Report Code: A09401 | Nov 2021 | Pages: 320 | ||
Tables: 153 | Charts: 86 |
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Pandemic disrupted the entire world and affected many industries.
Get detailed COVID-19 impact analysis on the Laundry Detergent Market
Request Now !The global laundry detergent market size was valued at $61,711.0 million in 2020, and is estimated to reach $98,139.7 million by 2030, registering a CAGR of 4.8% from 2021 to 2030.
Laundry detergent is used for cleaning dirty clothes/laundries. Components used in making a laundry detergent powder generally includes builders or water softeners, bleach, surfactants, enzymes, soil anti-deposition agents, optical brighteners, foam regulators, fragrances, dyes, and corrosion inhibitors.
The factors influencing the growth of the laundry detergent market include growing population, increasing urbanization, innovative product launches, growing penetration of automatic washing machines, and rising consumer awareness regarding hygiene. The rising marketing activities by the key market players led to an increased awareness regarding the laundry detergent products such as gels, pods, and liquids among the consumers. Consumers’ demand for cleaning clothes with minimal efforts has led to the growth of the liquid and pods laundry detergent market as liquid laundry detergents when used in washing machine, dissolves easily in cold water and thereby provides effective cleaning at less energy consumption. Thus, the increased penetration of automatic washing machines in developed markets exponentially contributed toward the growth of the liquid laundry detergent market.
The adoption and growing popularity of natural or organic laundry detergent is expected to boost the laundry detergent market growth. Unlike regular laundry detergents, the organic laundry detergents are free from chemicals. Moreover, organic detergents are made from natural ingredients and are easily dissolve in water to provide effective laundry cleaning. It is soft on fabrics that provides long life to the cloth and utilizes less water. Therefore, by providing effective cleaning and promoting sustainability, the organic laundry detergent is anticipated to contribute in the growth of the laundry detergent market during the forecast period.
Along with properties of powerful stain removers, laundry detergents are now being formulated for conditioning of clothes as well, imparting exotic fragrance to the clothes. Furthermore, engaged stakeholders in the industry are ramping up expenditure on promotions and advertisements to expand product knowledge among new target audience, which are mainly middle-class people. As a result, laundry detergent manufacturers and retailers have already begun to reshape their marketing strategies to cater to growing demands. In parallel, prominent brands are extensively focusing on their global, digital, and social presence along with on shelf presence.
The Asia-Pacific is the largest laundry detergent market in terms of both value and volume, owing to the presence of large population and households. Moreover, this region is the largest market for the powder laundry detergent as people mainly prefer washing their clothes manually and lack of awareness regarding the liquid and tablets laundry detergents. The rising disposable income, rapid urbanization, and growing penetration of washing machine at households are the factors that seems to provide lucrative growth opportunities to the market players.
The outbreak of COVID-19 pandemic resulted in a worldwide lockdown; thereby, halting the production of the laundry detergents and disrupting the supply chain. However, the pandemic did not had severe effects on the laundry detergent market, as people become more conscious about cleanliness and hygiene due to the rapid spread of the COVID-19 virus.
According to the laundry detergent market analysis, the market is segmented into product type, application, distribution channel, and region. On the basis of product type, the market is categorized into powder, liquid, gel, and pods/tablets. By application, it is segregated into industrial and household. Based on the distribution channel, it is segmented into online, supermarket/hypermarket, convenience stores, independent retailers, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, South Africa, Saudi Arabia, and rest of LAMEA).
According to the laundry detergent market forecast, on the basis of product type, the powder segment was the highest contributor to the market, with $27,039.4 million in 2020, and is expected to sustain its significance during the forecast period. The gel segment is expected to grow significantly during the forecast period as gels offer ease of storage, effective cleaning, and convenience. It also offers cost-effectiveness due to its form because it has very less chances of wastages as gel form prevents overdosing.
As per the laundry detergent industry analysis, based on the application, the household segment garnered around 71.3% of the laundry detergent market share in 2020 due to the rising penetration of automatic washing machines and rising consumer expenditure on household products.
According to the laundry detergent market trends, depending on distribution channel, the offline is a popular medium for customers to buy laundry detergent. Offline channels includes supermarket/hypermarket, grocery stores, convenience stores, retail stores, and departmental stores. Easy availability of desired brands and types of laundry detergent drives the growth of the offline segment.
Online sale of laundry detergent is also gaining popularity among customers, owing to proliferation of digital platforms at a global level.
Region wise, Asia-Pacific dominated the laundry detergent market in 2020, and is expected to sustain its dominance throughout the forecast period. The key factors driving the growth of the laundry detergent market in the region are high consumption of powder detergent by the majority of the population, rising consumer awareness regarding health and hygiene, and rising disposable income.
The players operating in the global laundry detergent market have adopted various developmental strategies to expand their market share, exploit the laundry detergent market opportunity, and increase profitability in the market. The key players profiled in this report include BASF SE, Clariant AG, Croda International, E.I. du Pont de Nemours and Company, Henkel AG & Co. KGaA, Kao Corporation, Procter & Gamble, The Dow Chemical Company, Unger Fabrikker AS, and Unilever Plc.
Key Benefits For Stakeholders
Laundry Detergent Market Report Highlights
Aspects | Details |
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By Product Type |
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By Application |
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By Distribution channel |
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By Region |
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CHAPTER 1:INTRODUCTION
1.1.Report description
1.2.Key benefits for stakeholders
1.3.Research methodology
1.3.1.Primary research
1.3.2.Secondary research
1.3.3.Analyst tools and models
CHAPTER 2:EXECUTIVE SUMMARY
2.1.Key findings of the study
2.2.CXO perspective
CHAPTER 3:MARKET OVERVIEW
3.1.Market definition and scope
3.2.Key findings
3.2.1.Top investment pockets
3.3.Porter's five forces analysis
3.4.Top player positioning
3.5.Market dynamics
3.5.1.Drivers
3.5.1.1.Rise in consumer inclination toward healthy lifestyle coupled with increase in purchasing power
3.5.1.2.Growing preference for liquid laundry detergent
3.5.1.3.Continuous product innovation
3.5.2.Restraints
3.5.2.1.High prices of liquid detergents
3.5.2.2.Availability of counterfeit products
3.5.3.Opportunities
3.5.3.1.Sustainable product development
3.5.3.2.Opportunities in unpenetrated and under penetrated developing countries
3.6.Value-Chain Analysis
3.7.Top Impacting Factors
3.8.COVID-19 Impact Analysis
CHAPTER 4:GLOBAL LAUNDRY DETERGENT MARKET, BY PRODUCT TYPE
4.1.Overview
4.1.1.Market size and forecast, by product type
4.2.Powder
4.2.1.Overview
4.2.2.Key market trends, growth factors, and opportunities
4.2.3.Market size and forecast
4.3.Liquid
4.3.1.Overview
4.3.2.Key market trends, growth factors, and opportunities
4.3.3.Market size and forecast
4.4.Gel
4.4.1.Overview
4.4.2.Key market trends, growth factors, and opportunities
4.4.3.Market size and forecast
4.5.Pods/Tablets
4.5.1.Overview
4.5.2.Key market trends, growth factors, and opportunities
4.5.3.Market size and forecast
CHAPTER 5:GLOBAL LAUNDRY DETERGENT MARKET BY APPLICATION
5.1.Overview
5.1.1.Market size and forecast
5.2.Industrial
5.2.1.Overview
5.2.2.Key market trends, growth factors, and opportunities
5.2.3.Market size and forecast
5.3.Household
5.3.1.Overview
5.3.2.Key market trends, growth factors, and opportunities
5.3.3.Market size and forecast
CHAPTER 6:GLOBAL LAUNDRY DETERGENT MARKET, BY DISTRIBUTION CHANNEL
6.1.Overview
6.1.1.Market size and forecast
6.2.Online
6.2.1.Overview
6.2.2.Market trends, growth factors, and opportunities
6.2.3.Market size and forecast
6.3.Supermarket/Hypermarket
6.3.1.Overview
6.3.2.Market trends, growth factors, and opportunities
6.3.3.Market size and forecast
6.4.Convenience Stores
6.4.1.Overview
6.4.2.Market trends, growth factors, and opportunities
6.4.3.Market size and forecast
6.5.Independent Retailers
6.5.1.Overview
6.5.2.Market trends, growth factors, and opportunities
6.5.3.Market size and forecast
6.6.Others
6.6.1.Overview
6.6.2.Market trends, growth factors, and opportunities
6.6.3.Market size and forecast
CHAPTER 7:LAUNDRY DETERGENT MARKET, BY REGION
7.1.Overview
7.1.1.Market size and forecast
7.2.North America
7.2.1.Overview
7.2.2.Key market trends, growth factors, and opportunities
7.2.3.Market size and forecast, by product type
7.2.4.Market size and forecast, by application
7.2.5.Market size and forecast, by distribution channel
7.2.6.Market size and forecast, by country
7.2.6.1.U.S.
7.2.6.1.1.Market size and forecast, by product type
7.2.6.1.2.Market size and forecast, by application
7.2.6.1.3.Market size and forecast, by distribution channel
7.2.6.2.CANADA
7.2.6.2.1.Market size and forecast, by product type
7.2.6.2.2.Market size and forecast, by application
7.2.6.2.3.Market size and forecast, by distribution channel
7.2.6.3.MEXICO
7.2.6.3.1.Market size and forecast, by product type
7.2.6.3.2.Market size and forecast, by application
7.2.6.3.3.Market size and forecast, by distribution channel
7.3.Europe
7.3.1.Overview
7.3.2.Key market trends, growth factors, and opportunities
7.3.3.Market size and forecast, by product type
7.3.4.Market size and forecast, by application
7.3.5.Market size and forecast, by distribution channel
7.3.6.Market size and forecast, by country
7.3.6.1.UK
7.3.6.1.1.Market size and forecast, by product type
7.3.6.1.2.Market size and forecast, by application
7.3.6.1.3.Market size and forecast, by distribution channel
7.3.6.2.GERMANY
7.3.6.2.1.Market size and forecast, by product type
7.3.6.2.2.Market size and forecast, by application
7.3.6.2.3.Market size and forecast, by distribution channel
7.3.6.3.FRANCE
7.3.6.3.1.Market size and forecast, by product type
7.3.6.3.2.Market size and forecast, by application
7.3.6.3.3.Market size and forecast, by distribution channel
7.3.6.4.ITALY
7.3.6.4.1.Market size and forecast, by product type
7.3.6.4.2.Market size and forecast, by application
7.3.6.4.3.Market size and forecast, by distribution channel
7.3.6.5.SPAIN
7.3.6.5.1.Market size and forecast, by product type
7.3.6.5.2.Market size and forecast, by application
7.3.6.5.3.Market size and forecast, by distribution channel
7.3.6.6.REST OF EUROPE
7.3.6.6.1.Market size and forecast, by product type
7.3.6.6.2.Market size and forecast, by application
7.3.6.6.3.Market size and forecast, by distribution channel
7.4.Asia-Pacific
7.4.1.Overview
7.4.2.Key market trends, growth factors, and opportunities
7.4.3.Market size and forecast, by product type
7.4.4.Market size and forecast, by application
7.4.5.Market size and forecast, by distribution channel
7.4.6.Market size and forecast, by country
7.4.6.1.CHINA
7.4.6.1.1.Market size and forecast, by product type
7.4.6.1.2.Market size and forecast, by application
7.4.6.1.3.Market size and forecast, by distribution channel
7.4.6.2.JAPAN
7.4.6.2.1.Market size and forecast, by product type
7.4.6.2.2.Market size and forecast, by application
7.4.6.2.3.Market size and forecast, by distribution channel
7.4.6.3.INDIA
7.4.6.3.1.Market size and forecast, by product type
7.4.6.3.2.Market size and forecast, by application
7.4.6.3.3.Market size and forecast, by distribution channel
7.4.6.4.SOUTH KOREA
7.4.6.4.1.Market size and forecast, by product type
7.4.6.4.2.Market size and forecast, by application
7.4.6.4.3.Market size and forecast, by distribution channel
7.4.6.5.AUSTRALIA
7.4.6.5.1.Market size and forecast, by product type
7.4.6.5.2.Market size and forecast, by application
7.4.6.5.3.Market size and forecast, by distribution channel
7.4.6.6.REST OF ASIA-PACIFIC
7.4.6.6.1.Market size and forecast, by product type
7.4.6.6.2.Market size and forecast, by application
7.4.6.6.3.Market size and forecast, by distribution channel
7.5.LAMEA
7.5.1.Overview
7.5.2.Key market trends, growth factors, and opportunities
7.5.3.Market size and forecast, by product type
7.5.4.Market size and forecast, by application
7.5.5.Market size and forecast, by distribution channel
7.5.6.Market size and forecast, by country
7.5.6.1.BRAZIL
7.5.6.1.1.Market size and forecast, by product type
7.5.6.1.2.Market size and forecast, by application
7.5.6.1.3.Market size and forecast, by distribution channel
7.5.6.2.ARGENTINA
7.5.6.2.1.Market size and forecast, by product type
7.5.6.2.2.Market size and forecast, by application
7.5.6.2.3.Market size and forecast, by distribution channel
7.5.6.3.SOUTH AFRICA
7.5.6.3.1.Market size and forecast, by product type
7.5.6.3.2.Market size and forecast, by application
7.5.6.3.3.Market size and forecast, by distribution channel
7.5.6.4.SAUDI ARABIA
7.5.6.4.1.Market size and forecast, by product type
7.5.6.4.2.Market size and forecast, by application
7.5.6.4.3.Market size and forecast, by distribution channel
7.5.6.5.REST OF LAMEA
7.5.6.5.1.Market size and forecast, by product type
7.5.6.5.2.Market size and forecast, by application
7.5.6.5.3.Market size and forecast, by distribution channel
CHAPTER 8:COMPETITION LANDSCAPE
8.1.Top winning strategies
8.2.Product mapping
8.3.Competitive dashboard
8.4.Competitive heat map
8.5.Key developments
8.5.1.Acquisition
8.5.2.Business Expansion
8.5.3.Product Launch
CHAPTER 9:COMPANY PROFILES
9.1.BASF SE
9.1.1.Company overview
9.1.2.Key Executives
9.1.3.Company snapshot
9.1.4.Operating business segments
9.1.5.Product portfolio
9.1.6.R&D Expenditure
9.1.7.Business performance
9.2.CLARIANT AG
9.2.1.Company overview
9.2.2.Key Executives
9.2.3.Company snapshot
9.2.4.Operating business segments
9.2.5.Product portfolio
9.2.6.R&D Expenditure
9.2.7.Business performance
9.2.8.Key strategic moves and developments
9.3.CRODA INTERNATIONAL PLC
9.3.1.Company overview
9.3.2.Key Executives
9.3.3.Company snapshot
9.3.4.Operating business segments
9.3.5.Product portfolio
9.3.6.R&D Expenditure
9.3.7.Business performance
9.4.E. I. DU PONT DE NEMOURS AND COMPANY
9.4.1.Company overview
9.4.2.Key Executives
9.4.3.Company snapshot
9.4.4.Operating business segments
9.4.5.Product portfolio
9.4.6.R&D Expenditure
9.4.7.Business performance
9.4.8.Key strategic moves and developments
9.5.HENKEL AG & CO. KGAA
9.5.1.Company overview
9.5.2.Key Executives
9.5.3.Company snapshot
9.5.4.Operating business segments
9.5.5.Product portfolio
9.5.6.R&D Expenditure
9.5.7.Business performance
9.5.8.Key strategic moves and developments
9.6.KAO CORPORATION
9.6.1.Company overview
9.6.2.Key Executives
9.6.3.Company snapshot
9.6.4.Operating business segments
9.6.5.Product portfolio
9.6.6.R&D Expenditure
9.6.7.Business performance
9.6.8.Key strategic moves and developments
9.7.PROCTER & GAMBLE
9.7.1.Company overview
9.7.2.Key Executives
9.7.3.Company snapshot
9.7.4.Operating business segments
9.7.5.Product portfolio
9.7.6.R&D Expenditure
9.7.7.Business performance
9.7.8.Key strategic moves and developments
9.8.THE DOW CHEMICAL COMPANY
9.8.1.Company overview
9.8.2.Key Executives
9.8.3.Company snapshot
9.8.4.Operating business segments
9.8.5.Product portfolio
9.8.6.R&D Expenditure
9.8.7.Business performance
9.9.UNGER FABRIKKER AS
9.9.1.Company overview
9.9.2.Company snapshot
9.9.3.Product portfolio
9.10.UNILEVER PLC
9.10.1.Company overview
9.10.2.Key Executives
9.10.3.Company snapshot
9.10.4.Operating business segments
9.10.5.Product portfolio
9.10.6.R&D Expenditure
9.10.7.Business performance
9.10.8.Key strategic moves and developments
LIST OF TABLES
TABLE 01.LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 02.LAUNDRY DETERGENT MARKET VOLUME, BY PRODUCT TYPE, 2020–2030 (THOUSAND TONNES)
TABLE 03.POWDER LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 04.POWDER LAUNDRY DETERGENT MARKET VOLUME, BY REGION, 2020–2030 (THOUSAND TONNES)
TABLE 05.LIQUID LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 06.LIQUID LAUNDRY DETERGENT MARKET VOLUME, BY REGION, 2020–2030 (THOUSAND TONNES)
TABLE 07.GEL LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 08.GEL LAUNDRY DETERGENT MARKET VOLUME, BY REGION, 2020–2030 (THOUSAND TONNES)
TABLE 09.PODS/TABLETS LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 10.PODS/TABLETS LAUNDRY DETERGENT MARKET VOLUME, BY REGION, 2020–2030 (THOUSAND TONNES)
TABLE 11.LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 12.INDUSTRIAL LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 13.HOUSEHOLD LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 14.LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHNNEL, 2020–2030 ($MILLION)
TABLE 15.LAUNDRY DETERGENT MARKET REVENUE FOR ONLINE, BY REGION, 2020–2030 ($MILLION)
TABLE 16.LAUNDRY DETERGENT MARKET REVENUE FOR SUPERMARKET/HYPERMARKET, BY REGION, 2020–2030 ($MILLION)
TABLE 17.LAUNDRY DETERGENT MARKET REVENUE FOR CONVENIENCE STORES, BY REGION, 2020–2030 ($MILLION)
TABLE 18.LAUNDRY DETERGENT MARKET REVENUE FOR INDEPENDENT RETAILERS, BY REGION, 2020–2030 ($MILLION)
TABLE 19.LAUNDRY DETERGENT MARKET REVENUE FOR OTHERS, BY REGION, 2020–2030 ($MILLION)
TABLE 20.LAUNDRY DETERGENT MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 21.LAUNDRY DETERGENT MARKET VOLUME, BY REGION, 2020–2030 (THOUSAND TONNES)
TABLE 22.NORTH AMERICA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 23.NORTH AMERICA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 24.NORTH AMERICA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHNNEL, 2020–2030 ($MILLION)
TABLE 25.NORTH AMERICA LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 26.U.S. LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 27.U.S. LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 28.U.S. LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 29.CANADA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 30.CANADA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 31.CANADA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 32.MEXICO LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 33.MEXICO LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 34.MEXICO LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 35.EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 36.EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 37.EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHNNEL, 2020–2030 ($MILLION)
TABLE 38.EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 39.UK LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 40.UK LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 41.UK LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 42.GERMANY LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 43.GERMANY LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 44.GERMANY LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 45.FRANCE LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 46.FRANCE LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 47.FRANCE LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 48.ITALY LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 49.ITALY LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 50.ITALY LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 51.SPAIN LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 52.SPAIN LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 53.SPAIN LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 54.REST OF EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 55.REST OF EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 56.REST OF EUROPE LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 57.ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 58.ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 59.ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHNNEL, 2020–2030 ($MILLION)
TABLE 60.ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 61.CHINA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 62.CHINA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 63.CHINA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 64.JAPAN LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 65.JAPAN LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 66.JAPAN LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 67.INDIA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 68.INDIA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 69.INDIA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 70.SOUTH KOREA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 71.SOUTH KOREA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 72.SOUTH KOREA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 73.AUSTRALIA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 74.AUSTRALIA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 75.AUSTRALIA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 76.REST OF ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 77.REST OF ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 78.REST OF ASIA-PACIFIC LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 79.LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020–2030 ($MILLION)
TABLE 80.LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 81.LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHNNEL, 2020–2030 ($MILLION)
TABLE 82.LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 83.BRAZIL LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 84.BRAZIL LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 85.BRAZIL LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 86.ARGENTINA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 87.ARGENTINA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 88.ARGENTINA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 89.SOUTH AFRICA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 90.SOUTH AFRICA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 91.SOUTH AFRICA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 92.SAUDI ARABIA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 93.SAUDI ARABIA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 94.SAUDI ARABIA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 95.REST OF LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY PRODUCT TYPE, 2020-2030 ($MILLION)
TABLE 96.REST OF LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 97.REST OF LAMEA LAUNDRY DETERGENT MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2030 ($MILLION)
TABLE 98.BASF SE : KEY EXECUTIVES
TABLE 99.BASF SE : COMPANY SNAPSHOT
TABLE 100.BASF SE : OPERATING SEGMENTS
TABLE 101.BASF SE : PRODUCT PORTFOLIO
TABLE 102.BASF SE : R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 103.BASF SE : NET SALES, 2018–2020 ($MILLION)
TABLE 104.CLARIANT AG: KEY EXECUTIVES
TABLE 105.CLARIANT AG: COMPANY SNAPSHOT
TABLE 106.CLARIANT AG: OPERATING SEGMENTS
TABLE 107.CLARIANT AG: PRODUCT PORTFOLIO
TABLE 108.CLARIANT AG: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 109.CLARIANT AG: NET SALES, 2018–2020 ($MILLION)
TABLE 110.CRODA INTERNATIONAL PLC: KEY EXECUTIVES
TABLE 111.CRODA INTERNATIONAL PLC: COMPANY SNAPSHOT
TABLE 112.CRODA INTERNATIONAL PLC: OPERATING SEGMENTS
TABLE 113.CRODA INTERNATIONAL PLC: PRODUCT PORTFOLIO
TABLE 114.CRODA INTERNATIONAL PLC: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 115.CRODA INTERNATIONAL PLC: NET SALES, 2018–2020 ($MILLION)
TABLE 116.E. I. DU PONT DE NEMOURS AND COMPANY : KEY EXECUTIVES
TABLE 117.E. I. DU PONT DE NEMOURS AND COMPANY : COMPANY SNAPSHOT
TABLE 118.E. I. DU PONT DE NEMOURS AND COMPANY : OPERATING SEGMENTS
TABLE 119.E. I. DU PONT DE NEMOURS AND COMPANY : PRODUCT PORTFOLIO
TABLE 120.E. I. DU PONT DE NEMOURS AND COMPANY : R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 121.E. I. DU PONT DE NEMOURS AND COMPANY : NET SALES, 2018–2020 ($MILLION)
TABLE 122.HENKEL AG & CO. KGAA : KEY EXECUTIVES
TABLE 123.HENKEL AG & CO. KGAA : COMPANY SNAPSHOT
TABLE 124.HENKEL AG & CO. KGAA : OPERATING SEGMENTS
TABLE 125.HENKEL AG & CO. KGAA : PRODUCT PORTFOLIO
TABLE 126.HENKEL AG & CO. KGAA : R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 127.HENKEL AG & CO. KGAA : NET SALES, 2018–2020 ($MILLION)
TABLE 128.KAO CORPORATION: KEY EXECUTIVES
TABLE 129.KAO CORPORATION: COMPANY SNAPSHOT
TABLE 130.KAO CORPORATION: OPERATING SEGMENTS
TABLE 131.KAO CORPORATION: PRODUCT PORTFOLIO
TABLE 132.KAO CORPORATION: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 133.KAO CORPORATION: NET SALES, 2018–2020 ($MILLION)
TABLE 134.PROCTER & GAMBLE: KEY EXECUTIVES
TABLE 135.PROCTER & GAMBLE: COMPANY SNAPSHOT
TABLE 136.PROCTER & GAMBLE: OPERATING SEGMENTS
TABLE 137.PROCTER & GAMBLE: PRODUCT PORTFOLIO
TABLE 138.PROCTER & GAMBLE: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 139.PROCTER & GAMBLE: NET SALES, 2018–2020 ($MILLION)
TABLE 140.THE DOW CHEMICAL COMPANY: KEY EXECUTIVES
TABLE 141.THE DOW CHEMICAL COMPANY: COMPANY SNAPSHOT
TABLE 142.THE DOW CHEMICAL COMPANY: OPERATING SEGMENTS
TABLE 143.THE DOW CHEMICAL COMPANY: PRODUCT PORTFOLIO
TABLE 144.THE DOW CHEMICAL COMPANY: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 145.THE DOW CHEMICAL COMPANY: NET SALES, 2018–2020 ($MILLION)
TABLE 146.UNGER FABRIKKER AS: COMPANY SNAPSHOT
TABLE 147.UNGER FABRIKKER AS: PRODUCT PORTFOLIO
TABLE 148.UNILEVER PLC: KEY EXECUTIVES
TABLE 149.UNILEVER PLC: COMPANY SNAPSHOT
TABLE 150.UNILEVER PLC: OPERATING SEGMENTS
TABLE 151.UNILEVER PLC: PRODUCT PORTFOLIO
TABLE 152.UNILEVER PLC: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 153.UNILEVER PLC: NET SALES, 2018–2020 ($MILLION)
LIST OF FIGURES
FIGURE 01.KEY MARKET SEGMENTS
FIGURE 02.EXECUTIVE SUMMARY
FIGURE 03.TOP INVESTMENT POCKETS, 2020-2030
FIGURE 04.MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 05.MODERATE THREAT OF NEW ENTRANTS
FIGURE 06.LOW THREAT OF SUBSTITUTES
FIGURE 07.MODERATE INTENSITY OF RIVALRY
FIGURE 08.MODERATE BARGAINING POWER OF BUYERS
FIGURE 09.TOP PLAYER POSITIONING, 2020
FIGURE 10.GLOBAL LAUNDRY DETERGENT MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 11.VALUE CHAIN ANALYSIS
FIGURE 12.TOP IMPACTING FACTORS: LAUNDRY DETERGENT MARKET, 2020-2030
FIGURE 13.LAUNDRY DETERGENT MARKET, BY PRODUCT TYPE, 2020 (%)
FIGURE 14.COMPARATIVE SHARE ANALYSIS OF POWDER LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 15.COMPARATIVE SHARE ANALYSIS OF LIQUID LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 16.COMPARATIVE SHARE ANALYSIS OF GEL LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 17.COMPARATIVE SHARE ANALYSIS OF PODS/TABLETS LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 18.LAUNDRY DETERGENT MARKET, BY APPLICATION, 2020 (%)
FIGURE 19.COMPARATIVE SHARE ANALYSIS OF INDUSTRIAL LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 20.COMPARATIVE SHARE ANALYSIS OF HOUSEHOLD LAUNDRY DETERGENT MARKET REVENUE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 21.COMPARATIVE SHARE ANALYSIS OF MARKET REVENUE, FOR ONLINE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 22.COMPARATIVE SHARE ANALYSIS OF MARKET REVENUE, FOR SUPERMARKET/HYPERMARKET, BY COUNTRY, 2020 & 2030 (%)
FIGURE 23.COMPARATIVE SHARE ANALYSIS OF MARKET REVENUE, FOR CONVENIENCE STORES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 24.COMPARATIVE SHARE ANALYSIS OF MARKET REVENUE, FOR INDEPENDENT RETAILERS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 25.COMPARATIVE SHARE ANALYSIS OF MARKET REVENUE, FOR OTHERS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 26.U.S. LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 27.CANADA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 28.MEXICO LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 29.UK LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 30.GERMANY LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 31.FRANCE LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 32.ITALY LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 33.SPAIN LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 34.REST OF EUROPE LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 35.CHINA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 36.JAPAN LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 37.INDIA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 38.SOUTH KOREA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 39.AUSTRALIA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 40.REST OF ASIA-PACIFIC LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 41.BRAZIL LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 42.ARGENTINA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 43.SOUTH AFRICA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 44.SAUDI ARABIA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 45.REST OF LAMEA LAUNDRY DETERGENT MARKET, 2020–2030 ($MILLION)
FIGURE 46.TOP WINNING STRATEGIES, BY YEAR, 2018–2021*
FIGURE 47.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2018–2021* (%)
FIGURE 48.TOP WINNING STRATEGIES, BY COMPANY, 2018–2021*
FIGURE 49.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 50.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 51.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 52.BASF SE : R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 53.BASF SE : NET SALES, 2018–2020 ($MILLION)
FIGURE 54.BASF SE: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 55.BASF SE: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 56.CLARIANT AG: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 57.CLARIANT AG: NET SALES, 2018–2020 ($MILLION)
FIGURE 58.CLARIANT AG: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 59.CLARIANT AG: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 60.CRODA INTERNATIONAL PLC: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 61.CRODA INTERNATIONAL PLC: NET SALES, 2018–2020 ($MILLION)
FIGURE 62.CRODA INTERNATIONAL PLC: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 63.CRODA INTERNATIONAL PLC: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 64.E. I. DU PONT DE NEMOURS AND COMPANY : R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 65.E. I. DU PONT DE NEMOURS AND COMPANY : NET SALES, 2018–2020 ($MILLION)
FIGURE 66.E. I. DU PONT DE NEMOURS AND COMPANY: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 67.E. I. DU PONT DE NEMOURS AND COMPANY: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 68.HENKEL AG & CO. KGAA : R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 69.HENKEL AG & CO. KGAA : NET SALES, 2018–2020 ($MILLION)
FIGURE 70.HENKEL AG & CO. KGAA: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 71.HENKEL AG & CO. KGAA: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 72.KAO CORPORATION: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 73.KAO CORPORATION: NET SALES, 2018–2020 ($MILLION)
FIGURE 74.KAO CORPORATION: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 75.KAO CORPORATION: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 76.PROCTER & GAMBLE: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 77.PROCTER & GAMBLE: NET SALES, 2018–2020 ($MILLION)
FIGURE 78.PROCTER & GAMBLE: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 79.THE DOW CHEMICAL COMPANY: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 80.THE DOW CHEMICAL COMPANY: NET SALES, 2018–2020 ($MILLION)
FIGURE 81.THE DOW CHEMICAL COMPANY: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 82.THE DOW CHEMICAL COMPANY: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 83.UNILEVER PLC: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 84.UNILEVER PLC: NET SALES, 2018–2020 ($MILLION)
FIGURE 85.UNILEVER PLC: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 86.UNILEVER PLC: REVENUE SHARE BY REGION, 2020 (%)
The development of sustainable laundry detergent that saves water, energy, and reduces carbon footprint is expected to gain rapid traction in the upcoming future. The key players are constantly engaged in developing such sustainable laundry detergent products in order to dominate and capture the market share. For instance, Unilever launched Persil Powergems that is twice as concentrated as a powder detergent and fully made of active ingredients. Unilever claimed that packaging of Powergems can make it 30% lighter and would save 20,000 tons of chemicals as Power gems is highly concentrated. Moreover, the bottle design can eliminate 800 trucks used for transportation per year as the bottle design allows 40% more product by saving space. Furthermore, Unileve claimed that with this product, the greenhouse gas emission can be reduced by 75 tons. Therefore, the future of the laundry detergent lies in the development of sustainable products.
Furthermore, growing popularity of natural or organic laundry detergent is expected to boost the laundry detergent market growth. Unlike regular laundry detergents, the organic laundry detergents are free from chemicals. Moreover, organic detergents are made from natural ingredients and are easily dissolve in water to provide effective laundry cleaning. It is soft on fabrics that provides long life to the cloth and utilizes less water. Therefore, by providing effective cleaning and promoting sustainability, the organic laundry detergent is anticipated to contribute in the market growth during the forecast period.
A. The global laundry detergent market size was valued at $61,711.0 million in 2020, and is estimated to reach $98,139.7 million by 2030, registering a CAGR of 4.8% from 2021 to 2030. The rising demand for cleaning laundry on regular basis owing to the increasing awareness regarding hygiene and cleanliness is propelling the market growth.
A. The global laundry detergent market is estimated to register a CAGR of 4.8% from 2021 to 2030. The market growth is attributable to rise in disposable income coupled with growing penetration of washing machines across the developing and developed regions.
A. https://www.alliedmarketresearch.com/request-sample/9766
A. The base year calculated in the laundry detergent market report is 2020. The year 2020 was an exceptional year characterized by the outbreak of the COVID-19 disease and its rapid spread across the globe. The report provides a detailed analysis of the COVID-19 impact on the global laundry detergent market.
A. The key players profiled in this report include BASF SE, Clariant AG, Croda International, E.I. du Pont de Nemours and Company, Henkel AG & Co. KGaA, Kao Corporation, Procter & Gamble, The Dow Chemical Company, Unger Fabrikker AS, and Unilever Plc.
A. According to the laundry detergent market analysis, the laundry detergent market is segmented into product type, application, distribution channel, and region. On the basis of product type, the market is categorized into powder, liquid, gel, and pods/tablets. By application, it is segregated into industrial and household. Based on the distribution channel, it is segmented into online, supermarket/hypermarket, convenience stores, independent retailers, and others.
A. The rising penetration of the automatic washing machines and rising adoption of the organic detergents among the consumers are the top impacting factors. Further, along with properties of powerful stain removers, laundry detergents are now being formulated for conditioning of clothes as well, imparting exotic fragrance to the clothes.
A. The Asia-Pacific is the largest laundry detergent market in terms of both value and volume, owing to the presence of large population and households. Moreover, this region is the largest market for the powder laundry detergent as people mainly prefer washing their clothes manually and lack of awareness regarding the liquid and tablets laundry detergents.
A. The outbreak of COVID-19 pandemic resulted in a worldwide lockdown; thereby, halting the production of the laundry detergents and disrupting the supply chain. However, the pandemic did not had severe effects on the laundry detergent market, as people become more conscious about cleanliness and hygiene due to the rapid spread of the COVID-19 virus.
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