Mechanical Keyboard Market by Type (Linear Switches, Clicky Switches, and Non-Clicky/Tactile Switches), by End-user Industry (Gaming Zones, E-Learning Institutes, Household Pcs, Internet Cafes, and Others), by Application (Typing, Gaming, and Others), and by Technology (Wired and Wireless) - Global Opportunity Analysis and Industry Forecast, 2020-2027
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Mar 2020 |
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Technological advancement has introduced wide range of functional keyboards suitable for both professional and personal applications. Among the various types of keyboards, mechanical keyboards gain an increase in traction in the consumer market. Mechanical keyboards are usually equipped with spring activated switches designed to suffice the users preferences.
Mechanical keyboards enhance typing experience by enabling accurate typing and longevity of the key life. Further, mechanical keyboards enable easy repair and replacement of switches, which adds on to its convenience and cost effectiveness.
The global mechanical keyboard market is mainly driven by its benefits over traditional membrane keyboards. Accurate typing, prolonged durability, instant response by the key switches, and enhanced functionality leverage the mechanical keyboards as compared to the membrane keyboards, thereby driving the demand for the global mechanical keyboard industry. The global mechanical keyboard market offers lucrative opportunities for the manufacturers owing to the rise in gaming population along with rapid rate of urbanization. There is an increase in trend for gaming applications, which require the implementation of advanced keyboard functionalities.
This scenario is expected to exhibit growth opportunities for the global mechanical keyboard market during the forecast period. However, the high cost of mechanical keyboard as compared to traditional keyboard hampers the market. Moreover, the volume of mechanical keyboards is much louder depending on the type of switch used and the typing pattern. Availability of low cost membrane keyboards, advanced alternatives such as joysticks, and multi functioning mouse are expected to restrain the growth of the global mechanical keyboard industry.
The global mechanical keyboard market is segmented on the basis of product type, end user, application, technology, and geography. On the basis of type, the global mechanical keyboard market is classified into linear switches, clicky switches, and non-clicky/tactile switches. Based on the end-user, it is classified into gaming zones, e-learning institutes, household PCs, internet cafes, and others. By application, the market is categorized into typing, gaming, and others. By technology, it is bifurcated into wireless and wired mechanical keyboards. By geography, it is analyzed across North America, Asia-Pacific, Europe, and LAMEA.
The key players operating in the global mechanical keyboard industry are Logitech international, Corsair Components Inc., Rapoo Corporation, Steel Series ApS., Razer Inc., Roccat Studios Inc., OMRON Corporation, Rantek Electronics Co. Ltd., Cherry, Das Keyboard, and others.
Key Benefits
- The study provides an in-depth analysis of the global mechanical keyboard industry and current & future trends to elucidate the imminent investment pockets.
- Information about key drivers, restrains, and opportunities is provided.
- Porters Five Forces analysis illustrates the potency of buyers & suppliers operating in the industry.
- The quantitative analysis of the global mechanical keyboard market from 2016 to 2023 is provided to determine the market potential.
Mechanical Keyboard Market Key Segments:
By Product Type
- Linear Switches
- Clicky Switches
- Non-Clicky/Tactile Switches
By Application
- Typing
- Gaming
- Others
By End-user
- Gaming Zones
- E-Learning Institutes
- Household PCs
- Internet Cafes
- Others
By Technology
- Wired Mechanical Keyboards
- Wireless Mechanical Keyboards
By Geography
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
Key Market Players
- Logitech international
- Corsair Components Inc.
- Rapoo Corporation
- Steel Series ApS.
- Razer Inc.
- Roccat Studios Inc.
- OMRON Corporation
- Rantek Electronics Co. Ltd.
- Cherry
- Das Keyboard
1. INTRODUCTION
1.1. Report description
1.2. Key benefits
1.3. Key market segments
1.4. Research methodology
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tool & model
2. EXECUTIVE SUMMARY
2.1. CXO Perspective
3. MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.2.3. Top winning strategies
3.3. Porter’s five force analysis
3.4. Market share analysis, 2016
3.5. Market dynamics
3.5.1. Drivers
3.5.2. Restraints
3.5.3. Opportunities
4. MECHANICAL KEYBOARD MARKET, BY PRODUCT TYPE, 2017-2023
4.1. Overview
4.1.1. Market size and forecast
4.2. Linear Switches
4.2.1. Key market trends
4.2.2. Key growth factors and opportunities
4.2.3. Market size and forecast
4.3. Clicky Switches
4.3.1. Key market trends
4.3.2. Key growth factors and opportunities
4.3.3. Market size and forecast
4.4. Non-Clicky/ Tactile Switches
4.4.1. Key market trends
4.4.2. Key growth factors and opportunities
4.4.3. Market size and forecast
5. MECHANICAL KEYBOARD MARKET, BY APPLICATION, 2017-2023
5.1. Overview
5.1.1. Market size and forecast
5.2. Typing
5.2.1. Key market trends
5.2.2. Key growth factors and opportunities
5.2.3. Market size and forecast
5.3. Gaming
5.3.1. Key market trends
5.3.2. Key growth factors and opportunities
5.3.3. Market size and forecast
5.4. Others
5.4.1. Key market trends
5.4.2. Key growth factors and opportunities
5.4.3. Market size and forecast
6. MECHANICAL KEYBOARD MARKET, BY END-USER, 2017-2023
6.1. Overview
6.1.1. Market size and forecast
6.2. Gaming Zones
6.2.1. Key market trends
6.2.2. Key growth factors and opportunities
6.2.3. Market size and forecast
6.3. E-Learning Institutes
6.3.1. Key market trends
6.3.2. Key growth factors and opportunities
6.3.3. Market size and forecast
6.4. Household PCs
6.4.1. Key market trends
6.4.2. Key growth factors and opportunities
6.4.3. Market size and forecast
6.5. Internet Cafes
6.5.1. Key market trends
6.5.2. Key growth factors and opportunities
6.5.3. Market size and forecast
6.6. Others
6.6.1. Key market trends
6.6.2. Key growth factors and opportunities
6.6.3. Market size and forecast
7. MECHANICAL KEYBOARD MARKET, BY TECHNOLOGY, 2017-2023
7.1. Overview
7.1.1. Market size and forecast
7.2. Wired Mechanical Keyboards
7.2.1. Key market trends
7.2.2. Key growth factors and opportunities
7.2.3. Market size and forecast
7.3. Wireless Mechanical Keyboards
7.3.1. Key market trends
7.3.2. Key growth factors and opportunities
7.3.3. Market size and forecast
8. MECHANICAL KEYBOARD MARKET, BY REGION, 2017-2023
8.1. Overview
8.1.1. Market size and forecast
8.2. North America
8.2.1. Key market trends
8.2.2. Key growth factors and opportunities
8.2.3. Market size and forecast
8.2.3.1. U.S. market size and forecast
8.2.3.2. Canada market size and forecast
8.2.3.3. Mexico market size and forecast
8.2.4. North America Mechanical Key Board Market by Product Type
8.2.5. North America Mechanical Key Board Market by Application
8.2.6. North America Mechanical Key Board Market End-user
8.2.7. North America Mechanical Key Board Market by Technology
8.3. Europe
8.3.1. Key market trends
8.3.2. Key growth factors and opportunities
8.3.3. Market size and forecast
8.3.3.1. Germany market size and forecast
8.3.3.2. France market size and forecast
8.3.3.3. UK market size and forecast
8.3.3.4. Italy market size and forecast
8.3.3.5. Rest of Europe market size and forecast
8.3.4. Europe Mechanical Key Board Market by Product Type
8.3.5. Europe Mechanical Key Board Market by Application
8.3.6. Europe Mechanical Key Board Market End-user
8.3.7. Europe Mechanical Key Board Market by Technology
8.4. Asia-Pacific
8.4.1. Key market trends
8.4.2. Key growth factors and opportunities
8.4.3. Market size and forecast
8.4.3.1. China market size and forecast
8.4.3.2. India market size and forecast
8.4.3.3. Japan market size and forecast
8.4.3.4. Rest of Asia-Pacific market size and forecast
8.4.4. Asia-Pacific Mechanical Key Board Market by Product Type
8.4.5. Asia-Pacific Mechanical Key Board Market by Application
8.4.6. Asia-Pacific Mechanical Key Board Market End-user
8.4.7. Asia Mechanical Key Board Market by Technology
8.5. LAMEA
8.5.1. Key market trends
8.5.2. Key growth factors and opportunities
8.5.3. Market size and forecast
8.5.3.1. Latin America market size and forecast
8.5.3.2. Middle East market size and forecast
8.5.3.3. Africa market size and forecast
8.5.4. LAMEA Mechanical Key Board Market by Product Type
8.5.5. LAMEA Mechanical Key Board Market by Application
8.5.6. LAMEA Mechanical Key Board Market End-user
8.5.7. LAMEA Mechanical Key Board Market by Technology
9. COMPANY PROFILES
9.1. Logitech International
9.1.1. Company overview
9.1.2. Company snapshot
9.1.3. Business performance
9.1.4. Operating business segments
9.1.5. Strategic moves and developments
9.2. Corsair Components Inc.
9.2.1. Company overview
9.2.2. Company snapshot
9.2.3. Business performance
9.2.4. Operating business segments
9.2.5. Strategic moves and developments
9.3. Rapoo Corporation
9.3.1. Company overview
9.3.2. Company snapshot
9.3.3. Business performance
9.3.4. Operating business segments
9.3.5. Strategic moves and developments
9.4. Steel Series ApS.
9.4.1. Company overview
9.4.2. Company snapshot
9.4.3. Business performance
9.4.4. Operating business segments
9.4.5. Strategic moves and developments
9.5. Razer Inc.
9.5.1. Company overview
9.5.2. Company snapshot
9.5.3. Business performance
9.5.4. Operating business segments
9.5.5. Strategic moves and developments
9.6. Roccat Studios Inc.
9.6.1. Company overview
9.6.2. Company snapshot
9.6.3. Business performance
9.6.4. Operating business segments
9.6.5. Strategic moves and developments
9.7. OMRON Corporation
9.7.1. Company overview
9.7.2. Company snapshot
9.7.3. Business performance
9.7.4. Operating business segments
9.7.5. Strategic moves and developments
9.8. Rantek Electronics Co. Ltd.
9.8.1. Company overview
9.8.2. Company snapshot
9.8.3. Business performance
9.8.4. Operating business segments
9.8.5. Strategic moves and developments
9.9. Cherry
9.9.1. Company overview
9.9.2. Company snapshot
9.9.3. Business performance
9.9.4. Operating business segments
9.9.5. Strategic moves and developments
9.10. Das Keyboard
9.10.1. Company overview
9.10.2. Company snapshot
9.10.3. Business performance
9.10.4. Operating business segments
9.10.5. Strategic moves and developments
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