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2023

Japan Programmatic Display Advertising Market

Japan Programmatic Display Advertising Market Size, Share, Competitive Landscape and Trend Analysis Report, by Ad Format (Online Video, Online Display, Mobile Video, Mobile Display), by Type (Private Marketplaces, Real time Bidding, Automated Guaranteed), by Industry Vertical (BFSI, Automotive, Manufacturing, Healthcare, Government, IT and Telecom, Others): Opportunity Analysis and Industry Forecast, 2021-2031

IC : Software and Services

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Author's: MD Shadaab Khan| Keshav Kumar | Onkar Sumant
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The Japan programmatic display advertising market study encapsulates present key trends, market analysis, competitor analysis, and upcoming market & technology forecast. Furthermore, the study also represents the revenue size, market scope, and growth prospects of the Japan programmatic display advertising market in terms of value and key trends.

Segmental Outlook

The Japan programmatic display advertising market is segmented on the basis of ad format, type, industry vertical.

Segmental analysis is provided (real time and forecast) in both quantitative and qualitative aspects. This helps the clients in recognizing the most lucrative segment to proceed with investments, based on a comprehensive backend analysis regarding the segmental performance, along with brief acknowledgement of the operating companies and their key developmental activities.

Japan Programmatic Display Advertising Market
By Ad Format
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Mobile Video segment Enterprises segment was the highest revenue contributor during the forecast period.

Ten major players operating in the global Japan programmatic display advertising market are examined to understand their competitive strength and position in the market along with various data points, which include brief company overview, key executives of the company, recent financials of the company, major growth strategies adopted by company, and new strategies or initiatives undertaken by company to sustain and enhance their position in the global Japan programmatic display advertising market.

COVID-19 Impact Analysis

The COVID-19 pandemic has significantly impacted the global economy and everyday activities across the globe. The report offers a detailed analysis on macro and micro economic impact due to COVID-19. Furthermore, the direct impact of COVID-19 on the Japan programmatic display advertising market in form of a qualitative analysis is also highlighted in the report. In addition, the report summarizes the data regarding the market size and share due to the impact of COVID-19. Moreover, the study offers an analysis on the major market strategies adopted by the key players during the global pandemic. The report also focuses on the impact of COVID-19 on the major factors of the Japan programmatic display advertising market. Along with this, the report also portrays a post-COVID-19 scenario on the basis of the availability of vaccines such as Covaxin, Sputnik, and Covishield to curb the infection rates.

Report Coverage

• Analysis Period: 2021-2031

• Major Segments covering ad format, type, industry vertical.

• Market Dynamics and Trends

• Competitive Landscape Reporting

Research Methodology

The company provides a detailed research and analysis for the clients based on a broad variety of factual inputs, which include secondary research and primary interviews with reliable statistics, industry participants, and regional intelligence. The in-house industry experts play an important role in designing analytical tools and models, tailored to the requirements of an industry segment. These analytical models and tools refine the data & statistics and improve the accuracy of our recommendations and advice.

The market numbers are derived and verified using various data triangulation techniques. In addition, authentic industry journals, medical journals, trade associations’ press releases, and government websites have also been reviewed for generating high-value industry insights.

Key Stakeholders

  • Players operating in the market

  • Suppliers

  • Governments Bodies

  • Distributors

  • C-level Executives

  • Venture Capitalists

  • Universities

Japan Programmatic Display Advertising Market Report Highlights

Aspects Details
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By Ad Format
  • Online Video
  • Online Display
  • Mobile Video
  • Mobile Display
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By Type
  • Private Marketplaces
  • Real time Bidding
  • Automated Guaranteed
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By Industry Vertical
  • Automotive
  • Manufacturing
    • Manufacturing Type
      • Food and Beverages
      • Industrial Machinery and Heavy Equipment
      • High Tech and Consumer Electronics
      • Others
  • Healthcare
  • Government
  • IT and Telecom
  • Others
    • Others Type
      • Energy and Utilities
      • Transportation
      • Media
  • BFSI
Author Name(s) : MD Shadaab Khan| Keshav Kumar | Onkar Sumant

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Japan Programmatic Display Advertising Market

Opportunity Analysis and Industry Forecast, 2021-2031