Kenya Water Purifier Market - Opportunity Analysis and Industry Forecast, 2019-2026

Home Products	CO_184990	Pages: NA	Dec 2019 \| 662 Views
Author(s) : NA	Tables: NA	Charts: NA	Formats*:

CHAPTER 1: INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY MARKET SEGMENTS
1.3. KEY BENEFITS
1.4. RESEARCH METHODOLOGY
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

CHAPTER 3: MARKET LANDSCAPE

3.1. MARKET DEFINITION AND SCOPE
3.2. AFRICA MARKET OVERVIEW
3.2.1. Country level analysis
3.2.2. Segment level analysis
3.3. KEY FINDINGS
3.3.1. Top investment pockets
3.3.2. Top winning strategies
3.4. SUPPLIERS/DISTRIBUTORS ANALYSIS (We would be covering major suppliers/distributors that are spread across Kenya. Contact information along with their brands, product offerings, price and other details will be covered in this section)
3.5. PORTER'S FIVE FORCES ANALYSIS
3.5.1. Bargaining power of suppliers
3.5.2. Threat of new entrants
3.5.3. Threat of substitutes
3.5.4. Competitive rivalry
3.5.5. Bargaining power among buyers
3.6. MARKET SHARE ANALYSIS/TOP PLAYER POSITIONING
3.7. MARKET DYNAMICS
3.7.1. Drivers
3.7.2. Restraints
3.7.3. Opportunities
3.8. WATER PURIFIER MARKET EVOLUTION IN KENYA
3.9. KEY PERFORMANCE INDICATORS
3.10. MARKET ENTRY STRATEGIES
3.10.1. Target Audience
3.10.2. USP
3.10.3. Messaging
3.11. AFTERMARKET SCENARIO ANALYSIS
3.12. MARKETING STRATEGY EVALUATION
3.12.1. 4C’s Analysis
3.12.2. Consumer Purchasing Power Parity
3.12.3. Product Procurement Strategies
3.12.4. Pricing Strategies
3.12.4.1. Competitive Pricing
3.12.4.2. Premium Pricing
3.12.4.3. Economy Pricing
3.13. OPPORTUNITY ANALYSIS
3.13.1. Government Level
3.13.2. Private Level
3.13.3. NGO Level
3.14. CSR INITIATIVES
3.14.1. Government Level
3.14.2. Private Level
3.14.3. NGO Level

CHAPTER 4: KENYA WATER PURIFIER MARKET BY TECHNOLOGY

4.1. OVERVIEW
4.2. GRAVITY PURIFIER
4.2.1. Key market trends, Growth factors and opportunities
4.2.2. Market size and forecast
4.3. UV PURIFIER
4.3.1. Key market trends, Growth factors and opportunities
4.3.2. Market size and forecast
4.4. RO PURIFIER
4.4.1. Key market trends, Growth factors and opportunities
4.4.2. Market size and forecast
4.5. UF PURIFIER
4.5.1. Key market trends, Growth factors and opportunities
4.5.2. Market size and forecast
4.6. OTHERS
4.6.1. Key market trends, Growth factors and opportunities
4.6.2. Market size and forecast

CHAPTER 5: KENYA WATER PURIFIER MARKET BY END USER

5.1. OVERVIEW
5.2. COMMERCIAL
5.2.1. Key market trends, Growth factors and opportunities
5.2.2. Market size and forecast
5.3. RESIDENTIAL
5.3.1. Key market trends, Growth factors and opportunities
5.3.2. Market size and forecast

CHAPTER 6: KENYA WATER PURIFIER MARKET BY TYPE

6.1. OVERVIEW
6.2. ELECTRIC
6.2.1. Key market trends, Growth factors and opportunities
6.2.2. Market size and forecast
6.3. NON-ELECTRIC
6.3.1. Key market trends, Growth factors and opportunities
6.3.2. Market size and forecast

CHAPTER 7: KENYA WATER PURIFIER MARKET BY DISTRIBUTION CHANNEL

7.1. OVERVIEW
7.2. RETAIL STORES
7.2.1. Key market trends, Growth factors and opportunities
7.2.2. Market size and forecast
7.3. DIRECT SALES
7.3.1. Key market trends, Growth factors and opportunities
7.3.2. Market size and forecast
7.4. ONLINE
7.4.1. Key market trends, Growth factors and opportunities
7.4.2. Market size and forecast

CHAPTER 8: COMPANY PROFILES

8.1. HYDROLINK TECHNOLOGIES LIMITED
8.1.1. Company overview
8.1.2. Business performance
8.1.3. Key strategic moves, growth strategies and developments
8.1.4. Water purifier technology
8.1.5. Distribution channel
8.2. H2O INTERNATIONAL SA
8.2.1. Company overview
8.2.2. Business performance
8.2.3. Key strategic moves, growth strategies and developments
8.2.4. Water purifier technology
8.2.5. Distribution channel
8.3. KRIDHA LIMITED
8.3.1. Company overview
8.3.2. Business performance
8.3.3. Key strategic moves, growth strategies and developments
8.3.4. Water purifier technology
8.3.5. Distribution channel
8.4. DAVCHEM EAST AFRICA LTD
8.4.1. Company overview
8.4.2. Business performance
8.4.3. Key strategic moves, growth strategies and developments
8.4.4. Water purifier technology
8.4.5. Distribution channel
8.5. SUPERIOR PURIFIERS (T/A SUPERIOR PRINTERS LTD.)
8.5.1. Company overview
8.5.2. Business performance
8.5.3. Key strategic moves, growth strategies and developments
8.5.4. Water purifier technology
8.5.5. Distribution channel
8.6. DAVIS AND SHIRTLIFF LTD.
8.6.1. Company overview
8.6.2. Business performance
8.6.3. Key strategic moves, growth strategies and developments
8.6.4. Water purifier technology
8.6.5. Distribution channel
8.7. LOTUS AFRICA LTD.
8.7.1. Company overview
8.7.2. Business performance
8.7.3. Key strategic moves, growth strategies and developments
8.7.4. Water purifier technology
8.7.5. Distribution channel
8.8. PURE AQUA, INC.
8.8.1. Company overview
8.8.2. Business performance
8.8.3. Key strategic moves, growth strategies and developments
8.8.4. Water purifier technology
8.8.5. Distribution channel
8.9. BF SUMA
8.9.1. Company overview
8.9.2. Business performance
8.9.3. Key strategic moves, growth strategies and developments
8.9.4. Water purifier technology
8.9.5. Distribution channel
8.10. UNILEVER PUREIT
8.10.1. Company overview
8.10.2. Business performance
8.10.3. Key strategic moves, growth strategies and developments
8.10.4. Water purifier technology
8.10.5. Distribution channel

CHAPTER 9: CONCLUSION

CHAPTER 10: RECOMMENDATION

With collective industry experience of about 200 years of its analysts and experts, Allied Market Research (AMR) encompasses most infallible research methodology for its market intelligence and industry analysis. We do not only engrave the deepest levels of markets but also sneak through its slimmest details for the purpose of our market estimates and forecasts. Our approach helps in building greater market consensus view for size, shape and industry trends within each industry segment. We carefully factor in industry trends and real developments for identifying key growth factors and future course of the market. Our research proceeds are the resultant of high quality data, expert views and analysis and high value independent opinions. Our research process is designed to deliver balanced view of the global markets and allow stakeholders to make informed decisions.

We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:

Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning
Technologically sophisticated and reliable insights through well audited and veracious research methodology
Sovereign research proceeds that present a tangible depiction of marketplace

With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to: Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry

Patent and regulatory databases for understanding of technical & legal developments
Scientific and technical writings for product information and related preemptions
Regional government and statistical databases for macro analysis
Authentic new articles, web-casts and other related releases for market evaluation
Internal and external proprietary databases, key market indicators and relevant press releases for market estimates and forecast

Primary research
Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:

Validates and improves the data quality and strengthens research proceeds
Further develops analyst team’s market understanding and expertise
Supplies authentic information about market size, share, growth and forecasts

Our primary research interview and discussion panels are typically composed of most experienced industry members. These participants include; however, not limited to:

Chief executives and VPs of leading corporations specific to industry
Product and sales managers or country heads; channel partners and top level distributors; banking, investments and valuation experts Key opinion leaders (KOLs)

Analyst tools and models
AMR has developed set of analyst tools and data models to supplement and expedite the analysis process. Corresponding to markets, where there is significant lack of information and estimates, AMR’s team of experts and analyst develop specific analyst tools and industry models to translate qualitative and quantitative industry indicators into exact industry estimates. These models also allow analysts to examine the prospects and opportunities prevailing in the market to accurately forecast the course of the market.