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Penetration Testing Market

Penetration Testing Market by Component (Solutions and Services), Deployment Mode (Cloud and On-Premises), Application (Web Application, Mobile Application, Network Infrastructure, Social Engineering, Embedded & IoT, and Others), Organization Size (Large Enterprise and Small & Medium Enterprises), and Industry Vertical (BFSI, Healthcare, IT & Telecom, Retail & E-commerce, Energy & Utilities, and Others): Global Opportunity Analysis and Industry Forecast, 2020–2027

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Penetration Testing Market Statistics: 2027

Penetration testing is a process of simulating cyber-attack that exploit vulnerabilities in computer systems. It is acronym as pen testing or ethical hacking and is widely used as a web application to find security vulnerabilities that a cyber attacker might exploit. Penetration testing is an advance set of technologies that provide automated testing with help of software applications. The main process of penetration testing includes gathering of information that is associated with a system or network, which identifies possible entry points and attempts to break in the framework either on real-time basis or with simulation. In the end, a visual reporting tool displays result of the attack and threat possibilities that were discovered. Benefits of penetration testing such as distinguishing sophisticated vulnerabilities in a specific network or system or device have ensured to gain client’s trust as well as highlight reputation of a business.

Penetration Testing Market


Market scope and structure analysis:

                     Report Metric


  Market size available for years


  Base year considered


  Forecast period


  Forecast units

  Value (USD)

  Segments covered

Component, Deployment Mode, Application, Deployment Mode, Industry Vertical, and Region

  Regions covered

North America (U.S. and Canada), Europe (Germany, UK, France, and the Rest of Europe), Asia-Pacific (China, Japan, India, and Rest of Asia-Pacific), Latin America (Brazil, Mexico, and Rest of LATAM) and Middle East and Africa

  Companies covered

Major players analyzed include Acunitix, Cigital Inc., Checkmarx, Hewlett Packard Enterprise Co., IBM Corporation, Qualys Inc., Rapid7 Inc., Trustwave Holdings Inc., Veracode, and Whitechat Security.


COVID-19 Scenario Analysis:

  • COVID-19 outbreak has been declared as pandemic by the World Health Organization, causing huge impact on lives, families, and communities. This has had an immediate effect on organizations, changing the way employees work and bringing with it new cyber risks.
  • Maintaining reliable remote access systems would become critical to business operations as employees work remotely. Remote access systems are expected to be targeted by attackers with denial of service attacks, seeking to disrupt business operations or to extort money.
  • Employees are likely required to work with unfamiliar technology (such as remote collaboration tools) where opportunities to provide sufficient training may be limited. This could introduce new risks as technologies are used inappropriately, misconfigured, or not used with security measures that are envisioned when designed.
  • Vulnerabilities may be introduced as security basics such as patching are neglected, owing to resources being refocused in a different place. Regardless of global events, security vulnerabilities continue to be discovered in IT systems and continuous efforts are required to ensure these are addressed before attackers are able to exploit them.
  • Organizations may not effectively detect cyber-attacks as security teams are short staffed or repurposed to support other activities, leaving security alerts uninvestigated.

Top impacting factors: Market Scenario Analysis, Trends, Drivers, and Impact Analysis

Significant rise in mobile based business applications and increase in use of cloud computing platforms are the major factors that drive growth of the penetration testing market.  However, high cost of performing the test can hamper the growth of market. Contrarily, government initiatives and enterprises focus on digitalization is the opportunistic factor of the global penetration testing market.

Increase in use of cloud computing platform

With government lockdown initiatives in this pandemic, cloud-based adoption increased at a significant rate. This gives way to cyber hackers/attackers to various attacks on cloud platform. Hence, businesses that are shifting to cloud-based storage platforms are expected to propel the growth of the penetration testing market. In addition, industries incline toward cloud-storage over traditional physical servers, owing to low cost and ability to scale up or scale down businesses at a minimal investment. For instance, Apple, Inc. spent over $306 million on Amazon’s cloud till 2019. Similarly, in 2018, Amazon generated a revenue of approximately $25 billion from its Amazon Web Service (AWS) cloud computing services.

However, cloud-based solutions are vulnerable and prone to be hacked and attacked through cyber-crimes. This has increased the need to be secured from malicious code. In 2019, Capital One, a financial corporation faced a cloud computing vulnerability due to which 106 million credit card customer’s data were exposed. Thus, the demand for penetration testing is becoming an integral part of cloud computing platform to ensure additional security and is expected to witness rapid pace of growth along with cloud computing market.

High cost of performing the test

A typical penetration vulnerability testing is priced approximately $3000 per month, whereas a high-quality penetration testing service with various advance features might cost around $15000 to $30000 per month. These costs are high and unaffordable for small businesses, which has increased the service n solutions cost. Hence, performing penetration testing once or twice a year leaves new application code untested for months. Similarly, owing to high cost of penetration testing, small enterprises are adopt this test.

Key segments covered:




  • Solutions
  • Services

  Deployment Mode

  • Cloud
  • On-Premises


  • Web Application
  • Mobile Application
  • Network Infrastructure
  • Social Engineering
  • Embedded & IoT
  • Others

  Organization Size

  • Large Enterprise
  • Small & Medium Enterprise

  Industry Vertical

  • BFSI
  • Healthcare
  • IT & Telecom
  • Retail & E-commerce
  • Energy & Utilities
  • Others


Key benefits of the report:

  • This study presents analytical depiction of global penetration testing industry along with current trends and future estimations to determine imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the penetration testing market share.
  • The current market is quantitatively analyzed from 2020 to 2027 to highlight the global penetration testing market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the penetration testing market.
  • The report provides a detailed penetration testing market analysis based on the present and future competitive intensity of the market.
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