The home care service market was valued at $14.7 billion in 2018 and is estimated to reach $27.9 billion by 2026, registering a CAGR of 8.50% from 2019 to 2026. In 2018, the maid services segment accounted for more than half of the share in the total home care service market and is expected to grow at a CAGR of 8.3% throughout the forecast period. Home care services includes the daily work in the house or offices such as laundry, errands, medication,cleaning, cooking, maintenance and medical care services. The home care services are including in two sectors commercial and residential. The residential cleaning services includes (traditionally known as maid services), along with carpet cleaners, window cleaners, and a variety of other cleaning and home care services required on a less frequent basis such as personal care and companionship services, private duty nursing care services, and home health care services. The commercial cleaning services includes cleaning companies, such as carpet and window cleaners.The adoption of home care services has been quite high in mature regions such as the U.S., Canada, and Germany while emerging countries such as China, Brazil, and India are catching up quickly.
The home care service market has been gaining traction in emerging market, owing toeconomic upsurge due to urbanization. According to the Department of Economic and Social Affairs, Population Division (2014) of the United Nations, 54% of the world’s population resided in urban areas in 2014, and by 2050, 66% of the world’s population is expected to move to urban areas. Furthermore, growth in hygienic awareness and increase in adoption of cleaning services among consumers drive the market growth. Moreover, reduced time allocated for house hold workfuels thehome care service market growth. In addition, rise in the disposable income has also helped the home care service industry to pave its way toward growth. However, low availability of man power and rise in the competition in this sector are the major restraint for this market. On the contrary, growth in the number of working woman population in developed as well as emerging countries are anticipated to provide growth opportunities for the home care service market.
The home care service market has been segmented based on service, duration, and region. On the basis ofservice, the market is divided into maid services, carpet and upholstery, and other home care services. Based on duration, it is segmented into daily, weekly, monthly, quarterly, and annually. On the basis of region, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
Based on the home care service market analysis, the maid service segment generated the maximum revenue in 2018 and is expected to continue this trend throughout the forecast. This can be attributed to growth in number of working women, majorly in emerging countries. However, the Carpet and upholstery segment is expected to grow at the highest CAGR throughout the forecast period, owing to increasing construction activities, increasing adoption of carpet and upholstery cleaning equipment.
By Service
Carpet and upholstery segment would exhibit the highest CAGR of 9.10% during 2019-2026.
Based on the home care service market forecast, the daily basis home care servicewas the most prominent segment accounting for the highest share in the home care service market. This can be attributed to rising demand for housekeeping staff on daily basis. However, the monthly basis home care service segment is expected to witness the highest growth, owing to increase in disposable income of the consumers from developed and emerging countries due to which they can spend more on daily home care and hygiene services.
By Duration
Monthly segment would exhibit the highest CAGR of 10.40% during 2019-2026.
By region, North America is the most prominent regional market. This can be attributed to the reduce in the time allocated for the house hold work due to the busy schedule in the corporate sector. Moreover, higher expenditure of the consumers on home care service due to it being considered a life style standard statement also adds to the popularity of home care services in this region. However, Asia-Pacific is expected to grow with the highest CAGR throughout the forecast period, owing to rapidly increase in the number of working womenin this region.
By Region
Asia-Pacific would exhibit the highest CAGR of 9.40% during 2019-2026.
The players in the home care service market have adopted acquisition as their key development strategy to increase profitability, and to improve stance in the home care service market share. The key players have also relied on service launch to improve their product portfolio and stay relevant in the global market. The key players profiled in thereport includeABM Industries Inc., Anago Cleaning Systems, Aramark corporation, Chemdry, Cleannet, Jani-king inc, Pritchard industries inc, Sodexo, Stanley Steemer International, Inc., and The Servicemaster Company, LLC.
Key Benefits For Stakeholders
The report provides a quantitative analysis of the current home care service market trends, estimations, and dynamics of the market size from 2018 to 2026 to identify the prevailing opportunities.
Porter’s five forces analysis highlights the potency of the buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
In-depth analysis and the home care service market size and segmentation assists in determining the prevailinghome care service market opportunities.
The major countries in each region are mapped according to their revenue contribution to the global home care service market.
The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the industry.
Home Care Service Market Report Highlights
| Aspects | Details |
 By Service |
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 By Duration |
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 By Region |
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 Key Market Players | STANLEY STEEMER INTERNATIONAL, INC, Jani-king inc, ABM INDUSTRIES Inc, Anago Cleaning Systems, Cleannet, THE SERVICEMASTER COMPANY, LLC, Aramark corporation, Pritchard industries inc, Chemdry, SODEXO |
Analyst Review
The home care service market is expected to holda substantial scope for growthduring the forecast period. Currently, themarket is moving toward the growing stage and is expected to garner steady growth in major markets, which include the U.S., Germany, China, India, and Brazil.
The factors that drive the growth of thehome care service market includeincrease indisposable income and growth inhygiene and environmental concerns amongpeople. The developing countries in the Asia-Pacific region is anticipated to exhibit rapid growth in the future. In countries such asChina and India, the adoption of the home care services in the consumers has increased, owing to growing affluent working population in the region. Moreover, surge in economy due to urbanization fuelsthe market growth. Numerous market players are launching a variety of cleaning services for the commercial and residential sectors. Themaid service segment holds the largest market share in the global home care service market due to rise the disposable income per capita.Low man power and competition from the local market players limits the market growth.
The market players are formulating different strategies to remain competitive in the market. Collaborations and acquisitionstrategies help in enhancing company’s service portfolio and expand their geographical presence. Emerging economies are anticipated toprovide lucrative opportunities for the growth and expansion of the market.
The growth rate of the global home care service market during the forecast period is 8.50%. This is due to the increased disposable income and hygiene consciousness across the globe
The home care service market size from 2019 to 2026 is $15,771.0 million and $27,941.0 million.
The leading manufacturing companies in the home care service market are ABM Industries Inc., Anago Cleaning Systems, Aramark Corporation, Chemdry, Cleannet, Jani-king Inc, Pritchard Industries Inc, Sodexo, Stanley Steemer International, Inc., and The Servicemaster Company, LLC.
The availability of all home care servivces through online platform is the current trend in homecare service market.
Economic upsurge, increased disposable income and hygiene consciousness across the globe are the driving factors and increase in number of working women across the globe is the opportunity in the home care service market.
Intense competition in the industry is the major challenge faced faced by key players in the home care service market.
The emerging countries such as India and South Africa accounted for $375.6 million and $513.2 million registering a CAGR of 10.0% and 4.60% respectively in 2018.
The home care service market is projected to reach $27,941.0 million by 2026. This is attributed to rise in the number of working population across the globe.
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