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India Activewear Market by Product (Outwear, Footwear, Underclothing, Hosiery, Accessorizes, and Others), Fabric (Polyester, Nylon, Polypropylene, Spandex, Cotton, and Others), Gender (Men and Women), and Distribution Channel (Online and Offline): Opportunity Analysis and Industry Forecast, 2019–2026

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Jan 2020 | 940 Views
 
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Activewear refers to the apparel suitable for sports or physical exercises. It helps to enhance the performance of athletes during sports activities by offering moisture control, firm support, enhanced blood flow stimulation, and superior comfort. In addition, it prevents muscle sprains & ligament injuries, boosts the body’s range of motion, improves breathability, and enhances static & thermal resistance. 

Rise in net disposable income and increase in fitness consciousness are the key factors that augment participation in physical activities among individuals. This in turn is expected to boost the adoption of activewear, thereby driving the growth of the market. In addition, increase in prevalence rate of obesity among the youth is leading to increased involvement in outdoor activities. This factor has a positive impact on the growth of the activewear market in India. Sports is being increasingly take up as a profession, owing to factors such as new media deals, increased pay agreements, and plethora of career opportunities. Therefore, rise in the number of individuals being influenced toward sports participation has led to increased awareness among the masses about activewear and its benefits, thus driving the market growth. Advancements in manufacturing technologies of fabrics such as waterproof, anti-microbial, antiviral, and breathable textiles are enhancing the texture and comfort of the end activewear product, which boost the sales of the activewear. However, resilient prices of raw materials and high costs incurred in designing the product result in high prices of the final product. This is anticipated to hamper the growth of the India activewear market. 

Conversely, increase in trend of online shopping along with rise in internet penetration are projected to offer remunerative opportunities to the activewear manufacturers to market their products to larger consumer base and strengthen their foothold. 

The India activewear market is segmented based on product, fabric, and gender, and distribution channel. Depending on product, the market is classified into outwear, footwear, underclothing, hosiery, accessorizes, and others. By fabric, it is categorized into polyester, nylon, polypropylene, spandex, cotton, and others. On the basis of gender, it is divided into men and women. As per distribution channel, it is bifurcated into online and offline. 

The major key players operating in the market include Adidas Ag, Asics Corporation, Columbia Sportswear Company, Dick's Sporting Goods, Inc., Nike, Inc., Puma Se, Skechers U.S.A., Inc., Under Armour, Inc., Alcis Sports, and Proline India Ltd.

KEY BENEFITS FOR STAKEHOLDERS

  • This report provides an extensive analysis of the current and emerging trends and dynamics in the India activewear market.
  • In-depth analysis is done by constructing market estimations for the key market segments to identify the prevailing market opportunities.
  • This study evaluates the competitive landscape and value chain to understand the competitive environment across the geographies.
  • Comprehensive analysis of factors that drive and restrict the market growth is provided.

Key Market Segments 

By Product

  • Outwear 
  • Footwear 
  • Underclothing 
  • Hosiery
  • Accessorizes
  • Others

By Fabric

  • Polyester
  • Nylon
  • Polypropylene
  • Spandex
  • Cotton
  • Others

By Gender

  • Men
  • Women

By Distribution Channel

  • Online
  • Offline

Key Market Players

  • Adidas AG
  • Asics Corporation
  • Columbia Sportswear Company
  • Dick's Sporting Goods, Inc.
  • Nike, Inc.
  • Puma SE
  • Skechers U.S.A., Inc.
  • Under Armour, Inc.
  • Alcis sports
  • Proline India Ltd.
 

CHAPTER 1 INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS
1.3. KEY MARKET SEGMENTS
1.4. RESEARCH METHODOLOGY
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools & models

CHAPTER 2 EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

CHAPTER 3 MARKET OVERVIEW

3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS
3.2.1. Top investment pockets
3.2.2. Top winning strategies
3.3. MARKET SHARE ANALYSIS, 2016
3.4. RAW MATERIALS ANALYSIS
3.5. PRICING ANALYSIS
3.5.1. By Region
3.6. PORTER’S FIVE FORCES ANALYSIS
3.6.1. MARKET DYNAMICS
3.6.2. Drivers
3.6.3. Restraints
3.6.4. Opportunities

CHAPTER 4 ACTIVEWEAR MARKET, BY PRODUCT

4.1. OVERVIEW
4.1.1. Market size and forecast
4.2. OUTERWEAR
4.2.1. Key market trends
4.2.2. Growth factors and opportunities
4.2.3. Market size and forecast
4.3. FOOTWEAR
4.3.1. Key market trends
4.3.2. Growth factors and opportunities
4.3.3. Market size and forecast
4.4. UNDERCLOTHING
4.4.1. Key market trends
4.4.2. Growth factors and opportunities
4.4.3. Market size and forecast
4.5. HOSIERY
4.5.1. Key market trends
4.5.2. Growth factors and opportunities
4.5.3. Market size and forecast
4.6. ACCESSORIES
4.6.1. Key market trends
4.6.2. Growth factors and opportunities
4.6.3. Market size and forecast
4.7. OTHERS
4.7.1. Key market trends
4.7.2. Growth factors and opportunities
4.7.3. Market size and forecast

CHAPTER 5 ACTIVEWEAR MARKET, BY FABRIC

5.1. OVERVIEW
5.1.1. Market size and forecast
5.2. POLYESTER
5.2.1. Key market trends
5.2.2. Growth factors and opportunities
5.2.3. Market size and forecast
5.3. NYLON
5.3.1. Key market trends
5.3.2. Growth factors and opportunities
5.3.3. Market size and forecast
5.4. POLYPROPYLENE
5.4.1. Key market trends
5.4.2. Growth factors and opportunities
5.4.3. Market size and forecast
5.5. SPANDEX
5.5.1. Key market trends
5.5.2. Growth factors and opportunities
5.5.3. Market size and forecast
5.6. COTTON
5.6.1. Key market trends
5.6.2. Growth factors and opportunities
5.6.3. Market size and forecast
5.7. OTHERS
5.7.1. Key market trends
5.7.2. Growth factors and opportunities
5.7.3. Market size and forecast

CHAPTER 6 ACTIVEWEAR MARKET, BY GENDER

6.1. OVERVIEW
6.1.1. Market size and forecast
6.2. MEN
6.2.1. Key market trends
6.2.2. Growth factors and opportunities
6.2.3. Market size and forecast
6.3. WOMEN
6.3.1. Key market trends
6.3.2. Growth factors and opportunities
6.3.3. Market size and forecast

CHAPTER 7 ACTIVEWEAR MARKET, BY DISTRIBUTION CHANNEL

7.1. OVERVIEW
7.1.1. Market size and forecast
7.2. ONLINE
7.2.1. Key market trends
7.2.2. Growth factors and opportunities
7.2.3. Market size and forecast
7.3. OFFLINE
7.3.1. Key market trends
7.3.2. Growth factors and opportunities
7.3.3. Market size and forecast

CHAPTER 8 COMPANY PROFILES

8.1. ADIDAS AG
8.1.1. Operating business segments
8.1.2. Business performance
8.1.3. Key strategic moves and developments
8.2. ASICS CORPORATION
8.2.1. Operating business segments
8.2.2. Business performance
8.2.3. Key strategic moves and developments
8.3. COLUMBIA SPORTSWEAR COMPANY
8.3.1. Operating business segments
8.3.2. Business performance
8.3.3. Key strategic moves and developments
8.4. DICK'S SPORTING GOODS, INC.
8.4.1. Operating business segments
8.4.2. Business performance
8.4.3. Key strategic moves and developments
8.5. NIKE, INC.
8.5.1. Operating business segments
8.5.2. Business performance
8.5.3. Key strategic moves and developments
8.6. PUMA SE
8.6.1. Operating business segments
8.6.2. Business performance
8.6.3. Key strategic moves and developments
8.7. SKECHERS U.S.A., INC.
8.7.1. Operating business segments
8.7.2. Business performance
8.7.3. Key strategic moves and developments
8.8. UNDER ARMOUR, INC.
8.8.1. Operating business segments
8.8.2. Business performance
8.8.3. Key strategic moves and developments
8.9. ALCIS SPORTS
8.9.1. Operating business segments
8.9.2. Business performance
8.9.3. Key strategic moves and developments
8.10. PROLINE INDIA LTD
8.10.1. Operating business segments
8.10.2. Business performance
8.10.3. Key strategic moves and developments

 
 
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