The adult diaper consumption has grown significantly in Mexico due to rise in number of individuals who suffer from incontinence, severe mobility impairment, or dementia. According to estimates, the adult diapers market in Mexico is expected to grow at a steady CAGR of 5.3% during the 2021–2026 period. The key market driver for adult diapers in Mexico is the rising prevalence of urinary and fecal incontinence due to aging, chronic illnesses, and disability. Moreover, increase in awareness among people about adult diapers and the availability of products in different price ranges have been contributing to the growth of adult diapers sales in Mexico. Furthermore, the focus of governments on providing health facilities to citizens is expected to fuel the market growth.
However, the adult diapers market in Mexico is adversely affected by lack of insurance coverage for incontinence supplies. Moreover, people in Mexico are hesitant to accept the usage of adult diapers due to taboos and the social stigma associated with it. High cost of disposable diapers is another factor that hampers market growth. On the contrary, market players have a great opportunity to take advantage of untapped markets, including rural areas where people are unaware of the advantages of disposable adult diapers. In addition, companies are introducing advanced adult diapers with extra absorption, odor control, and improved comfort.
Companies in the adult diaper market in Mexico have several manufacturers to choose from. This is due to the presence of international and local players providing services and materials, thus making the market highly competitive and reducing the power of manufacturers. The buyer has the power to switch to alternative products or suppliers based on the quality and price of the product. This increases the competition among buyers, which, in turn, reduces the bargaining power of companies in the market. There are no direct substitutes for adult diapers. The only available alternatives are cloth or reusable diapers, which do not offer the convenience, portability, and other benefits that adult diapers provide. Thus, the threat of substitutes in the market is comparatively low.
The barriers to entry in the adult diaper market in Mexico are high due to the presence of large and established companies that acquire a major share of the market. In addition, the capital-intensive nature of the industry hinders the entry of new companies in the market. The competition among existing players in the adult diapers market in Mexico is intense due to the presence of both international and local players. The presence of a few dominant players is another factor that contributes to the high competition in the market.
With rise in prevalence of urinary and fecal incontinence, the demand for adult diapers is expected to rise in the country. Moreover, the market is anticipated to be driven by increased consumer awareness toward the advantages of disposable diapers and a focus on improving the health of the country’s citizens.
The Mexican Government is actively engaged in undertaking initiatives to enhance medical care, provide more health facilities, and introduce proper disposal measures for adult diapers. Regulatory bodies are implementing stringent norms to ensure the safety and quality of the products. Women account for majority of the demand for adult diapers in Mexico. By distribution channel, the market is segmented into e-commerce and offline channels. Online sales of adult diapers increased considerably due to increase in internet penetration and rise in number of netizens.
The pant- type adult diaper market is segmented into type, material, end-user, and distribution channel. On the basis of type, the market is bifurcated into reusable and disposable. Depending on material, it is segregated into cotton, non-woven fabric, and fluff pulp. By end-user, it is categorized into women, men, and unisex. As per distribution channel, it is segregated into hypermarkets/supermarkets, drug stores & pharmacies, online channels, and others.
Mexico is the largest hub for adult diaper products as it is home to a large population and has significant demand for adult diapers. Moreover, the presence of well-equipped hospitals has an impact on several adult diaper users. Other strong markets for adult diapers are Jalisco, México, Nuevo León, and Baja California.
The players operating in the global adult diapers industry have adopted various developmental strategies to expand their share, increase profitability, and remain competitive in the market. The key players outlined in this report include Walmart, Chedraui, HEB, Oxxo, La Comer, Superama, Soriana, Aurrera, PriceSmart, Roche Farms
Key Benefits For Stakeholders
- Enable informed decision-making process and offer market analysis based on current market situation and estimated future trends.
- Analyze the key strategies adopted by major market players in Mexico adult diapers market.
- Assess and rank the top factors that are expected to affect the growth of Mexico adult diapers market.
- Top Player positioning provides a clear understanding of the present position of market players.
- Detailed analysis of the Mexico adult diapers market segmentation assists to determine the prevailing market opportunities.
- Identify key investment pockets for various offerings in the market.
Mexico Adult Diapers Market Report Highlights
| Aspects | Details |
 Forecast period | 2022 - 2032 |
 Report Pages | 84 |
 By Type |
|
 By End-User |
|
 By Distribution channel |
|
 Key Market Players | PriceSmart, Walmart, Aurrera, Roche Farms, HEB, Soriana, Chedraui, La Comer, Oxxo, Superama |
The Mexico Adult Diapers Market is projected to grow at a CAGR of 8.2% from 2022 to 2032
Walmart, Chedraui, HEB, Oxxo, La Comer, Superama, Soriana, Aurrera, PriceSmart, Roche Farms are the leading players in Mexico Adult Diapers Market
1. Enable informed decision-making process and offer market analysis based on current market situation and estimated future trends.
2. Analyze the key strategies adopted by major market players in mexico adult diapers market.
3. Assess and rank the top factors that are expected to affect the growth of mexico adult diapers market.
4. Top Player positioning provides a clear understanding of the present position of market players.
5. Detailed analysis of the mexico adult diapers market segmentation assists to determine the prevailing market opportunities.
6. Identify key investment pockets for various offerings in the market.
Mexico Adult Diapers Market is classified as by type, by end-user, by distribution channel
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