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2019

Luxury Cosmetics Market

Luxury Cosmetics Market Size, Share, Competitive Landscape and Trend Analysis Report, by Type, Product Type, End User and Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2019-2026

CG : Luxury and high value products

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Author's: Bhavana Thorat| Shankar Bhandalkar | Roshan Deshmukh
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Luxury Cosmetics Market Outlook - 2026

The luxury cosmetics market was valued at $52,748.4 million in 2018, and is expected to garner $81,247.6 million by 2026, registering a CAGR of 5.6% from 2019 to 2026. Cosmetics refer to products used to cleanse the skin and enhance the physical features of humans. Luxury cosmetics comprise of products manufactured using organic and premium quality ingredients, which are sold at a higher price as compared to their counterpart drugstore products. They are mainly segmented into skincare, haircare, makeup products, and fragrances. Luxury products have primarily been demanded by individuals from the developed regions such as North America and Europe, owing to their high consumer buying power. Nevertheless, in the recent years, the demand for luxury cosmetics has been on the rise among the developing countries such as India and China due to the rise in disposable income and increase in prevalence of skin and hair care.

Luxury Cosmetics Market

Previously, luxury products were specifically targeted toward a class consisting of the wealthy and elite consumers; however, that has recently changed. The rise in disposable income among the urban populace of developing economies and increase in health concerns, have led to an upsurge in demand for luxury products manufactured using organic and premium quality ingredients. This consumer behavior pattern has essentially driven the growth of luxury cosmetics market globally. Furthermore, the penetration of internet leading to expansion of e-commerce has further supported the expansion of the luxury cosmetics market, since it creates convenience, international reach, and enables consumers to choose from a wide array of options simultaneously. However, the availability of counterfeit products is a major restrain to the global luxury cosmetics market. The acceptance and demand for halal cosmetics by consumers is on the rise, globally. This is especially the fastest growing segment in the middle eastern countries and is unfurling worldwide. Hence, it can be viewed as an opportunity by manufactures for further growth and expansion of the luxury cosmetics market. 

According to Luxury Cosmetics Market Analysis, the market is segmented based on type, product type, end user, distribution channel, and region. The type segment comprises organic and conventional products. Based on product type, it is classified into skincare, haircare, makeup and fragrances. Based on end user, it is bifurcated into male and female. Based on distribution channel, the market is categorized into e-commerce, supermarket/hypermarket, specialty/monobrand stores, and others. Based on region, it is studied across North America (U.S., Canada, and Mexico), Europe (Germany, Spain, UK, Italy, France, Switzerland and rest of Europe), Asia-Pacific (China, Japan, Australia and rest of Asia-Pacific), and LAMEA (Latin America, Saudi Arabia, UAE and rest of LAMEA).

Based on product type, it is classified into skincare, haircare, makeup, and fragrances. In 2018, skincare was the highest contributor in the overall luxury cosmetics market share, due to increase in focus on skin care regimes and health consciousness among individuals. The rise in number of product launches in the skincare segment have created numerous choices for consumers, which cater their specific requirements. This has furthermore propelled the growth of the segment in the skincare category. 

Luxury Cosmetics Market by Product Type

Based on type, the market is categorized into organic and conventional. In 2018, conventional cosmetics accounted for the largest market share in the luxury cosmetics market since their industrial production is easy, they are economical to produce, and have a longer shelf life as compared to natural cosmetics. However, the organic cosmetics market segment is likely to grow at a higher growth rate because consumers are increasingly becoming health conscious and hence focusing on products derived naturally and organically. 

Luxury Cosmetics Market by Type

Based on distribution channel, the luxury cosmetics market is classified into e-commerce, supermarket/hypermarket, specialty/monobrand stores, and others. Specialty and monobrand stores account for the highest market share among all the channels since consumers buying luxury goods prefer personal service and advices. Specialty stores offer valuable counselling to the customers, after sales service, offers, promotions and other similar strategies which make them highly preferred by consumers. However, due to ease of shopping and convenience, e-commerce is the fastest growing channel of distribution. 

Luxury Cosmetics Market by Distribution Channel

By region, Europe was the largest luxury cosmetics market in 2018, especially in the skincare segment. Consumers in this region are very cautious about skin care regimes and prefer using products manufactured using premium quality ingredients. However, the Asia-Pacific region is expected to grow at speedily with a CAGR of 7.9% during the forecast period. 

Luxury Cosmetics Market by Region

Some of the major players in the global luxury cosmetics industry analyzed in this report include L’Oréal, Shiseido Company, Limited, Christian Dior, Puig, Coty Inc., Kao Corporation, Revlon, Inc., The Estée Lauder Companies Inc., Oriflame Cosmetics AG, and KOSÉ Corporation.

Key Benefits for Luxury Cosmetics Market:

  • This report provides a quantitative market analysis of the current luxury cosmetics market trends, estimations, and dynamics of the global luxury cosmetics market size from 2019 to 2026 to identify the prevailing opportunity.
  • The key countries in all the major regions are mapped based on their market share.
  • Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
  • A comprehensive analysis of factors that drive and restrict the luxury cosmetics market growth is provided.
  • An in-depth analysis of the global luxury cosmetics market helps determine the prevailing market opportunities.
  • The report includes details of the analysis of the regional and global markets, key players, market segments, application areas, and growth strategies.

Luxury Cosmetics Market Report Highlights

Aspects Details
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By Product Type
  • Skincare
  • Haircare
  • Makeup
  • Fragrances
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By Type
  • Organic
  • Conventional Products
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By End User
  • Male
  • Female
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By Distribution Channel
  • Supermarkets and Hypermarkets
  • Specialty and Monobrand Stores
  • E-commerce
  • Others
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (Germany, France, UK, Italy, Spain, Switzerland, Rest of Europe)
  • Asia-Pacific  (China, Japan, Australia, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

L’Oréal,, Oriflame Cosmetics AG, KOSÉ Corporation, Kao Corporation, Christian Dior, Puig, Coty Inc., Estée Lauder Companies International, Inc., Shiseido Company, Limited, REVLON, INC.

Analyst Review

The demand for luxury cosmetic products is on the rise across the globe. The market players have adopted key developmental strategies such as product launch and acquisitions to mark their presence in the luxury cosmetics market. They have introduced new product innovations through extensive R&D to boost the demand for luxury cosmetics. In addition, in recent times, the growing organic cosmetic products sector has contributed toward the growth of the overall luxury cosmetics market. 

Rapid pace of urbanization, increase in disposable income in emerging economies, rise in demand for natural & organic cosmetics, and surge in online retail propel the growth of the luxury cosmetics market. 
The operating industry players assert that the major factors, which contribute toward the increase in adoption of luxury cosmetics include rise in urbanization, growth in upper middle class, surge in consumer interest in different and premium products, growth in online beauty spending, and expansion of social network. The luxury cosmetic giants majorly adopted acquisition and product launch as their strategies for growth and expansion. The reasoning for this strategy is to them to keep up with the trends in the beauty space. By acquiring new startups, the giants aim to combine their expertise and knowledge with newer technologies to connect to the consumers faster.

Availability of counterfeit products & short shelf life of natural cosmetic products are the main challenges faced by the manufacturers. This in turn hampers the growth of the luxury cosmetics market.

Author Name(s) : Bhavana Thorat| Shankar Bhandalkar | Roshan Deshmukh

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Luxury Cosmetics Market

Global Opportunity Analysis and Industry Forecast, 2019-2026