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Glueless Wigs Market

Glueless Wigs Market Size, Share, Competitive Landscape and Trend Analysis Report by Product Type, by Application, by Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2023-2032

CG : Personal care and cosmetic

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Author's: Sonalika Das | Roshan Deshmukh
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Glueless Wigs Market Research, 2032

The global glueless wigs market was valued at $719.2 million in 2022, and is projected to reach $1.3 billion by 2032, growing at a CAGR of 6.3% from 2023 to 2032.

A glueless wig does not require glue or adhesive to stay attached to the scalp. It is designed with an adjustable strap and comb or clips inside the cap to secure it in place. It is made from lace or monofilament, which allows for a more natural appearance as compared to other wigs. They are less damaging to the scalp, as they do not require the use of harsh chemicals, glue, and other adhesives to fix it in the scalp.


There is increase in number of individuals who experience hair fall issues around the globe. In addition, there has been rapid rise in the number of cancer patients in recent time owing to different lifestyle factors. This has led to increase in glueless wigs market size, and has led to increase in glueless wigs market share in past few years. People who suffer from cancer usually take up chemotherapy, which simultaneously leads to hair fall problem or complete loss of hairs. As a result of recent breakthroughs & advancements in cancer therapy and related pharmaceuticals, the population of long-term cancer survivors leading a normal life has grown significantly. According to the American Cancer Society’s survey, 69% of cancer survivors have successfully crossed the important five-year barrier since their first diagnosis. Around 47% of cancer survivors have successfully surpassed the ten-year milestone since their initial diagnosis, which signifies remarkable progress in cancer treatments. In addition, 18% of individuals have achieved their survival for over 20 years post-diagnosis, which underscores the efficacy of advanced therapies and the resilience of these survivors.

As per a review directed by the American Hair Loss Association, around 65% of men might experience baldness sooner or later in their lives. In addition, it is predicted that around 85% of male population will experience hair fall by the age of 50. The major factors which contribute to hair fall issues are elevated degrees of stress, hormonal imbalances, poor dietary habits, and hectic lifestyle that many individuals lead lately. These components fundamentally affect wellbeing of hair and add to the cause of hair issues & baldness at a consistent rate. Thus, businesses in the glueless wigs industry have immense potential owing to the fact that they can anticipate significant expansion in the near future leading to glueless wigs market growth.

Ease of use of glueless hair wigs has led to increase in the popularity of glueless wigs for actors and other entertainers in films and web series, thus increasing glueless wigs market demand during the glueless wigs market forecast. For various reasons, entertainers may not find it convenient to modify their hair style regularly. Various performers, artists, and entertainers end up rearranging different shooting schedules, which make it difficult for them to carry on with a permanent haircut choice or glued wigs for one character. They may face challenges with the appearance necessities of another character in other project works. This requires the usage of hair wigs which are easy to take out with different character play. As mentioned by Charles H. Rivkin, Chairman and CEO of Motion Picture Association, the increment of movies showed up at an outstanding number of more than 940 films in 2021, which is double the figures recorded in 2020. The appearance of original scripted series in the U.S. amounted to very nearly 560, which reflected a 13% increase rate as from that of 2020. Furthermore, more than 1,800 special series were released, which contained various programs such as children's programs, daytime dramas, and unscripted shows. Thus, the demand for wigs from the entertainment industry is to gain traction owing to rise in number of movies and web series in the OTT and public forums.

Glueless hair wigs are made with expensive & authentic raw materials to guarantee sturdiness and give a natural appearance to the customers. Premium-grade human hair or excellent engineered filaments are frequently utilized, which comes at a greater expense compared with low-grade materials. This continuous R&D work adds up to the expenses, which are reflected in the manufacturing cost of the hair wigs. The demand for high quality glueless hair wigs, especially from the fashion & entertainment industry, impacts the overall price of the glueless wigs and may be sold at higher prices. Moreover, the stock of glueless hair wigs may be limited in number, particularly those which are made with high quality human hair. The shortage of specific hair types, particularly those obtained ethically and reasonably, can drive up the expense as makers might need to pay a premium price to get supplies. Wigs may not be as accessible to a large portion of the consumers due to their high price. Numerous potential customers might not be able to afford costly hair wigs, which may restrict the market growth of glueless wigs.

Researchers have fostered a technique to improve the sturdiness of wigs by utilization of nano-composite covering. The procedure, known as the Langmuir-Blodgett (LB) strategy, includes drenching wig hair in a keratin and graphene oxide nanocomposite. This may provide ample opportunity for the market players to bring up wigs with the latest advancements and meet the requirements of the customers. The advancement in the manufacturing of glueless wigs may bring about a significant change in the glueless wigs market statistics in coming years. 

Glueless Wigs Market


The global glueless wigs market is analyzed on the basis of product type, application, distribution channel, and region. By product type, the market is divided into synthetic wigs, human hair wigs, and animal hair wigs. As per application, the market is divided into personal and commercial. By distribution channel, it is classified into specialty stores, hair salons, online sales channel, and others. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.


Glueless Wigs Market by Product Type

The synthetic wigs segment, as per product type, dominated the global glueless wigs market in 2022 and is anticipated to maintain its dominance throughout the forecast period. Recent advancements in technology have significantly enhanced the quality & aesthetic appeal of synthetic fibers, which has resulted in wigs that closely emulate natural hair. In addition, synthetic wigs offer a cost-effective alternative to human hair wigs and have broadened accessibility to a wider customer base. These wigs require minimal maintenance and come pre-styled, which thus saves time & effort for individuals who prefer versatile hairstyles. The extensive range of colors, styles, and textures available in synthetic wigs provides greater flexibility & customization options to meet customer requirements. Moreover, their durability & resistance to humidity make them a convenient and long-lasting choice for wig users.


Glueless Wigs Market by Application

The commercial segment dominated the global glueless wigs market in 2022. Within the entertainment & media industry, wigs occupy a significant position in various areas such as film, television, theater, and fashion shows. Their purpose is basically to bring authenticity & visual allure to characters, as well as to enable seamless transitions between different roles. Moreover, wigs serve as invaluable tools in the cosmetics & beauty sector, where they are utilized for product demonstrations, showcase of diverse hairstyles, and promotion of hair care products through impactful advertising campaigns. In the retail & e-commerce sphere, wigs have emerged as commercial commodities, readily available in both physical stores and online platforms, which cater to a wide range of customer preferences & requirements. These wigs act as a utility in fashion and retail displays, as they contribute to visual merchandising, attract customers, and promotion of seasonal collections.


Glueless Wigs Market by Distribution Channel

The specialty store segment is predicted to show the fastest growth in the global glueless wigs market during the forecast period (2023-2032). Specialty retailers hold a prominent position as key drivers of growth in the glueless wigs market. These retailers offer convenient access to a wide range of products, which facilitates the ease of customers to find wigs as required. Manufacturers actively prioritize the enhancement of the visibility of their diverse product portfolios on the shelves of specialty stores. Thus, these stores are able to offer customers a broader selection of glueless wigs. In addition, specialty stores provide customers with numerous advantages & options, which include substantial discounts & immediate fulfillment of their needs. These factors collectively contribute to the expansion & advancement of the glueless wigs market.


Glueless Wigs Market by Region

Region wise, North America is predicted to dominate the market share during the forecast period (2023-2032). The glueless wigs market in North America has witnessed significant sales growth, driven by factors such as increase in purchasing power of customers and rise in demand for synthetic hair wigs in colder climates owing to its nature of resistance to harsh climate. This dominance can also be attributed to the swift integration of synthetic lace front wigs among individuals undergoing chemotherapy, as well as the widespread acceptance of curl synthetic hair wigs among diverse populations within these regions. Moreover, the import of glueless wigs offers opportunities for market players to manufacture wigs at lower costs, which may lead to higher revenue generation. In addition, the growing influence of fashion in the region, particularly among the fashion-conscious population, who frequently change hairstyles, contributes to the expansion of glueless wigs market.

The glueless wigs market has experienced significant growth in Asia-Pacific driven by rise in consumer awareness about hair health in countries such as India, China, and Japan. Market players are involved in the introduction of innovative products, fueling the overall market expansion in the region. The fashion & entertainment industry in China and India has witnessed remarkable growth, while the overall region has embraced online shopping, thus further boosting the global glueless wig purchases. This accessibility has led to surge in demand for glueless wigs, with diverse styles & price ranges available online. Furthermore, the use of wigs as a fashion statement in Korean and Japanese cultures further boosts the demand for wigs. As a result, Asia-Pacific is poised to become the largest market for glueless wigs in the coming years.


The major players analyzed for the glueless wigs industry are Qingdao Urjoy wigs co.,Ltd., RPGSHOW, MyFirstWig, April lace wigs, WowAfrican, Uniwigs, Divas Lace Wigs, Bestlacewigs, True Indian Hair, and True Indian Hair.

Manufacturers in the glueless wigs industry are actively engaged in meeting dynamically changing customer demands by continuous production of new products with enhanced features. These manufacturers invest in R&D to drive innovation, improve functionality, and provide greater choice to their customers. Resultantly, they collaborate with production partners, regulatory bodies, and industry stakeholders to navigate production methods, regulatory compliance, and stay ahead of industry trends. Manufacturers are focused on expansion of their production capacity while optimizing costs, which may help them to cater the increase in demand from the customer.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the glueless wigs market analysis from 2022 to 2032 to identify the prevailing glueless wigs market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the glueless wigs market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global glueless wigs market trends, key players, market segments, application areas, and market growth strategies.

Glueless Wigs Market Report Highlights

Aspects Details
Market Size By 2032

USD 1.3 billion

Growth Rate

CAGR of 6.3%

Forecast period

2022 - 2032

Report Pages


By Product Type
  • Synthetic Wigs
  • Human Hair Wigs
  • Animal Hair Wigs
By Application
  • Personal
  • Commercial
By Distribution Channel
  • Specialty Stores
  • Hair Salons
  • Online Sales Channel
  • Others
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (UK, France, Italy, Spain, Germany, Rest of Europe)
  • Asia-Pacific  (China, India, Japan, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Middle East, Rest of LAMEA)
Key Market Players

Qingdao Urjoy wigs co.,Ltd., MyFirstWig, Nadula Hair, April lace wigs, Bestlacewigs, True Indian Hair, Divas Lace Wigs, Wowafrican Electronic Commerce Co., Ltd., UniWigs Inc., RPGSHOW

Analyst Review

The perspectives of the leading CXOs in the glueless wigs industry are presented in this section. The top executives are optimistic about the growth of the market in the coming years. Increase in popularity of glueless wigs among people of all ages & genders along with development of new & innovative wigs technology have driven the growth of this market.

The market for glueless wigs has experienced rapid growth as consumer awareness about their benefits continues to expand. These wigs are known for their comfort, versatility, and user-friendliness. Advancements in technology have further contributed to the realistic attribute & affordability of these wigs. In addition, it is worth noting that wigs are no longer solely considered fashion accessories for women; men and children are increasingly using them for various reasons, such as for hair loss issues, medical conditions, and personal preferences.

Social media platforms have played a pivotal role in boosting awareness about the advantages of glueless wigs, as users share their positive experiences transparently through these sites. Moreover, many consumers prefer wigs with natural textures, as they offer enhanced comfort & ease of styling compared to those wigs which require glue or adhesives. Despite these positive factors, challenges such as high pricing and fierce competition from established traditional wigs may impede the growth of the glueless wigs market. Furthermore, the availability of wigs through online sales channels has made it accessible to wider audiences all across the globe to select from different brands with varieties of options & customizations.

Author Name(s) : Sonalika Das | Roshan Deshmukh
Frequently Asked Questions?

The global glueless wigs market was valued at $719.2 million in 2022, and is projected to reach $1,316.0 million by 2032, registering a CAGR of 6.3%.

The base year calculated in the Glueless Wigs market report is 2022.

The forecast period in the Glueless Wigs market report is 2023 to 2032.

The synthetic wigs segment is the most influential segment in the Glueless Wigs market report.

The top companies analyzed for global Glueless Wigs market report are Qingdao Urjoy wigs co.,Ltd., RPGSHOW, MyFirstWig, April lace wigs, WowAfrican, Uniwigs, Divas Lace Wigs, Bestlacewigs, True Indian Hair, and True Indian Hair.

The company profile has been selected on the basis of revenue, service offerings, and market penetration.

The market value of the Glueless Wigs market in 2022 was $719.2 million.

North America holds the maximum market share of the Glueless Wigs market.

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Glueless Wigs Market

Global Opportunity Analysis and Industry Forecast, 2023-2032