The global motorcycle seat market size was valued at $39.2 billion in 2022, and is projected to reach $76.1 billion by 2032, growing at a CAGR of 6.9% from 2023 to 2032.
Report Key Highlights:
- The report covers a detailed analysis on the motorcylse seat used in transportation industry.
- The motorcylse seat market share has been analyzed from the year 2022 till the year 2032.
- Latest developments have been mentioned in the research study.
- Top companies operating in the industry has been profiled in the research study.
- The research study includes different segments & regions across which the market has been analyzed
Seats are an essential component of a motorcycle. These are used to provide comfort to the rider of the motorcycle and are made of special fabric andthat can absorb excess heat and road bumps during the journey. This, in turn, provides smoother and comfortable experience to the rider. Motorcycle seats are generally made up of three main parts, baseplate, foam, and cover. Safety has become an important concern for bike riders, and the seat plays a very crucial role in ensuring safety. An accident or crash may result in head injuries, which can be either from excessive acceleration or through direct contact with any object. In a situation of crash, motorcycle seats play a major role in providing protection to motorcyclists. Seat regulations and standards have been developed globally to test the effectiveness of seats in providing protection, which creates ample space for the growth of the market. Moreover, motorcycle manufacturers are inclined towards developing superior quality motorcycle components and comfort systems, with the advancement in technology which have created ample opportunities for the growth of the market.
Factors such as increase in demand for two-wheeler due to traffic congestion, and rise in disposable income of individuals drive the growth of the market. However, fluctuating raw material price and regulatory safety standards for motorcycle seats hinders the growth of the market across the globe. In addition, expanding aftermarket services and increased demand for electric motor bikes create ample opportunities for the growth of the market.
The motorcycle seat market is segmented into seat type, material type, motorcycle type, sales channel and region. By seat type, the market is bifurcated into single seat and split seat. By material type, the market is divided into leather seat, synthetic seat, vinyl seat and others. By motorcycle type, the market is classified into standard, sports, cruiser, adventure and others. By sales channel, the market is divided into original equipment manufacturers (OEM) and aftermarket. By region, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players profiled in the motorcycle seat market include Bitchin Seat Company, Corbin-Pacific Inc., HESS, LLC. (Danny Gray Custom Motorcycle Seats), Drag Specialties (LEMANS CORPORATION), Laam Custom Motorcycle Seats, Le Pera Enterprises, Mustang Motorcycle Seats, Saddlemen Motorcycle Seats & Components, Sargent Cycle Products and Granucci seats.
Increase in demand for two-wheeler due to traffic congestion
Motorcycles are the most common means of transportation used by people to get from one place to another. These allow the riders to maneuver through confined spaces. Several types of motorcycles, such as sports bikes, cruiser bikes, and touring bikes have been launched over the years to meet the needs of different customers.
There is a significant increase in the demand for motorcycles and scooters in rural areas owing to the lack of well-established public transportation. Consumers in rural regions turned to buy motorcycles to avoid the high selling prices and tax rates of four-wheelers. Thus, increased employment, improvements in disposable income, and rise in traffic congestion are fueling demand for motorcycles in developing regions. This increased demand for two-wheelers across the globe creates a direct impact for the growth of the motorcycle seat market share across the globe.
Increased investment by manufacturers in motorcycle industry for superior performance and comfort
The trend of motorcycle riding is increasing among youth globally due to the availability of superior quality bikes. Also, the young consumers are very selective about the performance and comfort of motorcycles, which has enabled the motorcycle seat manufacturers to develop comfortable seats for motorcycles. For instance, in June 2021, Torrot Electric Europa S.A. announced the launch of new generation of Motorcycles in the Motocross, Trial, Enduro and Supermotard models. The motorcycles featured a simple and intuitive battery exchange system, without connectors or cables, which allowed the motorcycle to be ready to run again in less than 15 seconds.
Also, in 2020, BMW AG launched the new ACC system. The new BMW Motorrad Active Cruise Control (ACC) is projected to give utmost comfort as well as safety to the rider while riding. Therefore, growth in investment by manufacturers for high performance with enhanced safety and comfort creates ample opportunities for the growth of the motorcycle seats market during the forecast period.
Volatility in the prices of metal
The materials used for manufacturing the motorcycle seat majorly constitute of fiber and leather. Some of the suppliers of these materials include includes companies such as Bitchin Seat Company, Corbin-Pacific Inc., and HESS, LLC. One of the major restraining factor is the overall cost that is increased due the type of the material used for making the seat. Therefore, fluctuation in the cost of such material results in fluctuations in the prices of manufacturing seats, thereby hampering the growth of the market.
The growing trade war among numerous countries such as the U.S. and China has caused prices of materials to escalate at an alarming rate. In July 2020, the U.S. tariffs on metal imports increased the prices of steel by around 38–42% as compared to 2019. This has affected the automotive industry, which majorly uses metal. Manufacturers are expected to lower the operating margins to sustain the market growth. Similarly, auto-component suppliers are affected due to the increased manufacturing cost of the product which hampers the market growth. Thus, the overall increased price of a vehicle is anticipated to result in decline in the sales of vehicle during the forecast period.
Incorporation of cutting-edge technology in motorcycles
Manufacturers are focusing on advancing motorcycles with latest technologies such as Bluetooth speaker framework, navigation associates, and different horns to attract customers in the global motorcycle industry. Furthermore, motorcycle manufacturers are also focusing on new inventions related to frame metals, riding styles, and seat shapes.
For instance, in October 2022, BMW AG upgraded its S 1000 R with the advancement in the aerodynamics area. In addition, the key manufacturers operating across the globe has offered seat backrest system for motorcycle to incorporate comfort while driving which has proved a booster supplementing the growth of the market. Therefore, rise in technological innovation in the automobile industry increases the demand for motorcycles with comfortable seats, which helps to create lucrative opportunities for the growth of the global motorcycle seat market during the forecast period.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the motorcycle seat market analysis from 2022 to 2032 to identify the prevailing motorcycle seat market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the motorcycle seat market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global motorcycle seat market trends, key players, market segments, application areas, and market growth strategies.
Motorcycle Seat Market Report Highlights
Market Size By 2032
USD 76.1 billion
CAGR of 6.9%
2022 - 2032
By Motorcycle Type
By Seat Type
By Material Type
By Sales Channel
Key Market Players
HESS, LLC., Granucci Seats, Le Pera Enterprises, Laam Custom Motorcycle Seats, LEMANS CORPORATION, Corbin Pacific Inc, Saddlemen Motorcycle Seats and Components, Bitchin Seat Company, Sargent Cycle Products, Mustang Seats