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2016
Europe Fitness Equipment Market

Europe Fitness Equipment Market

by Type (Cardiovascular Training Equipment, Strength Training Equipment, Activity Monitors, Body Analyzers) and User (Home Consumers, Health Clubs, Commercial Users, Corporate Offices) - Opportunity Analysis and Industry Forecast, 2015 - 2022

Report Code: A01077
Apr 2016 | Pages: 95
Tables: 30
Charts: 27
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European Fitness Equipment Market Overview:

Europe Fitness Equipment Market is expected to garner $3.7 billion by 2022, registering a CAGR of 3.0% during the forecast period 2016-2022. Fitness equipment comprise machines and monitoring devices, which are required for performing physical exercises. Fitness exercises facilitate weight management, develop physical stamina, and improve muscular strength. Moreover, physical exercises are advised for certain medical treatments. The demand for fitness equipment has increased in the European countries, such as the U.K., Germany, and France, owing to the increase in health awareness among the obese population. The commonly observed commercial fitness equipment include treadmills, stair climbers, weightlifting machines, and stationary bicycles.

Europe Fitness Equipment Market

Increasing adoption of fitness exercises significantly contributes to the growth of the fitness equipment industry across the European region. The obese population are the major users of cardiovascular equipment for weight management. In addition, increased awareness about fitness and its related health benefits drives the adoption of fitness equipment, especially through gym memberships and in-home equipment sales. Initiatives, such as corporate wellness programs, contribute to the growth of the fitness equipment market. Further, the number of fitness centers at super specialty hospitals have increased due to the supportive government measures to promote health awareness, thereby further supplementing the demand of fitness equipment. The trend of fitness equipment resales is quite evident, which is a major factor restricting the growth of the Europe fitness equipment market. However, increasing demand from health clubs would ensure the overall growth of the Europe fitness equipment market.

Europe Fitness Equipment Market

Europe fitness equipment market is segmented on the basis of type, user, and country. Based on type of fitness equipment, the market is segmented into machines for cardiovascular training, strength training, and other instruments for monitoring and tracking. The end user segment for the fitness equipment market comprise home/individuals, health clubs, and commercial organizations. The major commercial segment for this market includes equipment procured by hotels, corporate wellness centers at enterprises, and hospitals. The Europe fitness equipment market is analyzed on the basis of regions, which include the U.K., Germany, France, Italy, and Rest of Europe. The U.K. would dominate the European market throughout 2015 - 2022.

Europe Fitness Equipment Market

This report provides a comprehensive analysis of the leading players including competitive insight of the market and to understand their key growth strategies. The prominent players analyzed in this report include Amer Sports Corporation, Nautilus, Inc., Brunswick Corp., Johnson Health Tech Ltd., Cybex International, Inc., ICON Health & Fitness, Inc., Technogym SpA, Tuntari New Fitness B.V., Exigo, Kettler (GB) Limited, and Torque Fitness LLC.

Europe Fitness Equipment Market

KEY BENEFITS

  • This report provides an in-depth analysis of the European fitness equipment market to elucidate the imminent investment pockets.
  • The current trends and future scenarios are outlined to determine the overall market potential and to single out profitable trends to gain a stronger foothold in the market.
  • This report provides information regarding the key drivers, restraints, and opportunities with their detailed impact analysis.
  • Quantitative analysis of the current market trends and future estimations for 2015 -2022 is provided to indicate the financial competency.
  • Porters Five Forces model and a SWOT analysis of the industry illustrate the potency of the buyers and suppliers.
  • Value chain analysis provides a clear understanding on the roles of stakeholders.

Europe Fitness Equipment Market Report Highlights

Aspects Details
By Type
  • Cardiovascular Training Equipment
    • Treadmills
    • Stationary cycles
    • Wave machines
  • Strength Training Equipment
    • Free weights
    • Cable crossover machines
  • Other Equipment
    • Activity monitors
    • Body analysers
By Users
  • Home/ individual usage
  • Health clubs/ gyms
  • Other commercial users
    • Corporate offices
    • Hospitals
    • Hotels
By Country
  • U.K.
  • France
  • Germany
  • Italy
  • Rest of Europe
Key Market Players Cybex International Inc., ICON Health & Fitness, Inc., Nautilus Inc., Tunturi New Fitness B.V., Brunswick Corporation, Johnson Health Tech Co., Ltd., Technogym SpA, KETTLER (GB) Limited, Exigo, Amer Sports Corporation, Torque Fitness LLC
 

CHAPTER 1 INTRODUCTION

1.1 Report description
1.2 Key benefits
1.3 Key market segments
1.4 Research methodology

1.4.1 Secondary research
1.4.2 Primary research
1.4.3 Analyst tools and models

CHAPTER 2 EXECUTIVE SUMMARY

2.1 CXO perspectives

CHAPTER 3 MARKET OVERVIEW

3.1 Market definition and scope
3.2 Key findings

3.2.1 Top impacting factors
3.2.2 Top winning strategies
3.2.3 Top investment pockets

3.3 Latest trends in the market
3.4 Porters five forces analysis

3.4.1 Lower threat of substitutes due to absence of feasible alternative
3.4.2 Players from sports goods business increase the threat of new entrants
3.4.3 Strategic agreements with material suppliers limit their bargaining power to moderate level
3.4.4 Large share of commercial customers in manufacturers sales leads to their higher bargaining power
3.4.5 Competition in the market increases with emergence of domestic players

3.5 Value chain analysis

3.5.1 Raw material suppliers
3.5.2 Fitness equipment manufacturers
3.5.3 Distributors
3.5.4 Users of machines/ equipment

3.6 Market share analysis, 2015
3.7 Market dynamics

3.7.1 Drivers

3.7.1.1 Rising fitness awareness and health concerns
3.7.1.2 Obese population across European countries
3.7.1.3 Initiatives from governments, and enterprises.

3.7.2 Restraints

3.7.2.1 Material processing regulations
3.7.2.2 Resale of used fitness equipment

3.7.3 Opportunities

3.7.3.1 Youth population in the Region
3.7.3.2 Increasing disposable income across various countries in the region

CHAPTER 4 EUROPE FITNESS EQUIPMENT MARKET BY TYPE

4.1 Cardiovascular training equipment

4.1.1 Key market trends
4.1.2 Competitive scenario
4.1.3 Key growth factors and opportunities
4.1.4 Treadmills
4.1.5 Stationary cycles
4.1.6 Wave machines
4.1.7 Market size and forecast

4.2 Strength training equipment

4.2.1 Key market trends
4.2.2 Competitive scenario
4.2.3 Key growth factors and opportunities
4.2.4 Free weights
4.2.5 Cable crossover machines
4.2.6 Market size and forecast

4.3 Other equipment

4.3.1 Key market trends
4.3.2 Competitive scenario
4.3.3 Key growth factors and opportunities
4.3.4 Activity monitors
4.3.5 Body analysers
4.3.6 Market size and forecast

CHAPTER 5 EUROPE FITNESS EQUIPMENT MARKET BY USERS

5.1 Home/ individual usage

5.1.1 Market size and forecast

5.2 Health clubs/ gyms

5.2.1 Market size and forecast

5.3 Other commercial users

5.3.1 Corporate offices
5.3.2 Hospitals
5.3.3 Hotels
5.3.4 Market size and forecast

CHAPTER 6 EUROPE FITNESS EQUIPMENT MARKET BY COUNTRY

6.1 U.K.

6.1.1 Key market trends
6.1.2 Competitive scenario
6.1.3 Key growth factors and opportunities
6.1.4 Market size and forecast

6.2 France

6.2.1 Key market trends
6.2.2 Competitive scenario
6.2.3 Key growth factors and opportunities
6.2.4 Market size and forecast

6.3 Germany

6.3.1 Key market trends
6.3.2 Competitive scenario
6.3.3 Key growth factors and opportunities
6.3.4 Market size and forecast

6.4 Italy

6.4.1 Key market trends
6.4.2 Competitive scenario
6.4.3 Key growth factors and opportunities
6.4.4 Market size and forecast

6.5 Rest of Europe

6.5.1 Key market trends
6.5.2 Competitive scenario
6.5.3 Key growth factors and opportunities
6.5.4 Market size and forecast

CHAPTER 7 COMPANY PROFILES

7.1 Amer Sports Corporation

7.1.1 Company overview
7.1.2 Company snapshot
7.1.3 Business performance
7.1.4 Strategic moves and developments
7.1.5 SWOT analysis of Amer Sports (Precor)

7.2 Nautilus Inc.

7.2.1 Company overview
7.2.2 Company snapshot
7.2.3 Business performance
7.2.4 Strategic moves and developments
7.2.5 SWOT analysis of Nautilus

7.3 Brunswick Corporation

7.3.1 Company overview
7.3.2 Company snapshot
7.3.3 Business performance
7.3.4 Strategic moves and developments
7.3.5 SWOT analysis of Brunswick

7.4 Johnson Health Tech Co., Ltd.

7.4.1 Company overview
7.4.2 Company snapshot
7.4.3 Business performance
7.4.4 Strategic moves and developments
7.4.5 SWOT analysis of Johnson Health-Tech Ltd.

7.5 Cybex International Inc.

7.5.1 Company overview
7.5.2 Company snapshot
7.5.3 Strategic moves and developments
7.5.4 SWOT analysis of Cybex

7.6 ICON Health & Fitness, Inc.

7.6.1 Company overview
7.6.2 Company snapshot
7.6.3 SWOT analysis of ICON Health & Fitness, Inc.

7.7 Technogym SpA

7.7.1 Company overview
7.7.2 Company snapshot
7.7.3 Strategic moves and developments
7.7.4 SWOT analysis of Technogym

7.8 Tunturi New Fitness B.V.

7.8.1 Company overview
7.8.2 Company snapshot
7.8.3 Strategic moves and development
7.8.4 SWOT analysis of Turturni New Fitness

7.9 Exigo

7.9.1 Company overview
7.9.2 Company snapshot
7.9.3 Strategic moves and development
7.9.4 SWOT analysis of Exigo

7.10 KETTLER (GB) Limited

7.10.1 Company overview
7.10.2 Company snapshot
7.10.3 SWOT analysis of Kettler (GB) Limited

7.11 Torque Fitness LLC

7.11.1 Company overview
7.11.2 Company snapshot
7.11.3 SWOT analysis of Torque Fitness

List of Figures

FIG. 1 TOP IMPACTING FACTORS
FIG. 2 TOP WINNING STRATEGIES
FIG. 3 TOP INVESTMENT POCKETS
FIG. 4 PORTERS MODEL OF FITNESS EQUIPMENT MARKET
FIG. 5 VALUE CHAIN MODEL OF FITNESS EQUIPMENT MARKET
FIG. 6 MARKET SHARE ANALYSIS, 2015 (PERCENTAGE)
FIG. 7 OVERWEIGHT/OBESITY RATES IN SELECTED EUROPEAN COUNTRIES, 2015 (IN %)
FIG. 8 OBESITY PREVALENCE OF ADULTS IN ENGLAND, 1993-2013 (IN %)
FIG. 9 REVENUE OF AMER SPORTS CORPORATION, 2012-2014, $MILLION
FIG. 10 REVENUE OF AMER SPORTS CORPORATION BY BUSINESS SEGMENT (%), 2014
FIG. 11 REVENUE OF AMER SPORTS CORPORATION BY GEOGRAPHY (%), 2014
FIG. 12 SWOT ANALYSIS OF AMER SPORTS
FIG. 13 NET SALES OF NAUTILUS INC., 2012-2014, $MILLION
FIG. 14 SWOT ANALYSIS OF NAUTILUS
FIG. 15 NET SALES OF BRUNSWICK, 2012-2014, $MILLION
FIG. 16 NET SALES OF BRUNSWICK BY GEOGRAPHY (%), 2014
FIG. 17 NET SALES OF BRUNSWICK BY BUSINESS SEGMENTS (%), 2014
FIG. 18 SWOT ANALYSIS OF BRUNSWICK
FIG. 19 NET SALES OF JOHNSON HEALTH TECH CO., LTD., 2012-2014, $MILLION
FIG. 20 SWOT ANALYSIS OF JOHNSON HEALTH TECH CO., LTD.
FIG. 21 SWOT ANALYSIS OF CYBEX
FIG. 22 SWOT ANALYSIS OF ICON HEALTH & FITNESS, INC.
FIG. 23 SWOT ANALYSIS OF TECHNOGYM SPA
FIG. 24 SWOT ANALYSIS OF TURTURNI NEW FITNESS
FIG. 25 SWOT ANALYSIS OF EXIGO
FIG. 26 SWOT ANALYSIS OF KETTLER (GB) LIMITED
FIG. 27 SWOT ANALYSIS OF TORQUE FITNESS

List of Tables

TABLE 1 EUROPE FITNESS EQUIPMENT MARKET BY COUNTRY, 2015-2022 ($MILLION)
TABLE 2 EUROPE FITNESS EQUIPMENT MARKET BY TYPE, 2015-2022 ($MILLION)
TABLE 3 EUROPE CARDIOVASCULAR FITNESS EQUIPMENT MARKET BY GEOGRAPHY, 2015-2022 ($MILLION)
TABLE 4 EUROPE STRENGTH TRAINING FITNESS EQUIPMENT MARKET BY GEOGRAPHY, 2015-2022 ($MILLION)
TABLE 5 EUROPE OTHER FITNESS EQUIPMENT MARKET BY GEOGRAPHY, 2015-2022 ($MILLION)
TABLE 6 EUROPE FITNESS EQUIPMENT MARKET BY USER, 2015-2022 ($MILLION)
TABLE 7 EUROPE HOME USAGE FITNESS EQUIPMENT MARKET BY GEOGRAPHY, 2015-2022 ($MILLION)
TABLE 8 EUROPE HEALTH CLUB USAGE FITNESS EQUIPMENT MARKET BY GEOGRAPHY, 2015-2022 ($MILLION)
TABLE 9 EUROPE OTHER COMMERCIAL USAGE FITNESS EQUIPMENT APPLICATIONS MARKET BY GEOGRAPHY, 2015-2022 ($MILLION)
TABLE 10 U.K. FITNESS EQUIPMENT MARKET BY USER, 2015-2022 ($MILLION)
TABLE 11 U.K. FITNESS EQUIPMENT MARKET BY TYPE, 2015-2022 ($MILLION)
TABLE 12 FRANCE FITNESS EQUIPMENT MARKET BY USER, 2015-2022 ($MILLION)
TABLE 13 FRANCE FITNESS EQUIPMENT MARKET BY TYPE, 2015-2022 ($MILLION)
TABLE 14 GERMANY FITNESS EQUIPMENT MARKET BY USER, 2015-2022 ($MILLION)
TABLE 15 GERMANY FITNESS EQUIPMENT MARKET BY TYPE, 2015-2022 ($MILLION)
TABLE 16 ITALY FITNESS EQUIPMENT MARKET BY USER, 2015-2022 ($MILLION)
TABLE 17 ITALY FITNESS EQUIPMENT MARKET BY TYPE, 2015-2022 ($MILLION)
TABLE 18 REST OF EUROPE FITNESS EQUIPMENT MARKET BY USER, 2015-2022 ($MILLION)
TABLE 19 REST OF EUROPE FITNESS EQUIPMENT MARKET BY TYPE, 2015-2022 ($MILLION)
TABLE 20 SNAPSHOT OF AMER SPORTS
TABLE 21 SNAPSHOT OF NAUTILUS INC.
TABLE 22 SNAPSHOT OF BRUNSWICK CORP.
TABLE 23 SNAPSHOT OF JOHNSON HEALTH TECH CO., LTD.
TABLE 24 SNAPSHOT OF CYBEX INTERNATIONAL INC.
TABLE 25 SNAPSHOT OF ICON HEALTH & FITNESS, INC.
TABLE 26 SNAPSHOT OF TECHNOGYM SPA
TABLE 27 SNAPSHOT OF TURTURNI NEW FITNESS
TABLE 28 SNAPSHOT OF EXIGO
TABLE 29 SNAPSHOT OF KETTLER (GB) LIMITED
TABLE 30 SNAPSHOT OF TORQUE FITNESS LLC


 
 

The European fitness equipment market is expected to witness a steady growth in the coming years. Increased health and fitness awareness especially among obese population is the key factor driving the market in Europe. The number of fitness centers has increased at various places such as hotels, hospitals, and enterprises. Government agencies in this region have invested in fitness facilities, which would eventually drive the fitness equipment market.  In addition, numerous companies in this region have invested heavily in wellness programs to improve the health of their employees. 

The number of fitness centers in Europe has spiraled in the last few years, leading to significant adoption of fitness equipment across health clubs. Renovation of fitness facilities at fitness centers would create lucrative opportunities for the market players. The geriatric population in countries, such as Germany, prefer exercising at home rather than going to fitness facilities such as health club or gym. Cardiovascular fitness equipment would continue to dominate the market during the forecast period, owing to their increasing adoption among end-users, especially the geriatric population. Several corporate companies have set up fitness centers at their premises to enhance their value offerings and improve the health of their employees. Government in this region have taken proactive measures to launch effective and timely healthcare programs, which would create a favorable environment for the fitness equipment market in this region.   

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