Allied Market Research
Allied Market Research

India Sports Apparel Market by Mode of Sale (Retail Stores, Super Market, Brand Outlets, Discount Stores, and Online Stores) and End User (Men, Women, and Kids): Opportunity Analysis and Industry Forecast, 2018–2025

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Sports apparel refers to the sports-specific clothing used for physical activities. Several types of sportswear are available depending on the sports activities that include tracksuits, gym suits, yoga wear, swim wear, and tights. Increase in adoption of these apparels is attributed to their unique advantages such as prolonged durability, improved range of motion, breathability of material, and superior comfort. In addition, rise in adoption of sports apparel has been witnessed to avert ligament injuries and physical strains on muscles and to enhance the performance.

Rise in income and discretionary expenditure of consumers has enabled them to focus on health and wellness. Increase in health awareness is therefore shifting the focus of consumers toward the use of sportswear, thus driving the market. Moreover, endorsements of sportswear by celebrities influence the Indian population, which boosts the growth of the market. Additionally, Indian icons who consider themselves as fitness conscious promote the apparel brands, which acts as a major driving factor of the sportswear segment, thereby contributing in expanding the customer base. However, counterfeit trade in sportswear restrains the growth of the market. 

On the contrary, the Indian sportswear industry is noticing a considerable change owing to its increasingly organized modern retail consisting of a planned approach of the distribution and logistics management, which is targeting both, urban as well as smaller developing towns. This is viewed as an opportunity by the sportswear manufacturers. 

India sports apparel market is segmented based on end user and mode of sale. By end user, the market is categorized into men, women, and kids. On the basis of mode of sale, it is segregated into retail stores, super market, brand outlets, discount stores, and online stores. 

The major players in the India sports apparel market include Adidas AG, Nike, Inc., Puma SE, Ralph Lauren Corporation, Under Armour, Inc., Umbro, Ltd., Fila, Inc., Lululemon Athletica Incorporation, New Balance Athletic Shoe, Inc., and Columbia Sportswear Company. 


  • This report provides an extensive analysis of the current and emerging trends and dynamics in the India sports apparel market.
  • In-depth analysis is done by constructing market estimations for the key market segments to identify the prevailing market opportunities.
  • This study evaluates the competitive landscape and value chain to understand the competitive environment across the geographies.
  • Comprehensive analysis of factors that drive and restrict the market growth is provided.


By Mode of Sale

  • Retail Stores
  • Super Market
  • Brand Outlets
  • Discount Stores
  • Online Stores

By End User

  • Men
  • Women
  • Kids


  • Adidas AG
  • Nike, Inc.
  • Puma SE
  • Ralph Lauren Corporation
  • Under Armour, Inc.
  • Umbro Ltd.
  • Fila, Inc.
  • Lululemon Athletica Incorporation
  • New Balance Athletic Shoe, Inc.
  • Columbia Sportswear Company


1.1. Report Description
1.2. Key Benefits
1.3. Key Market Segments
1.4. Research Methodology
1.4.1. Secondary Research
1.4.2. Primary Research
1.4.3. Analyst Tools & Models


2.1. Market Snapshot
2.2. CXO Perspective


3.1. Market Definition and Scope
3.2. Key Findings
3.2.1. Top Investment Pockets
3.2.2. Top Winning Strategies
3.3. Porter’s Five Forces Model
3.4. Market Dynamics
3.4.1. Drivers
3.4.2. Restraints
3.4.3. Opportunities
3.5. Market Share Analysis/Key Player Positioning, 2016


4.1. Introduction
4.1.1. Market Size and Forecast
4.2. Men
4.2.1. Key Market Trends, Growth Factors, and Opportunities
4.2.2. Market Size and Forecast
4.3. Women
4.3.1. Key Market Trends, Growth Factors, and Opportunities
4.3.2. Market Size and Forecast
4.4. Kids
4.4.1. Key Market Trends, Growth Factors, and Opportunities
4.4.2. Market Size and Forecast


5.1. Introduction
5.1.1. Market Size and Forecast
5.2. Retail Stores
5.2.1. Key Market Trends, Growth Factors, and Opportunities
5.2.2. Market Size and Forecast
5.2.3. Supper Market
5.2.4. Brand Outlets
5.2.5. Discount Stores
5.3. Online Stores
5.3.1. Key Market Trends, Growth Factors, and Opportunities
5.3.2. Market Size and Forecast


6.1. Adidas AG
6.1.1. Overview
6.1.2. Company Snapshot
6.1.3. Business Performance
6.1.4. Operating Business Segments
6.1.5. Strategic Moves and Development
6.2. Nike, Inc.
6.2.1. Overview
6.2.2. Company Snapshot
6.2.3. Business Performance
6.2.4. Operating Business Segments
6.2.5. Strategic Moves and Development
6.3. Puma SE
6.3.1. Overview
6.3.2. Company Snapshot
6.3.3. Business Performance
6.3.4. Operating Business Segments
6.3.5. Strategic Moves and Development
6.4. Under Armour, Inc.
6.4.1. Overview
6.4.2. Company Snapshot
6.4.3. Business Performance
6.4.4. Operating Business Segments
6.4.5. Strategic Moves and Development
6.5. Ralph Lauren Corporation
6.5.1. Overview
6.5.2. Company Snapshot
6.5.3. Business Performance
6.5.4. Operating Business Segments
6.5.5. Strategic Moves and Development
6.6. Umbro, Ltd.
6.6.1. Overview
6.6.2. Company Snapshot
6.6.3. Business Performance
6.6.4. Operating Business Segments
6.6.5. Strategic Moves and Development
6.7. Fila, Inc.
6.7.1. Overview
6.7.2. Company Snapshot
6.7.3. Business Performance
6.7.4. Operating Business Segments
6.7.5. Strategic Moves and Development
6.8. Lululemon Athletica Incorporation
6.8.1. Overview
6.8.2. Company Snapshot
6.8.3. Business Performance
6.8.4. Operating Business Segments
6.8.5. Strategic Moves and Development
6.9. New Balance Athletic Shoe, Inc.
6.9.1. Overview
6.9.2. Company Snapshot
6.9.3. Business Performance
6.9.4. Operating Business Segments
6.9.5. Strategic Moves and Development
6.10. Columbia Sportswear Company
6.10.1. Overview
6.10.2. Company Snapshot
6.10.3. Business Performance
6.10.4. Operating Business Segments
6.10.5. Strategic Moves and Development

With collective industry experience of about 200 years of its analysts and experts, Allied Market Research (AMR) encompasses most infallible research methodology for its market intelligence and industry analysis. We do not only engrave the deepest levels of markets but also sneak through its slimmest details for the purpose of our market estimates and forecasts. Our approach helps in building greater market consensus view for size, shape and industry trends within each industry segment. We carefully factor in industry trends and real developments for identifying key growth factors and future course of the market. Our research proceeds are the resultant of high quality data, expert views and analysis and high value independent opinions. Our research process is designed to deliver balanced view of the global markets and allow stakeholders to make informed decisions.

We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:

  • Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning
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With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to: Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry

  • Patent and regulatory databases for understanding of technical & legal developments
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic new articles, web-casts and other related releases for market evaluation
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Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:

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  • Further develops analyst team’s market understanding and expertise
  • Supplies authentic information about market size, share, growth and forecasts

Our primary research interview and discussion panels are typically composed of most experienced industry members. These participants include; however, not limited to:

  • Chief executives and VPs of leading corporations specific to industry
  • Product and sales managers or country heads; channel partners and top level distributors; banking, investments and valuation experts Key opinion leaders (KOLs)

Analyst tools and models
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