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Pilates & Yoga Studios Market by Activity (Yoga Classes, Pilates Classes, Pilates & Yoga Accreditation Training, and Merchandise Sales): Global Opportunity Analysis and Industry Forecast, 2018 - 2025

CO_184310
Pages: 305
Apr 2019 | 4527 Views
 
Author(s) : Shankar Bhandalkar/Debojyoti Das/Aniket Kadam
Tables: 53
Charts: 35
 

Pilates & yoga studios market outlook - 2025

The Pilates & yoga studios market size was valued at $87,926 million in 2017, and is projected to reach $215,811 million by 2025, growing at a CAGR of 11.7% from 2018 to 2025.

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Pilates & yoga studios offer workout sessions with instructors, providing coaching and motivation needed to achieve fitness. Pilates focuses on core strength, awareness of breath, and alignment of the spine, while yoga is an entire compendium of exercises designed to stimulate and rejuvenate the entire body.

Rise in health awareness, increase in disposable incomes in developing countries, and popularity of physical fitness activities drive the growth of the Pilates & yoga studios market. Pilates & yoga studios market players have adopted promotional & marketing activities as their key strategy to increase their market reach.

Increase in prevalence of obesity and rise in health consciousness majorly boost the growth of the global Pilates & yoga studios market. Furthermore, surge in number of Pilates & yoga memberships and increase in government initiatives to promote healthy life fuel the rise in participations in Pilates & yoga. However, presence of other alternatives such as multi-specialty gym, fitness centers, and therapy classes hampers the Pilates & yoga studios market growth. On the contrary, improvement in lifestyle, increase in youth population, and rise in per-capita income in the developing countries are the factors anticipated to provide lucrative opportunities for the Pilates & yoga studios market growth.

The global Pilates & yoga studios market is segmented based on activity and region. Based on activity, the Pilates & yoga studios market is categorized into yoga classes, Pilates classes, Pilates & yoga accreditation training, and merchandise sales. Based on region, the Pilates & yoga studios market is studied across North America (U.S., Canada, and Mexico), Europe (UK, France, Germany, Italy, Spain, and rest of Europe), Asia-Pacific (Japan, South Korea, China, India, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Saudi Arabia, South Africa and rest of Latin America).

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The yoga classes segment occupied the highest market share as yoga is known to counter-balance the stressful and overworked lifestyle, which lacks proper exercise and relaxation. The Pilates classes segment is the second most preferred exercise, owing to the associated benefits for strengthening muscles. The Pilates & yoga accreditation training center provides clients with professional certified trainers to carry out the exercise in a disciplined manner. Whereas, the merchandise segment covers the revenue generated through sales of various accessories that are used in yoga and Pilates activity.

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As per region, the Pilates & yoga studios market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. The penetration of the Pilates and Yoga Studios is high across Asia-Pacific followed by North America. In Asia-Pacific, the increased Pilates & yoga studios market share is mainly driven by rise in consumer spending on health, whereas the North American Pilates & yoga studios industry growth is driven by increase in number of American yoga practitioners. There European market is driven by the efforts of corporate participation and insurance company that offers reimbursement for the part of course fees.

U.S. held nearly two-fifths share of the global market in 2017. The popularity of yoga and its practice is visible in many ways, such as the sheer number of yoga studios in the U.S., along with the sale of yoga gear at various yoga studios. Also, the number of American yoga practitioners has increased to over 36 million in 2016, increasing from 20.4 million in 2012.

There has been an increase in the interest in yoga and Pilates over the past two decades, driven by fitness trends and rise in awareness of alternative health practices in the U.S. There is a surge in the number of studios offering classes owing to rise in consumer interest. Consequently, the number of industry studios is expected to increase during this period. This growth has been a result of the increase in popularity of Pilates and yoga among the U.S. population. According to the data provided by the Sporting Goods Manufacturers Association, yoga participation has increased about five times, over the past few years. Furthermore, while the majority of yoga and Pilates participants are women, participation rates among men have increased over the five-year period, thus boosting industry growth.

The market is highly fragmented and has a very low market share concentration. Most players operate in limited number of locations to cater the growth of the local market. There has been an increase in the industry concentration over the past five years. The consolidation, has largely occurred as larger companies expand, opening at new locations and acquiring existing studios to grow their existing customer base and enter new regional markets. In addition, annual/quarterly membership plans have become quite popular, stabilizing revenue for the service providers.

Key leading players operating in the Pilates & Yoga Studios industry are Alona Pilates, Authentic Pilates Ltd, Body&Soul yoga club(china), CORE PILATES, Fitness Firm Yoga and Pilates Studio, Fitness Unlimited, Flex Studio, M Pilates+Yoga, Pilates Plus LLC, and Studio Pilates & Yoga, LLC.

Other players in the Pilates & Yoga Studios industry include Endurance Pilates & Yoga, CORE Pilates & Yoga Studio, Breathe Pilates & Yoga, Pure International, The flow yoga and Pilates, Azulfit, The Movement Studio, Power Pilates Studio, Absolute Pilates SA, and Pilates Unlimited.

Key Benefits for Pilates & yoga studios market:

  • This study presents the Pilates & yoga studios market analysis along with the global Pilates & yoga studios market trends and future estimations to determine the imminent investment pockets.
  • A detailed analysis of the Pilates & yoga studios market segments measures the potential of the market. These segments outline the favorable conditions for the market forecast.
  • The Pilates & yoga studios market forecast is offered along with information related to key drivers, restraints, and opportunities.
  • The current Pilates & yoga studios industry trends are quantitatively analyzed from 2018 to 2025 to highlight the financial competency of the industry.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the industry.

Pilates & yoga studios Key Market Segments:

By Activity

  • Yoga Classes
  • Pilates Classes
  • Pilates & Yoga Accreditation Training
  • Merchandise Sales

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • Japan
    • China
    • Australia
    • India
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Saudi Arabia
    • South Africa
    • Rest of LAMEA
 

CHAPTER 1:    INTRODUCTION

1.1.    Report description
1.2.    Key benefits for the stakeholder
1.3.    Key market segments
1.4.    Research methodology

1.4.1.    Primary research
1.4.2.    Secondary research
1.4.3.    Analyst tools and models

CHAPTER 2:    EXECUTIVE SUMMARY

2.1.    Key findings
2.2.    CXO perspective

CHAPTER 3:    MARKET OVERVIEW

3.1.    Market definition and scope
3.2.    Key findings

3.2.1.    Top impacting factors
3.2.2.    Top investment pockets

3.3.    Porter’s five force analysis

3.3.1.    Bargaining power of suppliers
3.3.2.    Bargaining power of buyers
3.3.3.    Threat of new entrants
3.3.4.    Threat of substitutes
3.3.5.    Intensity of competitive rivalry

3.4.    Market dynamics

3.4.1.    Drivers

3.4.1.1.    Rise in health awareness
3.4.1.2.    Increase in obese population
3.4.1.3.    Increase in government initiatives to promote healthy lifestyle
3.4.1.4.    Upsurge in number of fitness enthusiasts
3.4.1.5.    Health benefits associated with yoga and Pilates
3.4.1.6.    Celebrity endorsement & promotion
3.4.1.7.    Initiation of International Yoga Day and other government initiatives

3.4.2.    Restraint

3.4.2.1.    Presence of other alternatives such as multi-specialty gym, fitness centers, therapy classes, and others

3.4.3.    Opportunities

3.4.3.1.    Increase in disposable income across emerging economies
3.4.3.2.    Promotion of yoga for male participants

CHAPTER 4:    PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPES

4.1.    Overview

4.1.1.    Market size and forecast

4.2.    Yoga Classes

4.2.1.    Key market trends, growth factors and opportunities
4.2.2.    Market size and forecast
4.2.3.    Market analysis by country

4.3.    Pilates Classes

4.3.1.    Key market trends, growth factors, and opportunities
4.3.2.    Market size and forecast
4.3.3.    Market analysis by country

4.4.    Pilates & Yoga Accreditation Training

4.4.1.    Key market trends, growth factors, and opportunities
4.4.2.    Market size and forecast
4.4.3.    Market analysis by country

4.5.    Merchandise Sales

4.5.1.    Key market trends, growth factors, and opportunities
4.5.2.    Market size and forecast
4.5.3.    Market analysis by country

CHAPTER 5:    PILATES AND YOGA STUDIOS MARKET, BY REGION

5.1.    Overview

5.1.1.    Market size and forecast

5.2.    North America

5.2.1.    Key market trends, growth factors and opportunities
5.2.2.    Market size and forecast by activity type
5.2.3.    Market size and forecast by country
5.2.4.    U.S.

5.2.4.1.    Market size and forecast, by activity type

5.2.5.    Canada

5.2.5.1.    Market size and forecast, by activity type

5.2.6.    Mexico

5.2.6.1.    Market size and forecast, by activity type

5.3.    Europe

5.3.1.    Key market trends, growth factors and opportunities
5.3.2.    Market size and forecast by activity type
5.3.3.    Market size and forecast by country
5.3.4.    Germany

5.3.4.1.    Market size and forecast, by activity type

5.3.5.    France

5.3.5.1.    Market size and forecast, by activity type

5.3.6.    UK

5.3.6.1.    Market size and forecast, by activity type

5.3.7.    Italy

5.3.7.1.    Market size and forecast, by activity type

5.3.8.    Spain

5.3.8.1.    Market size and forecast, by activity type

5.3.9.    Rest of Europe

5.3.9.1.    Market size and forecast, by activity type

5.4.    Asia-Pacific

5.4.1.    Key market trends, growth factors and opportunities
5.4.2.    Market size and forecast by activity type
5.4.3.    Market size and forecast by country
5.4.4.    Japan

5.4.4.1.    Market size and forecast, by activity type

5.4.5.    China

5.4.5.1.    Market size and forecast, by activity type

5.4.6.    Australia

5.4.6.1.    Market size and forecast, by activity type

5.4.7.    India

5.4.7.1.    Market size and forecast, by activity type

5.4.8.    South Korea

5.4.8.1.    Market size and forecast, by activity type

5.4.9.    Rest of Asia Pacific

5.4.9.1.    Market size and forecast, by activity type

5.5.    LAMEA

5.5.1.    Key market trends, growth factors and opportunities
5.5.2.    Market size and forecast by activity type
5.5.3.    Market size and forecast by country
5.5.4.    Brazil

5.5.4.1.    Market size and forecast, by activity type

5.5.5.    Saudi Arabia

5.5.5.1.    Market size and forecast, by activity type

5.5.6.    South Africa

5.5.6.1.    Market size and forecast, by activity type

5.5.7.    Rest of LAMEA

5.5.7.1.    Market size and forecast, by activity type

CHAPTER 6:    COMPANY PROFILES

6.1.    Alona Pilates

6.1.1.    Company overview
6.1.2.    Company snapshot
6.1.3.    Service portfolio

6.2.    Authentic Pilates Ltd

6.2.1.    Company overview
6.2.2.    Company snapshot
6.2.3.    Service portfolio

6.3.    Body & Soul Yoga Club

6.3.1.    Company overview
6.3.2.    Company snapshot
6.3.3.    Service portfolio

6.4.    CORE PILATES

6.4.1.    Company overview
6.4.2.    Company snapshot
6.4.3.    Service portfolio

6.5.    Fitness Firm Yoga and Pilates Studio

6.5.1.    Company overview
6.5.2.    Company snapshot
6.5.3.    Service portfolio

6.6.    Fitness Unlimited

6.6.1.    Company overview
6.6.2.    Company snapshot
6.6.3.    Service portfolio

6.7.    Flex Studios, Inc.

6.7.1.    Company overview
6.7.2.    Company snapshot
6.7.3.    Service portfolio

6.8.    M Pilates+Yoga

6.8.1.    Company overview
6.8.2.    Company snapshot
6.8.3.    Service portfolio

6.9.    Pilates Plus

6.9.1.    Company overview
6.9.2.    Company snapshot
6.9.3.    Service portfolio

6.10.    Core Studio Pilates & Yoga, LLC

6.10.1.    Company overview
6.10.2.    Company snapshot
6.10.3.    Service portfolio

LIST OF TABLES

TABLE 01.    GLOBAL PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 02.    PILATES & YOGA STUDIOS MARKET FOR YOGA CLASSES, BY REGION, 2017–2025 ($MILLION)
TABLE 03.    PILATES & YOGA STUDIOS MARKET FOR PILATES CLASSES, BY REGION, 2017–2025 ($MILLION)
TABLE 04.    PILATES & YOGA STUDIOS MARKET FOR PILATES & YOGA ACCREDITATION TRAINING, BY REGION, 2017–2025 ($MILLION)
TABLE 05.    PILATES & YOGA STUDIOS MARKET FOR MERCHANDISE SALES, BY REGION, 2017–2025 ($MILLION)
TABLE 06.    PILATES AND YOGA STUDIOS MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 07.    NORTH AMERICA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 08.    NORTH AMERICA PILATES AND YOGA STUDIOS MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 09.    U.S. PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 10.    CANADA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 11.    MEXICO PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 12.    EUROPE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 13.    EUROPE PILATES AND YOGA STUDIOS MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 14.    GERMANY PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 15.    FRANCE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 16.    UK PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 17.    ITALY PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 18.    SPAIN PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 19.    REST OF EUROPE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 20.    ASIA-PACIFIC PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 21.    ASIA-PACIFIC PILATES AND YOGA STUDIOS MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 22.    JAPAN PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 23.    CHINA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 24.    AUSTRALIA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 25.    INDIA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 26.    SOUTH KOREA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 27.    REST OF ASIA-PACIFIC PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 28.    LAMEA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 29.    LAMEA PILATES AND YOGA STUDIOS MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 30.    BRAZIL PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 31.    SAUDI ARABIA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 32.    SOUTH AFRICA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 33.    REST OF LAMEA PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2017–2025 ($MILLION)
TABLE 34.    ALONA PILATES: COMPANY SNAPSHOT
TABLE 35.    ALONA PILATES: SERVICE PORTFOLIO
TABLE 36.    AUTHENTIC PILATES LTD: COMPANY SNAPSHOT
TABLE 37.    AUTHENTIC PILATES LTD: SERVICE PORTFOLIO
TABLE 38.    BODY & SOUL YOGA CLUB: COMPANY SNAPSHOT
TABLE 39.    BODY & SOUL YOGA CLUB: SERVICE PORTFOLIO
TABLE 40.    CORE PILATES: COMPANY SNAPSHOT
TABLE 41.    CORE PILATES: SERVICE PORTFOLIO
TABLE 42.    FITNESS FIRM YOGA AND PILATES STUDIO: COMPANY SNAPSHOT
TABLE 43.    FITNESS FIRM YOGA AND PILATES STUDIO: SERVICE PORTFOLIO
TABLE 44.    FITNESS UNLIMITED: COMPANY SNAPSHOT
TABLE 45.    FITNESS UNLIMITED: SERVICE PORTFOLIO
TABLE 46.    FLEX STUDIOS, INC.: COMPANY SNAPSHOT
TABLE 47.    FLEX STUDIOS, INC.: SERVICE PORTFOLIO
TABLE 48.    M PILATES+YOGA: COMPANY SNAPSHOT
TABLE 49.    M PILATES+YOGA: SERVICE PORTFOLIO
TABLE 50.    PILATES PLUS: COMPANY SNAPSHOT
TABLE 51.    PILATES PLUS: SERVICE PORTFOLIO
TABLE 52.    CORE STUDIO PILATES & YOGA, LLC: COMPANY SNAPSHOT
TABLE 53.    CORE STUDIO PILATES & YOGA, LLC: SERVICE PORTFOLIO

LIST OF FIGURES

FIGURE 01.    KEY MARKET SEGMENTS
FIGURE 02.    PILATES & YOGA STUDIOS MARKET SNAPSHOT
FIGURE 03.    TOP IMPACTING FACTORS OF FITNESS EQUIPMENT MARKET, 2017–2025
FIGURE 04.    TOP INVESTMENT POCKETS, BY TYPE 2017
FIGURE 05.    LOW BARGAINING POWER OF SUPPLIERS
FIGURE 06.    MODERATE BARGAINING POWER OF BUYERS
FIGURE 07.    HIGH THREAT OF NEW ENTRANTS
FIGURE 08.    MODERATE THREAT OF SUBSTITUTES
FIGURE 09.    MODERATE-TO-HIGH INTENSITY OF COMPETITIVE RIVALRY
FIGURE 10.    PILATES & YOGA STUDIOS MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES, 2018–2025
FIGURE 11.    GLOBAL PILATES AND YOGA STUDIOS MARKET SHARE, BY ACTIVITY TYPES, 2017(%)
FIGURE 12.    COMPARATIVE SHARE ANALYSIS OF PILATES & YOGA STUDIOS MARKET FOR YOGA CLASSES, BY COUNTRY, 2017 & 2025 (%)
FIGURE 13.    COMPARATIVE SHARE ANALYSIS OF PILATES CLASSES IN PILATES AND YOGA STUDIOS MARKET, BY COUNTRY, 2017 & 2025 (%)
FIGURE 14.    COMPARATIVE SHARE ANALYSIS OF PILATES & YOGA STUDIOS MARKET FOR PILATES & YOGA ACCREDITATION TRAINING, BY COUNTRY, 2017 & 2025 (%)
FIGURE 15.    COMPARATIVE SHARE ANALYSIS OF PILATES & YOGA STUDIOS MARKET FOR MERCHANDISE SALES, BY COUNTRY, 2017 & 2025 (%)
FIGURE 16.    PILATES AND YOGA STUDIOS MARKET SHARE BY REGION, 2017(%)
FIGURE 17.    U.S. PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 18.    CANADA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 19.    MEXICO PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 20.    GERMANY PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 21.    FRANCE PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 22.    UK PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 23.    ITALY PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 24.    SPAIN PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 25.    REST OF EUROPE PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 26.    JAPAN PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 27.    CHINA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 28.    AUSTRALIA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 29.    INDIA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 30.    SOUTH KOREA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 31.    REST OF ASIA-PACIFIC PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 32.    BRAZIL PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 33.    SAUDI ARABIA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 34.    SOUTH AFRICA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)
FIGURE 35.    REST OF LAMEA PILATES AND YOGA STUDIOS MARKET, 2017–2025 ($MILLION)

 
 

The Pilates & yoga studios market experiences continuous growth among the people across the. The studios provide fitness sessions coupled with coaching and motivation needed to achieve fitness and other health benefits. It focuses on core strength, along with stimulating and rejuvenating the entire body.

Growth in health awareness related to Pilates & yoga, promotional events by celebrities, and several government initiatives are the factors expected to drive the growth of the Pilates & yoga studios market. However, presence of gym, fitness centers, and other alternative facilities is anticipated to hamper the market growth globally.

The yoga classes segment is the top investment pocket owing to several health benefits including both physical and mental health. Also, this sector is anticipated to grow at the highest growth rate during the forecast period. Based on region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. Asia-Pacific generated the highest revenue in 2017. Increase in adoption of Pilates & yoga practices is largely attributed to consumers inclination towards healthy living and government initiatives such as International yoga day and organizing yoga campaigns by influential yogis such as Ramdev Baba in the Asia-Pacific region.

 

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