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Allied Market Research

Flexible OLED Market By Type (AMOLED and PMOLED), Application (Televisions, Smartphones, Wearables, Laptops & Monitors, and Others), and End User (Consumer Electronics, Automotive, Sports, Entertainment, and Others): Global Opportunity Analysis and Industry Forecast, 2020–2027

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Sep 2020 | 319 Views
 
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Flexible OLED Market Outlook – 2027 

OLED (organic light emitting diode) is the latest and emerging technology that facilitates displays, which are efficient and beautiful. Flexible OLED’s are developed by using flexible substrates such as flexible glass and plastic. These substrates are light, thin, durable, and shatter-proof. As these displays and panels are bendable and flexible, they are used in smartphones, TVs, and dashboards in automotive. 

The flexible OLED market is at is currently in its nascent stage, however is expected to grow in the future, owing to rapid growth in the electronics industry. Electronic paper, clothing, and wallpapers with bendable displays are various other applications of flexible OLED. Innovations in display and electronic industries paves way for better and efficient flexible OLED.

The global flexible OLED market is segmented on the basis of type, application, end user, and region. Based on type, the market is bifurcated into AMOLED and PMOLED. In terms of application, the market is categorized into televisions, smartphones, wearables, laptops & monitors, and others. On the basis of end user, the market is divided into consumer electronics, automotive, sports, entertainment, and others. Geographically, the market is analyzed across several regions such as North America, Europe, Asia-Pacific, and Latin America, Middle East & Africa (LAMEA).

Key players operating in the global flexible OLED industry include Sony Corporation, Atmel Corporation, Delta Electronics, DuPont Display, Philips Electronics, Panasonic Corporation, Samsung Electronics Co. Ltd., Pioneer OLED, Optronics, BOE Technology, Japan Display, and Others. These companies have adopted several strategies such as product launches, partnerships, collaborations, mergers & acquisitions, and joint ventures to strengthen their foothold in the global flexible OLED market. 

Top Impacting Factors

Implementation of flexible OLED display technology in consumer electronic devices enables better viewing experience and low power consumption, which boosts the market growth. Moreover, increase in disposable income of people and demand for high-end technology-based products are expected to increase current demand for flexible OLEDs. However, when pressure or stress is applied to the thin film of the display, it lowers its efficiency or brightness and sometimes even result in breaks down devices, which hinders the market growth. However, research and testing is being carried out to eliminate these hindrances and improve the flexible OLED market growth.

New Product Launches to Flourish the Market

Royole, a Chinese OLED developer announced its fully flexible next generation OLED display, which it refers to as “Cicada Wing”. It claims these new displays provide enhanced improvements, when compared to any previous generation displays. Cicada wing also offers five times higher contrast, 50% higher brightness, 20% faster response time, low brightness decay, and a better color shift. It claims its product are 3.5 times better than competing foldable OLEDs.

As all these improvements has enhanced user experience, flexible OLED have started to be used in major consumer electronic products, which has flourished the flexible OLED market.

Surge in Usage in Automotive Applications

As flexible OLED technology is used to produce transparent, thin, and high responsive light display panels, they are now being integrated in cars to have interactive displays. It has become a key feature which need to be implemented for all car manufacturers. The use of flexible OLED is still experiencing changes as new systems and designs are integrated with vehicles all over the world. 

Flexible OLEDs are more adoptable than LCDs as they have a better contrast ratio and better brightness consistency. Owing to all these factors, original equipment manufacturing (OEM) companies have largely adopted flexible OLED as their display technology for production of automotive visual and display equipment (AVDE).

Key Benefits of the Report:

  • This study presents analytical depiction of the global flexible OLED industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global flexible OLED market share.
  • The current market is quantitatively analyzed from 2020 to 2027 to highlight the flexible OLED market trends.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market. 
  • The report provides a detailed flexible OLED market analysis based on competitive intensity and how the competition will take shape in coming years. 

Market Scope and Structure Analysis

Report Metric

Details

Market Size Available For Years

2019-2027

Base Year Considered

2019

Forecast Period

2020-2027

Forecast Units

Value (USD)

Segments Covered

Type, Application, End User, and Region

Regions Covered

North America (US and Canada), Europe (Germany, UK, France, and Rest of Europe), Asia Pacific (China, Japan, India, and Rest of Asia Pacific), and Latin America (Brazil, Mexico, and Rest of LATAM) and Middle East and Africa

Companies Covered

Sony Corporation, Atmel Corporation, Delta Electronics, DuPont Display, Philips Electronics, Panasonic Corporation, Samsung Electronics Co. Ltd., Pioneer OLED, Optronics, BOE Technology, Japan Display, and Others.

 

COVID-19 Scenario Analysis

  • The global flexible OLED market size has been significantly impacted by the COVID-19 outbreak. New projects throughout the world have been stalled which, in turn has declined the market growth. 
  • Global factories have struggled to integrate new flexible OLED systems as workers are staying at home, which, in turn, has disrupted the global supply chains. 
  • The impact of COVID-19 on this market is temporary as just production and supply chain is stalled. Once the situation improves, production, supply chains, and demand for these products are expected to gradually increase.
  • The current scenario is expected to provide opportunities for companies to think about ways to increase their production, research about technologies, and improve current products.

Flexible OLED Market Key Segments

Segments

Sub-Segments

Type

  • AMOLED
  • PMOLED

Application

  • Televisions
  • Smartphones
  • Wearables
  • Laptops and Monitors
  • Others

End User

  • Consumer Electronics
  • Automotive
  • Sports
  • Entertainment
  • Others

 

Questions Answered in the Flexible OLED Market Research Report

  • Who are the leading market players active in the flexible OLED market?
  • What would be the detailed impact of COVID-19 on the flexible OLED market?
  • How current trends would influence the market in next few years?
  • What are the driving factors, restraints and opportunities in the flexible OLED market?
  • What are projections for the future that would help in taking further strategic steps?
 
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