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2023

Netherlands Baby Oral Care Market

Netherlands Baby Oral Care Market Size, Share, Competitive Landscape and Trend Analysis Report by Type, by End User, by Distribution Channel : Opportunity Analysis and Industry Forecast, 2022-2031

CG : Baby products and supplies

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Author's: Ashutosh Das | Roshan Deshmukh
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The Netherlands baby oral care market is anticipated to witness consistent growth in the coming years. This is majorly attributed to increase in demand for oral hygiene products for babies and awareness among mothers regarding the importance of baby oral hygiene. In addition, rise in purchasing power among people and availability of numerous product innovations are other factors driving the market’s growth. Furthermore, mothers are becoming more conscious of the need of safeguarding their baby's dental health as a result of rise in usage of social media and other comparable platforms and numerous initiatives & commercials.

Netherlands Baby Oral Care Market

Moreover, the market is expanding due to introduction of cutting-edge products, such as powered toothbrushes and baby-friendly toothpaste. Furthermore, increase in number of working mothers and rise in purchasing power are fueling the market growth. However, certain factors are restraining the market growth such as high cost of oral care products coupled with the insufficient availability of these products. In addition, rise in the availability of counterfeit products is limiting the market growth. Contrarily, due to introduction of new businesses and the development of cutting-edge oral care products that meet the needs of infant and toddler, the market has significant growth potential. 

Netherlands Baby Oral Care Market by Type

In addition, number of businesses are concentrating on creating products with natural components, such as botanical extracts, vitamins & minerals, and flavorless toothpaste. In the coming years, this is anticipated to generate profitable prospects for industry participants. The market is anticipated to continue to expand as a result of rise in demand for fluoride-containing toothpastes for babies and young children. The major players in the market are moderately competitive. However, entry barrier is significant due to existence of strong players who occupy major part of the market. One of the significant barriers to entry is the availability of raw materials required for manufacturing. 

Netherlands Baby Oral Care Market by End User

Moreover, pricing strategies of businesses competing in the market are impacted by the shifting prices of raw materials. In addition, increase in focus of market players on developing organic and natural oral care products is expected to be one of the major trends in the coming years. Moreover, companies are expected to focus on developing toothpastes for babies and toddlers with natural flavors. In addition, Market participants are focusing on product personalization, which is likely to be a major trend in the coming years. Furthermore, 3D printing in the oral care industry is expected to gain traction in the coming years due to rapid advances in technology.

Netherlands Baby Oral Care Market by Distribution Channel

 

In the last four years, various companies have adopted different strategies to stay relevant in the market. Philips has recently launched its Viva Sonicare range of toothbrushes for babies and toddlers. Pigeon has launched various oral care products for newborns. Chicco has launched a range of oral care products for babies. Baby oral care items are part of Nuk's newly released first product range. Moreover, Bübchen has introduced a line of natural-ingredient-rich toothpaste for babies and toddlers. 

In addition, line of all-natural dental care products has been introduced by PUR Baby. MAM Baby Suavinex has recently launched an electric toothbrush for toddlers. The Netherlands baby oral care market is expected to witness the entry of new companies in the coming years, including Village Naturals, Lucy, Bambi Baby, Gerbers, and Baby Buddy. The newborn oral care products created by Lucy's are composed of natural materials and don't include any artificial components. 

Bambi Baby manufactures baby oral care products without any artificial ingredients. Moreover, Gerbers specializes in baby oral care, which is designed by keeping in mind about baby’s sensitive gums. Furthermore, Baby Buddy is a company that produces oral care products for babies and toddlers made from natural materials. In addition, Village Naturals produces baby oral care products made from natural ingredients. All these new companies are expected to play a significant role in the growth of the Netherlands baby oral care market in the coming years. 

Some of the major players in the Netherlands Baby Oral Care industry analyzed in this report are Philips, Pigeon, Chicco, Northwood, Nuk, Bübchen, PurBaby, Mam, MAM Baby, and Suavinex.

Key Benefits For Stakeholders

  • Enable informed decision-making process and offer market analysis based on the current market situation and estimated future trends.
  • Analyze the key strategies adopted by major market players in Netherlands baby oral care market.
  • Assess and rank the top factors that are expected to affect the growth of Netherlands baby oral care market.
  • Top Player positioning provides a clear understanding of the present position of market players.
  • Detailed analysis of the Netherlands baby oral care market segmentation assists to determine the prevailing market opportunities.
  • Identify key investment pockets for various offerings in the market.

Netherlands Baby Oral Care Market Report Highlights

Aspects Details
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Forecast period

2021 - 2031

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Report Pages

70

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By Type
  • Toothpaste
  • Floss
  • Tooth Mousse
  • Others
  • Toothbrush
    • Sub-Type
      • Manual
      • Electric
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By End User
  • Infant
  • Toddler
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By Distribution Channel
  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Convenience stores
  • Online channels
  • Others
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Key Market Players

MAM Baby, Pigeon, PurBaby, Bübchen, Northwood, Nuk, Suavinex, Chicco, Philips, Mam

Author Name(s) : Ashutosh Das | Roshan Deshmukh
Frequently Asked Questions?

The Netherlands Baby Oral Care Market is projected to grow at a CAGR of 3.5% from 2021 to 2031

Philips, Pigeon, Chicco, Northwood, Nuk, Bübchen, PurBaby, Mam, MAM Baby, Suavinex are the leading players in Netherlands Baby Oral Care Market


1. Enable informed decision-making process and offer market analysis based on current market situation and estimated future trends.
2. Analyze the key strategies adopted by major market players in netherlands baby oral care market.
3. Assess and rank the top factors that are expected to affect the growth of netherlands baby oral care market.
4. Top Player positioning provides a clear understanding of the present position of market players.
5. Detailed analysis of the netherlands baby oral care market segmentation assists to determine the prevailing market opportunities.
6. Identify key investment pockets for various offerings in the market.

Netherlands Baby Oral Care Market is classified as by type, by end user, by distribution channel

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Netherlands Baby Oral Care Market

Opportunity Analysis and Industry Forecast, 2022-2031