market size and forecast, by product
7.1.1.5.3.Rest of Europe market size and forecast, by end user

CHAPTER 8:COMPANY PROFILE

8.1.Commercial Awnings Limited

8.1.1.Company overview
8.1.2.Company snapshot
8.1.3.Product portfolio

8.2.Gibus

8.2.1.Company overview
8.2.2.Company snapshot
8.2.3.Product portfolio

8.3.Markilux Gmbh

8.3.1.Company overview
8.3.2.Company snapshot
8.3.3.Product portfolio

8.4.Marquises

8.4.1.Company overview
8.4.2.Company snapshot
8.4.3.Operating business segments

8.5.Mhz Hachtel Gmbh & Co. Kg

8.5.1.Company overview
8.5.2.Company snapshot
8.5.3.Operating business segments

8.6.Mitjavila

8.6.1.Company overview
8.6.2.Company snapshot
8.6.3.Operating business segments

8.7.Shades-Awnings

8.7.1.Company overview
8.7.2.Company snapshot
8.7.3.Operating business segments

8.8.Varisol

8.8.1.Company overview
8.8.2.Company snapshot
8.8.3.Product portfolio

8.9.Warema Renkhoff SE

8.9.1.Company overview
8.9.2.Company snapshot
8.9.3.Product portfolio

8.10.Weinor

8.10.1.Company overview
8.10.2.Company snapshot
8.10.3.Product portfolio

LIST OF TABLES

TABLE 01.EUROPE AWNINGS MARKET  REVENUE, BY TYPE, 2019-2027 ($MILLION)
TABLE 02.AWNING MARKET REVENUE, FOR RETRACTABLE AWNING, BY REGION, 2019-2027 ($MILLION)
TABLE 03.EUROPE AWNINGS MARKET  REVENUE, BY PRODUCT, 2019-2027 ($MILLION)
TABLE 04.AWNING MARKET REVENUE, FOR PATIO, BY REGION, 2019-2027 ($MILLION)
TABLE 05.AWNING MARKET REVENUE, FOR WINDOW, BY REGION, 2019-2027 ($MILLION)
TABLE 06.AWNING MARKET REVENUE, FOR FREESTANDING, BY REGION, 2019-2027 ($MILLION)
TABLE 07.AWNING MARKET REVENUE, FOR OTHERS, BY REGION, 2019-2027 ($MILLION)
TABLE 08.EUROPE AWNINGS MARKET  REVENUE, BY END USER, 2019-2027 ($MILLION)
TABLE 09.AWNING MARKET, FOR CONNERCIAL, BY REGION, 2019-2027 ($MILLION)
TABLE 10.AWNING MARKET REVENUE, FOR RESIDENTIAL, BY REGION, 2019-2027 ($MILLION)
TABLE 11.GERMANY AWNING MARKET, BY TYPE, 2019–2027 ($MILLION)
TABLE 12.GERMANY AWNING MARKET, BY PRODUCT, 2019–2027 ($MILLION)
TABLE 13.GERMANY AWNING MARKET, BY END USER, 2019–2027 ($MILLION)
TABLE 14.UK AWNING MARKET, BY TYPE, 2019–2027 ($MILLION)
TABLE 15.UK AWNING MARKET, BY PRODUCT, 2019–2027 ($MILLION)
TABLE 16.UK AWNING MARKET, BY END USER, 2019–2027 ($MILLION)
TABLE 17.FRANCE AWNING MARKET, BY TYPE, 2019–2027 ($MILLION)
TABLE 18.FRANCE AWNING MARKET, BY PRODUCT, 2019–2027 ($MILLION)
TABLE 19.FRANCE AWNING MARKET, BY END USER, 2019–2027 ($MILLION)
TABLE 20.ITALY AWNING MARKET, BY TYPE, 2019–2027 ($MILLION)
TABLE 21.ITALY AWNING MARKET, BY PRODUCT, 2019–2027 ($MILLION)
TABLE 22.ITALY AWNING MARKET, BY END USER, 2019–2027 ($MILLION)
TABLE 23.REST OF EUROPE AWNING MARKET, BY TYPE, 2019–2027 ($MILLION)
TABLE 24.REST OF EUROPE AWNING MARKET, BY PRODUCT, 2019–2027 ($MILLION)
TABLE 25.REST OF EUROPE AWNING MARKET, BY END USER, 2019–2027 ($MILLION)
TABLE 26.COMMERCIAL AWNINGS LIMITED: COMPANY SNAPSHOT
TABLE 27.COMMERCIAL AWNINGS LIMITED: PRODUCT PORTFOLIO
TABLE 28.GIBUS.: COMPANY SNAPSHOT
TABLE 29.GIBUS.: PRODUCT PORTFOLIO
TABLE 30.MARKILUX GMBHCOMPANY SNAPSHOT
TABLE 31.MARKILUX GMBH.: PRODUCT PORTFOLIO
TABLE 32.MARQUISES: COMPANY SNAPSHOT
TABLE 33.MARQUISES: PRODUCT CATEGORIES
TABLE 34.MHZ HACHTEL GMBH & CO. KG.: COMPANY SNAPSHOT
TABLE 35.MHZ HACHTEL GMBH & CO. KG.: PRODUCT CATEGORIES
TABLE 36.MITJAVILA: COMPANY SNAPSHOT
TABLE 37.MITJAVILA: OPERATING SEGMENTS
TABLE 38.SHADES-AWNINGS: COMPANY SNAPSHOT
TABLE 39.SHADES-AWNINGS: PRODUCT CATEGORY
TABLE 40.VARISOL: COMPANY SNAPSHOT
TABLE 41.VARISOL: PRODUCT PORTFOLIO
TABLE 42.WAREMA RENKHOFF SE: COMPANY SNAPSHOT
TABLE 43.WAREMA RENKHOFF SE: PRODUCT PORTFOLIO
TABLE 44.WEINOR: COMPANY SNAPSHOT
TABLE 45.WEINOR: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01.EUROPE AWNINGS MARKET , 2019-2027
FIGURE 02.EUROPE AWNINGS MARKET , BY COUNTRY, 2019-2027
FIGURE 03.EUROPE AWNINGS MARKET : KEY PLAYERS
FIGURE 04.MODERATE-TO-HIGH BARGAINING POWER OF SUPPLIERS
FIGURE 05.MODERATE-TO-HIGH BARGAINING POWER OF BUYERS
FIGURE 06.MODERATE THREAT OF SUBSTITUTES
FIGURE 07.LOW-TO-MODERATE THREAT OF NEW ENTRANTS
FIGURE 08.MODERATE-TO-HIGH COMPETITIVE RIVALRY
FIGURE 09.EUROPE AWNINGS MARKET  REVENUE, FOR FIXED AWNING, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 10.EUROPE AWNINGS MARKET  REVENUE, FOR RETRACTABLE AWNING, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 11.EUROPE AWNINGS MARKET  REVENUE, FOR PATIO, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 12.EUROPE AWNINGS MARKET  REVENUE, FOR WINDOW, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 13.EUROPE AWNINGS MARKET  REVENUE, FOR FREESTANDING, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 14.EUROPE AWNINGS MARKET  REVENUE, FOR OTHERS, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 15.EUROPE AWNINGS MARKET  REVENUE, FOR COMMERCIAL, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 16.EUROPE AWNINGS MARKET  REVENUE, FOR RESIDENTIAL, BY COUNTRY, 2019–2027 ($MILLION)
FIGURE 17.GERMANY AWNING MARKET, 2019-2027 ($MILLION)
FIGURE 18.FRANCE AWNING MARKET, 2019-2027 ($MILLION)
FIGURE 19.UK AWNING MARKET, 2019-2027 ($MILLION)
FIGURE 20.SPAIN AWNING MARKET, 2019-2027 ($MILLION)
FIGURE 21.REST OF EUROPE AWNING MARKET, 2019-2027 ($MILLION)


 
 

The development in the window and deck industry, and surge in support offered by governments through incentives is estimated to fuel the growth of the Europe awning market in the coming years. The usage of awnings in the application segment such as window and patio buildings as well as the freestanding industry, is expected to increase across Europe, due to lowering of costs of these equipment. In addition, solar energy being a natural source does not cause air pollution, hence is estimated to boost the growth of the market during the forecast period.  

In addition, the key players have adopted various strategies such as acquisitions, product launches, and others, to promote their businesses in the global market. For instance, in April 2019, PAI Partners, a European private equity firm based in France acquired Stella Group to expand its shading systems business in Europe as well as other regions including Asia-Pacific. On the contrary, technological advancements offer remunerative opportunities for the market growth. Furthermore, the moderate growth in the residential and commercial construction activities and prevailing trend in the region are expected to drive the market growth slowly. Majority of this growth is estimated from the UK, Germany, and Italy, which are expected to witness increased demand in new and innovative motorized awnings, thus, having a positive impact on the demand for awnings. Thus, all these factors together significantly contribute to the growth of the market in Europe, which is anticipated to provide lucrative opportunities for the growth of the Europe awnings market.

 

 

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FREQUENTLY ASKED QUESTIONS?

A. The Europe awnings market size was valued at $2,090.0 million in 2019.

A. Based on type, the retractable segment holds the maximum market share of the Europe awnings market in 2019.

A. The Europe awnings market is projected to reach $2,529.3 million by 2027.

A. Rise in residential construction industry in European countries are the key trends in the Europe awnings market.

A. The product launch is key growth strategy of Europe awnings industry players.

A. The company profile has been selected on factors such as geographical presence, market dominance (in terms of revenue and volume sales), various strategies and recent developments

A. Fluctuating raw material prices are the effecting factor for Europe awnings market.

A. The applications of Europe awnings includes installation in residential, and commercial spaces.

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