Allied Market Research
Allied Market Research

Oral Care Chemicals Market by Type (Toothpaste, Toothbrushes & accessories, Mouthwashes, Dental Accessories, Others), Application (Additives, Rheology/Viscosity Modifiers, Preservatives, Surfactants and Others) and Industry Vertical (Healthcare, pharmaceutical, Others): Global Opportunity Analysis and Industry Forecast, 2021-2030

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Sep 2021 | 163 Views
Author(s) : Eswara Prasad
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Pandemic disrupted the entire world and affected many industries.

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The market for oral care products is being influenced by the growing senior population, as well as rising dental caries and other dental diseases. Oral care items are divided into toothbrushes, toothpaste, mouthwash, dentures, and dental accessories by product type. Oral care products are intended to help with dental hygiene and dental care. Gum disorders, tartar, dental decay, and tooth sensitivity are all disorders that can be controlled using oral care products. These items aid in the removal of plaque, the improvement of dental hygiene, the elimination of bacteria that cause foul breath, and the prevention of cavities. Toothpaste cleans the teeth and gums by eliminating food particles and plaque. It comes in a variety of forms, including paste, powder, and gel.

Market Scope and Structure Analysis

Report Metric


Market Size Available for Years


 Base Year Considered


 Forecast Period


 Forecast Unit

 Value (USD)

 Segments Covered

 Type, Application, industry vertical, and Region

 Regions Covered

 North America, Europe, Asia-Pacific, LAMEA

 Companies Covered

Colgate-Palmolive Company, The Procter & Gamble Company, Unilever plc., GlaxoSmithKline plc., Johnson & Johnson, Koninklijke Philips N.V., GC Corporation, Dr. Fresh, LLC, 3M Company, Lion Corporation, Church & Dwight Co, Inc., and Sunstar Suisse S.A., Perrigo Company plc, Dabur India Ltd.


COVID-19 Impact analysis

  • In 2020-2021, the Covid-19 pandemic has no significant impact on the dental care business. But during the global lockdown and mobility limitations implemented to stop the virus's spread, there were disruptions in the distribution chain.
  • Consumer purchase patterns have shifted from in-store to online as a result of social distancing protocols and quarantine measures, which would be reflected in oral care/oral hygiene product sales as well. During this time, the market's major players have continued to produce goods.

Top Impacting Factors

The oral care products market is developing as people become more conscious of oral hygiene, dental hygiene. The oral care products market is growing due to rising consumer spending on oral care products. Furthermore, technological developments and the development of fresh procedures for the manufacture of oral care products are propelling the market forward. The oral care market is fiercely competitive, with an increasing number of regional companies. Traditional distributors, retailers, and pharmacies are progressively losing ground to online sellers. Oral care items can be purchased through e-commerce portals for a variety of reasons, including the availability of multi-brand oral care products at reduced rates, convenience of purchase, and free shipping. The success of e-commerce sales of oral care products has pushed key industry players to increase their investment in these channels. Local firms' growth in developing markets such as India, China, and Brazil add to the pricing pressure on global businesses. Local players sell oral care items at lower prices than global companies and sell them through e-commerce channels at lower prices, putting pricing pressure on global businesses.

Market Trends

  • P&G, a major oral care company, has introduced Crest, a new toothpaste formula that can help prevent gingivitis even below the gum line by neutralising dangerous plaque bacteria. The activated foam hunts out bacteria by penetrating hard-to-reach locations, gently cools gums during and after brushing, and provides long-lasting gum protection by going around and below the gum line.
  • Moisyn Rinse was introduced by Prisyna to treat dry mouth. Dry mouth is a condition in which saliva production is reduced. It has a significant negative influence on one's quality of life and causes difficulty chewing, swallowing, and speaking. Moisyn Rinse soothes the symptoms of dry mouth while also moisturising and lubricating the mouth.
  • Hindustan Unilever Limited (HUL) merged with glaxoSmithKline Consumer Healthcare Limited (India), with HUL responsible for the distribution of GSK's Consumer Healthcare products in India, including Sensodyne, the company's biggest oral healthcare brand.
  • Steripod, a major toothbrush accessory brand and inventor in the toothbrush protection market, was bought by Perrigo Company plc's Ranir subsidiary from Bonfit America Inc.

Key Segments Covered


  • Toothpaste
  • Toothbrushes & accessories
  • Mouthwashes
  • Dental Accessories
  • Others


  • Additives
  • Rheology/Viscosity Modifiers
  • Preservatives
  • Surfactants
  • Others

Industry Vertical

  • Chemical & Petrochemical
  • Oil & Gas
  • Energy & Power
  • Automotive
  • Healthcare
  • Others


  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Rest of Asia-Pacific
    • Brazil
    • Saudi Arabia
    • South Africa
    • Rest of LAMEA

Key Benefits of the Report

  • This study presents the analytical depiction of the Oral care chemicals industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the Oral care chemicals market share.
  • The current market is quantitatively analysed from 2020 to 2028 to highlight the Oral care chemicals market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed Oral care chemicals market analysis based on competitive intensity and how the competition will take shape in coming years

Questions answered in the Oral care chemicals Report

  • Who are the leading market players active in the Oral care chemicals market?
  • What current trends will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What future projections would help in taking further strategic steps?
    • Upcoming Report specific FAQs Examples: Can be utilized randomly 4-5 FAQs per RD OR other from own suggestions, suitable for upcoming report.
      • What is " oral care chemicals "?
      • what does " oral care chemicals " allow organizations to achieve?
      • which technologies combine to make " oral care chemicals " a critical organizational asset?
      • What is " oral care chemicals" Market prediction in the future?
      • Who are the leading global players in the " oral care chemicals" Market?
      • What are the current trends and predicted trends?
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