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Personal Hygiene Market

Personal Hygiene Market by Product (Soaps, Hand Sanitizers, Bath & Shower Products, Face Care Products, and Others), Gender (Unisex, Male, and Female), and Distribution Channel (Retail Pharmacies, Hospital-Based Pharmacies, Supermarkets, and E-commerce): Global Opportunity Analysis and Industry Forecast, 2021–2030.

A10910
Pages: 297
Jun 2021 | 1574 Views
   
Author(s) : Smita Nerkar , Onkar Sumant
Tables: 136
Charts: 57
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COVID-19

Pandemic disrupted the entire world and affected many industries.

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The global personal hygiene market was valued at $508.5 billion in 2020 and is projected to reach $720.7 billion by 2030 registering a CAGR of 3.6% from 2021 to 2030.

The overall impact of COVID-19 pandemic remained positive for Personal Hygiene Market industry. The spread of COVID-19 has urged an increase in demand for cleaning & personal hygiene products due to increase awareness about hygiene and safety.

Hygiene is a series of practices performed to preserve health. According to the World Health Organization (WHO), hygiene refers to conditions and practices that help to maintain health and prevent spread of diseases. Personal hygiene refers to maintaining body's cleanliness. Practices that are generally considered under proper hygiene include showering or bathing regularly, washing hands regularly, especially before handling food, washing hair, keeping hair short or removing hair, wearing clean clothing, brushing teeth, and cutting finger nails. Some practices are gender-specific, such as among woman during menstruation. 

Global-Personal-Hygiene-Market

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Growth of the personal hygiene market is driven by increasing awareness regarding benefits of maintaining cleanliness and personal hygiene, surge in likelihood of epidemic or pandemic outbreaks, and rise in disposable income, coupled with growing willingness to pay for these products. Furthermore, growth opportunities in emerging economics also create a lucrative opportunity for the market growth. However, introduction of organic and chemical free personal care products in the market would be a threat for development of the personal hygiene market and effectiveness of distribution channel are expected to hinder growth of the market. 

The outbreak of COVID-19 has disrupted workflows in the health care sector across the world. The disease has forced a number of industries to shut their doors temporarily, including several sub-domains of health care. However, there has also been a positive effect and surge in demand for various medical services, including personal hygiene products such as hand sanitizers and soaps. Hygiene and sanitization is on a steep rise, owing to fear related with further spread of this outbreak and ability of optimal hygiene and sanitization to curb growth of this pandemic. Pandemic of the magnitude of COVID-19 made people notice the need of personal hygiene and take steps to adopt personal hygiene practices. This realization and importance of basic hygiene practices such as washing hands dawned suddenly. Hand sanitizers, face masks, and disinfectants are crucial components of defense against virus. During early days of the pandemic, there was a surge in demand for these products that they went out of stock in no time. This rise in demand can be gauged from the fact that the hand sanitizer market witnessed a growth of 53% in February, 2020. 

Personal Hygiene Market Segmentation  

The global personal hygiene market is segmented into product, gender, distribution channel, and region. On the basis of product, the market is categorized into soaps, hand sanitizers, bath & shower products, face care products, and others. By gender, it is classified into unisex, male, and female. On the basis of distribution channel, it is segmented into retail pharmacies, hospital-based pharmacies, supermarkets, and e-commerce. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Personal Hygiene Market
By Product

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Bath and Shower Products segment holds a dominant position in 2020 and would continue to maintain the lead over the forecast period.

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Segment Review

By product, presently, the bath and shower product segment dominates the global market in 2020, and is anticipated to continue this trend during the forecast period. The market is primarily driven by increasing awareness about health and hygiene among people around the globe. Moreover, rise in disposable income and increasing living standards of consumers are also leading consumers to opt for more expensive and aesthetically appealing bath and shower products with different fragrances and effective ingredients.

On the basis of gender, the unisex segment is expected to account for the largest revenue during forecast period, owing to availability of wide range of products available for both male and female in the market.

On the basis of distribution channel, the supermarket segment is expected to account for the largest revenue during the forecast period, owing to various advantages of supermarket such as availability of goods under one roof and different options for same goods. The e-commerce segment is expected to be the fastest growing segment during the forecast period, owing to rise in preference for online purchasing of personal hygiene products over traditional methods, increase in awareness of e-commerce pharmacy, and rise in number of internet users.

Personal Hygiene Market
By Gender

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Unisex segment is projected as one of the most lucrative segment.

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Snapshot of the Asia-Pacific personal hygiene market  

Asia-Pacific is expected to exhibit fastest market growth during the forecast period, owing to constantly expanding healthcare infrastructure, economic development, and increasing initiatives by private & public organizations for increasing awareness about hand hygiene are projected to drive growth of the personal hygiene market in emerging countries of Asia-Pacific. In addition, Asia-Pacific is the most populous region across the globe. Increase in population is further anticipated to proliferate increased consumption of personal hygiene products, which ultimately drives the market growth. Moreover, growth in availability of affordable personal care products further drives the market growth. China & India are major markets for hand sanitizers, owing to growing awareness regarding hygiene, especially hand hygiene as well as health consciousness among population along with the outbreak of numerous diseases. In addition, surge in cases of diseases such as COVID-19 and chronic diarrhea in children due to poor sanitation and hygiene and increasing government support and awareness about hand hygiene to control these diseases further accelerate growth of the market.

The key market players profiled in the report include 3M, Johnson & Johnson, Unilever, P&G, Syndy Pharma, Colgate-Palmolive Company, B. Braun Melsungen, HARTMANN, Kimberly-Clark Corporation, and Reckitt Benckiser Group.

Personal Hygiene Market
By Region

2030
Asia-pacific 
North America
Europe
Lamea

Asia-Pacific region would exhibit the highest CAGR of 4.3 % during 2021-2028.

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Key Benefits For Stakeholders

  •  The study provides an in-depth analysis of the global personal hygiene market along with the current trends and future estimations to explain the imminent investment pockets.
  •  A comprehensive analysis of the factors that drive and restrict the market growth is provided in the report.
  •  Comprehensive quantitative analysis of the industry from 2020 to 2030 is provided to enable the stakeholders to capitalize on the prevailing market opportunities.
  •  Extensive analysis of the key segments of the industry helps to understand the application and products of personal hygiene used across the globe.
  •  Key market players and their strategies have been analyzed to understand the competitive outlook of the market.

Key Market Segments

 By Product

  •  Soaps
  •  Hand Sanitizers
  •  Bath and Shower Products 
  •  Face Care Products
  •  Other Products 

 By Gender

  •  Unisex
  •  Male
  •  Female 

 By Distribution Channel

  •  Retail Pharmacies
    •  Unisex
    •  Male
    •  Female
  •  Hospital based Pharmacies
    •  Unisex 
    •  Male
    •  Female
  •  Supermarkets
    •  Unisex
    •  Male
    •  Female
  •  E-commerce 
    •  Unisex
    •  Male
    •  Female

 By Region

  •  North America
    •  U.S.
    •  Canada
    •  Mexico
  •  Europe
    •  Germany
    •  France
    •  UK
    •  Italy
    •  Spain
    •  Rest of Europe
  •  Asia-Pacific
    •  Japan
    •  China 
    •  Australia
    •  India
    •  Rest of Asia-Pacific
  •  LAMEA
    •  Brazil
    •  Saudi Arabia
    •  South Africa
    •  Rest of LAMEA
 

CHAPTER 1: INTRODUCTION

1.1. Report description
1.2. Key Benefits for Stakeholders
1.3. Key market segments

1.3.1. List of key players profiled in the report

1.4. Research methodology

1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. Key findings of the study
2.2. CXO perspective

CHAPTER 3: MARKET LANDSCAPE

3.1. Market definition and scope
3.2. Key findings

3.2.1. Top investment pockets
3.2.2. Top winning strategies

3.3. Porter’s five force analysis
3.4. Top player positioning, 2020
3.5. Market dynamics

3.5.1. Drivers

3.5.1.1. The increasing awareness regarding the benefits of maintaining cleanliness and personal hygiene
3.5.1.2. Upsurge in likelihood of epidemic or pandemic outbreaks
3.5.1.3. Rising disposable income coupled with growing willingness to pay for these products

3.5.2. Restraints

3.5.2.1. The introduction of organic and chemical free personal care products
3.5.2.2. Effectiveness of Distribution Channels

3.5.3. Opportunities

3.5.3.1. Growth opportunities in emerging markets

3.5.4. Impact analysis

3.6. Covid-19 Impact analysis on personal hygiene market

CHAPTER 4: PERSONAL HYGIENE MARKET, BY PRODUCT

4.1. Overview

4.1.1. Market size and forecast

4.2. Soaps

4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market analysis, by country

4.3. Hand Sanitizer

4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis, by country

4.4. Bath and Shower Products

4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast
4.4.3. Market analysis, by country

4.5. Face Care Products

4.5.1. Key market trends, growth factors, and opportunities
4.5.2. Market size and forecast
4.5.3. Market analysis, by country

4.6. Others Products

4.6.1. Key market trends, growth factors, and opportunities
4.6.2. Market size and forecast
4.6.3. Market analysis, by country

CHAPTER 5: PERSONAL HYGIENE, BY GENDER

5.1. Overview

5.1.1. Market size and forecast

5.2. Unisex

5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market analysis, by country

5.3. Male

5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.3.3. Market analysis, by country

5.4. Female

5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast
5.4.3. Market analysis, by country

CHAPTER 6: PERSONAL HYGIENE, BY DISTRIBUTION CHANNEL

6.1. Overview

6.1.1. Market size and forecast

6.2. Retail Pharmacies

6.2.1. Market size and forecast, by region
6.2.2. Market analysis, by country
6.2.3. Market size and forecast, by type
6.2.4. Unisex

6.2.4.1. Market size and forecast

6.2.5. Male

6.2.5.1. Market size and forecast

6.2.6. Female

6.2.6.1. Market size and forecast

6.3. Hospital-based Pharmacies

6.3.1. Market size and forecast
6.3.2. Market analysis, by country
6.3.3. Market size and forecast, by type
6.3.4. Unisex

6.3.4.1. Market size and forecast

6.3.5. Male

6.3.5.1. Market size and forecast

6.3.6. Female

6.3.6.1. Market size and forecast

6.4. Supermarkets

6.4.1. Market size and forecast, by region
6.4.2. Market analysis, by country
6.4.3. Market size and forecast, by type
6.4.4. Unisex

6.4.4.1. Market size and forecast

6.4.5. Male

6.4.5.1. Market size and forecast

6.4.6. Female

6.4.6.1. Market size and forecast

6.5. E-commerce

6.5.1. Market size and forecast
6.5.2. Market analysis, by country
6.5.3. Market size and forecast, by type
6.5.4. Unisex

6.5.4.1. Market size and forecast

6.5.5. Male

6.5.5.1. Market size and forecast

6.5.6. Female

6.5.6.1. Market size and forecast

CHAPTER 7: PERSONAL HYGIENE MARKET, BY REGION

7.1. Overview

7.1.1. Market size and forecast

7.2. North America

7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast, by country

7.2.2.1. U.S.

7.2.2.1.1. U.S. Personal hygiene market, by product
7.2.2.1.2. U.S. Personal hygiene market, by gender
7.2.2.1.3. U.S. Personal hygiene market, by distribution channel

7.2.2.2. Canada

7.2.2.2.1. Canada Personal hygiene market, by product
7.2.2.2.2. Canada Personal hygiene market, by gender
7.2.2.2.3. Canada Personal hygiene market, by distribution channel

7.2.2.3. Mexico

7.2.2.3.1. Mexico Personal hygiene market, by product
7.2.2.3.2. Mexico Personal hygiene market, by gender
7.2.2.3.3. Mexico Personal hygiene market, by distribution channel

7.2.3. North America market size and forecast, by product
7.2.4. North America market size and forecast, by gender
7.2.5. North America market size and forecast, by distribution channel

7.2.5.1. North America Retail Pharmacies, by gender
7.2.5.2. North America Hospital-based Pharmacies, by gender
7.2.5.3. North America supermarket, by gender
7.2.5.4. North America supermarket, by gender

7.3. Europe

7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast, by country

7.3.2.1. Germany

7.3.2.1.1. Germany Personal hygiene market, by product
7.3.2.1.2. Germany Personal hygiene market, by gender
7.3.2.1.3. Germany Personal hygiene market, by distribution channel

7.3.2.2. France

7.3.2.2.1. France Personal hygiene market, by product
7.3.2.2.2. France Personal hygiene market, by gender
7.3.2.2.3. France Personal hygiene market, by distribution channel

7.3.2.3. UK

7.3.2.3.1. UK Personal hygiene market, by product
7.3.2.3.2. UK Personal hygiene market, by gender
7.3.2.3.3. UK Personal hygiene market, by distribution channel

7.3.2.4. Italy

7.3.2.4.1. Italy Personal hygiene market, by product
7.3.2.4.2. Italy Personal hygiene market, by gender
7.3.2.4.3. Italy Personal hygiene market, by distribution channel

7.3.2.5. Spain

7.3.2.5.1. Spain Personal hygiene market, by product
7.3.2.5.2. Spain Personal hygiene market, by gender
7.3.2.5.3. Spain Personal hygiene market, by distribution channel

7.3.2.6. Rest of Europe

7.3.2.6.1. Rest of Europe Personal hygiene market, by product
7.3.2.6.2. Rest of Europe Personal hygiene market, by gender
7.3.2.6.3. Rest of Europe Personal hygiene market, by distribution channel

7.3.3. Europe market size and forecast, by product
7.3.4. Europe market size and forecast, by gender
7.3.5. Europe market size and forecast, by distribution channel

7.3.5.1. Europe Retail Pharmacies, by gender
7.3.5.2. Europe Hospital-based Pharmacies, by gender
7.3.5.3. Europe supermarket, by gender
7.3.5.4. Europe E-commerce, by gender

7.4. Asia-Pacific

7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast, by country

7.4.2.1. Japan

7.4.2.1.1. Japan Personal hygiene market, by product
7.4.2.1.2. Japan Personal hygiene market, by gender
7.4.2.1.3. Japan Personal hygiene market, by distribution channel

7.4.2.2. China

7.4.2.2.1. China Personal hygiene market, by product
7.4.2.2.2. China Personal hygiene market, by gender
7.4.2.2.3. China Personal hygiene market, by distribution channel

7.4.2.3. Australia

7.4.2.3.1. Australia Personal hygiene market, by product
7.4.2.3.2. Australia Personal hygiene market, by gender
7.4.2.3.3. Australia Personal hygiene market, by distribution channel

7.4.2.4. India

7.4.2.4.1. India Personal hygiene market, by product
7.4.2.4.2. India Personal hygiene market, by gender
7.4.2.4.3. India Personal hygiene market, by distribution channel

7.4.2.5. Rest of Asia-Pacific

7.4.2.5.1. Rest of Asia-Pacific Personal hygiene market, by product
7.4.2.5.2. Rest of Asia-Pacific Personal hygiene market, by gender
7.4.2.5.3. Rest of Asia-Pacific Personal hygiene market, by distribution channel

7.4.3. Asia-Pacific market size and forecast, by product
7.4.4. Asia-Pacific market size and forecast, by gender
7.4.5. Asia-Pacific market size and forecast, by distribution channel

7.4.5.1. Asia-pacific Retail Pharmacies, by gender
7.4.5.2. Asia-pacific Hospital-based Pharmacies, by gender
7.4.5.3. Asia-pacific supermarket, by gender
7.4.5.4. Asia-pacific E-commerce, by gender

7.5. LAMEA

7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast, by country

7.5.2.1. Brazil

7.5.2.1.1. Brazil Personal hygiene market, by product
7.5.2.1.2. Brazil Personal hygiene market, by gender
7.5.2.1.3. Brazil Personal hygiene market, by distribution channel

7.5.2.2. Saudi Arabia

7.5.2.2.1. Saudi Arabia Personal hygiene market, by product
7.5.2.2.2. Saudi Arabia Personal hygiene market, by gender
7.5.2.2.3. Saudi Arabia Personal hygiene market, by distribution channel

7.5.2.3. South Africa

7.5.2.3.1. South Africa Personal hygiene market, by product
7.5.2.3.2. South Africa Personal hygiene market, by gender
7.5.2.3.3. South Africa Personal hygiene market, by distribution channel

7.5.2.4. Rest of LAMEA

7.5.2.4.1. Rest of LAMEA Personal hygiene market, by product
7.5.2.4.2. Rest of LAMEA Personal hygiene market, by gender
7.5.2.4.3. Rest of LAMEA Personal hygiene market, by distribution channel

7.5.3. LAMEA market size and forecast, by product
7.5.4. LAMEA market size and forecast, by gender
7.5.5. LAMEA market size and forecast, by distribution channel

7.5.5.1. LAMEA Retail Pharmacies, by gender
7.5.5.2. LAMEA Hospital-based Pharmacies, by gender
7.5.5.3. LAMEA supermarket, by gender
7.5.5.4. LAMEA E-commerce, by gender

CHAPTER 8: COMPANY PROFILES

8.1. 3M

8.1.1. Company overview
8.1.2. Company snapshot
8.1.3. Operating business segments
8.1.4. Product portfolio
8.1.5. Business performance
8.1.6. Key strategic moves and developments

8.2. B. Braun Melsungen

8.2.1. Company overview
8.2.2. Company snapshot
8.2.3. Operating business segments
8.2.4. Product portfolio
8.2.5. Business performance
8.2.6. Key strategic moves and developments

8.3. Colgate-Palmolive Company

8.3.1. Company overview
8.3.2. Company snapshot
8.3.3. Operating business segments
8.3.4. Product portfolio
8.3.5. Business performance

8.4. Johnson & Johnson,

8.4.1. Company overview
8.4.2. Company snapshot
8.4.3. Operating business segments
8.4.4. Product portfolio
8.4.1. Business performance

8.5. Kimberly-Clark Corporation

8.5.1. Company overview
8.5.2. Company snapshot
8.5.3. Operating business segments
8.5.4. Product portfolio
8.5.5. Business performance
8.5.6. Key strategic moves and developments

8.6. P&G

8.6.1. Company overview
8.6.2. Company snapshot
8.6.3. Operating business segments
8.6.4. Product portfolio
8.6.5. Business performance
8.6.6. Key strategic moves and developments

8.7. Paul Hartmann AG

8.7.1. Company overview
8.7.2. Company snapshot
8.7.3. Operating business segments
8.7.4. Product portfolio
8.7.5. Business performance

8.8. Reckitt Benckiser Group Plc.

8.8.1. Company overview
8.8.2. Company snapshot
8.8.3. Operating business segments
8.8.4. Product portfolio
8.8.5. Business performance

8.9. Syndy Pharma

8.9.1. Company overview
8.9.2. Company snapshot
8.9.3. Operating business segments
8.9.4. Product portfolio

8.10. Unilever Plc.

8.10.1. Company overview
8.10.2. Company snapshot
8.10.3. Operating business segments
8.10.4. Product portfolio
8.10.5. Business performance
8.10.6. Key strategic moves and developments

LIST OF TABLES

TABLE 01. GLOBAL PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030($BILLION)
TABLE 02. SOAPS PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 03. HAND SANITIZER PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 04. BATH AND SHOWER PRODUCTS PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 05. FACE CARE PRODUCTS PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 06. OTHERS PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 07. GLOBAL PERSONAL HYGIENE, BY GENDER, 2020-2030($BILLION)
TABLE 08. UNISEX PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 09. MALE PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 10. FEMALE PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 11. GLOBAL PERSONAL HYGIENE, BY DISTRIBUTION CHANNEL, 2020-2030($BILLION)
TABLE 12. RETAIL PHARMACIES PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 13. PERSONAL HYGIENE MARKET, FOR RETAIL PHARMACIES, BY TYPE, 2020–2030, ($BILLION)
TABLE 14. HOSPITAL BASED PHARMACIES PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 15. PERSONAL HYGIENE MARKET, FOR HOSPITAL-BASED PHARMACIES, BY TYPE, 2020–2030, ($BILLION)
TABLE 16. SUPERMARKETS PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 17. PERSONAL HYGIENE MARKET, FOR SUPERMARKET, BY TYPE, 2020–2030, ($BILLION)
TABLE 18. E-COMMERCE PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 19. PERSONAL HYGIENE MARKET, FOR E-COMMERCE, BY TYPE, 2020–2030, ($BILLION)
TABLE 20. PERSONAL HYGIENE MARKET, BY REGION, 2020-2030($BILLION)
TABLE 21. NORTH AMERICA PERSONAL HYGIENE MARKET, BY COUNTRY, 2020-2030($BILLION)
TABLE 22. U.S. PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 23. U.S. PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 24. U.S. PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 25. CANADA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 26. CANADA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 27. CANADA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 28. MEXICO PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 29. MEXICO PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 30. MEXICO PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 31. NORTH AMERICA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 32. NORTH AMERICA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 33. NORTH AMERICA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 34. NORTH AMERICA RETAIL PHARMACIES, BY GENDER, 2020-2030
TABLE 35. NORTH AMERICA HOSPITAL-BASED PHARAMCIES, BY GENDER, 2020-2030
TABLE 36. NORTH AMERICA SUPERMARKET, BY GENDER, 2020-2030
TABLE 37. NORTH AMERICA E-COMMERCE, BY GENDER, 2020-2030
TABLE 38. EUROPE PERSONAL HYGIENE MARKET, BY COUNTRY, 2020-2030($BILLION)
TABLE 39. GERMANY PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 40. GERMANY PERSONAL HYGIENE, BY GENDER, 2020-2030
TABLE 41. GERMANY PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 42. FRANCE PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 43. FRANCE PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 44. FRANCE PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 45. UK PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 46. UK PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 47. UK PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 48. ITALY PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 49. ITALY PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 50. ITALY PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 51. SPAIN PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 52. SPAIN PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 53. SPAIN PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 54. REST OF EUROPE PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 55. REST OF EUROPE PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 56. REST OF EUROPE PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 57. EUROPE PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 58. EUROPE PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 59. EUROPE PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 60. EUROPE RETAIL PHARMACIES, BY GENDER, 2020-2030
TABLE 61. EUROPE HOSPITAL-BASED PHARAMCIES, BY GENDER, 2020-2030
TABLE 62. EUROPE SUPERMARKET, BY GENDER, 2020-2030
TABLE 63. EUROPE E-COMMERCE, BY GENDER, 2020-2030
TABLE 64. ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY COUNTRY, 2020-2030($BILLION)
TABLE 65. JAPAN PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 66. JAPAN PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 67. JAPAN PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 68. CHINA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 69. CHINA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 70. CHINA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 71. AUSTRALIA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 72. AUSTRALIA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 73. AUSTRALIA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 74. INDIA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 75. INDIA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 76. INDIA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 77. REST OF ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 78. REST OF ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 79. REST OF ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 80. ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 81. ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 82. ASIA-PACIFIC PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 83. ASIA-PACIFIC RETAIL PHARMACIES, BY GENDER, 2020-2030
TABLE 84. ASIA-PACIFIC HOSPITAL-BASED PHARAMCIES, BY GENDER, 2020-2030
TABLE 85. ASIA-PACIFIC SUPERMARKET, BY GENDER, 2020-2030
TABLE 86. ASIA-PACIFIC E-COMMERCE, BY GENDER, 2020-2030
TABLE 87. LAMEA PERSONAL HYGIENE MARKET, BY COUNTRY, 2020-2030($BILLION)
TABLE 88. BRAZIL PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 89. BRAZIL PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 90. BRAZIL PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 91. SAUDI ARABIA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 92. SAUDI ARABIA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 93. SAUDI ARABIA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 94. SOUTH AFRICA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 95. SOUTH AFRICA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 96. SOUTH AFRICA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 97. REST OF LAMEA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 98. REST OF LAMEA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 99. REST OF LAMEA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 100. LAMEA PERSONAL HYGIENE MARKET, BY PRODUCT, 2020-2030
TABLE 101. LAMEA PERSONAL HYGIENE MARKET, BY GENDER, 2020-2030
TABLE 102. LAMEA PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2020-2030
TABLE 103. LAMEA RETAIL PHARMACIES, BY GENDER, 2020-2030
TABLE 104. LAMEA HOSPITAL-BASED PHARAMCIES, BY GENDER, 2020-2030
TABLE 105. LAMEA SUPERMARKET, BY GENDER, 2020-2030
TABLE 106. LAMEA E-COMMERCE, BY GENDER, 2020-2030
TABLE 107. 3M: COMPANY SNAPSHOT
TABLE 108. 3M: OPERATING SEGMENTS
TABLE 109. 3M: PRODUCT PORTFOLIO
TABLE 110. B BRAUN: COMPANY SNAPSHOT
TABLE 111. B BRAUN: OPERATING SEGMENTS
TABLE 112. B BRAUN: PRODUCT PORTFOLIO
TABLE 113. COLGATE: COMPANY SNAPSHOT
TABLE 114. COLGATE: OPERATING SEGMENTS
TABLE 115. COLGATE: PRODUCT PORTFOLIO
TABLE 116. J&J: COMPANY SNAPSHOT
TABLE 117. J&J: OPERATING SEGMENTS
TABLE 118. J&J: PRODUCT PORTFOLIO
TABLE 119. K-C: COMPANY SNAPSHOT
TABLE 120. K-C: OPERATING SEGMENTS
TABLE 121. K-C: PRODUCT PORTFOLIO
TABLE 122. P&G: COMPANY SNAPSHOT
TABLE 123. P&G: OPERATING SEGMENTS
TABLE 124. P&G: PRODUCT PORTFOLIO
TABLE 125. HARTMANN: COMPANY SNAPSHOT
TABLE 126. HARTMANN: OPERATING SEGMENTS
TABLE 127. HARTMANN: PRODUCT PORTFOLIO
TABLE 128. RECKITT: COMPANY SNAPSHOT
TABLE 129. RECKITT: OPERATING SEGMENTS
TABLE 130. RECKITT: PRODUCT PORTFOLIO
TABLE 131. SYNDY PHARMA: COMPANY SNAPSHOT
TABLE 132. SYNDY PHARMA: OPERATING SEGMENTS
TABLE 133. SYNDY PHARMA: PRODUCT PORTFOLIO
TABLE 134. UNILEVER: COMPANY SNAPSHOT
TABLE 135. UNILEVER: OPERATING SEGMENTS
TABLE 136. UNILEVER: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01. GLOBAL PERSONAL HYGIENE MARKET SEGMENTATION
FIGURE 02. TOP INVESTMENT POCKETS
FIGURE 03. TOP WINNING STRATEGIES, BY YEAR, 2018-2021
FIGURE 04. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2018-2021
FIGURE 05. TOP WINNING STRATEGIES, BY COMPANY, 2018-2021
FIGURE 01. MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 02. MODERATE BARGAINING POWER OF BUYERS
FIGURE 03. HIGH THREAT OF SUBSTITUTES
FIGURE 04. HIGH THREAT OF NEW ENTRANTS
FIGURE 05. HIGH INTENSITY OF RIVALRY
FIGURE 06. TOP PLAYER POSITIONING, 2020
FIGURE 07. IMPACT ANALYSIS
FIGURE 08. COMPARATIVE ANALYSIS OF SOAPS PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 09. COMPARATIVE ANALYSIS OF HAND SANITIZER PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 10. COMPARATIVE ANALYSIS OF BATH AND SHOWER PRODUCTS PERSONAL HYGIENE, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 11. COMPARATIVE ANALYSIS OF FACE CARE PRODUCTS PERSONAL HYGIENE, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 12. COMPARATIVE ANALYSIS OF OTHER PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 13. COMPARATIVE ANALYSIS OF UNISEX PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 14. COMPARATIVE ANALYSIS OF MALE PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 15. COMPARATIVE ANALYSIS OF FEMALE PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 16. COMPARATIVE ANALYSIS OF RETAIL PHARMACIES PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 17. UNISEX PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 18. MALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 19. FEMALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 20. COMPARATIVE ANALYSIS OF HOSPITAL BASED PHARMACIES PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 21. UNISEX PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 22. MALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 23. FEMALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 24. COMPARATIVE ANALYSIS OF SUPERMARKETS PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 25. UNISEX PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 26. MALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 27. FEMALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 28. COMPARATIVE ANALYSIS OF E-COMMERCE PERSONAL HYGIENE MARKET, BY COUNTRY, 2020 & 2030 ($BILLION)
FIGURE 29. UNISEX PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 30. MALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 31. FEMALE PERSONAL HYGINE PRODUCT MARKET, 2020–2030, ($BILLION)
FIGURE 32. 3M: NET SALES, 2018-2020, ($MILLION)
FIGURE 33. 3M: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 34. 3M: REVENUE SHARE, BY REGION, 2020 (%)
FIGURE 35. B BRAUN: NET SALES, 2018–2020 ($MILLION)
FIGURE 36. B BRAUN: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 37. B BRAUN: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 38. COLGATE: NET SALES, 2018–2020 ($MILLION)
FIGURE 39. COLGATE: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 40. J&J: NET SALES, 2018–2020 ($MILLION)
FIGURE 41. J&J: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 42. J&J: REVENUE SHARE BY REGION, 2020(%)
FIGURE 43. K-C: NET SALES, 2018–2020, ($MILLION)
FIGURE 44. K-C: REVENUE SHARE BY SEGMENTS, 2020 (%)
FIGURE 45. K-C: REVENUE SHARE, BY REGION, 2020 (%)
FIGURE 46. P&G: NET SALES, 2018–2020, ($MILLION)
FIGURE 47. P&G: REVENUE SHARE BY SEGMENT, 2020, ($MILLION)
FIGURE 48. P&G: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 49. HARTMANN: NET SALES, 2018–2020 ($MILLION)
FIGURE 50. HARTMANN: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 51. HARTMANN: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 52. RB: NET SALES, 2018–2020, ($MILLION)
FIGURE 53. RECKITT: REVENUE SHARE BY SEGMENT, 2020, ($MILLION)
FIGURE 54. RECKITT: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 55. UNILEVER: REVENUE, 2018–2020 ($MILLION)
FIGURE 56. UNILEVER: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 57. UNILEVER: REVENUE SHARE BY REGION, 2020 (%)

 
 

Precautions made to preserve one's health and hygiene from infectious diseases, fungal infections, and other ailments are referred to as personal hygiene. Hand washing, bathing, brushing teeth after each meal, cutting and cleaning nails, and other practices can help maintain personal hygiene. Maintaining proper hygiene protects from a variety of diseases and hygiene-related illnesses. Other personal hygiene measures include covering one's mouth while coughing or sneezing, properly disposing used tissues, and ensuring that food handling surfaces is clean. This method ensures that dangerous germs and other diseases are not transmitted.

The personal hygiene market is driven by increasing awareness regarding benefits of maintaining cleanliness and personal hygiene, surge in likelihood of epidemic or pandemic outbreaks, and rise in disposable income, coupled with growing willingness to pay for these products. However, introduction of organic and chemical free personal care products in the market would be a threat for development of the personal hygiene market and effectiveness of distribution channel are expected to hinder the growth of the market. 

Bath and shower products are expected to remain dominant during the forecast period, owing to increasing awareness about health and hygiene among people around the world. Moreover, rising disposable income and increasing living standards of consumers further propel the market growth. Moreover, Asia-Pacific is expected to offer lucrative opportunities to the key players during the forecast period, owing to expanding healthcare infrastructure, increasing disposable income, economic development, and increasing initiatives by private & public organizations for increasing awareness about hand hygiene.

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FREQUENTLY ASKED QUESTIONS?
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A. The total market value of personal hygiene market is $508.5 billion in 2020.

A. The forcast period for personal hygiene market is 2021 to 2030

A. The market value of personal hygiene market in 2021 is $524.3 billion.

A. The base year is 2020 in personal hygiene market

A. Top companies such as P& G, Unilever, Johnson & Johnson, B.braun, Kimberly-Clark and 3M held a high market position in 2020.

A. Bath and shower products segment is the most influencing segment owing to rising disposable income and increasing living standards of the consumers are also leading consumers to opt for more expensive and aesthetically appealing bath and shower products with different fragrances and effective ingredients for personal hygiene.

A. Increasing awareness regarding the benefits of maintaining cleanliness and personal hygiene, upsurge in likelihood of epidemic or pandemic outbreaks, and rising disposable income coupled with growing willingness to pay for these products drive the growth of the personal hygiene market.

A. Asia-Pacific is expected to experience the highest growth rate during the forecast period, owing to constantly expanding healthcare infrastructure, economic development, and increasing initiatives by private & public organizations for increasing awareness about hand hygiene.

A. Precautions made to preserve one's health and hygiene from infectious diseases, fungal infections, and other ailments are referred to as personal hygiene.

A. personal hygiene products are help to maintain personal hygiene. Maintaining proper hygiene would protect from a variety of diseases and hygiene-related illnesses.

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