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Operational Intelligence Market

Operational Intelligence Market

by Component (Solution and Services), Deployment (On premises and Cloud), Application (Predictive asset maintenance, Fraud detection& security management, Supply chain optimization, Network Management& Optimization, Workforce Management, Sales & Marketing Management, Operations Management, and Others), Organization size (Small and medium-sized Enterprises(SMEs) and Large Enterprises), and Industry Vertical (BFSI, Healthcare and Life Sciences, Telecommunications and IT, Aerospace & Defense, Government and Public Sector, Manufacturing, Consumer Goods and Retail, Media and Entertainment, and Others): Global Opportunity Analysis and Industry Forecast, 2022-2029

Report Code: A09531
Pages: NA
Nov 2022 | 1500 Views
Author(s) : NA
Tables: NA
Charts: NA
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Operational Intelligence Market Insight: 

Operational Intelligence is a data analytics technique that focuses on applyingrapid business conclusions and pleasing action based on real time data. It allows users to get insights or draw conclusions immediately whichhelps in the immediate decision-making process. This method works with automatic data gathering techniques including artificial intelligence and machine learning, and data warehousing techniques that prioritize immediate and effective decision making along with data preparation.Operational Intelligence focuses on ongoing business processes and programs, finding areas for improvement at every step, and providing the most appropriate answers for quick and reliable decisions. The field of operational intelligence is an extension of business intelligence, which provides the querying and reporting side, while operational intelligence delivers the analytics.

Operational Intelligence Market Scope and Structure Analysis:

Report Metric


Market size available for years


Base year considered


Forecast period


Forecast units

Value ($)

Segments covered

Component, Application, Deployment, Organization size, Regions, and Industry Vertical

Geographies covered

North America (U.S. and Canada), Europe (Germany, UK, France, and the Rest of Europe), Asia-Pacific (China, Japan, India, and the Rest of Asia-Pacific), Latin America (Brazil, Mexico, and the Rest of LATAM) and The Middle East and Africa

Companies covered

Major players analysed in the market includeCACI International Inc., IBM Corporation,Intelligent InSites Inc.,OpsVeda Inc., SAP SE, Software AG, Splunk Inc., and Vitria Technology Inc.


Impact of COVID-19 on Operational Intelligence Market:

  • Companies are programming routine tasks with human and machine models, where everyone is a knowledge worker, whichhelps to serve businesses, and to position them for growth post-COVID-19.
  • Consumer demand patterns are changing, global supply chains are disrupted in different regions, and operational intelligence helps markets and governments to respond uniquely toCOVID-19 crisis.
  • Operational Intelligence helps companies develop faster responses to overcome current disruptions and rebuild and reshape supply chains in the future by increasing both flexibility and accountability.

Top impacting factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis

Growingadvent of artificial intelligence (AI) and big data in industries due to growingessential for operational productivity and increasing demand for centralized control and observing systems are driving the operational intelligence market. The factors driving the growth of operational intelligence market are increase in acceptance of operational intelligence in retail sector&financial sector,advancement in technology, and growing mandate for real time remote monitoring of business activities.However, lack of infrastructure and lack of skilled professionals is restraining the growth of global operational intelligence market. Contrarily,spread of operational intelligence systems platform in corporate and necessity to generate insights from new data present in operative system is an opportunistic factor for operational intelligence market.

Growth of Operational intelligence in retail

Retailers around the world are focusing on creating new ways for their customers to collect data during the purchase process that helps them analyse the collected data to identify their potential financial value. Real-time data distribution by retailers with vendors and suppliers  provide them with an opportunity to improve their resource allocation, inventory management, efficient planning, and better-quality control processthat help the suppliers, vendors, and retailers to  reduce cost on business process. Insights into operational intelligence data help vendors and retailers answer operational questions and critical strategies related to customer breakdowns and analytics, import and supply chain performance.

Increase in use for BFSI

Operational intelligencesupports financial institutions in observingend user facing resources, such as sales teams and tellers and analyse the data to come up with solutions using advanced analytics to avoid disagreement. In addition, it allows financial organizations to analyse client data to improvement insights about the customer’sperformance in favours to banking, which used to improve their services and products. Operational intelligence tools in BFSI sector help customers togenerate their own dashboards to observe their returns and investments.

Key segments covered:




  • Solution
  • Services 


  • On premises
  • Cloud


  • Predictive asset maintenance
  • Fraud detection &security management
  • Supply chain optimization
  • Network management & optimization
  • Workforce management
  • Sales & marketing management
  • Operations management
  • Others

Organization size

  • Small and medium-sized enterprises (SMEs)
  • Large enterprises

Industry Verticals

  • BFSI
  • Healthcare & Life Sciences
  • Telecommunications & IT
  • Government & Public Sector
  • Manufacturing
  • Aerospace & defence
  • Consumer Goods & Retail
  • Media & Entertainment
  • Others


Key benefits of the report:

  • This study presents the analytical depiction of the global operational intelligence industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global operational intelligence market share.
  • The current market is quantitatively analyzed from 2021 to 2027 to highlight the market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed global operational intelligence market analysis based on competitive intensity and how the competition will take shape in coming years.

Operational Intelligence Market Report Highlights

Aspects Details
By Deployment Mode
  • On-Premise
  • Cloud
By Organization Size
  • Large Enterprise
  • Small and Medium-Sized Enterprises (SMEs)
By Region
  • North America  (U.S., Canada)
  • Europe  (France, Germany, Italy, Spain, UK, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
By Industry Vertical
  • BFSI
  • Mannufacturing
  • Healthcare
  • Retail
  • Transportation and Logistics
  • Energy and Power
  • Telecom and IT
  • Others
Key Market Players Advanced Control Systems, Inc., RheinBrücke IT Consulting GmbH, Wipro Limited, Uniper SE, IBM Corporation, Microsoft Corporation, Amazon Web Services, Inc., Domo, Inc., TIBCO Software Inc., Sisense Inc.

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