The Mexico flexible packaging market was valued at $3.1 billion in 2017, and is projected to reach $5.5 billion by 2027, registering a CAGR of 6.0% from 2023 to 2027. The proliferation of e-commerce activities and food delivery services has contributed significantly to the demand for flexible packaging. With the convenience of online shopping and food delivery, there is a corresponding need for packaging solutions that ensure product safety during transit while also being visually appealing and convenient for end consumers. In addition, the fast-moving consumer goods (FMCG) sector in Mexico is experiencing a significant surge in demand the fueled the need for flexible packaging solutions.
Introduction
Flexible packaging refers to a type of packaging material that is made from flexible and easily yielding materials such as plastic, paper, aluminum foil, or a combination of these materials. Flexible packaging includes bags, pouches, wraps, sachets, and films, which are widely used for preserving products such as food items, beverages, pharmaceuticals, and personal care products. Its flexibility facilitates convenient storage, transportation, and handling, while also offering options for customization in terms of shape, size, and printing for branding and product information.
Key Takeaways
- The Mexico flexible packaging market has been analyzed in terms of value ($million). The analysis in the report is provided on the basis of material, end-use industry, packaging type.
- The Mexico flexible packaging market report includes a detailed study covering underlying factors influencing the industry opportunities and trends.
- The key players in the Mexico flexible packaging market are Berry Global Inc., Folmex S.A. de C.V., Constantia Flexibles, EMSUR, FINPAK Flexibles, S.A. de C.V., FLAIR Flexible Packaging Corporation, Guala Pack S.p.a., Mondi, Sealed Air, and Sonoco.
- The report facilitates strategy planning and industry dynamics to enhance decision making for existing market players and new entrants entering the alternators industry.
Market Dynamics
The growth of the Mexico flexible is majorly driven by surge in demand for fast-moving consumer goods (FMCG) for flexible packaging solutions. According to the Internation Trade Administration, Mexican cosmetics and personal care products market is ranked among the top 10 in the world for cosmetics and personal care products, and it continues to be the second largest market for beauty products in Latin America. As consumer lifestyles become increasingly fast-paced, there is a growing preference for convenience-oriented products that offer ease of use, portability, and longer shelf life. Flexible packaging addresses these needs by providing versatile and lightweight packaging solutions that are well-suited for a wide range of FMCG items such as snacks, beverages, personal care products, and household essentials. All these factors are expected to drive the demand for flexible packaging in Mexico during the forecast period.
However, implementation of stringent government regulations on plastic packaging products poses significant challenges for the growth of flexible packaging solutions. Concerns over environmental sustainability and plastic pollution have led governments to enact regulations aimed at reducing the use of single-use plastics and promoting more eco-friendly alternatives. All these factors hamper the Mexico flexible packaging market growth.
On the contrary, the increase in adoption of recyclable and biodegradable solutions presents significant opportunities for the expansion of the flexible packaging industry. As concerns over plastic pollution and environmental sustainability continue to mount, there is a growing demand for packaging materials that offer improved end-of-life options and reduced environmental impact. In response, manufacturers and brand owners are exploring innovative alternatives to traditional plastic packaging such as recyclable and biodegradable materials, which offer the potential to mitigate environmental harm while maintaining the functional benefits of flexible packaging. All these factors are anticipated to offer potential growth opportunities for Mexico flexible packaging market during the forecast period.
Segments Overview
The Mexico flexible packaging market is segmented into material, end-use industry, and packaging type. On the basis of material, the market is classified into paperboard, plastic, aluminum foil, PET film, and others. Depending on end-use industry, it is segregated into food & beverage, personal care, medical, household care, pet care, and others. By packaging type, it is fragmented into stand-up pouch, films, sacks, and others.
On the basis of material, the paperboard segment accounted for two-fifths of Mexico flexible packaging market share in 2017 and is expected to maintain its dominance during the forecast period. As consumers become more conscious of the ecological impact of packaging materials, there has been a shift towards renewable and recyclable alternatives. Paperboard, being derived from wood fibers, offers an eco-friendlier option compared to traditional plastic films. In addition, its biodegradability and recyclability make it an attractive choice for brands and manufacturers aiming to reduce their carbon footprint and meet sustainability targets.
By Material
Plastic is projected as the most lucrative segment.
On the basis of end-use industry, the food and beverage segment accounted for more than half of Mexico flexible packaging market share in 2017 and is expected to maintain its dominance during the forecast period. Flexible packaging offers easy-to-open, lightweight solutions that are ideal for on-the-go consumption, catering to the fast-paced lifestyles of modern consumers. According to the flexible packaging association, innovation and advancements in technology have led to the development of lighter weight packaging that enhances flexible packaging's shelf appeal, strength, product protection, and the ability to be sealed. This convenience factor has led to an increase in the popularity of single-serve and portion-controlled packaging formats, particularly for snacks, beverages, and ready-to-eat meals.
By End Use Industry
Medical is projected as the most lucrative segment.
Depending on packaging type, the films segment accounted for three-fifths Mexico flexible packaging market share in 2017 and is expected to maintain its dominance during the forecast period. Advancements in printing technologies fueled the adoption of flexible packaging in the film industry. High-quality printing techniques such as digital printing and flexography allow for vibrant colors, intricate designs, and even customizable packaging options. For instance, Miracle Group of Companies use digital printing technology that allows for vibrant and high-quality graphics on flexible packaging, facilitating brand differentiation and customization. Filmmakers leverage these capabilities to create eye-catching packaging that reflects the themes and aesthetics of their films, effectively capturing the attention of their target audience.
By Packaging Type
Films is projected as the most lucrative segment.
Competitive Analysis
The key players in the Mexico flexible packaging market include Berry Global Inc., Folmex S.A. de C.V., Constantia Flexibles, EMSUR, FINPAK Flexibles, S.A. de C.V., FLAIR Flexible Packaging Corporation, Guala Pack S.p.a., Mondi, Sealed Air, and Sonoco. Apart from these major players, there are other key players in the Mexico flexible packaging industry. These include Excel Nobleza, Flex Films, aba S.A. de C.V., Graficos Mundial, Bluepack, and Plasticos Uribe.
In the Mexico flexible packaging market, companies have adopted collaboration and acquisition to expand the market or develop new products. For instance, in February 2024, Constantia Flexibles signed an agreement to acquire approximately 57% of the shares of the packaging producer Aluflexpack. This acquisition helps to serve customers through an enhanced sustainable product range supported by a fully integrated technology portfolio while extending the geographical reach. Moreover, in October 2022, Berry Global Inc. and Printpack collaborated for sustainable flexible packaging. Together, these companies introduced the Preserve PE PCR recyclable polyethylene (PE) pouch. This pouch contains 30% FDA–compliant post-consumer recycled resin (PCR) content. This collaboration helps to provide finished products in packaging formats such as pre-made pouches, vertical form fill and seal, and horizontal form fill and seal packaging.
Historical Trends of Flexible Packaging in Mexico
- In 1960s, the flexible packaging market in Mexico began to witness its commercialization and initial adoption across various industries such as food and beverage, pharmaceuticals, and consumer goods. Companies such as Tetra Pak, Amcor, and Bemis emerged as key players, introducing flexible packaging solutions such as pouches, bags, and wraps to meet the growing demand for convenient and lightweight packaging options.
- Significant advancements in flexible packaging technology were witnessed in the 1970s and 1980s, marked by the introduction of improved materials, printing techniques, and barrier properties. This era saw the expansion of flexible packaging into new markets such as pet food, personal care products, and industrial applications.
- The 1990s marked a period of rapid growth and innovation in the flexible packaging market in Mexico. Manufacturers introduced innovations such as stand-up pouches, shrink sleeves, and resealable packaging, catering to the changing preferences of consumers for convenience and sustainability.
- In the 2010s, the flexible packaging market in Mexico underwent further transformation with a focus on sustainability, recyclability, and cost-effectiveness. Companies embraced eco-friendly materials such as bioplastics and recyclable films, aligning with consumer demand for greener packaging solutions.
- The flexible packaging market in Mexico continued to evolve in the 2020s, driven by technological innovations and shifting consumer preferences. Manufacturers invested in smart packaging solutions equipped with features such as QR codes, NFC tags, and antimicrobial coatings to enhance product safety, traceability, and user engagement.
Key Benefits of Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the Mexico flexible packaging market analysis from 2017 to 2027 to identify the prevailing Mexico flexible packaging market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the Mexico flexible packaging market statistics and segmentation assists to determine the prevailing market opportunities.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the Mexico flexible packaging market trends, key players, market segments, application areas, and market growth strategies.
Mexico Flexible Packaging Market Report Highlights
| Aspects | Details |
 By Material |
|
 By End-Use Industry |
|
 By Packaging Type |
|
 Key Market Players | Mondi, FINPAK Flexibles, S.A. de C.V., EMSUR, Guala Pack S.p.a., Folmex S.A. de C.V., Sonoco, FLAIR Flexible Packaging Corporation, Constantia Flexibles, Sealed Air, Berry Global Inc. |
Analyst Review
According to the opinions of various CXOs of leading companies, flexible packaging is gaining high traction in Mexico in the recent years. This is attributed to the surge in demand for FMCGs and rise in e-commerce activities and food delivery services.
The Mexican cosmetics and personal care products market is ranked among the top 10 in the world for cosmetics and personal care products, and it continues to be the second largest market for beauty products in Latin America. In addition, marketplaces such as Mercado Libre and Amazon Mexico continue to expand. For instance, Mercado Libre’s estimated retail market share in 2016 was only 0.5% and increased to 4% in 2022. The industry's rapid growth is due to population growth, technological advancements in the cosmetics industry, and rising consumer demand. The growing cosmetics and personal care industry in the country is expected to provide significant scope for market expansion.
According to the International Trade Administration, Mexico is the 15th largest market for pharmaceuticals in the world and the second largest in Latin America after Brazil. Patented pharmaceuticals account for 51% of the Mexican pharmaceutical market by value, generics for 35%, and over-the-counter products for the remaining 14%. Flexible packaging provides enhanced protection against external factors such as moisture, oxygen, light, and contaminants that compromise the stability and efficacy of pharmaceutical products. All these factors are significantly contributing to the growth of the flexible packaging market in Mexico.
Increase in demand for fast-moving consumer goods and rise in e-commerce activities and food delivery services are the key factors boosting the Mexico flexible packaging market growth.
The Mexico flexible packaging market was valued at $3.1 billion in 2017 and is estimated to reach $5.5 billion by 2027, exhibiting a CAGR of 6.0% from 2023 to 2027.
The key players in the Mexico flexible packaging market include Berry Global Inc., Folmex S.A. de C.V., Constantia Flexibles, EMSUR, FINPAK Flexibles, S.A. de C.V., FLAIR Flexible Packaging Corporation, Guala Pack S.p.a., Mondi, Sealed Air, and Sonoco.
Adoption of recyclable and biodegradable solution is the opportunity to the Mexico flexible packaging market growth.
The Mexico flexible packaging market is segmented into material, end-use industry, and packaging type. On the basis of material, the market is classified into paperboard, plastic, aluminum foil, PET film, and others. By end-use industry, it is segregated into food & beverage, personal care, medical, household care, pet care, and others. Depending on packaging type, it is fragmented into stand-up pouch, films, sacks, and others.
Stringent government regulations on plastic packaging products hamper the growth of Mexico flexible packaging market growth.
Medical is the fasting growing segment on the basis of end-use industry in Mexico flexible packaging market.
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