0
2022
Personal Care Electrical Appliances Market

Personal Care Electrical Appliances Market

by Product Type (Hair Care Appliances, Hair Removal Appliances, and Oral Care), Gender (Male and Female) and Distribution Channel (Supermarkets & Hypermarket, Specialty Stores, Convenience Store and E-Commerce): Global Opportunity Analysis and Industry Forecast, 2022 - 2031

✷  Report Code: A00521
Pages: 551
Feb 2022 | 26892 Views
Author(s) : Chetan P , Roshan D
Tables: 136
Charts: 58
  • Formats*:

  • Single User License, Five User
    License & Enterprise User License

  • Data Pack Excel License

  • It comes with the additional cost
    of $2500.00 contact sales.

 

COVID-19

Pandemic disrupted the entire world and affected many industries.

Get detailed COVID-19 impact analysis on the Personal Care Electrical Appliances Market

Request Now !

Personal care electrical appliances Market Size was valued at $ 19,648.80 million in 2020, and is projected to reach $ 42,521.99 million by 2031, registering a CAGR of 6.8% from 2022 to 2031. Personal care electrical appliances are used both by men and women for personal grooming purposes. Such products include hair care, oral care, and other personal hygiene products that are battery or electricity operated. The market is expected to grow at a steady pace for products that have already established themselves. However, the sales of comparatively newer products such as hair stylers and oral care appliances, is anticipated to witness a faster adoption in the global market. In the developed nations, the market is witnessing a faster growth in revenue as compared to unit sales. This is illustrated from the continuous increase in price of the established products, due to the Premiumization trend. Buyers, especially in the developed countries, are brand and quality conscious, which encourages them to buy premium products. 

Improvement in economic environment, surge in ageing population, and increase in disposable incomes are the key drivers of the personal care electrical appliances market growth. Lack of awareness regarding novel products and durability, are some of the key restraints for the market. The hair care appliances market is gradually moving toward maturity in the developed economies; however, the market possesses growth potential in developing nations. Newer products such as oral care appliances are yet to gain awareness in emerging economies. Lack of durability is another factor that restricts the market growth. Though, premium products are durable, numerous local companies offer non-durable products, which creates reluctance in customers mind, toward buying these products.

Personal-Care-Electrical-Appliances-Market

Social media is very influential on society in both positive and negative ways. Social media connects people and also helps to communicate between consumer and business. It gives businesses a way to engage with customers. Before   social media, businesses had to travel to live events to find a targeted group of consumers and this took more efforts also it is more costly, making it very difficult for startups to get in front of their target audience. Businesses are promoting their brands and products through social media. Through the advertisements & promotions of brands or products by celebrities, these brands can increase awareness and trust of their product. Consumers feel more comforting towards a brand, if their products are promoted by a celebrity they admire or relate to. Now around 3.2 billion and more users around the globe that is about more than 42% of our total present population have a Facebook account. This helps to fuel the market. This factor helps to create bigger opportunities for personal care electrical appliances market.

Increase attentiveness towards personal grooming and beauty driving personal care electrical appliances market growth. The transformation in the modern scenario led modification in the concept of beauty, wellness, and grooming.  In the modern age of competition consumers are getting more watchful towards beauty and grooming. Increasing beauty consciousness among women and men is one of the major trend in personal care electrical appliances market, which lead to drive the personal care market. Grooming plays a major role in maintaining a high self-confidence. It does this by influencing your appearance, which in turn affects the way you regard yourself. This is one of the major factors which drive the overall market.

Personal Care Electrical Appliances Market
By Product Type

Your browser does not support the canvas element.

Oral care appliances segment would exhibit the highest CAGR of 7.4% during 2022-2031, owing to increase in awareness about oral hygiene and rise in disposable income in the developing countries.

Get more information on this report : Request Sample Pages

Personal care electrical appliances market analysis performed based on the segments; product type, gender, and region. By product type, the market is primarily segmented into hair care appliances, hair removal appliances, oral care appliances, and other personal care products. Hair care appliances hold around 41% of the global personal care electrical appliances market share, followed by hair removal appliances accounting for approximately 35% of the market share. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. North America is the leading region in the market during personal care electrical appliances market forecast and is expected to retain its leadership position throughout the forecast period. Europe is anticipated to be the second largest revenue contributor followed by Asia-Pacific. However, Asia-Pacific is projected to grow at the fastest CAGR of 8.4% during the forecast period.

Personal Care Electrical Appliances Market
By Gender

Your browser does not support the canvas element.

Male segment would exhibit the highest CAGR of 6.9% during 2022-2031, owing to increase in concerns among men about their health, body image, self-grooming, and hygiene.

Get more information on this report : Request Sample Pages

Key companies profiled in this report include Remington Products Company, Procter and Gamble (Braun GmbH/Oral B), Conair Corp, Royal Philips Electronics NV, Panasonic Corporation, Groupe SEB, Colgate-Palmolive, Helen of Troy L.P, HoMedics Inc. and LION Corp. 

Personal Care Electrical Appliances Market
By Distribution Channel

Your browser does not support the canvas element.

E-Commerce Channel segment would exhibit the highest CAGR of 7.4% during 2022-2031, owing to the increased association of internet and e-shopping with consumers in developing region.

Get more information on this report : Request Sample Pages

Covid-19 Impact on personal grooming industry:

COVID-19 was declared a pandemic by the WHO on March 11, 2020. The outbreak of coronavirus has led to shutdown of economic activities in the country for few months. The outbreak of COVID-19 has disrupted the economy by halting the operations of the personal care electrical appliances industry. The personal grooming market has gained some traction in otherwise very troubling economic segments. With closure of salons, the demand for personal grooming has increased in the last year; however, initial few months of the pandemic have witnessed supply disruptions across North America, Europe, and Asia-Pacific. Nevertheless, the online sales channel has proliferated enormously amidst the pandemic. Leading players are now strengthening their online channels to cater to increased demand from direct-to-consumer channel, which remained subdued in physical stores during the pandemic. Furthermore, COVID-19 pandemic has increased consumer attention toward personal care and hygiene, which is expected to positively impact the personal care electrical appliances market in the upcoming years.

Personal Care Electrical Appliances Market
By Region

2031
North America 
Europe
Asia Pacific
Lamea

Asia-Pacific would exhibit the highest CAGR of 8.4% during 2022-2031, owing to the presence of a increasing youth population, increasing disposable income, and rapid urbanization.And increasing penetration of social media.

Get more information on this report : Request Sample Pages

Key Benefits

  • This report outlines the current and future trends of the global personal care electrical appliances market along with a detailed analysis of key factors influencing the market
  • The study is an intensive resolution of various segments and depicts the growth potential of the personal care electrical appliances market.
  • In this study, the current market position is analyzed qualitatively as well as quantitatively and a forecast for 2022-2031 is provided to represent the future growth prospects
  • Key companies in the personal care electrical appliances market are profiled to highlight the required strengths and opportunities in the market
  • Porters Five Forces model is used to analyze the potency of buyers & suppliers, along with a detailed study on the market competition
  • The report also provides a value chain analysis, evaluating the role and value addition of key intermediaries involved in the value chain

Key Market Segmentation

The market is segmented on the basis of product type, gender, distribution channel and region.

Personal Care Electrical Appliances Market Report Highlights

Aspects Details
MARKET BY PRODUCT TYPE
  • Hair Care Appliances
  • Hair Removal Appliances
  • Oral Care Appliances
  • Other Appliances
MARKET BY GENDER
  • Male
  • Female MARKET BY REGION
  • North America
  • Europe
  • Asia Pacific
  • LAMEA
MARKET BY DISTRIBUTION CHANNEL
  • Supermarkets & Hypermarket
  • Specialty Stores
  • Convenience Store
  • E-Commerce
By KEY PLAYERS
  • Remington Products Company
  • Procter and Gamble
  • Conair Corp
  • Royal Philips Electronics NV
  • Panasonic Corporation
  • Groupe SEB
  • Colgate-Palmolive
  • Helen of Troy L.P
  • HoMedics Inc.
  • LION Corp.
 

Loading Table Of Content...


 
 

The personal care electrical appliance market includes electrical appliances that are used for personal grooming. In some of the developing countries of Asia-Pacific, many of the products such as hair stylers and electric toothbrushes, are at a developing stage. In the current business scenario, there are a handful of sellers controlling more than 70% of the market share. Brand awareness, plays an important role among customers.  However, some domestic companies enjoy a good customer base, especially in the developing nations. North America and Europe are the two leading regions, holding nearly 70% of the market share. Though, these two regions are expected to remain pioneers in the global market, Asia-Pacific is expected to grow at the fastest CAGR during the forecast period.

Constant improvement in the economic environment, surge in ageing population, and increase in disposable incomes are some of the key drivers of this market. Lack of awareness regarding novel products and lack of durability are the key restraints for the market. However, companies are coming up with more durable quality products. Hair care appliances are leading the global market, followed by hair removal appliances. Oral care market, is comparatively smaller. It is expected to witness the fastest growth during the forecast period. Furthermore, hair stylers are the most lucrative product type for companies manufacturing hair care products. Hair shavers are also gaining importance and people are expected to adopt electric and battery operated shavers over manual shavers.

Men are now, more than ever, deeply invested in the personal care products and associated categories, owing to the advent of large advertising along with the proliferation of retail sales. Furthermore, continuous product innovation, widespread promotion and advertising along with social media marketing have resulted in increased adoption of personal care products in the last few years.

PURCHASE OPTIONS

Call or Email us

U.S.-Canada Toll-free: +1-800-792-5285
Int'l : +1-503-894-6022
Europe : + 44-845-528-1300
Email : help@alliedmarketresearch.com
 
FREQUENTLY ASKED QUESTIONS?

A. Personal care electrical appliances market valued $ 19,648.80 million in 2020 and it is expected to reach $ 42,521.99 million by 2031.

A. Personal care electrical appliances market forecasted during 2022-2031.

A. 2020 is the base year calculated in the personal care electrical appliances market.

A. Procter & Gamble and Conair are the two leading companies in the market.

A. Hair Care Appliances is one of the dominating segment.

A. North America market holds the maximum market share.

A. The report provides analysis of the Remington Products Company, Procter & Gamble, Conair Corp., Philips, Panasonic Corporation, Groupe SEB, Colgate Palmolive, Helen of Troy L.P., HoMedics Inc., and LION Corp key companies in Personal care electrical appliances Market.

A. The market was valued $ 19,648.80 million in 2020.

Looking for Customization?

 Customization Request

Have a Question?

 Speak with Analyst

Any Confusion?

 Inquire Before Buying

Have a glance of the Report

  Request Free Sample

Purchase Full Report of
Personal Care Electrical Appliances Market

Start reading instantly.
This Report and over 19,287+ more Reports, Available with Avenue Library. T&C*.

  • Online Only
  • $3,799
  • Online cloud access only
  • Restricted print, copy, paste & download
  • Read only
  • Free industry update
    (Within 180 days)
  • Free report update in next update cycle
    (Feb 2023 - Feb 2024)
  • Data Pack
  • $4,199
  • Restricted to one authorized user
  • One print only
  • Available in
    Excel
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
    (Feb 2023 - Feb 2024)
  • Single User
  • $5,899
  • Restricted to one authorized user
  • One print only
  • Available in
    PDF
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
    (Feb 2023 - Feb 2024)
  • Five Users
  • $7,099
  • Limited to five authorized users
  • Print upto five copies
  • Available in
    PDF
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
    (Feb 2023 - Feb 2024)
  • Enterprise
    License/PDF

  • $11,500
  • Unlimited
    within
    company/enterprise
  • Available in Excel & PDF
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
    (Feb 2023 - Feb 2024)
  • Library
    Membership

  • $ 999
    Per User/ Per month/ Billed annually
  • Published Content
    E-access
  • Company Profiles
    E-access
  • Newly Added Content Access
  • 10 PDF
    Downloads
  • 5 Excel Data
    Pack Downloads
  • 250 Company Profiles PDF Downloads
  • Buy Now

*Taxes/Fees, if applicable will be added during checkout. All prices in USD

RELATED REPORTS
 

Why Allied Market Research?

 

Infallible Methodology

To ensure high-level data integrity, accurate analysis, and impeccable forecasts

Analyst Support

For complete satisfaction

Customization

On-demand customization of scope of the report to exactly meet your needs

TARGETED MARKET VIEW

Targeted market view to provide pertinent information and save time of readers

Get fresh content delivered

Get insights on topics that are crucial for your business. Stay abreast of your interest areas.

Get Industry Data Alerts

Why Allied Market Research?

Infallible Methodology

To ensure high-level data integrity, accurate analysis, and impeccable forecasts

Analyst Support

For complete satisfaction

Customization

On-demand customization of scope of the report to exactly meet your needs

TARGETED MARKET VIEW

Targeted market view to provide pertinent information and save time of readers