Allied Market Research


Paper Diaper Market

Paper Diaper Market Size, Share, Competitive Landscape and Trend Analysis Report by Type and by Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2023-2032

CG : Personal care and cosmetic

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Author's: | Roshan Deshmukh
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Paper diaper is a pad designed to absorb and retain person’s urine and also keeping the skin dry and healthy. Paper diapers are hygienic and can be easily disposed of as household solid waste. A disposable paper diaper is made from an absorbent pad sandwiched by two sheets of nonwoven fabric. The growing requirement of diapers among the babies and adults is boosts the demand for hygienic and easily disposable paper diapers in the market. 

COVID-19 Scenario Analysis: 

Production shutdown scenario

Due to the COVID-19 implications, the production for paper diapers have been shut down as the execution of industry operations have a tendency to worsen the pandemic. Thus, the national emergencies across the world disallowed all industrial units to process for some time.

Disruptions in supply chains

The market has been witnessing disruptions in supply chain that hindered the path of supply of goods. This created an imbalance between the market demand and supply, eventually leading to a decline in
revenue for the industry.

Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis

The increase in demand from consumers worldwide is encouraging the manufacturers to bring innovations in the product utilities. Paper diapers are specifically designed with ultrasonic vibrations to retain the body fluids. This involves a multi-step purpose and high-input technology. The surge in birth rates and increase in aging population drive the market growth. Lack of technical barrier provides opportunities to the potential manufactures to enter the global market. The adult population faces self-esteem issues regarding the use of diapers that hamper the growth of paper diapers in the adult segment.

The global paper diaper market trends are as follows:

New product launches to flourish the market

The launch of new products with improved capabilities are introduced in the market by leading market players so as to fulfil the customer requirement. This is done in accordance with consumer convenience. The material used in diaper plays an important role in driving the demand for the product.

The paper diapers are made by a multi-step process in which the vacuum-formed absorbent pad is attached with permeable sheets at the top and bottom to absorb and retain the body fluids. With the use of technology, manufacturers were able to make a product that is affordable, comfortable, and reliable. The market produces different diapers for babies as well as for adults and these are available in different sizes to suit a range of customers. The ease in application and the congenial attributes of the product propels the customers to increase demand and make purchase. 

Diversification of distribution channel 

Surge in demand and application of paper diapers urged the manufacturers to broaden the distribution channels so that the market reach can be increased and the consumers are facilitated with availing the products at their convenience.

The wide range of distribution outlets include the supermarkets and hypermarkets, departmental stores, convenience shops or specialty stores that deal with child or adult-care range. The latest and widely recognized mode is the sale through online channels that allow the manufactures to deliver the products to consumers at their home, providing ease in shopping to the customers, and transparent comparability regarding product type, utility, application, and price. The retail stores hold a major portion of revenue because of the availability of many kind of products.

Key Benefits of the Report:

  • This study presents the analytical depiction of the global paper diaper industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global paper diaper market share.
  • The current market is quantitatively analyzed to highlight the global paper diaper market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market. 
  • The report provides a detailed global paper diaper market analysis based on competitive intensity and how the competition will take shape in coming years. 

Questions Answered in the Paper diaper Market Research Report:

  • What are the leading market players active in the paper diaper market?
  • What the current trends will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What future projections would help in taking further strategic steps?

Paper Diaper Market Report Highlights

Aspects Details
By Type
  • Baby Paper Diaper
  • Adult Paper Diaper
By Distribution Channel
  • Supermarkets & Hypermarkets
  • Departmental Stores
  • Specialty Stores
  • Online Platforms
  • Others
By Region
  • North America  (US, Canada, Mexico)
  • Europe  (Germany, UK, France, Italy, Spain, rest of Europe)
  • Asia-Pacific  (China, Japan, India, Australia, Malaysia, Thailand, Indonesia, rest of Asia-Pacific)
  • LAMEA  (Middle East, Brazil, rest of LAMEA)
Key Market Players

Kimberly Clark, Medline, First Quality, P&G, Ontex, Covidien, SCA, Daddybaby, Domtar, Kao, Hengan, Unicharm, Coco, Chiaus, Fuburg

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Paper Diaper Market

Global Opportunity Analysis and Industry Forecast, 2023-2032