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Fitness Trackers Market by Device Type (Fitness Bands, Smartwatch, and Others), Display Type (Monochrome and Colored), Sales Channel (Online and Offline), and Compatibility (iOS, Android, Windows, Tizen, and Others) - Global Opportunity Analysis and Industry Forecast, 2017-2023

CO_181560
Pages: 207
Mar 2018 | 4594 Views
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Author's : Smriti Loomba and Aniket Khairnar
Tables: 116
Charts: 66
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Fitness Trackers Market Overview:

The Global Fitness Trackers Market size was valued at $17,907 million in 2016, and is expected to reach $62,128 million by 2023, registering a CAGR of 19.6% during the forecast period. Fitness tracker is a device used to record and monitor fitness-related body activities such as steps taken, distance walked, sleep duration, heartbeat monitoring, and others. These devices are connected to the smartphone or computers via wireless connectivity mediums.

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The growth of the fitness trackers market is driven by increase in trend of wearable technology among the youth. Moreover, the preference for these devices by the old population has increased, owing to rise in healthy retirement trend. In addition, these devices include high-end activity tracking features and interactive operating systems, which boost the demand for these devices. However, high cost and risk of data theft by tampering connection of these devices restrain the fitness tracker market growth. On the contrary, rise in trend of Internet of Things ecosystem and increase health consciousness among consumers are anticipated to provide growth opportunity for the fitness tracker market in the near future.

The report segments the global fitness tracker market on the basis of device type, display type, sales channel, compatibility, and geography. Based on device type, the market is categorized into fitness bands, smartwatches, and others. By display type, it is classified into monochrome display and colored display. In terms of sales channel, it is divided into online and offline. Depending on compatibility, it is fragmented into iOS, android, windows, tizen, and others. iOS was the highest contributing compatibility mode in 2016, and is expected to remain dominant throughout the period. Geographical breakdown of the market includes North America, Europe, Asia-Pacific, and LAMEA.

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Wristbands and smartwatches are most prevalent segments of the fitness tracker market. Live data monitoring, ease to access smartphone features, and compatibility with wide range of operating systems of smartphone are some of the factors propelling the demand for wristband and smartwatches. However, some customers use other fitness trackers such as clip-ons and fitness straps for counting total distance covered while walking and running.

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Online sales segment is anticipated to increase sales of fitness tackers, owing to some of the noteworthy benefits of online shopping for consumers such as attractive deals, ease of shopping, and faster shipping. However, skilled workforce with high knowledge of the product & physical demonstration of the product are some of the major factors, which increases sales of fitness tracker through offline sales channels.

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The demand for fitness trackers in Asia-Pacific is expected to rise, owing to increase in population rate, advancement in technology, and stable economic growth. Fitness trackers are widely accepted by the Chinese customers, owing to increase in awareness towards fitness among the people in this country. Change in standard of living, increase in number of fitness enthusiasts, and rise in youth population are primary factors that drive the growth of the fitness trackers market in Japan.

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The key players profiled in the report operating in the fitness trackers industry include Fitbit Inc., Samsung, Xiaomi Inc., Jawbone, Nike, Adidas, Misfit Inc., Shenzhen Motto Electronics Co. Ltd., Google LLP, and Apple. Inc.

Other players not profiled in the report include Huawei Technologies Co., Ltd., Desay Infor Technology Co. Ltd, DO Intelligent Technology Co., Ltd., NJY Science and Technology Co. Ltd., and Beienda Technology Co. Limited

Key Benefits for Stakeholders

  • This report provides an extensive analysis of the current trends and emerging estimations in the global fitness trackers market.
  • In-depth analysis of the global fitness trackers industry is conducted through market estimations of key segments from 2017 to 2023.
  • Comprehensive analysis of factors that drive and restrain the growth of the global fitness trackers market is provided in the report.
  • Extensive analysis of the industry is conducted by following key product positioning and monitoring the top competitors within the market framework.
  • The key players are profiled along with their strategies to determine the competitive outlook of the market.

Fitness Trackers Market Key Segmentation:

By Device Type

  • Fitness Band
  • Smartwatch
  • Others

By Display Type

  • Monochrome Display
  • Colored Display

By Sales Channel

  • Online
  • Offline

By Compatibility

  • iOS
  • Android
  • Windows
  • Tizen
  • Others

By Geography

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • UK
    • Rest of Europe
  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • UAE
    • Turkey
    • South Africa
    • Rest of LAMEA
 

Chapter: 1: INTRODUCTION

1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology

1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models

Chapter: 2: EXECUTIVE SUMMARY

2.1.1.1. CXO perspective

Chapter: 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings

3.2.1. Top investment pockets
3.2.2. Top winning strategies

3.3. Porter's five forces analysis

3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyers
3.3.3. Thereat of new entrants
3.3.4. Threat of substitutes
3.3.5. Intensity of competitive rivalry

3.4. Market dynamics

3.4.1. Drivers

3.4.1.1. Advancements in technology
3.4.1.2. Entry of large players
3.4.1.3. Increase in adoption of utility fitness trackers
3.4.1.4. Surge in demand for flagship devices
3.4.1.5. Rapid increase in disposable income

3.4.2. Restraints

3.4.2.1. Risk of data theft
3.4.2.2. High cost of the device

3.4.3. Opportunity

3.4.3.1. Increase in fitness enthusiasts
3.4.3.2. Internet of Things

3.5. Top player positioning

Chapter: 4: FITNESS TRACKER MARKET, BY DEVICE TYPE

4.1. Market size and forecast
4.2. Fitness band

4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast by region
4.2.3. Market analysis, by country

4.3. Smartwatches

4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast by region
4.3.3. Market analysis, by country

4.4. Others

4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast by region
4.4.3. Market analysis, by country

Chapter: 5: FITNESS TRACKER MARKET, BY DISPLAY TYPE

5.1. Market size and forecast
5.2. Monochrome display

5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast by region
5.2.3. Market analysis, by country

5.3. Colored display

5.3.1. Market size and forecast by region
5.3.2. Market analysis, by country

Chapter: 6: FITNESS TRACKER MARKET, BY SALES CHANNEL

6.1. Market size and forecast
6.2. Online

6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast by region
6.2.3. Market analysis, by country

6.3. Offline

6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast by region
6.3.3. Market analysis, by country

Chapter: 7: FITNESS TRACKER MARKET, BY COMPATIBILITY

7.1. Overview

7.1.1. Market size and forecast

7.2. iOS

7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast by region
7.2.3. Market analysis, by country

7.3. Android

7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast by region
7.3.3. Market analysis, by country

7.4. Windows

7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast by region
7.4.3. Market analysis, by country

7.5. Tizen

7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast by region
7.5.3. Market analysis, by country

7.6. Others

7.6.1. Key market trends, growth factors, and opportunities
7.6.2. Market size and forecast by region
7.6.3. Market analysis, by country

Chapter: 8: FITNESS TRACKER MARKET, BY REGION

8.1. Overview

8.1.1. Market size and forecast

8.2. North America

8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast, by device type
8.2.3. Market size and forecast, by display type
8.2.4. Market size and forecast, by sales channel
8.2.5. Market size and forecast, by compatibility
8.2.6. Market size and forecast, by country
8.2.7. U.S.

8.2.7.1. Market size and forecast, by device type
8.2.7.2. Market size and forecast, by display type
8.2.7.3. Market size and forecast, by sales channel
8.2.7.4. Market size and forecast, by compatibility

8.2.8. Canada

8.2.8.1. Market size and forecast, by device type
8.2.8.2. Market size and forecast, by display type
8.2.8.3. Market size and forecast, by sales channel
8.2.8.4. Market size and forecast, by compatibility

8.2.9. Mexico

8.2.9.1. Market size and forecast, by device type
8.2.9.2. Market size and forecast, by display type
8.2.9.3. Market size and forecast, by sales channel
8.2.9.4. Market size and forecast, by compatibility

8.3. Europe

8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast, by device type
8.3.3. Market size and forecast, by display type
8.3.4. Market size and forecast, by sales channel
8.3.5. Market size and forecast, by compatibility
8.3.6. Market size and forecast, by country
8.3.7. Germany

8.3.7.1. Market size and forecast, by device type
8.3.7.2. Market size and forecast, by display type
8.3.7.3. Market size and forecast, by sales channel
8.3.7.4. Market size and forecast, by compatibility

8.3.8. France

8.3.8.1. Market size and forecast, by device type
8.3.8.2. Market size and forecast, by display type
8.3.8.3. Market size and forecast, by sales channel
8.3.8.4. Market size and forecast, by compatibility

8.3.9. UK

8.3.9.1. Market size and forecast, by device type
8.3.9.2. Market size and forecast, by display type
8.3.9.3. Market size and forecast, by sales channel
8.3.9.4. Market size and forecast, by compatibility

8.3.10. Rest of Europe

8.3.10.1. Market size and forecast, by device type
8.3.10.2. Market size and forecast, by display type
8.3.10.3. Market size and forecast, by sales channel
8.3.10.4. Market size and forecast, by compatibility

8.4. Asia-Pacific

8.4.1. Key market trends, growth factors, and opportunities
8.4.2. Market size and forecast, by device type
8.4.3. Market size and forecast, by display type
8.4.4. Market size and forecast, by sales channel
8.4.5. Market size and forecast, by compatibility
8.4.6. Market size and forecast, by country
8.4.7. China

8.4.7.1. Market size and forecast, by device type
8.4.7.2. Market size and forecast, by display type
8.4.7.3. Market size and forecast, by sales channel
8.4.7.4. Market size and forecast, by compatibility

8.4.8. India

8.4.8.1. Market size and forecast, by device type
8.4.8.2. Market size and forecast, by display type
8.4.8.3. Market size and forecast, by sales channel
8.4.8.4. Market size and forecast, by compatibility

8.4.9. Japan

8.4.9.1. Market size and forecast, by device type
8.4.9.2. Market size and forecast, by display type
8.4.9.3. Market size and forecast, by sales channel
8.4.9.4. Market size and forecast, by compatibility

8.4.10. South Korea

8.4.10.1. Market size and forecast, by device type
8.4.10.2. Market size and forecast, by display type
8.4.10.3. Market size and forecast, by sales channel
8.4.10.4. Market size and forecast, by compatibility

8.4.11. Rest of Asia-Pacific

8.4.11.1. Market size and forecast, by device type
8.4.11.2. Market size and forecast, by display type
8.4.11.3. Market size and forecast, by sales channel
8.4.11.4. Market size and forecast, by compatibility

8.5. LAMEA

8.5.1. Key market trends, growth factors, and opportunities
8.5.2. Market size and forecast, by device type
8.5.3. Market size and forecast, by display type
8.5.4. Market size and forecast, by sales channel
8.5.5. Market size and forecast, by compatibility
8.5.6. Market size and forecast, by region
8.5.7. Brazil

8.5.7.1. Market size and forecast, by device type
8.5.7.2. Market size and forecast, by display type
8.5.7.3. Market size and forecast, by sales channel
8.5.7.4. Market size and forecast, by compatibility

8.5.8. UAE

8.5.8.1. Market size and forecast, by device type
8.5.8.2. Market size and forecast, by display type
8.5.8.3. Market size and forecast, by sales channel
8.5.8.4. Market size and forecast, by compatibility

8.5.9. Saudi Arabia

8.5.9.1. Market size and forecast, by device type
8.5.9.2. Market size and forecast, by display type
8.5.9.3. Market size and forecast, by sales channel
8.5.9.4. Market size and forecast, by compatibility

8.5.10. Turkey

8.5.10.1. Market size and forecast, by device type
8.5.10.2. Market size and forecast, by display type
8.5.10.3. Market size and forecast, by sales channel
8.5.10.4. Market size and forecast, by compatibility

8.5.11. South Africa

8.5.11.1. Market size and forecast, by device type
8.5.11.2. Market size and forecast, by display type
8.5.11.3. Market size and forecast, by sales channel
8.5.11.4. Market size and forecast, by compatibility

8.5.12. Rest of LAMEA

8.5.12.1. Market size and forecast, by device type
8.5.12.2. Market size and forecast, by display type
8.5.12.3. Market size and forecast, by sales channel
8.5.12.4. Market size and forecast, by compatibility

Chapter: 9: COMPANY PROFILES

9.1. Adidas AG

9.1.1. Company overview
9.1.2. Company snapshot
9.1.3. Operating business segments
9.1.4. Product portfolio
9.1.5. Business performance
9.1.6. Key strategic moves and developments

9.2. Apple Inc.

9.2.1. Company overview
9.2.2. Company snapshot
9.2.3. Operating business segments
9.2.4. Product portfolio
9.2.5. Business performance
9.2.6. Key strategic moves and developments

9.3. Fitbit, Inc.

9.3.1. Company overview
9.3.2. Company snapshot
9.3.3. Operating business segments
9.3.4. Product portfolio
9.3.5. Business performance
9.3.6. Key strategic moves and developments

9.4. Garmin Ltd.

9.4.1. Company overview
9.4.2. Company snapshot
9.4.3. Operating business segments
9.4.4. Product portfolio
9.4.5. Business performance
9.4.6. Key strategic moves and developments

9.5. Jawbone

9.5.1. Company overview
9.5.2. Company snapshot
9.5.3. Operating business segments
9.5.4. Product portfolio
9.5.5. Key strategic moves and developments

9.6. Abc

9.6.1. Company overview
9.6.2. Company snapshot
9.6.3. Operating business segments
9.6.4. Product portfolio
9.6.5. Business performance
9.6.6. Key strategic moves and developments

9.7. Lumo Bodytech Inc.

9.7.1. Company overview
9.7.2. Company snapshot
9.7.3. Product portfolio
9.7.4. Key strategic moves and developments

9.8. Moov Inc.

9.8.1. Company overview
9.8.2. Company snapshot
9.8.3. Operating business segments
9.8.4. Product portfolio

9.9. Nike, Inc.

9.9.1. Company overview
9.9.2. Company snapshot
9.9.3. Operating business segments
9.9.4. Product portfolio
9.9.5. Business performance
9.9.6. Key strategic moves and developments

9.10. Samsung Electronics Co. Ltd.

9.10.1. Company overview
9.10.2. Company snapshot
9.10.3. Operating business segments
9.10.4. Product portfolio
9.10.5. Business performance
9.10.6. Key strategic moves and developments

9.11. Xiaomi Inc.

9.11.1. Company overview
9.11.2. Company snapshot
9.11.3. Operating business segments
9.11.4. Product portfolio
9.11.5. Key strategic moves and developments

LIST OF TABLES

TABLE 01. GLOBAL FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 02. FITNESS BANDS MARKET, BY REGION, 2016-2023 ($MILLION)
TABLE 03. OTHER FITNESS TRACKERS MARKET, BY REGION, 2016-2023 ($MILLION)
TABLE 04. FITNESS TRACKER MARKET REVENUE, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 05. FITNESS TRACKER MARKET FOR MONOCHROME DISPLAY, BY REGION, 2016-2023 ($MILLION)
TABLE 06. FITNESS TRACKER MARKET FOR COLORED DISPLAY, BY REGION, 2016-2023 ($MILLION)
TABLE 07. FITNESS TRACKER MARKET REVENUE, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 08. FITNESS TRACKER MARKET FOR ONLINE SALES, BY REGION, 2016-2023 ($MILLION)
TABLE 09. FITNESS TRACKER MARKET FOR OFFLINE SALES, BY REGION, 2016-2023 ($MILLION)
TABLE 10. FITNESS TRACKER MARKET REVENUE, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 11. FITNESS TRACKER MARKET FOR IOS OPERATING SYSTEM, BY REGION, 2016-2023 ($MILLION)
TABLE 12. FITNESS TRACKER MARKET FOR ANDROID OPERATING SYSTEM, BY REGION, 2016-2023 ($MILLION)
TABLE 13. FITNESS TRACKER MARKET FOR WINDOWS OPERATING SYSTEM, BY REGION, 2016-2023 ($MILLION)
TABLE 14. FITNESS TRACKER MARKET FOR TIZEN OPERATING SYSTEM, BY REGION, 2016-2023 ($MILLION)
TABLE 15. FITNESS TRACKER MARKET FOR OTHER OPERATING SYSTEMS, BY REGION, 2016-2023 ($MILLION)
TABLE 16. FITNESS TRACKER MARKET REVENUE, BY REGION, 2016-2023 ($MILLION)
TABLE 17. NORTH AMERICA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 18. NORTH AMERICA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 19. NORTH AMERICA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 20. NORTH AMERICA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 21. NORTH AMERICA FITNESS TRACKER MARKET, BY COUNTRY, 2016-2023 ($MILLION)
TABLE 22. U.S. FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 23. U.S. FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 24. U.S. FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 25. U.S. FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 26. CANADA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 27. CANADA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 28. CANADA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 29. CANADA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 30. MEXICO FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 31. MEXICO FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 32. MEXICO FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 33. MEXICO FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 34. EUROPE FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 35. EUROPE FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 36. EUROPE FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 37. EUROPE FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 38. EUROPE FITNESS TRACKER MARKET, BY COUNTRY, 2016-2023 ($MILLION)
TABLE 39. GERMANY FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 40. GERMANY FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 41. GERMANY FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 42. GERMANY FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 43. FRANCE FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 44. FRANCE FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 45. FRANCE FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 46. FRANCE FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 47. UK FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 48. UK FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 49. UK FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 50. UK FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 51. REST OF EUROPE FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 52. REST OF EUROPE FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 53. REST OF EUROPE FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 54. REST OF EUROPE FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 55. ASIA-PACIFIC FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 56. ASIA-PACIFIC FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 57. ASIA-PACIFIC FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 58. ASIA-PACIFIC FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 59. ASIA-PACIFIC FITNESS TRACKER MARKET, BY COUNTRY, 2016-2023 ($MILLION)
TABLE 60. CHINA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 61. CHINA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 62. CHINA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 63. CHINA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 64. INDIA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 65. INDIA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 66. INDIA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 67. INDIA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 68. JAPAN FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 69. JAPAN FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 70. JAPAN FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 71. JAPAN FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 72. SOUTH KOREA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 73. SOUTH KOREA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 74. SOUTH KOREA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 75. REST OF ASIA-PACIFIC FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 76. REST OF ASIA-PACIFIC FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 77. REST OF ASIA-PACIFIC FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 78. REST OF ASIA-PACIFIC FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 79. LAMEA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 80. LAMEA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 81. LAMEA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 82. LAMEA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 83. LAMEA FITNESS TRACKER MARKET, BY REGION, 2016-2023 ($MILLION)
TABLE 84. BRAZIL FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 85. BRAZIL FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 86. BRAZIL FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 87. BRAZIL FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 88. UAE FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 89. UAE FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 90. UAE FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 91. UAE FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 92. SAUDI ARABIA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 93. SAUDI ARABIA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 94. SAUDI ARABIA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 95. SAUDI ARABIA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 96. TURKEY FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 97. TURKEY FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 98. TURKEY FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 99. TURKEY FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 100. SOUTH AFRICA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 101. SOUTH AFRICA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 102. SOUTH AFRICA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 103. SOUTH AFRICA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 104. REST OF LAMEA FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016-2023 ($MILLION)
TABLE 105. REST OF LAMEA FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016-2023 ($MILLION)
TABLE 106. REST OF LAMEA FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016-2023 ($MILLION)
TABLE 107. REST OF LAMEA FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016-2023 ($MILLION)
TABLE 108. ADIDAS AG: COMPANY SNAPSHOT
TABLE 109. ADIDAS AG: OPERATING SEGMENTS
TABLE 110. ADIDAS AG: PRODUCT PORTFOLIO
TABLE 111. APPLE INC.: COMPANY SNAPSHOT
TABLE 112. APPLE INC.: OPERATING SEGMENTS
TABLE 113. ADIDAS AG: PRODUCT PORTFOLIO
TABLE 114. FITBIT, INC.: COMPANY SNAPSHOT
TABLE 115. FITBIT, INC.: PRODUCT CATEGORIES
TABLE 116. FITBIT, INC.: PRODUCT PORTFOLIO
TABLE 117. GARMIN LTD.: COMPANY SNAPSHOT
TABLE 118. GARMIN LTD.: OPERATING SEGMENTS
TABLE 119. GARMIN LTD.: PRODUCT PORTFOLIO
TABLE 120. JAWBONE: COMPANY SNAPSHOT
TABLE 121. JAWBONE: PRODUCTS CATEGORIES
TABLE 122. JAWBONE: PRODUCT PORTFOLIO
TABLE 123. ABC: COMPANY SNAPSHOT
TABLE 124. ABC: OPERATING SEGMENTS
TABLE 125. ABC: PRODUCT PORTFOLIO
TABLE 126. LUMO BODYTECH INC.: COMPANY SNAPSHOT
TABLE 127. LUMO BODYTECH INC.: PRODUCT PORTFOLIO
TABLE 128. MOOV INC.: COMPANY SNAPSHOT
TABLE 129. MOOV INC: PRODUCT CATEGORIES
TABLE 130. MOOV INC.: PRODUCT PORTFOLIO
TABLE 131. NIKE, INC.: COMPANY SNAPSHOT
TABLE 132. NIKE, INC: OPERATING SEGMENTS
TABLE 133. NIKE, INC.: PRODUCT PORTFOLIO
TABLE 134. SAMSUNG: COMPANY SNAPSHOT
TABLE 135. SAMSUNG: OPERATING SEGMENTS
TABLE 136. SAMSUNG: PRODUCT PORTFOLIO
TABLE 137. XIAOMI INC.: COMPANY SNAPSHOT
TABLE 138. XIAOMI INC.: OPERATING SEGMENTS
TABLE 139. XIAOMI INC.: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01. KEY MARKET SEGMENTS
FIGURE 02. EXECUTIVE SUMMARY
FIGURE 03. TOP INVESTMENT POCKETS, 2016
FIGURE 04. HIGH BARGAINING POWER OF SUPPLIERS
FIGURE 05. LOW BARGAINING POWER OF BUYERS
FIGURE 06. LOW THREAT OF NEW ENTRANTS
FIGURE 07. LOW THREAT OF SUBSTITUTES
FIGURE 08. MODERATE COMPETITIVE RIVALRY
FIGURE 09. TOP PLAYER POSITIONING, 2016
FIGURE 10. FITNESS TRACKER MARKET, BY DEVICE TYPE, 2016 (%)
FIGURE 11. COMPARATIVE SHARE ANALYSIS OF FITNESS BANDS MARKET, BY COUNTRY, 2016 & 2023 (%)
FIGURE 12. SMARTWATCH FITNESS TRACKER MARKET, BY REGION, 2016-2023 ($MILLION)
FIGURE 13. COMPARATIVE SHARE ANALYSIS OF SMARTWATCHES FITNESS TRACKER MARKET, BY COUNTRY, 2016 & 2023 (%)
FIGURE 14. COMPARATIVE SHARE ANALYSIS OF OTHER FITNESS TRACKERS MARKET, BY COUNTRY, 2016 & 2023 (%)
FIGURE 15. FITNESS TRACKER MARKET, BY DISPLAY TYPE, 2016 (%)
FIGURE 16. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR MONOCHROME DISPLAY, BY COUNTRY, 2016 & 2023 (%)
FIGURE 17. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR COLORED DISPLAY, BY COUNTRY, 2016 & 2023 (%)
FIGURE 18. FITNESS TRACKER MARKET, BY SALES CHANNEL, 2016 (%)
FIGURE 19. ONLINE EXPENDITURE PER E-SHOPPER, 2015
FIGURE 20. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR ONLINE SALES, BY COUNTRY, 2016 & 2023 (%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR OFFLINE SALES, BY COUNTRY, 2016 & 2023 (%)
FIGURE 22. FITNESS TRACKER MARKET, BY COMPATIBILITY, 2016 (%)
FIGURE 23. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR IOS OPERATING SYSTEM, BY COUNTRY, 2016 & 2023 (%)
FIGURE 24. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR ANDROID OPERATING SYSTEM, BY COUNTRY, 2016 & 2023 (%)
FIGURE 25. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR WINDOWS OPERATING SYSTEM, BY COUNTRY, 2016 & 2023 (%)
FIGURE 26. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR TIZEN OPERATING SYSTEM, BY COUNTRY, 2016 & 2023 (%)
FIGURE 27. COMPARATIVE SHARE ANALYSIS OF FITNESS TRACKER MARKET FOR OTHER OPERATING SYSTEMS, BY COUNTRY, 2016 & 2023 (%)
FIGURE 28. FITNESS TRACKER MARKET, BY REGION, 2016 (%)
FIGURE 29. U.S. FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 30. CANADA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 31. MEXICO FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 32. GERMANY FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 33. FRANCE FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 34. UK FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 35. FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 36. CHINA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 37. INDIA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 38. JAPAN FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 39. SOUTH KOREA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 40. REST OF ASIA-PACIFIC FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 41. BRAZIL FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 42. UAE FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 43. SAUDI ARABIA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 44. TURKEY FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 45. SOUTH AFRICA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 46. REST OF LAMEA FITNESS TRACKER MARKET, 2016-2023 ($MILLION)
FIGURE 47. ADIDAS AG: REVENUE, 2014-2016 ($MILLION)
FIGURE 48. ADIDAS AG: REVENUE SHARE BY SEGMENT, 2016 (%)
FIGURE 49. ADIDAS AG: REVENUE SHARE BY GEOGRAPHY, 2016 (%)
FIGURE 50. APPLE INC.: REVENUE, 2014-2016 ($MILLION)
FIGURE 51. APPLE INC.: REVENUE SHARE BY SEGMENT, 2016 (%)
FIGURE 52. APPLE INC.: REVENUE SHARE BY GEOGRAPHY, 2016 (%)
FIGURE 53. FITBIT, INC.: REVENUE, 2015-2017 ($MILLION)
FIGURE 54. FITBIT, INC.: REVENUE SHARE BY GEOGRAPHY, 2017 (%)
FIGURE 55. GARMIN LTD.: REVENUE, 2015-2017 ($MILLION)
FIGURE 56. GARMIN LTD.: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 57. GARMIN LTD.: REVENUE SHARE BY GEOGRAPHY, 2017 (%)
FIGURE 58. ABC: REVENUE, 2014-2016 ($MILLION)
FIGURE 59. ABC: REVENUE SHARE BY SEGMENT, 2016 (%)
FIGURE 60. ABC: REVENUE SHARE BY GEOGRAPHY, 2016 (%)
FIGURE 61. NIKE, INC.: REVENUE, 2015-2017 ($MILLION)
FIGURE 62. NIKE, INC.: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 63. NIKE, INC.: REVENUE SHARE BY GEOGRAPHY, 2017 (%)
FIGURE 64. SAMSUNG: NET SALES, 2014-2016 ($MILLION)
FIGURE 65. SAMSUNG: REVENUE SHARE BY SEGMENT, 2016 (%)
FIGURE 66. SAMSUNG: REVENUE SHARE BY GEOGRAPHY, 2016 (%)

 

Fitness trackers are devices useful for recording, monitoring, and storing the fitness-related data of the consumer. Fitness band and smartwatches in the fitness trackers industry are the widely accepted fitness trackers due to their customizable aesthetics. On the other hand, clip on and fitness straps are widely used as hidden trackers by consumers who are fashion conscious. In addition, fitness data monitoring in smartwatches is more enhanced, owing to the color display of these devices. Fitness bands are widely accepted by fitness enthusiasts and adventure sports enthusiasts, due to the functioning and sturdiness of these fitness bands.

Improved living standards and customer consciousness towards fitness are expected to propel the demand for fitness trackers during the forecasted period. Furthermore, increase in disposable income and exponentially growth in the internet of things ecosystem fuel the growth of the overall global fitness trackers market. However, high cost of device and risk of data theft by tampering the fitness trackers connection with synchronized device are expected to restrain the market growth.

 

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